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EPACK Durable partners with South Korea's Bumjin to enter smart audio segment

EPACK Durable partners with South Korea's Bumjin to enter smart audio segment

Business Upturn25-07-2025
By Aditya Bhagchandani Published on July 25, 2025, 12:20 IST
EPACK Durable Limited has entered into a strategic joint venture with South Korea-based Bumjin Electronics Co. Limited to manufacture soundbars, Bluetooth devices, and TV speakers in India. The deal, signed on July 24, 2025, is expected to kickstart manufacturing operations by Q3 FY26 and target a 30% market share in the segment.
The partnership aims to leverage EPACK's large-scale manufacturing and Bumjin's expertise in speaker technology to develop AI-integrated, high-performance audio products. The collaboration also supports EPACK's plan to diversify beyond room air conditioners and into the broader smart consumer electronics space.
EPACK Durable's MD & CEO Ajay DD Singhania said this alliance will help strengthen India's electronics manufacturing capabilities while delivering locally built products that match global standards. Executive Chairman Bajrang Bothra added that the joint venture aligns with the company's long-term roadmap and could reduce India's 25% import dependency in speaker systems.
This collaboration is also expected to open up export opportunities while enabling the transfer of global best practices and advanced technologies into the Indian electronics ecosystem.
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Aditya Bhagchandani serves as the Senior Editor and Writer at Business Upturn, where he leads coverage across the Business, Finance, Corporate, and Stock Market segments. With a keen eye for detail and a commitment to journalistic integrity, he not only contributes insightful articles but also oversees editorial direction for the reporting team.
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