Beloved fast-food joint to reopen after two years as locals say they ‘missed nostalgic restaurant'
Wimpy has returned to Tufton Street in Ashford, Kent, after shutting in late 2023 when the previous franchisee stepped down following 30 years in charge.
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The iconic burger spot was originally expected to reopen at the start of 2024, but a series of delays, including unforeseen issues before Christmas, left customers fearing the restaurant might never return.
Now, to the delight of fans, the branch is back in business, with customers already queuing up for their fix of Wimpy classics.
The company, famous for menu staples like the Bender in a Bun and thick shakes, confirmed: 'Wimpy Ashford is now open under new ownership with a fresh team and great vibe.
'We will still be serving your favourite Wimpy burgers, chips and thick shakes.'
News of the reopening has spread quickly among locals, with many taking to social media to share their excitement and memories of the eatery.
Several residents said the restaurant had been a regular haunt in their youth, and they were eager to return with their own children.
One customer wrote: 'So glad Wimpy is back! Nothing beats a proper burger and chips with that classic taste. We've really missed it.'
Another added: 'Ashford just hasn't been the same without it. It's not just the food, it's the memories that come with it.'
Wimpy, once a major player on the UK's fast-food scene, has been undergoing a gradual revival in recent years, with several branches refurbished or reopened under new management.
The Ashford branch's relaunch is seen as a positive step for the town centre, which has faced a number of retail closures in recent years.
The new owners say they're committed to maintaining the traditional feel of the restaurant while bringing in modern touches to enhance the customer experience.
Early visitors have already praised the updated décor and friendly atmosphere, saying it retains the charm of the old Wimpy while feeling fresh and inviting.
Staff say they've been overwhelmed by the warm welcome and steady flow of diners since opening, and hope to build on that momentum in the months ahead.
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