Amazon, Walmart, Target, Costco roll out mega summer sales
Why it matters: Billions of dollars are projected to be spent at Amazon and other retailers that are running competing sales.
The summer sales period kicks off back-to-school shopping, and some bargain-conscious consumers are expected to get a jump on holiday shopping.
"Value and essentials will outperform premium as shoppers focus on deals for everyday items, especially back-to-school and replenishment," Mike Feldman, senior vice president of commerce at Flywheel, told Axios.
State of play: Retailers have warned that some seasonal events could be affected by tariffs, with shortages and higher prices possible.
"I think people are just being a bit more conservative in general, but then splurging where they can," Coresight Research CEO Deborah Weinswig told Axios. "The consumer is being very intentional."
Jacob Bennett, CEO and co-founder of small business banking platform Crux Analytics, tells Axios that some Amazon sellers pulled out of Prime Day because of tariffs.
"Small businesses importing goods are getting hit twice, first by tariff costs, then by Prime Day debt on top," Bennett said.
What time does Amazon Prime Day start?
Amazon's 11th Prime Day starts 12:01am PDT Tuesday and goes through Friday, July 11.
Amazon doubled the length of Prime Day from two days to four — the longest sale in the event's history.
"Extending Prime Day could also be a strategic move against the rising tariffs on goods from China," Jess Meher, SVP at Loop Returns, told Axios.
Zoom in: During the sale, Prime members get access to millions of deals "across more than 35 categories."
Best Buy Black Friday in July 2025
Best Buy's"Black Friday in July event" began Monday and continues through Sunday.
The retailer is calling it one of its "biggest sale events of the summer."
The sale was three days last year, but like Amazon's, increased in length.
BJ's Wholesale Club Wow Days
BJ's Wow Days kicked off Monday and run through Sunday, July 13.
The online-only sale has savings of up to 50% on patio and garden, TVs and tech, home and kitchen, everyday essentials and more, the retailer told Axios.
Costco Member Savings Days
Costco's five-day sale started Monday and runs through Friday, July 11.
The sale is online-only and while supplies last, the wholesale club said on its website.
The sale comes a week after Costco launched early hours for executive members. Clubs are also staying open an hour later on Saturdays for all members.
Kohl's Summer Cyber Deals
Kohl's four-day sale — Summer Cyber Deals — is doubled from two days in 2024 and includes free shipping on all orders, the department store chain said.
The sale is from Monday through Thursday, with new daily deals each day in-store and online.
Shoppers can earn $10 in Kohl's Cash for every $50 spent during the sale.
Target Circle Week deals 2025
Target Circle Week started Sunday and even earlier for members of the paid Target Circle 360 program. Target's sale continues through Saturday, July 12.
There will be early back-to-school and college shopping deals and the return of Target's "Deal of the Day."
During the sale, there will be one day where Target gift cards are 10% off.
Additional deals were unveiled in the weekly ad.
Walmart Deals 2025 starts early for Walmart+
Walmart+ members got early access to the world's largest retailer's sale at 7 p.m. ET Monday. The sale starts at midnight ET Tuesday online for all shoppers and in stores when they open.
The sale continues through Sunday, July 13. it's the first time it will be available both in stores and online.
Walmart said in a news release that deals are "across electronics, home, fashion, toys, beauty and back-to-school essentials — including big names like Samsung, Vizio, Dyson, Sharpie and more."
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Yahoo
13 minutes ago
- Yahoo
Walmart ramps up e-commerce to rival Amazon's Prime Day event
Walmart (WMT) is trying to outpace Amazon (AMZN) this year with "Walmart Deals Week," a six-day savings event (two days longer than Amazon's Prime Day sales event). Yahoo Finance Senior Reporter Brooke DiPalma breaks down Walmart's latest push to grow its e-commerce and grocery businesses. To watch more expert insights and analysis on the latest market action, check out more Market Domination here. Amazon's Prime Day deals will take front and center stage for most shoppers this week, as it extends its signature shopping period to four days for the first time. But this year, as in recent years, it is not alone. Yahoo Finance's Brooke DiPalma joins us now with more, Brooke. Good afternoon to you both. Certainly what we've seen in recent years is really Amazon get taken on by their retail rivals. Think Target, think Walmart specifically, but so many others are looking to get in on this big splash of savings like Target, Home Depot, Lowe's, Best Buy, even Tractor Supply and Ulta Beauty. Well, they're looking to get in on the action, too. But let's take a closer look at one of their biggest competitors, Walmart. Well, Walmart, they're really upping their ante when it comes to their e-commerce business. In the last quarter, that e-commerce business here in the U.S. just turned profitable, and now they're really doubling down on their offering this week. They're instead of just having a four-day event like Amazon Prime, they're looking to do it bigger. And so Walmart's having a six-day event from July 8th to July 13th. That's trumping Amazon Prime's Day event from July 11th, or July 8th rather, to July 11th. Now, some sources tell me that Amazon is clearly the big winner this week. And sure, customers, just top of mind, they'll go to Amazon first, they'll look at the prices. But then ultimately, what they might be doing is going elsewhere in this environment where consumers are so conscientious about how much things cost. They really are conscientious about where exactly they want to spend here. And so they'll go elsewhere. They'll go to that Walmart, they'll go to these other retailers. But this could be a prime opportunity for Walmart. That's what some analysts tell me. Specifically, what they really want to gain here is memberships. The Walmart Deals Week, they're ultimately enticing those Walmart Plus customers, something that launched back in 2020, to sign up. They're saying, hey, through mid-July, we're going to offer 50% off, and that could be a big opportunity for Walmart. But when you really look at another business that Walmart's winning on, that's Walmart Grocery business here. Of course, they've been touting that on recent earnings calls that they're gaining more high-income shoppers, and that Walmart Plus membership also tends to be higher income as well. But when you take a look at the numbers, guys, Walmart's e-commerce business is far, far lower than Amazon's business here when it comes to just how much money they're bringing in. If you take a look at last year right here, you could see that Walmart brought in around $121 billion when it comes to their e-commerce business. That's of course, far lower than Amazon's e-commerce business online stores. And also, when you think about just how much membership fees they bring in, Amazon also surpasses by a landslide how much Walmart Plus brings in when it comes to membership fees. And also, the top side here is that Walmart Plus subscription is far lower than Amazon Prime. Also, they're offering that half off right now. And so it could entice customers. That's ultimately what Walmart wants here. They want to take the eyes away from Amazon. Will there be certain categories, Brooke, where Walmart would think, okay, we have maybe some type of competitive advantage here? Would it be, you know, for example, would it be food sales? Yeah, certainly. So 60% of Walmart's U.S. sales is grocery. And that's what ultimately Amazon has to worry about here. One analyst telling me that one of the biggest things that Amazon, or rather Walmart has to look out for, is if Amazon gets competitive on their grocery business. And what we've seen in recent months is really Amazon invest, look around, see exactly how they could really integrate and grow that Whole Foods acquisition that happened back in 2017, just a few years ago now, it seems like with the pandemic. But really, they're trying to entice consumers here with that.
Yahoo
15 minutes ago
- Yahoo
Better "Magnificent Seven" Stock: Apple or Amazon?
Apple and Amazon both have relatively slow growth rates. Amazon's high-growth segments are causing strong profit growth. Apple's profit and revenue growth are closely linked. 10 stocks we like better than Amazon › Apple (NASDAQ: AAPL) and Amazon (NASDAQ: AMZN) are two of the largest companies in the world and are both members of the "Magnificent Seven" group of stocks. Both companies have delivered excellent long-term returns for shareholders, but does either investment stand out as a better one to buy right now? Let's take a look at both companies and see which one is the best buy today. Amazon and Apple aren't the pinnacle of growth for big tech. Each company has posted fairly mundane growth rates over the past few quarters, which might cause investors to wonder why they want to own either stock. With each stock growing less than 10% during its most recent quarter, I wouldn't blame anyone for questioning whether these two could be named growth stocks. However, when you dig into each company, it's clear one still deserves the growth stock adjective. Apple's lack of growth stems from a few issues. First, Apple hasn't released any innovative products or features for multiple years. They are a clear example of a company riding on prior success and are still succeeding with that model. One area where this has become abundantly clear is AI, as Apple is behind nearly every smartphone company in terms of AI features. Another area Apple has been harmed is the lengthening smartphone turnover cycle. A decade ago, each iteration of the iPhone brought massive innovations and must-have features. Now, the phone purchased today isn't all that different from a two- or three-year-old phone. This innovation slowdown has caused consumers to upgrade phones less frequently, which has harmed Apple's growth rate. Amazon is a completely different story. Most people recognize Amazon for its e-commerce platform, which generates the lion's share of revenue. In Q1, online stores and third-party seller services generated $94 billion in sales. Considering Amazon generated $143 billion in total revenue in Q1, that's a significant portion of its total revenue. These two segments were also the slowest-growing of all of Amazon's segments, which dragged down the overall growth rate. However, Amazon still had some strong performers, with Amazon Web Services (AWS) and advertising services rising 17% and 18%, respectively, in Q1. The strong quarter for both of these segments is hidden within Amazon's total revenue growth rate; however, the impact that these two have on Amazon's profit margins is undeniable. Despite AWS accounting for only 19% of total sales in Q1, it generated 63% of operating profits. While Amazon doesn't break out advertising operating margins, it's safe to assume they are incredibly high, especially when advertising-focused companies like Meta Platforms (NASDAQ: META) deliver operating margins of 40% or greater. It's highly likely that a large chunk of Amazon's profits from the commerce business come from this segment, although there's no way to know for sure. Still, because Amazon's high-margin businesses are growing at a high-teens rate, that means its profits are also rapidly increasing. In Q1, Amazon's operating profits increased 20% year over year, marking an excellent result. Compared to Apple, whose operating profits grew only 6%, this is a significantly better result. Apple doesn't have the same catalyst for expanding profit margins as Amazon does, so its margins are closely tied to its revenue growth rate. On the other hand, Amazon's profits are growing substantially faster than Apple's and are likely to continue doing so with its strong-performing advertising and AWS business segments. As a result, I think Amazon is a far better buy right now, as it has an earnings growth catalyst that Apple doesn't have. Before you buy stock in Amazon, consider this: The Motley Fool Stock Advisor analyst team just identified what they believe are the for investors to buy now… and Amazon wasn't one of them. The 10 stocks that made the cut could produce monster returns in the coming years. Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you'd have $695,481!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you'd have $969,935!* Now, it's worth noting Stock Advisor's total average return is 1,053% — a market-crushing outperformance compared to 179% for the S&P 500. Don't miss out on the latest top 10 list, available when you join . See the 10 stocks » *Stock Advisor returns as of July 7, 2025 John Mackey, former CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool's board of directors. Randi Zuckerberg, a former director of market development and spokeswoman for Facebook and sister to Meta Platforms CEO Mark Zuckerberg, is a member of The Motley Fool's board of directors. Keithen Drury has positions in Amazon and Meta Platforms. The Motley Fool has positions in and recommends Amazon, Apple, and Meta Platforms. The Motley Fool has a disclosure policy. Better "Magnificent Seven" Stock: Apple or Amazon? was originally published by The Motley Fool Sign in to access your portfolio
Yahoo
16 minutes ago
- Yahoo
Amazon, Walmart discount week clouded by Trump's tariff uncertainty
Amazon and Walmart's annual discount bonanzas start today, but the retail giants are battling the White House as much as each other. Trump's trade wars have scrambled consumer behavior, and it's anyone's guess as to whether shoppers will rush to load up on pre-tariffed goods or put off discretionary sprees out of deepening concerns over the economy. Some merchants that sell on Amazon are sitting out Prime Day — anyone hoping for discounted artisanal ice trays will be disappointed — and Walmart may see a chance to pick up share in its make-or-break e-commerce push. — Liz Hoffman Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
