Michael Bay and Sydney Sweeney are adapting the Sega driving sim Out Run
[via The Hollywood Reporter]
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Michael Bay and Sydney Sweeney are adapting the Sega driving sim Out Run
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Sydney Sweeney recently played a central role in a new marketing campaign from American Eagle. While many Sweeney fans were amused by the campaign, there was ultimately some backlash regarding her involvement, and now American Eagle has issued a statement regarding the Sydney Sweeney controversy. It appears that the controversy began with an advertisement where Sydney Sweeney, who has blonde hair and blue eyes, had the following dialogue: 'Genes are passed down from parents to offspring, often determining traits like hair color, personality and even eye color. My jeans are blue.' This led some critics to suggest that the advertisement was making a nod to eugenics or Nazi propaganda, particularly because of Sweeney's blonde hair and blue eyes and the consistent reference to 'great jeans,' aka 'great genes.' While Sweeney, who has also collaborated with Dr. Squatch, has yet to respond to the controversy at the time of this writing, American Eagle has issued a statement on Instagram. It's a statement that takes a rather light perspective on the situation. Here's what they shared: ''Sydney Sweeney Has Great Jeans' is and always was about the jeans,' the statement begins. 'Her jeans Her story. We'll continue to celebrate how everyone wears their AE jeans with confidence, their way,' AE continues. 'Great jeans look good on everyone.' Of course, not everyone is happy with the statement on Instagram, with some critics believing that it's not serious enough based on the gravity of the situation. Others feel as though the situation is only being perceived as serious and that it's simply an ad campaign for jeans with a sense of humor. Either way, it's a debacle that has gotten just about everyone involved, including the White House. We'll have to see where the reception of the Sydney Sweeney collaboration with American Eagle goes next, but this is certainly one way for the label to continue their campaign with the same spirit that started it.
New York Post
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Ex NJ teacher roasted after claiming she was traumatized by Sydney Sweeney ad
She used Sydney's rump for a trauma dump. An ex New Jersey teacher-turned-lifestyle influencer is getting roasted online for turning Sydney Sweeney's American Eagle ad into a therapy session, with a post claiming she feels unattractive because of her skin color — and a repost of it, calling her a 'professional victim,' went viral. 'For me, I can't help but think about the 13-year-old brown girl who gets all of her denim at American Eagle, who already struggles to see her beauty and worth in a world that continues to value white, Eurocentric beauty standards,' said Payal Desai of Medford in an Instagram video on Tuesday. Her clip was reposted on X on Wednesday by media personality Colin Rugg — with the caption, 'The professional victims are relentless' — and it's already racked up 10.6 million views and masses of criticism. 'If your self worth crumbles at the sight of Sydney Sweeney in jeans, I've got news for you: The problem isn't whiteness. It's you,' one X user wrote. 'The American Eagle ad triggered your childhood trauma? Because Sydney Sweeney is blonde and beautiful?' someone else asked. 'Girl, that's not oppression, that's insecurity, and you need to handle that in therapy, not social media. I'm a mixed Latina, and I think she looks absolutely stunning.' 'This was probably just a grift by her to get everyone to tell her she is pretty,' Rugg, who has 1.8 million X followers, added. Desai called the 'Sydney Sweeney Has Great Jeans' ad campaign 'especially off-putting.' Desai, 39, whose parents are from India, grew up in Allentown, PA, according to NJ Advance Media. In her reactionary post, which garnered 284,000 views on her Instagram page, @payalforstyle and over 88,000 on her TikTok handle, she spoke about her difficulty finding herself pretty in her 'predominantly white community.' 'I really wasn't gonna weigh in on this, but here we go. It is so difficult to grow up as a person of color, specifically a woman, and view yourself as beautiful in any sense of the word growing up in this country,' she began in the video to her 441,000 followers. 'I remember growing up in a predominantly white community wishing myself out of this body, out of this culture. Take my name if it meant that I could wake up blonde-haired and blue-eyed, never having to explain who I am or worry about being accepted. That is why this American Eagle ad with Sydney Sweeney is especially off-putting.' This is not the first time Desai, a former eighth grade teacher who left her job to pursue full-time content creating, has gone viral. In 2023, Desai amassed millions of views for her series on TikTok dubbed 'No Dusty Sons,' where she teaches her two young boys lessons that will one day benefit their future partners. Desai has disabled comments on her now-infamous Instagram post.
New York Post
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Bill Maher slams woke mob over Sydney Sweeney jeans ad controversy
HBO 'Real Time' host Bill Maher ripped into the woke mob for branding actress Sydney Sweeney a Nazi — all because she joked about having 'great jeans' in a new American Eagle ad. 'In other uncomfortable racial news, sad news, we found out this week that Sydney Sweeney is a Nazi,' the late night funny quipped Friday night. 'No she's not, but you've seen the ad … This a very important ad that we're seeing now, there she is dressed like Jay Leno in all blue denim.' HBO 'Real Time' host Bill Maher slammed the woke mob Friday for claiming actress Sydney Sweeney is a Nazi — because she boasted about having 'great jeans' in an American Eagle ad. AP 'And she talks about the fact that she has blue eyes and then says she has great jeans, you know, because she's wearing jeans!' goofed Maher, referring to the ad's pun of the word 'genes' made by the blonde-haired, blue-eyed 27-year-old Euphoria star. 'But according to the woke people this means she's a white supremacist.' Actress Sydney Sweeney shows off her 'great' jeans in American Eagle ad. American Eagle Then Maher landed a savage blow. 'It also doesn't help that her bra size is 36KKK and that the name she gave her tits is the 'Proud Boys,'' he said. 'I also like it's pretty funny that all the online social justice girls are like 'it's racist, there is no such thing as good genes. Right, and then you go on Tinder and swipe left on every bald guy.' American Eagle's stock rose more than 10% immediately after Sweeney's campaign launched July 23. The White Lotus actress has yet to respond to the backlash caused by the new 'Great Jeans' campaign.
