Cookie Monster ' s Cookie Factory Opens for Play on Nex Playground

Business Wire

02-07-2025

SAN FRANCISCO--(BUSINESS WIRE)-- Nex, maker of Nex Playground, the active play system that gets families moving year-round, in collaboration with Sesame Workshop, the global nonprofit behind Sesame Street, today launched their sweetest learning experience yet: Cookie Monster ' s Cookie Factory. Now baking exclusively on Nex Playground, this delicious and playful puzzle adventure engages children's minds, bodies, and senses through play. Access is included with Play Pass, the subscription that unlocks the full Nex Playground experience.
'From Elmo to Grover to Cookie Monster, these games with Nex combine joyful movement with purposeful learning,' said Tina Moglia, Sesame Workshop Supervising Producer, Digital Production.
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In Cookie Monster's Cookie Factory, players will use their bodies to control factory widgets such as sliders, conveyor belts, claws, springs, and fans to transport and sort cookies from a source pipe to destination boxes. Different widgets utilize different body motions, including jumping, squatting, moving arms, and tilting shoulders.
'From Elmo to Grover to Cookie Monster, these games with Nex combine joyful movement with purposeful learning,' said Tina Moglia, Sesame Workshop Supervising Producer, Digital Production. ' Cookie Monster ' s Cookie Factory is a sweet finale that shows how educational play can be just as fun and active as it is meaningful.'
What's cookin' in Cookie Monster ' s Cookie Factory?
Family Gaming: With multi-player capabilities up to four players, parents can join their children ages 4+ to work together to solve sweet puzzles and help Cookie Monster keep the nummie, nummie treats under control!
Early Childhood Skills: In this fun-filled puzzle adventure, players take on cookie-themed challenges focused on sorting, cooperation, and hand-eye coordination.
Leveled Progression: With 30 unique levels that require different widgets and body movements, Cookie Monster's Cookie Factory offers a multitude of new challenges and skills to keep children engaged and active. Each level offers up to four stars, but only one is required to move to the next level–because Cookie Monster believes in extra credit (especially when cookies are involved)!
Cookie Monster Commentary: Enjoy Cookie Monster's laugh-out-loud narration and classic one-liners as players play through the cookie chaos.
The launch marks the fourth and final game in the multi-title collaboration between Nex and Sesame Workshop. Cookie Monster ' s Cookie Factory joins Elmo Says, Elmo & Abby ' s Magical Letter Hunt, and Move & Groove with Grover to create an educational and active play experience that supports key areas of early childhood development in gross motor, early literacy, communication, and now, with Cookie Monster, problem-solving skills.
'From the beginning, our collaboration with Sesame Workshop has centered around one goal: to support whole-child development through joyful, active learning experiences,' said Dr. Emily Greenwald, Chief Pediatric Advisor, Nex Playground. 'Across all four titles, we've intentionally focused on early childhood skills–gross motor, early literacy, communication, and now, with Cookie Monster's Cookie Factory, puzzle-solving. This final game is a perfect example of how movement-based learning can spark cognitive growth and giggles at the same time.'
Cookie Monster fans can play Cookie Monster ' s Cookie Factory, along with the entire suite of Sesame Street games, exclusively on Nex Playground with a Play Pass.
Families interested in purchasing Nex Playground can find the active play system on Amazon as well as in Best Buy®, Target® and Walmart® online and select retail stores nationwide. Store availability can be found at https://nexplayground.com/stores.
About Nex
Nex is on a mission to help families rediscover the joy of movement. Created by parents for parents, Nex combines technology and play to deliver fun, social, and interactive experiences powered by natural body motion, encouraging kids and adults to move more, play more, and have fun together. Nex Playground, the company's award-winning active play system, is purpose-built to get families moving year-round, with safety and privacy as core considerations in its intentional design. It is certified kidSAFE+ COPPA compliant and built to support healthy, active play for all ages and abilities.
Nex Playground features a growing library of 40+ experiences, including motion and dance games, fitness and educational experiences, and Nex Originals. Content includes collaborations with partners like Hasbro, Sesame Workshop, and NBCUniversal. Nex has been recognized by Fast Company's Most Innovative Companies, TIME's Best Inventions, and Parents' Best Entertainment System for Families, and has earned Red Dot, IDEA, and Core77 international design awards.
To learn more, visit https://www.nex.inc or follow the company on Instagram and Facebook.