logo
Reform should not make the same mistake as the Conservatives

Reform should not make the same mistake as the Conservatives

Telegraph2 days ago
Strict ideological coherence is overrated in politics. Very few voters talk about politics like insiders do. Conversations in Westminster about being 'Right-wing' or 'Left-wing' baffle most people.
But basic political coherence is underrated: in choosing who to vote for, people need a clear image of their prospective party choices; they must know what their preferred party would do in a range of scenarios.
The Conservatives, Labour and even the Lib Dems have established clear political brands in the last 30 years. Rightly or not, people thought they knew what they would get if they voted for each of them.
In the past, voters 'knew' the Conservatives would bring competence at the expense of kindness; they 'knew' Labour would seek equality, even if it was more prone to mistakes. Indeed, the Conservatives are tanking in the polls now – and have likely ended as a viable political force – because their hypocrisy and failure in government destroyed any sense of predictability in the public mind.
This matters greatly for Reform, which is set to announce an array of policies over the course of the next six weeks, culminating in its September party conference. For while it is rightly junking ideological coherence in the name of electoral popularity, the sheer randomness of its policy announcements may undermine its need to build a coherent picture for voters.
People strongly believe Reform will cut immigration, stop the flow of small boats and reject most asylum claims. They also believe Reform will be tougher on crime, reject 'woke' policies in the public sector and cut Government waste. Its policy conference, which threatened to send hardened criminals to El Salvador, was faintly amusing but drove home the point it takes crime as seriously as the public.
We have all become blasé about Reform's rise. That it has communicated these policy priorities to the public is a massive achievement. Having done so, it is perfectly possible that this narrow platform will be enough to put Reform in government.
However, as we saw at the last election, other issues count: while immigration has been a consistent top-three issue for 25 years and crime a top issue for a significant minority, many people voted primarily on health and the cost of living at the last election because their desperate personal circumstances trumped everything else. At the next election, these issues, or entirely new ones, will complicate electoral choices. Reform therefore need an attractive, broader policy platform.
Its announcement a few weeks ago that it would remove the two-child benefit cap was strange and out of line with what the bulk of its core voters think is fair. Its announcement at the weekend that it would effectively nationalise – or 'half-nationalise' – the water sector was even stranger. Here is a party that usually rails against the incompetence of politicians ultimately choosing to give them even greater control. The bureaucracy Reform would have to create would be vast in scale.
It seems very likely we will see further unusual policy announcements in the coming weeks. The danger is, by the end of its party conference, voters are surer than ever about Reform's positioning on immigration, crime, woke and waste, but clueless about what Reform would do on those other issues that count.
This will be a bad outcome. When vast numbers are actively considering a Reform vote, it must be reassured that Reform MPs and candidates are serious enough and, crucially, predictable enough, to be trusted. It simply must establish broad coherence.
This is why its random policy generation matters so much. While the future of the water industry is a niche issue at best, saying something completely unexpected, bordering on eccentric, builds suspicion and raises doubts about what it would do in government.
While Boris Johnson's government ended in disastrous failure, between 2019 and 2022 he ran the most brutally effective campaign machine of recent times. Under Dominic Cummings' guidance, he pursued prorogation, a hard Brexit, an 'Australian-style' immigration points system, and the start of 'levelling-up'. It was an ideological mess but a political triumph; the image was clear: a man who would take tough decisions to deliver for working-class voters.
Nigel Farage needs the same approach to building a coherent platform. A party like Reform, which has not yet established even vague credibility with most voters, will always need to ensure its announcements have enough detail to persuade people it knows what it is doing. More so even than the Conservatives, it needs to reassure voters that policies are costed and can be implemented.
But just as important is building the sort of image that Boris Johnson did. Voters want to know that Mr Farage will always take decisions in their interests. Its slogan that 'Britain is lawless' rings true. But giving generous welfare to those that have kids without the means to pay for them is hardly in line with this sentiment.
Mr Farage should follow his own instincts to build a coherent image.
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Keir Starmer and Narendra Modi set to sign off on Britain-India trade deal
Keir Starmer and Narendra Modi set to sign off on Britain-India trade deal

South Wales Guardian

time18 minutes ago

  • South Wales Guardian

Keir Starmer and Narendra Modi set to sign off on Britain-India trade deal

The Prime Minister and his Indian counterpart also agreed ahead of their meeting on Thursday to ramp up joint efforts to tackle illegal migration and organised crime. The UK-India trade deal is understood to be the largest of its kind for its economic impact on Britain. It will see tariffs on an array of British goods reduced from an average of 15% to 3%, with the aim of boosting the £11 billion of imports into the south Asian nation. Whisky tariffs will be slashed in half, according to the Government, and will fall further over successive years, while other industries including soft drinks, cars and cosmetics are also expected to see cheaper duties. Before his meeting with Mr Modi to confirm the deal, Sir Keir said: 'Our landmark trade deal with India is a major win for Britain. It will create thousands of British jobs across the UK, unlock new opportunities for businesses and drive growth in every corner of the country, delivering on our Plan for Change. 'We're putting more money in the pockets of hardworking Brits and helping families with the cost of living, and we're determined to go further and faster to grow the economy and raise living standards across the UK.' The deal is expected to result in 2,200 jobs across the country and £6 billion investment by British and Indian businesses. Business Secretary Jonathan Reynolds said the investment will 'reach all regions and nations of the UK so working people in every community can feel the benefits'. He added: 'The almost £6 billion in new investment and export wins announced today will deliver thousands of jobs and shows the strength of our partnership with India as we ensure the UK is the best place in the world to invest and do business.' The UK and India are also bolstering co-operation on tackling corruption, fraud, organised crime and illegal migration, by sharing criminal records and other intelligence. The deal has not given the UK as much access as it would have liked to India's financial and legal services industries. The agreement promises some benefits for the UK's financial services, with Chancellor Rachel Reeves understood to have pushed on behalf of the sector in discussions with her Indian counterpart. But more wide-ranging access was not agreed, and talks continue on a bilateral investment treaty aimed at protecting British investments in India and vice versa. The two nations also continue to discuss UK plans for a tax on high-carbon industries, which India believes could hit its imports unfairly. Negotiations on the deal began when Boris Johnson was prime minister in 2022, and were concluded in May this year. Labour sought to portray closing the deal, as well as trade agreements with the US and the EU, as evidence of the Government's pragmatism and global outlook. But shadow business secretary Andrew Griffith said it had only been made possible 'because of Brexit delivered by the Conservatives'. He added: 'Any trade deal that can successfully cut regulation which stops Britain's makers from creating new jobs and wealth will be a step in the right direction. 'But the irony should not be lost on anyone that any gains from this trade deal will be blown out of the water by (Deputy Prime Minister) Angela Rayner's union charter, stifling business with red tape, the jobs tax and, come autumn, Rachel Reeves' inevitable tax hikes that will punish Britain's makers just to reward those who do not contribute.' The Confederation of British Industry (CBI) has said that the signing 'sends a powerful signal that the UK is open for business and remains resolute in its commitment to free and fair trade'. Chief executive Rain Newton-Smith added: 'A trade agreement with India – one of the world's fastest-growing economies – is a springboard for long-term partnership and prosperity. UK firms can take advantage of this new platform to scale, diversify and compete on the global stage.' Elsewhere, Sir Keir is facing calls to raise the case of Jagtar Singh Johal, a British citizen who has been detained in India since 2017, when the Prime Minister meets Mr Modi. The Scottish Sikh is accused of being a member of the Khalistan Liberation Force, which is banned as a terror group in India. His family say he is being arbitrarily detained, with his brother Gurpreet Singh Johal insisting the matter should be 'high on the agenda when the prime ministers meet'.

I can't spend all my time worrying about regicide
I can't spend all my time worrying about regicide

South Wales Guardian

time18 minutes ago

  • South Wales Guardian

I can't spend all my time worrying about regicide

The Conservative leader said that the public are 'not yet ready to forgive' the Tory party, more than a year on from the general election. Speaking to the Financial Times in the week she reshuffled her top team, Mrs Badenoch played down the idea of threats to her leadership. 'I can't spend all my time worrying about regicide, I would lose my mind,' she said. She added: 'I'm so thick-skinned to the point where I don't even notice if people are trying to create harm. 'That's extremely useful in this job.' The New Statesman reported that many Tory MPs who backed Mrs Badenoch in the leadership contest have privately turned on her, and believe her core team of advisers are 'lightweights and sycophants'. Faltering Conservatives may seek to trigger a vote of confidence in their leader in November, once a grace period protecting her from such a move ends, the magazine said. Asked about suggestions that Tory MPs were already plotting a coup, Mrs Badenoch told the PA news agency on Wednesday: 'I would say that if nobody put their name to it, then I'm not paying any attention to it.' Among the changes announced as part of Mrs Badenoch's reshuffle this week was the return of Sir James Cleverly to the front bench as shadow housing secretary. In his first full day in the job, Sir James accused the Prime Minister of being more interested in finding accommodation for asylum seekers than 'hardworking young people'. He said he was 'furious' when the Prime Minister 'blithely' said there are 'plenty of houses' around the UK for asylum seekers. Sir Keir Starmer insisted there was 'lots of housing available' to accommodate rising numbers of homeless people and asylum seekers when he was questioned by senior MPs earlier this week. Sir James told Times Radio: 'I was furious, I genuinely couldn't believe he said this, when the Prime Minister was at the Liaison Committee and blithely said, 'Oh, there are plenty of houses around the UK for asylum seekers'.' Sir James also said he understands the frustrations of local people when asked about demonstrations outside hotels believed to be housing asylum seekers. There has been a series of protests outside the Bell Hotel in Epping, Essex, since an asylum seeker was charged with sexual assault. His new role makes him the opposition counterpart to Angela Rayner in her housing, communities and local government brief, but not in her deputy prime minister post. Ms Rayner said on Tuesday that immigration was among issues having a 'profound impact on society' as she updated the Cabinet on her work on social cohesion. Mrs Badenoch made a series of further changes to the junior ranks of her shadow cabinet on Wednesday, completing her reshuffle. Among the appointments was the return of Stockton West MP Matt Vickers to the job of deputy chairman of the Tory party. Mr Vickers was in the job for two years from summer 2022, but resigned last August to back Robert Jenrick in the leadership election. He also retains his job as a shadow home office minister.

I can't spend all my time worrying about regicide
I can't spend all my time worrying about regicide

Rhyl Journal

time18 minutes ago

  • Rhyl Journal

I can't spend all my time worrying about regicide

The Conservative leader said that the public are 'not yet ready to forgive' the Tory party, more than a year on from the general election. Speaking to the Financial Times in the week she reshuffled her top team, Mrs Badenoch played down the idea of threats to her leadership. 'I can't spend all my time worrying about regicide, I would lose my mind,' she said. She added: 'I'm so thick-skinned to the point where I don't even notice if people are trying to create harm. 'That's extremely useful in this job.' The New Statesman reported that many Tory MPs who backed Mrs Badenoch in the leadership contest have privately turned on her, and believe her core team of advisers are 'lightweights and sycophants'. Faltering Conservatives may seek to trigger a vote of confidence in their leader in November, once a grace period protecting her from such a move ends, the magazine said. Asked about suggestions that Tory MPs were already plotting a coup, Mrs Badenoch told the PA news agency on Wednesday: 'I would say that if nobody put their name to it, then I'm not paying any attention to it.' Among the changes announced as part of Mrs Badenoch's reshuffle this week was the return of Sir James Cleverly to the front bench as shadow housing secretary. In his first full day in the job, Sir James accused the Prime Minister of being more interested in finding accommodation for asylum seekers than 'hardworking young people'. He said he was 'furious' when the Prime Minister 'blithely' said there are 'plenty of houses' around the UK for asylum seekers. Sir Keir Starmer insisted there was 'lots of housing available' to accommodate rising numbers of homeless people and asylum seekers when he was questioned by senior MPs earlier this week. Sir James told Times Radio: 'I was furious, I genuinely couldn't believe he said this, when the Prime Minister was at the Liaison Committee and blithely said, 'Oh, there are plenty of houses around the UK for asylum seekers'.' Sir James also said he understands the frustrations of local people when asked about demonstrations outside hotels believed to be housing asylum seekers. There has been a series of protests outside the Bell Hotel in Epping, Essex, since an asylum seeker was charged with sexual assault. His new role makes him the opposition counterpart to Angela Rayner in her housing, communities and local government brief, but not in her deputy prime minister post. Ms Rayner said on Tuesday that immigration was among issues having a 'profound impact on society' as she updated the Cabinet on her work on social cohesion. Mrs Badenoch made a series of further changes to the junior ranks of her shadow cabinet on Wednesday, completing her reshuffle. Among the appointments was the return of Stockton West MP Matt Vickers to the job of deputy chairman of the Tory party. Mr Vickers was in the job for two years from summer 2022, but resigned last August to back Robert Jenrick in the leadership election. He also retains his job as a shadow home office minister.

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store