The Fold: Trade Me buys 50% of Stuff Digital
Glen Kyne joins Duncan Grieve to discuss today's announcement that Trade Me has purchased a 50% stake in Stuff Digital.
Glen Kyne joins Duncan Greive on The Fold to discuss today's announcement that Trade Me has purchased a 50% stake in Stuff Digital, with an explicit focus on growing its property audience. Kyne and Greive break down the strategic rationale, the challenge it represents to NZME and how this new battle might play out in the coming months and years.
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