2 days ago
Acer Strengthen its Partnership with TVR Distribution in Africa
Acer Africa has announced that it has strengthened its partnership with TVR Distribution, a key distributor of IT hardware and accessories in Africa, with deep-rooted relationships in both retail and B2B reseller channels. Their extensive customer network and commitment to service excellence make them a powerful extension of the Acer brand.
Through this partnership, TVR will distribute a carefully selected range of Acer laptops and monitors, spanning consumer, commercial, and gaming categories. This includes devices designed for professional use, everyday personal needs, creative and advanced users, as well as options tailored for casual and entry-level gamers.
Expanding Acer's Reach Across the Continent
TVR's distribution footprint spans independent retailers, e-commerce platforms, and B2B resellers, unlocking new opportunities to serve customers in tier-2 and tier-3 regions. Their logistical capabilities ensure faster product availability and better service coverage across the continent.
In addition to product distribution, TVR adds real value through: Pre- and post-sales support , helping resellers and customers make informed decisions
, helping resellers and customers make informed decisions Demo unit programs to enable hands-on evaluation
enable hands-on evaluation Partner training and education, aligned with Acer's vision for channel enablement and sustainable growth
Collaborative Marketing for Greater Impact
To ensure strong market presence during key sales periods, TVR and Acer will jointly execute promotional campaigns, co-branded initiatives, and go-to-market activities, driving visibility, awareness, and sales.
Acer's Enduring Commitment to Africa
This strengthened partnership reaffirms Acer Africa's steadfast commitment to the African market. By collaborating with reliable and capable partners like TVR Distribution, Acer is significantly improving regional accessibility, enhancing service responsiveness, and empowering more individuals and businesses to access the technology essential for their success.
'We are incredibly excited about this expanded partnership with TVR Distribution,' said Glenn du Toit, Acer Africa Country Manager. 'Their deep market understanding and extensive network will be instrumental in helping us reach more customers across Africa with our innovative technology. Together, we are not just distributing products; we are building a stronger, smarter, and more connected Africa.'
