12-06-2025
- Automotive
- New Straits Times
BMW Malaysia's stunning showcase at MY BMW World
KUALA LUMPUR: BMW Group Malaysia is putting up a stunning show with the return of MY BMW World 2025, showcasing premium mobility experiences across BMW, MINI and Motorrad brands.
Headlining the event at Sentul Depot here were four new locally-assembled models namely BMW 330i M Sport, BMW 320i Sport, BMW 218i Gran Coupé Sport and BMW X3 20 xDrive M Sport.
BMW Malaysia managing director Benjamin Nagel said the event represents a dynamic balance between honouring past innovation and symbolising progress rooted firmly in tradition.
"The last time we hosted MY BMW World in Malaysia was a decade ago. In that time, much has changed, not only within our industry, but also in how customers connect with mobility," he said during the unveiling of the new additions to the company's portfolio on Thursday.
Among the highlights was the BMW 3 Series 50th anniversary, celebrated with the introduction of the locally-assembled 330i M Sport and 320i Sport.
The 330i M Sport, with a sportier, athletic presence, comes with a 2.0-litre twinpower turbo engine producing 258 horsepower (hp), capable of 0–100 kilometres per hour (km/h) in 5.8 seconds.
The 320i Sport delivers 184 hp and reaches the same mark in 7.4 seconds.
Both models feature the BMW Curved Display with Operating System 8.5, head-up display and a host of safety features including active cruise control and parking assistant plus.
Making a notable entrance as well was the new 218i Gran Coupé Sport, a model aimed at the premium compact segment.
It is powered by a new 1.5-litre turbocharged engine producing 156 hp and 230 newton metres of torque.
With an updated exterior and reengineered chassis, the Gran Coupé offers digital features powered by Operating System 9 and includes safety tech such as lane change warning, predictive collision warning and reversing assistant.
Nagel said the 218i Gran Coupé Sport is for a generation that values individuality and innovation. "It is agile, bold and digitally immersive".
Completing the lineup was the new X3 20 xDrive M Sport completes the lineup with a 2.0-litre engine supported by 48-volt mild hybrid tech, delivering 208 hp.
The sports activity vehicle boasts all-wheel drive and hits 0–100 km/h in 7.8 seconds.
Enhanced features include a 12.3-inch instrument cluster, 14.9-inch control display, and BMW Operating System 9, along with a suite of driver assistance systems like steering and lam control assistant and active cruise control with Stop & Go.
Meanwhile, MINI Malaysia also took centre stage with the debut of the all-electric MINI Cooper JCW, the all-electric MINI Aceman JCW, and the locally-assembled MINI Countryman JCW S ALL4.
On two wheels, BMW Motorrad Malaysia showcased the all-new BMW R 1300 RT, a premium touring motorcycle that blends long-distance comfort, advanced technology and spirited performance.
Adding to the excitement, BMW Group also showcased high-performance and special models including the new BMW M2, M3 Competition M xDrive, and M5.
Also making its first public appearance in Malaysia was the globally-launched BMW M4 Competition Coupé M xDrive, delivering track-inspired power with road-going elegance.