Binge becomes first-ever Aussie streamer to debut full episode of TV series on TikTok
The industry-first initiative will see the Aussie streamer air an episode of its spicy new series Billion Dollar Playground on the social media platform, with Episode 1 streaming on loop for 24 hours on June 18 from 8am.
The good news is it will be free for all TikTok users to watch the episode and there is no BINGE subscription required. All you need to do is head to @BINGE on TikTok and tap on the profile picture to watch.
'TikTok sits at the centre of pop culture, and by streaming episode 1 of Billion Dollar Playground directly on the platform, we're meeting viewers where they are, in the formats they love,' Annabelle Greene, BINGE Marketing Director, said in a statement.
'We're proud to work with TikTok to unlock new ways for audiences to discover our content.'
Stream Billion Dollar Playground now on BINGE, available on Hubbl.
Billion Dollar Playground is currently streaming on BINGE and offers a look inside real-life luxury holiday rental company Luxico and its staff of elite service experts consisting of concierges, chefs, butlers and housekeepers.
The professional staff are dedicated to fulfilling every wish of their ultra-rich clients' vacations at a premium Luxico property all while trying to put on a united front for the guests, despite the drama brewing behind the scenes.
But it hasn't been smooth sailing since cameras started rolling, with fallouts and walkouts among the drama captured.
'Everything you see is genuine. The dramas, the laughs, the long hours and hard work - it's all real,' housekeeper Elsie, who has worked in the hospitality industry for 13 years, tells news.com.au. 'It really gives you a true insight into what working in this industry and this level is like.'
'It's realness, every emotion, every conversation, every connection really did take place. And we actually worked our arse off.'
And for those tuning into Episode 1 on the TikTok Livestream are in for some drama between Lead concierge Salvatore and his second in charge Heaven.
'[They are] both big personalities that just didn't work well under pressure together,' Elsie says. 'Heaven could have done with holding her tongue just a little. After all he is the big boss.'
While Elsie says she could've kept here cool better on camera by not swearing and shedding tears, concierge Grace – who has worked globally for the uber-wealthy – has no issues with the cameras or demanding guests.
'When you've worked for the world's elite, pressure becomes your baseline. I genuinely thrive in chaos – the tougher it gets, the more the guests want, the more I come alive,' she tells news.com.au. 'And once I started seeing the camera crew as just another set of guests to look after? Game on.'
'It's more than champagne and caviar – though there's plenty of that too,' adds of the series. 'You'll get a real look at what it takes to pull off seamless luxury, the pressure behind the polish, and the big personalities (and egos!) that make it all tick. And I'm not just talking about the guests…'
Grace joined mid-season after getting a mayday call to help the staff – and while most were welcoming of her arrival, butler JB was not.
'Let's just say JB and I didn't exactly exchange friendship bracelets. And that's OK - this isn't summer camp,' she says. 'I'm here to elevate the guest experience, not make besties on short-term contracts.'
'I know I can be a bit of a wildcard – I'm vocal, direct, and I move fast. But just because I'm short and sweet doesn't mean I don't bring the thunder when it's time to deliver.'
So what can she share with us about her past and vast experiences and challenges with her guests?
'Let's just say… NDA life is real, darling. If I told you, I'd probably get sued,' she says. 'But I will say… if it's legal, I'll always find a way to make it happen.'
Grace may be bound to an NDA, but Elsie is happy to spill on what she's experienced in her career so far.
'Once someone asked me to put their shoes on for them (they were healthy and fully able to do it themselves) and another time I had to give very expensive caviar to dogs as a treat,' she shares. 'I always just try my best that's all you can really do!'
Billion Dollar Playground is available to stream now on BINGE with new episodes dropping weekly and is also available on Foxtel.
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