
The Great Indian Rebrand: Why the West Is Just Catching On
I think we've been ashamed of ourselves for a very long time. This idea of projecting it onto white people or the West completely doesn't always sit right with me, because I do think that projection has come from us in the first place. Dilpreet Kaur Taggar, SBS Spice
What this conversation is going back to is the idea of getting it from the source, getting it from where the inspiration comes from, or where it's being manufactured. Suhayla Sharif, SBS Spice SBS Spice is your go-to for South Asian Australian culture, exploring what makes us tick—or ick. Catch us on your favourite podcast platforms: Spotify , Apple Podcasts , YouTube and the SBS Audio app. Or tap the audio player to listen to the full episode.
To continue the cultural deep dive, have a listen to these chats too:
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SBS Audio
25/02/2025 19:43 English
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SBS Audio
24/03/2025 18:15 English New episodes drop every week. Follow SBS Spice on Instagram @SBSSpice and never miss an update.
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