Halle Bailey 'granted temporary sole custody of son' after DDG abuse allegations
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Business Insider
3 hours ago
- Business Insider
MrBeast's plan to reach a new generation of fans
MrBeast has been in the lab cooking up an animated show that he hopes will hook the next generation on his videos. The world's biggest YouTuber announced a new anime-style series coming in October called "MrBeast Lab: The Descent," based on a wildly popular toy line he launched last summer. MrBeast and his team partnered with Australia-based Moose Toys for both the animated show and his "MrBeast Lab" toys. Those action figures debuted last July and became the best-selling new toy property in 2024 across 12 leading global markets tracked by retail sales data provider Circana, the company confirmed to Business Insider. Stephen Davis, the chief franchise officer at Moose Toys, told BI that his team had been talking with MrBeast about making an animated series for a while. The success of their MrBeast-inspired toys last holiday season convinced both sides to make an animated series that would fuel sales for new versions of their toys — and vice versa. "With the launch of this next product line, it was the right time to now move into animation," Davis said. Besides generating millions of YouTube views and selling tons of toys, MrBeast — whose real name is Jimmy Donaldson — is moving into animation to grow his already-massive audience, specifically by introducing himself to younger viewers. "We wanted to create a show that was as inviting to a younger demo as it was to an older demo," Davis said. Growing the tent to fit Gen Alpha Animation isn't just for kids, as the recent breakout success of Netflix's "Kpop Demon Hunters" demonstrates. Davis emphasized that point, saying that the "MrBeast Lab" show's "modern anime flavor" could help expand the fandom while also appealing to MrBeast's current YouTube subscriber base of over 418 million. Still, industry insiders told BI they thought viewership for MrBeast's animated show would skew younger than his Gen Z -heavy following. "He's filling a white space for his audience," said Amanda Cioletti, the VP of content and strategy for the licensing group at market-making firm Informa Markets. Gen Alpha children, between the ages of one and 15, appear to be a target demographic for this cartoon. Amanda Klecker, SVP of marketing and franchises at toy and kids' media company called developing both a show and toy line targeting a particular audience "a smart move." Please help BI improve our Business, Tech, and Innovation coverage by sharing a bit about your role — it will help us tailor content that matters most to people like you. Continue By providing this information, you agree that Business Insider may use this data to improve your site experience and for targeted advertising. By continuing you agree that you accept the Terms of Service and Privacy Policy . Davis said the audience for the "MrBeast Lab" action figures is kids ages six and older, though he added adults in the so-called "kid-ult" community also buy the toys. MrBeast isn't the only content creator who's dabbling in toys. Kid-focused YouTubers like Ms. Rachel, Ryan of "Ryan's World," and the girl from "Kids Diana Show" have toy lines to reach preschoolers. STEM YouTuber Mark Rober, whose audience is older, is also getting into the mix, with a toy line from Moose Toys coming in 2026. More than a cash grab MrBeast and Moose Toys dream of a virtuous cycle in which toy sales spark interest in their show, and the other way around. Cioletti said that MrBeast likely launched the toys first to feel out the market before making the cartoon. While toy sales data from Circana suggests that the MrBeast-Moose Toys tie-up is lucrative, Davis declined to comment on the terms or structure of his firm's partnership with MrBeast. Klecker said MrBeast's approach to brand building shows he's focused on staying power across generations. "What I appreciate about what MrBeast does is there isn't a 'label slap,'" Klecker said, referring to a hasty money grab trading on a famous name. "He's very thoughtful, it seems, about his brand building and his brand strategy." Smart brand partnerships fulfill unmet needs, she said, adding that MrBeast seems to be on the right track so far.
New York Post
6 hours ago
- New York Post
Kristin Davis reveals ‘Melrose Place' co-star wouldn't speak to her on set during filming
Kristin Davis revealed that one of her 'Melrose Place' co-stars gave her the cold shoulder during the time they worked together on the hit '90s prime-time soap drama. During a recent appearance on 'Hey Dude… The '90s Called!' podcast, the 60-year-old actress recalled that she 'felt like I won the lottery' when she landed the role of the villainous Brooke Armstrong in the third season of 'Melrose Place' from 1995 to 1996. However, the 'Sex and the City' star told hosts Christine Taylor and David Lascher 'there was never a moment of feeling confident' on the set of the Aaron Spelling-created series, and one cast member in particular was not very friendly to her. 'There were just so many, so many people [on set],' Davis said. 'And I felt and I have obviously seen all these people since then, and so many of them are so lovely. But at the time … it was competitive.' 'I had my friends within, like Marcia Cross and I were were close, which was wonderful,' she continued. 'But there was one, you know, she wouldn't speak to me. Like, she wouldn't speak to me. 'I never had scenes with her, so it wasn't an issue. But I say, like, 'Good morning,' [and she wouldn't respond].' Taylor noted she also had similar experiences with co-stars, especially during that 'period of time' in which she recalled actors were wary of 'anybody who could potentially threaten your job.' 4 Kristin Davis appeared as a guest on the 'Hey Dude… The '90s Called!' podcast. Hey Dude… The 90s Called! / YouTube 'We've all been on sets where we've had that experience where it was like, 'Oh, I don't think that they love that I'm here, but I'm only here for like a guest star [role] or whatever, right?'' she said. The 'Zoolander' star continued, 'And sometimes they weren't the nicest on certain sets and other times wonderful, but I feel like it was a period of time. And then, I guarantee you now, 30 years out of it everyone looks back and is like, 'Oh my God, what an idiot I was.'' Davis explained she had 'seen this person,' who she did not name, since that time. 'She's very nice to me now,' Davis said. 'And sometimes I'm like, 'Does she remember that she was being not that nice to me?'' 4 Davis did not identify the person who allegedly wouldn't speak to her on set. Hey Dude… The 90s Called! / YouTube Davis said she took the opposite approach when she starred on 'Sex and the City,' describing herself as the 'welcoming committee' when new actors joined the cast or made guest appearances. 'I tried to get out there quick and be like, 'Hi,' because I remember that horrible feeling,' Davis recalled. 'It was scary.' Despite her negative experience with one co-star, Davis shared that it was 'amazing' to be part of 'Melrose Place,' though she was disappointed that her stint on the show was short. 'Melrose was intimidating in, you know, so many ways, obviously,' Davis said. 'I mean, I grew up … watching all the 'Dallas' and 'Dynasty' and blah blah blah.' 4 Season 4 of 'Melrose Place' aired from 1995 to 1996. ©Paramount/Courtesy Everett Collection 'So, it meant a lot to me to be on there,' she added. 'Obviously, it was just a job also. Like, at a certain point, you're like, 'I have won the lottery. Like, I have a job. I cannot believe it.' 'You know, it's amazing, right, from a young actor perspective,' she added. 'And, I mean, as far as I know, I was gonna stay there. Like, I didn't know that I was only gonna be one season, which I believe was 32 episodes, which is insane to think about now.' Davis' character was killed off in the episode 'Devil in a Wet Dress' after she drowned in the Melrose Place pool after falling and hitting her head. During a February interview with People magazine, Davis revealed that she beat Hilary Swank for the role of Brooke in 'Melrose Place.' 'It was Hilary Swank, myself and a girl named Meredith,' Davis recalled of the final auditions for the part. Davis told the outlet she had been worried about her 'very, very long hair' at the time since the other actresses on the show had shorter hair. She recalled that she considered cutting her hair but decided against it. 4 Davis attends the 'And Just Like That ' season three photocall in Paris on May 29, 2025. Getty Images 'I remember going in, and it was just the three of us, and everyone was very nice,' Davis recalled. 'It wasn't one of those, like, scary rooms, and then you go in one at a time.. 'And I remember Hilary came out, and she seemed so young, and she had kind of shorter hair and kind of sporty. And I was like, 'Uh-oh,'' she continued. 'And then Meredith had longer hair also. I was like, 'Oh, good.'' Davis recalled that she and Meredith comforted Swank, who told them, 'I totally blew it,' after leaving the audition room. 'Obviously, she goes on to win two Oscars,' Davis said of Swank with a laugh. 'She did fine. She did fine.'
Buzz Feed
9 hours ago
- Buzz Feed
25 Target Products You'll Want For Your Dorm
A pack of clear white string lights so you can cultivate the most cozy atmosphere you ever did see, earning you endless compliments from all room visitors while making your space feel like a magical fairy tale forest even on the dullest of days. Promising review: "I love the light color of these. They are the perfect warm glow, and I love the white cord. I have them in a few different rooms in the house, and they are wonderful! Having bought them over and over, occasionally I will get a strand that burns out a little faster, but at 10 bucks for two strands, I can't complain. They are wonderful." —AmeliaPrice: $10 A space-saving K-Mini Keurig perfect for those mornings (and there likely will be many) when you don't feel like trekking to the on-campus cafe or dining hall for a quick cup of Joe or tea. Plus, honestly, the smell of fresh-brewing coffee helps me wake up in the morning, and it definitely did for my 8 a.m. classes. Promising review: "I absolutely love this Keurig. I would have been dismayed by there not being a strong setting typically, but the brew quality is great with this. I am very impressed with it so far, and it's extremely space-saving and does what it needs to do! Makes a good cup of coffee!" —ErinecsPrice: $59.99 (originally $79.99; available in three colors) A floral Bluetooth Crosley record player with built-in stereo speakers, which serves as both *excellent* sound source and an artful piece of decor all in one. Plus, it makes an excellent conversation starter, especially if you leave your door open by day and play some truly awesome music. Promising review: "I am absolutely obsessed. This is so boho retro vintage looking and it sounds amazing and it plays amazing and I love it." —TheresabPrice: $62.99 A set of gorgeous printed adhesive posters to instantly jazz up an otherwise boring and/or ugly dorm room wall with personality and flair, including those hideous cinder block prison-looking ones. (Like, seriously, WHO ever thought that was a good idea?) Price: $10 for a set of a six A blush velvet floor pillow so you and your guests can rest comfortably and in ultimate style while taking a break from hanging out on your bed. Turn chill time into a chic lounge moment. Price: $56.99 A three-tier metal utility cart with wheels that'll transform your dorm from chaotic to totally put-together, even if your laundry's still on the floor. Promising review: "My daughter wants to take this with her to college. It came in a nice box and was easy to put together. She can use it for whatever she needs it for. It's nice and sturdy, and she can roll it around, which is nice, too." —PurpleAcePrice: $40 (available in four colors) An affordable and compact Roku 32-inch smart TV so movie nights, morning shows, and spontaneous YouTube rabbit holes all happen in a crisp no-fuss style. Promising review: "Very easy setup. Great value for the price." —Terri DPrice: $129.99 (originally $149.99) A space-saving over-the-door mirror so you can check your daily fit without sacrificing precious dorm real estate (or drilling into the wall). Promising review: "My teenager loves having this behind her bedroom door to get ready. It's reasonable, lightweight, and easy to put together. My husband did put Velcro on it for extra security, though I'm not sure it really needs it." —LdkPrice: $19 (available in three colors) A compact freestanding mini fridge (and freezer!) because midnight snacks, iced coffee, and leftovers deserve their own tiny kingdom. Pretty ~cool,~ huh? Promising review: "I like the size. It is a good size for a room and didn't have to get anything to sit it on. It has a drainage tray when I get ready to defrost and clean. It also gets really cold, mine is only set to medium." —ShychickPrice: $129.99 (originally $219.99; available in two colors) A cozy bed rest pillow (aka a "boyfriend pillow," as my mom used to call them), which I used in college as my pillow for over a year because it was so darn COMFY. Plus, it's excellent for sitting up in bed while reading, watching Netflix on your laptop, or even getting some late-night studying done. Promising review: "Bought for my bed! Matches perfectly with my room. Comfortable to lean on!" —AlpalPrice: $20 (available in two colors) A portable box fan, since dorms are often notoriously tricky to cool down, especially in the warmer months, and especially if yours doesn't come with AC. Your future self (and your roomie) will be thanking your past self that you thought to bring this. Promising review: "I really like the power of the fan. It works really well. Makes the room stay cool." —AbPrice: $20.99 (originally $23.49) A mini air purifier if you're prone to allergies or just tired of dealing with mystery dorm room smells. It's quite literally a breath of fresh air. Promising review: "Love this mini purifier! We have two standard-size ones, but wanted a smaller version for our small living room! We've definitely noticed it at work!" —Nikki FPrice: $49.99 (available in two colors) A ribbed throw blanket that's great for quick naps in between classes or just getting cozy as heck while you and your roomie stay in on a cold Friday night and watch a good movie. Price: $10 (available in five styles) A magnetic mini dry-erase board which comes with a built-in eraser to help you keep track of to-dos, doodles, and witty roommate notes... no last-minute pen panic required. Promising review: "I love this whiteboard so much! I got it to hang in my locker, and it looks adorable! The magnet on the back is very strong, too. I definitely recommend this whiteboard!!!" —Cute assecoriePrice: $4.99 A set of floating wood wedge wall shelves if your walls are begging for some love (and your desk is already doing the most). Add all your fave tchotchkes from home, and the new ones you'll definitely collect along the way. Promising review: "Exactly what I was looking for. They fit perfectly in my room. They are the perfect length. They feel smooth/slightly cheap, but they are very aesthetically pleasant overall." —DAPrice: $25 for a set of two (available in two colors) And a cool colorful plastic succulent set if you need more stuff to put on the shelves and really show off your shelf-esteem. Best of all? These babies are immortal, so even if you go away on break, you won't have to worry about watering them. Price: $10 for a set of three A frosted waste basket reviewers rave is easy as pie to keep clean, plus it's cute enough to sit out in plain sight without trashing the carefully curated room aesthetic you and your roomie agreed upon. Promising review: "I have bought so many for my rentals and home! They are a fair price, extremely sturdy, easy to clean, and have a nice weight to them to prevent kicking the can over. I HIGHLY recommend!" —ScnsgkPrice: $10 A gorgeous and extremely comfortable 400-thread-count sheet set that'll instantly elevate your dorm bed from basic to boutique. Because sleep is in a twin XL. Promising review: "I purchased the blue striped set, and soft does not begin to describe this bedding set. The first night, I slept like a baby, which is not normal. I will be replacing all my bedding with these." —LindaPrice: $35+ (available in sizes twin XL–California king and 10 colors/patterns) A desk organizer and table lamp in one because your dorm lighting should multitask just as hard as you do (and look good while doing it). Promising review: "It looks more expensive than it feels. It's def plastic, but it's handy and adds a nice extra light to my desk." —KS919 Price: $16 (available in three colors) A cushy Sealy memory foam mattress topper because, let's face it, most dorm mattresses feel like gym mats, and this one's machine washable, so you can sleep easy in more ways than one. Price: $78.99+ (available in sizes twin XL–California king) A clip table lamp which includes an LED bulb so you can finally finish that reading assignment (or tackle your TBR pile by night) without blinding your yourself. Promising review: "Excellent lamp! Light is bright, doesn't heat up. The neck of the lamp is easy to move and remains in place!" —Happier chickensPrice: $8 (available in three colors) A small 900-watt microwave perfect for popcorn, pasta, and panic-heating last night's leftovers five minutes before class starts. Promising review: "Just the perfect size and works great for reheating. Clean and sleek!" —Patti SPrice: $54.99 (originally $68.99) An overnight oats food storage container set so you can whip up a quick breakfast (or salad) in a pinch without ever leaving your room and trekking to the dining hall. This cute lil' set includes two containers and lids and a foldable fork for easy snacking and storage. Promising review: "It is perfect for breakfast or even to toss a side salad and some protein." —SharPrice: $5 (available in four colorways) A hanging organizer if your dorm room's short on space but big on stuff — because vertical storage is basically a freshman survival skill. Promising review: "This item is great to organize clothing in my son's closet. It has large metal hooks and is made of a heavy-duty material. The different size cubbies are great for differing amounts of different clothing items."—KittyloverPrice: $15+ (available in two sizes) And a cordless handheld vacuum (that can also be used to inflate!) to help keep your place spick-and-span without you needing to borrow or worry about storing heavy, cumbersome cleaning equipment. Friend accidentally spills popcorn all over the futon at 2 a.m.? Open the box of cereal too fast and get sprayed with Cheerio dust? Need to inflate a floatie for a pool party? No problem. Promising review: "Love this so much! I actually bought it for the car to have for kid mess-ups, but I just tried it on my baseboards and windows on the main level. It lasted the whole time without charging and works so well!!! Definitely getting another!!!" —Target CustomerPrice: $31.99 (available in five colors)
