Bottega Veneta names Lorenzo Musetti new brand ambassador
Musetti is currently ranked No. 6 in the ATP singles rankings in 2025, and entered the 2025 Wimbledon Championships as the seventh seed. Sadly, the sportsman lost his opening round match on the same day as his ambassador news broke, losing to 126th-ranked player, Georgian Nikoloz Basilashvili.
It's not the first time Musetti has been seen working with the Kering -owned brand. The sportsman recently featured in Bottega's recent "Craft is Our Language" campaign, celebrating 50 years of its signature Intrecciato weave.
The 24-year-0ld tennis star was born in Carrara, Tuscany, in 2002. Known on court for his fluid style, creative shot-making, and maturity, the Italian rose to fame in 2019 by winning the Australian Open boys' singles title and reaching the final of the US Open juniors the same year.
From here, he reached the semifinals of both the 2024 Wimbledon Championships and the 2025 French Open, and won bronze in the men's singles at the 2024 Paris Olympics for Italy. He was also a member of the Italian national team won the Davis Cup in both 2023 and 2024.
Musetti's new Bottega Veneta ambassadorship joins his existing sportswear partnerships with brands Asics, Rolex, and Polaroid Eyewear.
In addition to Musetti, Bottega's roster of brand ambassadors includes Julianne Moore, Jacob Elordi, and RM from BTS, among others.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Euronews
an hour ago
- Euronews
Italy disinvites pro-Putin classical conductor from Caserta concert
An Italian classical music concert has uninvited a famous Russian conductor who's known to be a close ally of Russian President Vladimir Putin. Valery Gergiev was meant to participate in A King's Summer festival (Un'Estate da Re) on 27 July that's organised by the Royal Palace of Caserta and held in the courtyard of the Vanvitellian Complex, close to Naples in southern Italy. However, his inclusion in the event had been fiercely criticised by Yulia Navalnaya, the widow of the late Russian opposition leader Alexei Navalny who died in a Russian Arctic penal colony in 2021. "This is good news. No artist who supports the current dictatorship in Russia should be welcome in Europe. It is precisely thanks to regime supporters like Gergiev that Putin tries to promote his image as a 'decent person' in the West," Navalnaya wrote on X commenting on the cancellation of the concert. "The free and unquestionable choice taken by the Directorate of the Reggia di Caserta has my full and convinced support," commented Culture Minister Alessandro Giuli, who had already intervened on the issue, distancing himself from the decision to invite Gergiev to the festival and siding with those who described the concert as a boost to Russian propaganda. 'While respect is due to the exceptional artistic quality of the event, the cancellation of the concert conducted by Maestro Gergiev obeys a logic of common sense and moral tension aimed at protecting the values of the free world,' the ministry's note reads. Euro Chamber vice-president Pina Picierno, among the first voices to rise against Gergiev's hosting in Italy, expressed satisfaction on X: 'We explained, we fought, we believed and we won! Thanks to all of you, Campania will not host an ambassador of Putin. For those who want to, we will see you on Sunday evening with the flags of Europe, in front of the Reggia, to celebrate the strength and beauty of democracy'. The Christian Association of Ukrainians in Italy also rejoiced. "This is a victory of common sense and human and Christian values over the Kremlin's criminal policy. It is a small victory, but it is another step towards the common victory of good over evil,' wrote association president Oles Horodetskyy. The association was ready to organise protest initiatives and had already bought tickets for the first rows of the concert to make its dissent felt by Gergiev. There has been no comment from Campania's governor Vincenzo De Luca, who had described the affair as 'disconcerting', wondering where 'the limit between freedom of expression of one's opinion and propaganda' was and emphasising his desire to confirm the concert despite international appeals. Several Nobel Prize winners had even spoken out against the Russian maestro's participation, with letters sent to European Commission President Ursula Von der Leyen, Italian authorities and de Luca himself. An online petition had garnered more than 16,000 signatures. Romanovsky's case in Bologna Meanwhile, media attention is rapidly shifting to a similar case involving authorities in Bologna.** The city is preparing to host the Ukrainian pianist and naturalised Italian Alexander Romanovsky as part of the CUBO summer festival,* that's financed by Unipol. Romanovsky became famous for having played for the (Russian) cameras on the rubble of the Mariupol theatre, which Moscow forces had bombed in the first weeks of the invasion of Ukraine, killing hundreds of civilians who had taken refuge there. Italian journalist Marco Setaccioli has led much of the criticism demanding the cancellation of the 5 August event, citing Romanovsky's appearances on pro-government Russian channels as evidence of his 'willingness to lend himself to the Kremlin's propaganda machine.' In January 2024, La Sapienza University in Rome called off one of Romanovsky's concerts in response to anger from pro-Ukraine activists and their supporters.
Fashion Network
2 hours ago
- Fashion Network
Pentland's Ellesse becomes official tennis apparel partner of Cincinnati Open
For two weeks in August, Cincinnati will have Ellesse written all over it. Well at least a specific part of the Ohio city, the Lindner Center, where tennis's 2025 Cincinnati Open takes place and where the Italian fashion sportswear brand will become the event's official partner. Importantly, this 'milestone partnership' marks the return of Ellesse to the US market 'by reinforcing the brand's rich tennis heritage and its iconic Italian style to a new generation of players and fans', the brand said. As the tournament's apparel partner, Ellesse will provide the outfits for the 'ball crew', line judges, officials, volunteers and staff. The brand will also serve as the principal sponsor of the event's inaugural Ellesse Junior Championships, 'an exciting new platform to spotlight the future stars of the sport and deepen Ellesse's commitment to championing tennis at every level'. 'With a celebrated history in tennis and a commitment to quality and design, the brand's debut at the Cincinnati Open marks a bold new chapter in its return to centre court' the brand said. The event comes ahead of Ellesse debuting a new premium collection for Spring 2026, presented as a 'refined fusion of on- and off-court apparel, seamlessly blending athletic performance with elevated, contemporary design'. Jack Richardson, SVP & brand president at Ellesse, said: 'Partnering with the Cincinnati Open represents a major step forward in Ellesse's global tennis revival. We're honoured to dress the individuals who bring this tournament to life and to contribute to one of the sport's most beloved summer events with energy, style and confidence and are thrilled to bring this all to life through our US partner [The Iconic Brand Corporation, which holds the US Ellesse license].' Duwayne Miller, CEO of TIBC, added: 'This represents a major step forward in Ellesse's tennis revival.'
Fashion Network
5 hours ago
- Fashion Network
Marine Serre appoints Mathieu Baboulène as head of communications
Mathieu Baboulène has just joined Marine Serre and has been appointed global head of communications and press. Known for his extensive experience in communications and the luxury goods sector, Baboulène most recently held the position of global communications director at Versace, the Italian label recently acquired by the Prada group. "This is the start of an exciting new chapter for me, with a brand I've long admired for its bold creative vision, cultural relevance and strong values," wrote Baboulène in an email. "I'm thrilled to be part of this adventure and look forward to what's to come - new projects, new stories and new opportunities to connect." Baboulène holds a post-graduate diploma (DESS) in management of the luxury goods and crafts industries from the University of Paris-Est Marne-la-Vallée and a master's degree in business management from the University of Toulouse III. He began his career in communications in the 2000s, handling press and PR for Dries Van Noten, then joining Michèle Montagne's communications agency, before moving on to Maison Margiela. After Givenchy and Coach, Baboulène moved to Kenzo in 2019, as director of public relations and global communications, shortly before the Covid pandemic, steering the house's communications through a delicate period under two successive creative directors- first Felipe Oliveira Baptista and then Nigo. In June 2022, Baboulène transferred to Versace. Marine Serre, which showcased at La Monnaie de Paris last March, also appears intent on beginning a new chapter. The brand has launched a multitude of projects, including its recent tableware collection, and is repositioning itself towards the high-end market.
