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Lauren Kyle McDavid is married to one of the world's most famous hockey players — but she's more than just a WAG

Lauren Kyle McDavid is married to one of the world's most famous hockey players — but she's more than just a WAG

Yahooa day ago
"Edmonton has changed exponentially [since I first moved here]," Lauren Kyle McDavid said on a Wednesday afternoon, donning a bare face and dark-rimmed glasses. Kyle McDavid, the wife of Edmonton Oilers star player Connor McDavid — or The Chosen One, McJesus or McSaviour, as he's referred to in Oil Country — is calling from her Trove Living office.
"When I first started dating Connor, [...] the downtown really wasn't developed whatsoever," she said. "Now, with the new rink and all of the new developments and businesses that are flooding into the downtown core, it's a lot more vibrant. More walkable. It's more communal. There's a sense of vibrancy and action. It's changed tremendously."
Kyle McDavid, an interior designer and entrepreneur, hopes to contribute to the city's revitalized downtown area with her two new businesses: Bar Trove, a European-inspired bar, and Trove Living, a furniture showroom.
Have you ever wondered what the world's most interesting, successful and talented people are adding to their shopping carts? Yahoo Canada's new series, , is exploring just that. From the supplement regime of professional athletes to supermodel-approved skincare, this is what celebrities actually spend their money on.
"I want Trove to be a place that you feel really comfortable to walk in, somewhere you feel transported in," she told Yahoo Canada over a video call. "A place that is a go-to spot to spend time, connect and be with friends in the community."
Originally from Sudbury, Ont., Kyle McDavid has immersed herself in Edmonton life — and the city's enthusiastic hockey culture — since the Oilers drafted her soon-to-be boyfriend, Connor McDavid, for their 2015-16 season. The couple began dating shortly thereafter in 2016 and married in a "timeless" ceremony in Muskoka, Ont., in July 2024
Edmonton has the "best fans," she said. They're "very passionate people. I love that everyone feels a sense of identity with the team; they feel at home."
Attending games as the wife of the Oilers' most famous player — and having a large social media presence of her own — comes with a "built-in pressure," Kyle McDavid said.
The McDavids are household names in Edmonton, but the Trove Living founder doesn't let the pressure get to her.
"I continue to be myself and not let the public eye affect how I show up for things," she said. "For me, going to the games after I have a really busy day of work, my social battery gets filled."
In addition to Bar Trove and Trove Living, Kyle McDavid launched Sports Club Atelier, a premium sportswear brand, in December 2024.
"I wanted to create something that I wanted to wear myself. I go to so many games, and it's fun to dress up as a fan, but I want to dress as a fan [in a way] that I feel comfortable and I feel like I'm expressing my personal style," she said.
From her favourite Sports Club Atelier jacket to a $110 hand soap that she's "oddly" obsessed with, here are five things Lauren Kyle McDavid is Adding to Cart.
"I've adapted to the weather now that I've been here for so long, but as I was going back and forth [to southern Ontario] when I was dating Connor, [Alberta's dry weather] was such a shock to the system. My lips would get so chapped, it would look so bad," she said.
"I use this grapeseed oil whenever I'm super dry. It's from First Aid Beauty. It's super hydrating. Anytime I'm a little patchy with dry patches or dry spots, I put that on and it helps tremendously."
"I always wear [Alo Yoga's] sweatsuit sets because I feel like they're a bit more dressed up for a sweatsuit set," Kyle McDavid said. "You can almost wear it out or wear it to work. If I don't have a heavy day of meetings, I'll throw that on."
"I'm not the best with a skincare routine, but I like using tools, like red light," Kyle McDavid told Yahoo Canada. "I think it's really important. Gua sha is really important. You noticeably see a difference when you use them because your face feels more sculpted and less swollen."
"With all the travelling I do, it's important to stay on [top of] those routines," she added.
"[I use] NuFace a lot. Medicube is another one that I use for overall skin health. I use my Kala Red Light Face Mask every couple of nights. I use them religiously for skin health."
"Oddly, I love my hand soap in our powder room," Kyle McDavid said over a video chat. "It's this tomato hand soap [from Loewe] that smells so unique and fresh.
There's also one from Flamingo Estates that has a similar scent that's a little less bougie."
Kyle McDavid launched Sports Club Atelier because she "saw a gap in the market that needed to be filled with more fashion-forward athleticwear pieces," she told Yahoo Canada.
"I wanted to create something that I wanted to wear myself. I go to so many games and it's fun to dress up as a fan, but I want to dress as a fan [in a way] that I feel comfortable and I feel like I'm expressing my personal style."
Currently, Sports Club Atelier includes Edmonton Oilers-themed styles, but eventually, Kyle McDavid hopes to expand to other NHL teams and sports.
Her favourite piece right now? "The orange suede jacket or the utility jacket."
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Zurich Film Festival Embarks on New Era With Director-Led Buyout
Zurich Film Festival Embarks on New Era With Director-Led Buyout

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  • Yahoo

Zurich Film Festival Embarks on New Era With Director-Led Buyout

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Trends & Strategies Shaping the $13.22 Billion Wedding Wear Market in 2025 Featuring David's Bridal, Pronovias, Panache Fashion Group and Other Industry Leaders
Trends & Strategies Shaping the $13.22 Billion Wedding Wear Market in 2025 Featuring David's Bridal, Pronovias, Panache Fashion Group and Other Industry Leaders

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Trends & Strategies Shaping the $13.22 Billion Wedding Wear Market in 2025 Featuring David's Bridal, Pronovias, Panache Fashion Group and Other Industry Leaders

The wedding wear market is experiencing growth with opportunities in personalized bridal fashion, sustainability, digital engagement, and innovative rental models Wedding Wear Market Dublin, July 04, 2025 (GLOBE NEWSWIRE) -- The "Wedding Wear Market by Product Type, Distribution Channel, Price Range, End User, Service Type - Global Forecast to 2030" report has been added to Wedding Wear Market grew from USD 12.53 billion in 2024 to USD 13.22 billion in 2025. It is expected to continue growing at a CAGR of 5.33%, reaching USD 17.11 billion by 2030. The wedding wear landscape has undergone transformative shifts in recent years, driven by evolving consumer mindsets and technological advancements. The rise of digital showrooms and virtual fitting solutions has accelerated direct-to-consumer engagement, allowing brides and grooms to explore styles remotely and customize ensembles in real sustainability has transcended buzzword status to become a core industry driver. Eco-conscious couples are seeking ethically sourced fabrics and transparent manufacturing processes, prompting designers to integrate recycled materials and zero-waste production techniques into their collections. This shift has also spurred innovative rental and resale platforms, offering cost-effective and environmentally friendly alternatives to traditional purchase disruption has surfaced in the form of micro-influencer marketing. Niche wedding bloggers and regional tastemakers are shaping micro-trends-from minimalist sheath gowns to heritage-inspired guest attire-faster than ever, creating a ripple effect that redefines mainstream offerings. Ultimately, these combined forces have reset the competitive bar, challenging established players to pivot rapidly and embrace agility in design, distribution, and Shaping 2025 Bridal Apparel StrategiesBeginning in early 2025, heightened tariffs imposed by the United States on select textile and apparel imports have reverberated across the wedding wear sector. Duties on specialty fabrics commonly used in high-end gowns have increased cost structures for both domestic manufacturers and importers. As a result, margin compression has become a critical concern for bridal couture houses and mass-market retailers tariff adjustments have incentivized a shift toward alternative sourcing regions. Manufacturers are exploring partnerships with producers in Southeast Asia and Latin America to mitigate increased duties on traditional European and South Asian inputs. However, the transition is not seamless: quality assurance and lead-time consistency remain hurdles in newly tapped supply domestic producers are leveraging the tariff landscape as a competitive advantage, emphasizing "Made in USA" credentials to justify premium pricing. Retailers and brands have responded by recalibrating their product assortments, featuring more in-house labels manufactured onshore and adjusting price points to offset higher import costs. Consequently, the 2025 tariff regime has catalyzed both supply chain realignment and branding opportunities that will continue to shape strategic decisions throughout the Nuances Driving Wedding Wear Preferences WorldwideRegional dynamics play a pivotal role in shaping consumer preferences and strategic priorities across the wedding wear market. In the Americas, North American brides and grooms exhibit strong appetite for customization and experiential retail, driving investments in personalized fitting services and immersive brand activations. Latin American markets, buoyed by cultural traditions emphasizing elaborate ceremonies, sustain robust demand for opulent silhouettes and localized design Europe, Middle East & Africa region presents a tapestry of distinct tastes. Western European consumers are increasingly drawn to minimalist, sustainable designs, whereas Eastern European markets favor intricate detailing and luxurious textiles. In the Middle East, bridal wear often synthesizes global haute couture trends with traditional embellishments, reflecting a balance between modernity and heritage. African bridal ceremonies, rich in cultural symbolism, continue to support vibrant color palettes and artisanal craftsmanship, creating opportunities for both local designers and international brands attuned to regional markets exhibit some of the fastest growth trajectories, driven by a rising middle class and expanding bridal service ecosystems. In East Asia, high-tech bridal studios incorporating augmented reality fitting and live-streamed fashion shows have elevated the consumer experience. South-East Asia's multicultural wedding traditions foster diverse product demand, from intricate embroidery reflecting regional motifs to lightweight, climate-appropriate fabrics. Australia and New Zealand brides increasingly embrace outdoor and destination wedding concepts, prompting designers to craft versatile, travel-friendly Canvas Profiling Pivotal Industry PlayersLeading players in the wedding wear sector are consolidating their positions through strategic brand portfolios and targeted acquisitions. Major fashion houses are extending their couture divisions into ready-to-wear bridal lines, leveraging brand recognition to capture aspirational consumers. Meanwhile, specialized bridal boutiques are forging partnerships with emerging designers, creating hybrid retail models that combine exclusivity with fresh creative brands are capitalizing on direct-to-consumer efficiencies, using data analytics to personalize product recommendations and optimize inventory turnover. These companies often introduce limited-edition capsule collections to maintain brand desirability and drive urgency. At the same time, established brick-and-mortar retailers are investing in omnichannel integrations, deploying augmented reality fitting stations in flagship stores to synchronize the in-person and online shopping ventures between fabric producers and designers are enhancing material innovation, with new textile blends and eco-certified fabrics entering bridal and wedding party collections. Such alliances not only support sustainability goals but also reinforce quality narratives that resonate with discerning end users. As the competitive landscape evolves, agility in product development and distribution remains the defining differentiator for top-tier Imperatives for Market Leadership in Bridal FashionTo secure market leadership, industry stakeholders must prioritize agile supply chains and strategic supplier diversification. Establishing relationships with multiple production hubs mitigates exposure to trade disruptions and ensures continuity in fabric and accessory sourcing. Integrating digital design tools alongside traditional pattern-making enhances speed to market, enabling rapid iteration in response to social media-driven in circular business models-including rental, resale, and upcycling initiatives-can attract eco-conscious consumers while unlocking new revenue streams. Brands should develop unified loyalty platforms that reward sustainable behavior and foster community engagement. Collaborations with micro-influencers and niche wedding planners can amplify niche offerings, driving authentic reach and teams should also leverage advanced analytics for demand forecasting and inventory optimization, reducing markdown liabilities and enhancing margin stability. Finally, embedding resilient scenario planning into strategic roadmaps will enable organizations to respond proactively to regulatory shifts, tariff adjustments, and evolving consumer sentiment, positioning them to thrive amid uncertainty. This research report delves into recent significant developments and analyzes trends in each of the following companies: David's Bridal, Inc. Pronovias S.A. Panache Fashion Group, Inc. Maggie Sottero Designs, LLC Mon Cheri Bridals, Inc. Mori Lee, LLC JJ's House, Inc. Azazie, Inc. Yumi Katsura Inc. Vera Wang Bridal House Co. Ltd. Key Attributes Report Attribute Details No. of Pages 183 Forecast Period 2025-2030 Estimated Market Value (USD) in 2025 $13.22 Billion Forecasted Market Value (USD) by 2030 $17.11 Billion Compound Annual Growth Rate 5.3% Regions Covered Global Key Topics Covered1. Preface2. Research Methodology3. Executive Summary4. Market Overview4.1. Introduction4.2. Market Sizing & Forecasting5. Market Dynamics6. Market Insights6.1. Porter's Five Forces Analysis6.2. PESTLE Analysis7. Cumulative Impact of United States Tariffs 20258. Wedding Wear Market, by Product Type8.1. Introduction8.2. Bridal Wear8.2.1. A-Line8.2.2. Ball Gown8.2.3. Mermaid8.2.4. Sheath8.3. Bridesmaid Wear8.3.1. Dresses8.3.2. Jumpsuits8.4. Groom Wear8.4.1. Suits8.4.2. Tuxedos8.5. Guest Attire8.5.1. Modern8.5.2. Traditional8.6. Mother Attire8.6.1. Mother of Bride8.6.2. Mother of Groom9. Wedding Wear Market, by Distribution Channel9.1. Introduction9.2. Department Stores9.2.1. High-End9.2.2. Mid-Range9.3. Online9.3.1. Brand Websites9.3.2. E-Commerce Platforms9.4. Specialty Stores9.4.1. Boutiques9.4.2. Designer Stores10. Wedding Wear Market, by Price Range10.1. Introduction10.2. Budget10.3. Luxury10.4. Mid Price11. Wedding Wear Market, by End User11.1. Introduction11.2. Brides11.3. Grooms11.4. Wedding Party12. Wedding Wear Market, by Service Type12.1. Introduction12.2. Purchase12.2.1. In-Store12.2.2. Online12.3. Rental12.3.1. In-Store12.3.2. Online13. Americas Wedding Wear Market13.1. Introduction13.2. United States13.3. Canada13.4. Mexico13.5. Brazil13.6. Argentina14. Europe, Middle East & Africa Wedding Wear Market14.1. Introduction14.2. United Kingdom14.3. Germany14.4. France14.5. Russia14.6. Italy14.7. Spain14.8. United Arab Emirates14.9. Saudi Arabia14.10. South Africa14.11. Denmark14.12. Netherlands14.13. Qatar14.14. Finland14.15. Sweden14.16. Nigeria14.17. Egypt14.18. Turkey14.19. Israel14.20. Norway14.21. Poland14.22. Switzerland15. Asia-Pacific Wedding Wear Market15.1. Introduction15.2. China15.3. India15.4. Japan15.5. Australia15.6. South Korea15.7. Indonesia15.8. Thailand15.9. Philippines15.10. Malaysia15.11. Singapore15.12. Vietnam15.13. Taiwan16. Competitive Landscape16.1. Market Share Analysis, 202416.2. FPNV Positioning Matrix, 202416.3. Competitive Analysis16.3.1. David's Bridal, Inc.16.3.2. Pronovias S.A.16.3.3. Panache Fashion Group, Inc.16.3.4. Maggie Sottero Designs, LLC16.3.5. Mon Cheri Bridals, Inc.16.3.6. Mori Lee, LLC16.3.7. JJ's House, Inc.16.3.8. Azazie, Inc.16.3.9. Yumi Katsura Inc.16.3.10. Vera Wang Bridal House Co., Ltd.17. ResearchAI18. ResearchStatistics19. ResearchContacts20. ResearchArticles21. Appendix For more information about this report visit About is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends. Attachment Wedding Wear Market CONTACT: CONTACT: Laura Wood,Senior Press Manager press@ For E.S.T Office Hours Call 1-917-300-0470 For U.S./ CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900Error al recuperar los datos Inicia sesión para acceder a tu cartera de valores Error al recuperar los datos Error al recuperar los datos Error al recuperar los datos Error al recuperar los datos

11 Ways To Wear Polka-Dot Nails — Summer's Sweetest Micro Trend
11 Ways To Wear Polka-Dot Nails — Summer's Sweetest Micro Trend

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time12 hours ago

  • Refinery29

11 Ways To Wear Polka-Dot Nails — Summer's Sweetest Micro Trend

All linked products are independently selected by our editors. If you purchase any of these products, we may earn a commission. Every year seems to get better and better when it comes to innovative nail trends, but 2025 has already proven to be something of a standout year for manicure inspiration. While maximalist designs like Amalfi-inspired 'Italian summer' nails and 3D beach nails have been taking off for summer, we've spotted a simpler take on nail art emerging as one to watch for the season ahead. Enter: polka-dot nails. Somewhat of a retro print, this summer's polka-dot manicures balance '80s charm with a modern minimalism, taking a simple dot and transforming it into endless creative nail art looks. Whether it's a monochromatic polka print or a rainbow of mismatched dots, the beauty of polka-dot nails is that they are so versatile. Plus, they pair nicely with basically every other trend out there, from French tips to neon hues. Ahead, find 11 of the very best polka-dot designs dotting our social feeds right now. Princess Polka View this post on Instagram A post shared by AMIRI | biab nails, bespoke facials, lashes + brows | newcastle (@amiri_studio) Proving that polka-dots are the perfect nail art look for minimalists, this manicure created at Amiri nail salon layers monochromatic polka-dots over a groomed and glossy princess manicure for an ultra-polished look. Our collective obsession with Pantone's colour of the year, mocha mousse, is continuing into the summer with Caselyn Grover 's coffee-toned manicure proving it. Try Manucurist's Green Nail Polish in Clove, £14, to recreate it at home. Rainbow Brite View this post on Instagram A post shared by GetNailed. (@getnailedkelowna) Why pick just one colour when you can have, well, 20? This riotously bright nail look by GetNailed salon is essentially a dopamine hit in manicure form. Obsessed. Chestnut Tips View this post on Instagram A post shared by GIA ARTISTRY | Sydney Gel Artist 🍒 (@ If you don't fancy an all-over print, then polka-dot French tips are proving popular right now. This look by Gia Artistry uses a warm chestnut brown tone with bright white microdots for a wearable everyday manicure. True Blue View this post on Instagram A post shared by Melanie Graves (@overglowedit) Melanie Graves. Try OPI Blue Lacquer in Blue Them All Away, £15.60, with Essie Gel Couture in Caviar Bar, £10.99. '80s Excess View this post on Instagram A post shared by HATTONNAILS (@elisahatton) An homage to the more-is-more aesthetic of the '80s, where polka-dot power two-pieces once reigned supreme, this jewellery manicure by Hattonnails embraces opulence in the best way. Quiet luxury? We don't know her. Milky Sorbet View this post on Instagram A post shared by Emma Maughan (@___embeauty) Sorbet shades Emma Maughan. This Barry M Rainbow Reload Nail Paint set, £18, will have you covered for an at-home pastel manicure. Dotted Borders View this post on Instagram A post shared by @beautybyabigailjessica Rather than going for all-over print, nail tech @beautybyabigailjessica has created a fun polka-dot-bordered manicure to frame some cute floral nail art. A fun and unexpected way to wear spots. Mix & Match View this post on Instagram A post shared by VIBE • NEWCASTLE, NSW (@vibe_nailartistry) The eclectic mix of French tips, negative space and pops of red makes this striking set created at Newcastle's Vibe nail salon the ultimate cool-girl polka dot manicure. Jelly Dots View this post on Instagram A post shared by Shannon Elias (@ Between soap nails and juicy nail tints, it's clear that sheer and dewy manicures have dominated this year. So it makes perfect sense for nail artist Shannon Elias to opt for a pink jelly base for this microscopic polka-dot design. Essie Jelly Gloss in Blush Jelly, £8.99, makes the perfect at-home colour for this look. Dalmatian Spots View this post on Instagram A post shared by SYDNEY'S #1 NAIL & BEAUTY SALON ♡ (@acenails_andbeauty) Ace Nails and Beauty is seriously glamorous.

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