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AR Murugadoss breaks silence on 'Sikandar' failure, says "My full potential comes out only in mother tongue films"
AR Murugadoss breaks silence on 'Sikandar' failure, says "My full potential comes out only in mother tongue films"

Time of India

timea day ago

  • Entertainment
  • Time of India

AR Murugadoss breaks silence on 'Sikandar' failure, says "My full potential comes out only in mother tongue films"

Director A.R. Murugadoss, after 'Darbar' with , directed a Hindi film 'Sikandar' with . The film, which was released as a pan-India release, did not receive the expected response from the fans and critics. Tired of too many ads? go ad free now AR Murugadoss has spoken directly about the failure for the first time and has expressed his views. In particular, he pointed out that the satisfaction and connection that come from making a film in one's mother language are not available in other languages. AR Murugadoss reflects on hits in Tamil vs. mixed results in Hindi and Telugu AR Murugadoss, who gave Tamil cinema hits like 'Dheena', 'Ramana', 'Ghajini', 'Thuppakki', '7aam Arivu', 'Kaththi', and 'Sarkar', achieved success by directing the Hindi film 'Ghajini'. Then came the success of 'Holiday' and the failure of 'Akira' in Hindi for the director. While 'Spyder' was an average hit in Telugu, and the starrer failed to meet expectations. In this series, the failure of 'Sikandar' was considered by fans to be against AR Murugadoss' style. Says native language offers better cultural connection Speaking with Cinema Vikatan in this context, AR Murugadoss said, "Only when a film is made in one's mother language can the behavior, culture, and what the audience wants of that community be understood. Accordingly, trends can be incorporated into the film. That will create a strong connection. But this is not possible when doing films in other languages. You just have to trust the script," he said. Language barriers limit emotion AR Murugadoss also said that when directing a film in Hindi, there is difficulty in understanding the language and culture. "The dialogue we write is translated in several stages. The question arises as to what that original idea is. As a director, only if you understand the language well can you infuse the full emotion into the film. That is why my full potential can only be revealed in mother language films," said AR Murugadoss with resiliency.

Sivakarthikeyan's 'Madharasi' plans grand audio launch in London; First single releases soon
Sivakarthikeyan's 'Madharasi' plans grand audio launch in London; First single releases soon

Time of India

time2 days ago

  • Entertainment
  • Time of India

Sivakarthikeyan's 'Madharasi' plans grand audio launch in London; First single releases soon

'Madharasi,' an upcoming film starring Sivakarthikeyan , is being directed by A.R. Murugadoss has generated a lot of anticipation. The film, which will be released worldwide on September 5, is currently in the final stages of post-production. The shooting was completed recently. Meanwhile, the news about the film's audio launch has generated great interest among fans. Audio launch in London According to Indiaglitz Tamil, the audio launch of the film 'Madharasi' will be held on a grand scale in London, not in Tamil Nadu . The film crew is reportedly planning to hold a grand music festival in London on August 17. This has created a lot of excitement and anticipation among Sivakarthikeyan's fans. While the news of the music festival being held in London has excited fans, some have expressed regret, saying that it should have been held in Tamil Nadu. 'Madharasi' composer Anirudh Ravichander is likely perform the film songs live at the grand London event. First single releases soon Meanwhile, the first single from the film 'Madharasi' is set to be released in a few days. The single was expected to be released in the second week of July. But while it has been postponed, it is said that the song is gearing up to release soon. This single, as the opening song of the film, has created a lot of anticipation among the fans. The recently released poster has gone viral on the internet, further increasing the build-up of the film 'Madharasi'. Reports suggest that the official announcement for the audio launch will be made in a few days. Sivakarthikeyan is busy with 'Parasakthi' Meanwhile, Sivakarthikeyan is currently busy filming for 'Parasakthi', which is directed by Sudha Kongara, and the current schedule of the film is underway in Pollachi. Sivakarthikeyan plays a revolutionary role, and the film also features Ravi Mohan, Atharvaa, and Sreeleela with music composed by GV Prakash Kumar.

Countdown Begins: 50 Days For Grand Release Of AR Murugadoss & Sivakarthikeyan's Power-Packed Dil Madharaasi
Countdown Begins: 50 Days For Grand Release Of AR Murugadoss & Sivakarthikeyan's Power-Packed Dil Madharaasi

India.com

time17-07-2025

  • Entertainment
  • India.com

Countdown Begins: 50 Days For Grand Release Of AR Murugadoss & Sivakarthikeyan's Power-Packed Dil Madharaasi

New Delhi: Dil Madharaasi is one of the most anticipated films of the year, generating massive buzz ever since its announcement. This high-octane action thriller marks the first-ever collaboration between superstar Sivakarthikeyan and acclaimed filmmaker A.R. Murugadoss. Sivakarthikeyan, fresh off the success of Amaran, now joins forces with Murugadoss, known for delivering several blockbuster hits. With the poster and teaser already out, the excitement among fans has skyrocketed. The film promises to be an explosive cinematic experience packed with intense action, gripping drama, and larger-than-life moments. As the release date nears, the makers have officially kicked off the countdown on social media. Dil Madharaasi is set to hit the big screens in exactly 50 days, and fans are eagerly waiting to witness this mass entertainer. The recently revealed title glimpse of Dil Madharaasi has further fueled anticipation, giving fans a taste of the grand spectacle in store. Sivakarthikeyan is seen in a fierce, action-packed avatar, elevating expectations even higher. The film's visuals are crafted by acclaimed cinematographer Sudeep Elamon, while the music is composed by Anirudh Ravichander, known for chart-topping hits in films like Why This Kolaveri Di, Beast, Vikram, Jawan, Leo, and more. Directed by A.R. Murugadoss, celebrated for seamlessly blending action and social themes in iconic films like Ghajini and Holiday, Dil Madharaasi promises to deliver a gripping and emotionally charged experience. Produced by Sri Lakshmi Movies, the film features a power-packed cast including Rukmini Vasanth, Vidyut Jammwal, Biju Menon, Shabeer, and Vikranth. The editing is handled by Sreekar Prasad, with action choreography by Kevin and Dhilip Masters. Dil Madharaasi is set to release in theatres on 5th September 2025.

When Legends Stumble: Shankar, Murugadoss & Mani Ratnam's Disappointing Box Office Run in 2025
When Legends Stumble: Shankar, Murugadoss & Mani Ratnam's Disappointing Box Office Run in 2025

Time of India

time14-06-2025

  • Entertainment
  • Time of India

When Legends Stumble: Shankar, Murugadoss & Mani Ratnam's Disappointing Box Office Run in 2025

In the first half of 2025, Shankar, A.R. Murugadoss, and Mani Ratnam, faced unexpected box office setbacks, despite their previous successes. 'Game Changer,' 'Sikandar,' and 'Thug Life,' failed to resonate with audiences due to dated plots, convoluted screenplays, and controversies. This highlights the evolving tastes of Indian cinema viewers, who now prioritize substance over mere spectacle and star power. In the first half of 2025, three of Indian cinema's most celebrated directors — Shankar , A.R. Murugadoss, and Mani Ratnam — faced rare setbacks at the box office, reminding the industry that even titans can falter. The Indian film industry thrives on its legends — directors whose names alone are enough to set the cash registers ringing. In the past, filmmakers like S. Shankar, A.R. Murugadoss, and Mani Ratnam have delivered iconic blockbusters, consistently redefining the cinematic experience for audiences across the country. But 2025 has proved to be a year of sobering realities for these stalwarts. Between ambitious projects that failed to connect and stories that felt out of touch with changing audience expectations, the first six months of this year have seen these big names deliver surprisingly underwhelming results. Shankar's Game Changer: A Grand Idea That Fell Flat S. Shankar's Game Changer, a political thriller starring Ram Charan and Kiara Advani , mounted on a massive Rs 450 crore budget, the film promised Shankar's trademark spectacle with a socially relevant theme. The film opened strong with a ₹51 crore Day 1 collection, buoyed by Ram Charan's star power and fan frenzy. But it quickly lost steam, and within a week, the numbers plateaued alarmingly. By the end of its theatrical run, Game Changer had earned aroundRs 131 crore in India — a number far below expectations, making it a commercial letdown given its scale and cost. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Giao dịch CFD với công nghệ và tốc độ tốt hơn IC Markets Đăng ký Undo Adding to the narrative, the film's editor Shameer Muhammed in a recent interview with Kaumudy Movies, stated 'I spent a year with that film. I went there for three years. It was in the last six months that I was told I would have to stay with them for another month. I had a sketch here, so I came at that time. When I was editing, the film was 7–7.5 hours long. I made it three and a half hours. After that, a new editor came in and shortened it to 2.5–3 hours. ' He also revealed that it was Shankar's lack of professionalism that led him to exit the film, 'It was a terrible experience working with Shankar for me. I went there with great excitement, but things were happening in some other world there. He would fix one date for editing, but he would turn up only after ten days. The same pattern continued for several days, and I ended up staying in Chennai for 300–350 days.' A.R. Murugadoss' Sikandar: A Star-Studded Misfire Next in line was A.R. Murugadoss, who once made an earth-shattering Bollywood debut with Aamir Khan 's Ghajini in 2008. His return to big scale Hindi entertainer with Salman Khan in Sikandar was meant to be a massy action entertainer that would reignite the director's magic touch. However, Sikandar struggled to find its footing. Despite Salman's formidable box office pull, the film opened to lukewarm reviews and managed to collect just about Rs 110 crore in its lifetime — a modest figure by Salman's standards and far from the Rs 200-Rs 300 crore league his films typically aim for. Critics and audiences alike pointed out Sikandar's dated plot, predictable tropes, and lack of freshness. In an industry increasingly shifting towards nuanced narratives and new-age storytelling, Sikandar came across as a relic of an era past. Mani Ratnam's Thug Life: Nostalgia Couldn't Save This One Perhaps the most surprising stumble came from Mani Ratnam. After the towering success of his magnum opus Ponniyin Selvan: I & II, Ratnam reunited with longtime collaborator Kamal Haasan for Thug Life. Given their history and the hype surrounding the film's ensemble cast and high-octane action, expectations were sky-high. The film opened decently with a Rs 15.5 crore Day 1 collection but struggled to sustain. By Day 9, its tally stood at just Rs 44.75 crore in India. Factors contributing to its underperformance included an overly convoluted screenplay, erratic pacing, and a language controversy triggered by Kamal Haasan's remarks on Kannada, which led to the film being barred from release in Karnataka — costing it several crores in potential earnings. Despite some praise for its action choreography and Kamal's presence, Thug Life failed to replicate the magic of Ratnam's earlier works or Haasan's box office pull . What makes these underwhelming runs all the more notable is that they weren't small experimental films but high-stakes ventures with marquee stars, massive production budgets, and extensive promotions. Yet, the results reflect a sobering truth: audiences today are unforgiving of hollow spectacles and demand substance alongside scale. All three directors seemed to bank heavily on star power, elaborate set pieces, and formulaic storytelling. While these ingredients worked wonders a decade ago, the post-pandemic Indian audience — with its exposure to diverse OTT content and global cinema — has grown more discerning. If the first half of 2025 has proved anything, it's that even the biggest names in Indian cinema can falter when they fail to adapt. While these three directors have nothing left to prove given their past glories, their recent missteps underline the importance of evolving with audience tastes and storytelling trends. In an era where content reigns supreme, mere spectacle and star power no longer guarantee success. And as history has shown, it's often in the face of setbacks that great filmmakers reinvent themselves.

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