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Elista launches new range of QLED Google TVs, price starts at Rs 23,990

Elista launches new range of QLED Google TVs, price starts at Rs 23,990

Time of India6 hours ago
Elista
has launched a new range of QLED Google TVs in India. The new lineup includes three screen sizes: 55-inch (4K UHD), 43-inch (Full HD), and 32-inch (HD). These TVs come with features like Google TV interface, built-in Google Assistant, Chromecast, HDR10 support, and Dolby Audio.
The new QLED TVs run on Google TV, which brings content from different platforms onto a single home screen. The TVs have built-in Google Assistant for voice control and Chromecast for screen mirroring. Apps like Netflix, Prime Video, Disney+ Hotstar, SonyLIV, and YouTube are pre-installed.
Elista's new TVs have QLED display panels. The 55-inch model supports 4K UHD resolution and HDR10, while the 43-inch and 32-inch models have Full HD resolution. Some models also come with a 48W in-built soundbar with Dolby Audio. The TVs have an edge-to-edge screen with a bezel-less design.
The QLED Google TVs support dual-band Wi-Fi (2.4GHz and 5GHz) for smoother streaming. They are equipped with two HDMI ports for connecting devices like gaming consoles and sound systems. Built-in Chromecast allows users to cast content from smartphones and tablets.
Pricing and availability
The new QLED Google TVs will be available at major retail stores across India. The 32-inch model is priced at Rs 23,990, the 43-inch model at Rs 35,990, and the 55-inch model at Rs 69,990.
Speaking about the launch, Mr. Pawan Kumar, CEO, Elista said, 'Smart TVs have emerged as one of our top-performing product categories, and we're focused on staying ahead by delivering meaningful innovation. Aligned with our new brand tagline – 'built for U', our new QLED Google TV lineup is designed to meet evolving consumer needs and their aspirations combined with cutting-edge tech and elegant design while keeping affordability at the core.'
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