Snacks like M&M's, Skittles, and Doritos ‘Not recommended for human consumption' in US? Here's what the Texas Bill proposes

Time of India

05-06-2025

A new legislative move in Texas has ignited nationwide debate as the state's GOP-majority legislature advances a bill requiring warning labels on various processed food products, including popular snacks such as M&M's, Skittles, and Doritos. The proposed labels would declare these items as 'not recommended for human consumption' if they contain additives restricted or banned in countries like the UK, Canada, Australia, or the European Union, as per a report by the New York Post.
Bill Targets Controversial Food Additives
Titled
Senate Bill 25
, the measure mandates that beginning in 2027, any food or beverage product sold in Texas containing synthetic dyes, bleached flour, or other controversial ingredients must carry a clearly visible warning label. The label would read:
'WARNING: This product contains an ingredient that is not recommended for human consumption by the appropriate authority in Australia, Canada, the European Union, or the United Kingdom.'
The legislation is part of a broader initiative supported by U.S. Health and Human Services Secretary Robert F. Kennedy Jr., who has made food transparency a cornerstone of his 'Make America Healthy Again' campaign. 'We are committed to protecting public health by ensuring families know what's in their food,' Kennedy stated earlier, as mentioned in a report by the New York Post.
Governor's Office Reviewing the Legislation
With the legislative session having concluded on Monday, Governor Greg Abbott now has 20 days to sign or veto the measure. A spokesperson from the Governor's office said that Abbott is carefully examining the implications of the bill. 'Governor Abbott will continue to work with the legislature to ensure Texans have access to healthy foods to care for themselves and their families,' said press secretary Andrew Mahaleris.
If enacted, the bill would require warning labels to be printed at a font size no smaller than the smallest existing FDA-mandated text on packaging. It also calls for the label to be prominently displayed with sufficient contrast for visibility.
Food Industry Pushes Back
The proposed labeling rule has met resistance from major corporations. In a joint letter dated May 19, industry leaders including PepsiCo, Mondelez, Coca-Cola, Conagra Brands, and Walmart urged Texas lawmakers to reconsider the bill, citing its sweeping scope and potential confusion for consumers.
'The food labeling provision in this bill casts an incredibly wide net — triggering warning labels on everyday grocery items based on foreign standards, not on regulations from Texas authorities or the U.S. FDA,' the letter argued.
Walmart, which was among the signatories, issued a statement saying it is closely tracking legislative developments and deferred further comment to the Texas Retailers Association, which also contributed input during bill discussions.
A consultant representing the retail association noted, 'Texas retailers and our members including Walmart worked hard on this bill, made some changes, and we'll see how it develops over the next 20 days.'
Consumer Groups Warn of Confusion and Costs
Industry experts and advocacy groups warn the proposed law could bring unintended consequences. John Hewitt, senior vice president of the Consumer Brands Association, has called for Governor Abbott to veto the measure. 'The ingredients used in the U.S. food supply are safe and have been rigorously evaluated,' Hewitt said. 'This legislation could result in inaccurate warning language, legal risks, and unnecessary alarm among consumers.'
As the state awaits Abbott's decision, the future of household snack names like Skittles, M&M's, and Doritos in Texas grocery aisles remains uncertain. If passed, Texas would become the first U.S. state to mandate such foreign-comparison warning labels on processed foods.
FAQs
What is Senate Bill 25 in Texas?
It's a proposed law that mandates warning labels on foods containing additives banned or restricted in the UK, EU, Canada, or Australia, targeting products like M&M's, Doritos, and Skittles.
What would the warning label say?
The label would read:
'WARNING: This product contains an ingredient that is not recommended for human consumption by the appropriate authority in Australia, Canada, the European Union, or the United Kingdom.'