Latest news with #AdoreBeauty
Perth Now
14-07-2025
- Business
- Perth Now
Popular online retailer opening two Perth stores
Online cosmetics retailer Adore Beauty is ramping up its bet on bricks-and-mortar by opening two stores in Perth just weeks apart. Adore will open the 180sqm store in Westfield Carousel on Thursday, with the second location at Booragoon — slightly bigger at 189sqm — coming two weeks later on July 10. It marks Adore's first venture outside its home State of Victoria, where it opened two shopfronts in Southland and Watergardens earlier this year. Adore chief executive Sacha Laing said WA was its fastest growing market in terms of sales. He teased of at least two more stores in Perth over the next 18 months. 'WA was a focus for us, particularly given the speed of the growth in that market,' Mr Laing told The West Australian when asked why Perth beat Sydney. Adore opens its first Sydney store in August. 'When I had the opportunity to secure two locations in the Westfield centres in Booragoon and Carousel, I was like, 'Great, Perth will be our next market that we open in'.' Adore opened its first retail store this month at Westfield Southland. Credit: Supplied The ASX-listed retailer launched as online-only in 2000 and last November first unveiled plans to open more than 25 stores in the next three years. Mr Laing said it was on track to have 20 stores nationally by the end of 2026 after penning deals with 'several of the country's largest landlords'. He is confident about Adore's push into bricks-and-mortar despite social media platforms, like TikTok, becoming an increasingly popular storefront, especially for young consumers. 'In Australia, only 13 per cent of retail sales in the beauty category are done online, so 87 per cent of retail sales in the beauty category are done in physical stores,' Mr Laing said. 'When we look at the opportunity to grow the Adore network . . . there's this huge market that we haven't previously addressed.' Adore Beauty chief executive Sacha Laing at the Watergardens store in Melbourne. Credit: Nicole Squelch While Adore has more than 14,000 products available across 300 brands online, customers will be offered a smaller, curated selection from about 90 brands at Carousel and Booragoon. But for customers who are after a product that is out of stock or only available online, the store's digital kiosk — or what Adore calls the endless aisle — will allow them to pay for it in-store and delivered to their homes. Mr Laing said the stores were deeply immersed in digital, meaning it will mostly be paperless, with screens displaying product descriptions and prices on shelves. '(Being digitally-led enables Adore to) expand ranges really quickly,' he said. 'We could double the size of a brand overnight if we wanted to. We could double the size of a category overnight if we wanted to.' The Perth stores will also offer in-store treatments and dermal therapists. Adore's physical stores are set to challenge major industry players Mecca — which holds the biggest market share in cosmetics in Australia at about 21 per cent — and Sephora, the beauty chain owned by French luxury goods giant LVMH. Sephora and Mecca already have stores in Carousel, with the latter also in Booragoon. According to IBISWorld, Australia's $6 billion cosmetics industry is forecast to grow 2.5 per cent over the next five years. Mr Laing reckons the market is 'big enough for us all'. 'Our product mix and our category mix are quite different. When we think about the competitive set or the overall landscape, there's department stores, there's the value offerings of some of the other mass market beauty retailers, and there's specialty beauty retailers . . . but the market is quite fragmented and what that enables us to do is find our own space,' he said. Adore — founded by Kate Morris — reported revenue of $195.7 million in the 2024 financial year, with net profit hitting $2.2m. That compared with a loss of $559,000 the prior year. Meanwhile, Mecca's latest accounts released earlier this month revealed it had raked in just over $1.2b in revenue in the year to the end of December 2023, up from the $971.5m recorded the previous year. Adore has had a troubled life on the Australian Securities Exchange, with its share price tumbling since listing in October 2020 from $6.91 to 64¢ on Tuesday. Asked if he watched the share price, Mr Laing said 'absolutely'. 'My job is to create shareholder value and to attract new investment interest in the business as well,' he said. 'Acquiring new customers through our online channels and through our physical stores, improving the frequency of new customers and growing the overall revenue line of the business, will inevitably create great profit growth. 'Growing profitability, fundamentally, is what will drive the share price.' Mr Laing took on the top job at Adore last September, replacing Tamalin Morton. He has more than 25 years of experience in the retail industry, having held executive roles at David Jones and Country Road Group. He also led youth fashion retailer General Pants Co and accessory brand Colette by Colette Hayman, which was saved from administration early last year. The reporter travelled to Melbourne as a guest of Adore Beauty.
Perth Now
25-06-2025
- Business
- Perth Now
Popular retailer opening stores in Perth shopping centres
Online cosmetics retailer Adore Beauty is ramping up its bet on bricks-and-mortar by opening two stores in Perth just weeks apart. Adore will open the 180sqm store in Westfield Carousel on Thursday, with the second location at Booragoon — slightly bigger at 189sqm — coming two weeks later on July 10. It marks Adore's first venture outside its home State of Victoria, where it opened two shopfronts in Southland and Watergardens earlier this year. Adore chief executive Sacha Laing said WA was its fastest growing market in terms of sales. He teased of at least two more stores in Perth over the next 18 months. 'WA was a focus for us, particularly given the speed of the growth in that market,' Mr Laing told The West Australian when asked why Perth beat Sydney. Adore opens its first Sydney store in August. 'When I had the opportunity to secure two locations in the Westfield centres in Booragoon and Carousel, I was like, 'Great, Perth will be our next market that we open in'.' Adore opened its first retail store this month at Westfield Southland. Credit: Supplied The ASX-listed retailer launched as online-only in 2000 and last November first unveiled plans to open more than 25 stores in the next three years. Mr Laing said it was on track to have 20 stores nationally by the end of 2026 after penning deals with 'several of the country's largest landlords'. He is confident about Adore's push into bricks-and-mortar despite social media platforms, like TikTok, becoming an increasingly popular storefront, especially for young consumers. 'In Australia, only 13 per cent of retail sales in the beauty category are done online, so 87 per cent of retail sales in the beauty category are done in physical stores,' Mr Laing said. 'When we look at the opportunity to grow the Adore network . . . there's this huge market that we haven't previously addressed.' Adore Beauty chief executive Sacha Laing at the Watergardens store in Melbourne. Credit: Nicole Squelch While Adore has more than 14,000 products available across 300 brands online, customers will be offered a smaller, curated selection from about 90 brands at Carousel and Booragoon. But for customers who are after a product that is out of stock or only available online, the store's digital kiosk — or what Adore calls the endless aisle — will allow them to pay for it in-store and delivered to their homes. Mr Laing said the stores were deeply immersed in digital, meaning it will mostly be paperless, with screens displaying product descriptions and prices on shelves. '(Being digitally-led enables Adore to) expand ranges really quickly,' he said. 'We could double the size of a brand overnight if we wanted to. We could double the size of a category overnight if we wanted to.' The Perth stores will also offer in-store treatments and dermal therapists. Adore's physical stores are set to challenge major industry players Mecca — which holds the biggest market share in cosmetics in Australia at about 21 per cent — and Sephora, the beauty chain owned by French luxury goods giant LVMH. Sephora and Mecca already have stores in Carousel, with the latter also in Booragoon. According to IBISWorld, Australia's $6 billion cosmetics industry is forecast to grow 2.5 per cent over the next five years. Mr Laing reckons the market is 'big enough for us all'. 'Our product mix and our category mix are quite different. When we think about the competitive set or the overall landscape, there's department stores, there's the value offerings of some of the other mass market beauty retailers, and there's specialty beauty retailers . . . but the market is quite fragmented and what that enables us to do is find our own space,' he said. Adore — founded by Kate Morris — reported revenue of $195.7 million in the 2024 financial year, with net profit hitting $2.2m. That compared with a loss of $559,000 the prior year. Meanwhile, Mecca's latest accounts released earlier this month revealed it had raked in just over $1.2b in revenue in the year to the end of December 2023, up from the $971.5m recorded the previous year. Adore has had a troubled life on the Australian Securities Exchange, with its share price tumbling since listing in October 2020 from $6.91 to 64¢ on Tuesday. Asked if he watched the share price, Mr Laing said 'absolutely'. 'My job is to create shareholder value and to attract new investment interest in the business as well,' he said. 'Acquiring new customers through our online channels and through our physical stores, improving the frequency of new customers and growing the overall revenue line of the business, will inevitably create great profit growth. 'Growing profitability, fundamentally, is what will drive the share price.' Mr Laing took on the top job at Adore last September, replacing Tamalin Morton. He has more than 25 years of experience in the retail industry, having held executive roles at David Jones and Country Road Group. He also led youth fashion retailer General Pants Co and accessory brand Colette by Colette Hayman, which was saved from administration early last year. The reporter travelled to Melbourne as a guest of Adore Beauty.
7NEWS
23-06-2025
- Lifestyle
- 7NEWS
Best EOFY beauty sales 2025 to shop in Australia according to Best Picks
The end of the financial year is one of the best times to stock up on beauty products you love and finally try the ones you've been eyeing off. Whether or not you're stocking up, restocking your beauty faves, or just looking to finally splurge on a big item you've been eyeing off for months (treat yourself) now is the time to buy with these incredible savings. Big favourite retailers like Sephora, Adore Beauty, THE ICONIC and Shaver Shop are slashing prices across cult favourites, with discounts between 20 and 85 per cent off. The sales wrap up this Sunday, June 30, so now is the time to make the most of these deals. Whether you're in the market for a game-changing hair dryer, a skin-transforming serum or a new signature scent, there's something in this EOFY haul worth getting excited about. As a fellow beauty obsessive, here are my favourite finds, and yes, I've included some of my favourites I'll be shopping for too. SkinCeuticals C E Ferulic Serum 30ml was $242, now $193.60 at Adore Beauty This iconic vitamin C serum rarely goes on sale and is considered the gold standard for brightening and anti-ageing. If your skin's looking a little dull this winter, this formula works overtime to hydrate, protect and deliver serious glow, and it's one of my skincare favourites stocked up in my arsenal of beauty products. It's one I can't live without, dessert island item kind of stuff. Medik8 Crystal Retinal 3 30ml was $99, now $79.20 at Adore Beauty If you're looking to get started on your retinol journey, this is a solid place to start. Medik8 is known for delivering clinically-backed, gentle retinal products that work while you sleep to improve texture, clarity and fine lines. This one is great for mature skin or someone looking to dip their toe into the world of Vitamin A. I'm somewhere in between and I love this option. Dyson Supersonic Nural Hair Dryer was $749, now $597 at Dyson Yes, it's an investment, but there's a reason everyone raves about it. Fast drying, intelligent heat control and sleek design, this is the hair tool to end all hair tools. Worth the investment, this dryer will save your strands and last you for years to come. Sephora's up to 50 per cent off Sephora is offering up to 50 per cent off select products. Black and Gold Tier Beauty Pass members can also choose from exclusive birthday gift sets featuring cult brands across skincare, haircare and makeup. Laneige Beauty Pass Trio (Blue Hyaluronic Cream, Cream Skin Toner & Lip Sleeping Mask). Amika Kure Collection (Shampoo, Conditioner & Repair Mask). Rare Beauty Gold Kit (Eyeshadow Stick and Mascara). STRAAND Double Detox Set (Scalp Scrub and Cleanse essentials). Shop some of the Best EOFY Beauty Deals:
Daily Mirror
20-06-2025
- Daily Mirror
Tourists urged to do one thing to toiletries before packing them into suitcase
This one simple trick can save you a lot of time and effort when you open your luggage in your hotel and it only takes a matter of minutes to complete Anyone packing miniature toiletries into their hand luggage have been told to perform one handy trick before zipping up their suitcase. A group of Travel Insider writers for Qantas have divulged their best space-saving hacks for packing hand luggage. And this tip not only saves space but a potentially messy eruption. 'Squeeze air out of toiletries' urges one travel writer for passengers attempting to pack sunscreen and other lotions and liquids in their hand luggage. The hack even comes with a guarantee that 'you'll thank yourself later'. "Is there anything worse than getting to your hotel only to find that half–empty tube of sunscreen has erupted in your bag?' the expert writes. 'Squeeze any air out of your toiletries bottles before you travel to create a vacuum effect that sucks lids and caps on tight.' It only takes an extra minute while packing can save you from losing your costly creams or having to replace them on arrival at your destination. It can also protect your clothes or other items in your hand baggage from being ruined. That said, another travel expert provides another great idea for those worried about travelling with their favourite products. 'I save up all my skincare samples (online store Adore Beauty and Aesop are generous with theirs) so I have a full suite of products for any trip – it saves so much space and weight." In addition to being space and weight friendly, these samples will also help you stay under the 100mL limit at UK airports. The limit is still in place despite the installation of new state-of-the-art scanners i n a number of UK airports. The Department of Transport previously announced a 'major shake-up of airport security rules' to better screen liquids and electrical items such as laptops. The security update was eagerly awaited by travellers as it would finally end the 100ml limit on liquids, aerosols and gels (LAG) for hand luggage. The 100ml limit was initially implemented in 2006 after a foiled terror plot but was only ever meant to be a temporary measure. But slow progress to modernise security technology has seen the measure extended. The driving force behind the more relaxed security update was the availability of new state-of-the-art security scanners that would be better equipped for passenger screening. The Computed Tomography (CT) scanners—the same technology used for medical scanners—are capable of creating 3D images of luggage to better detect potential threats. The superiority of these scanners are one way that airports are striving to modernise in order to reduce passenger queue times. Initially, there was a June 2024 deadline for UK airports to integrate the new security measure but it was later extended to June 2025. Because of the continued delay, all liquid containers must be kept in a single clear, resealable plastic bag. The bag should not exceed dimensions of 20cm x 20cm and must have a maximum capacity of one litre. Only certain liquids, such as essential medications, liquids for specific dietary needs, and baby food or milk, are exempt from the 100ml limit.
Daily Mail
11-06-2025
- Business
- Daily Mail
EOFY sales: Save up to 70 per cent on viral skincare, top beauty buys and hot hair tools
If you're looking to snap up on skincare, save big on hair stylers or enjoy a great discount on a high ticket beauty tool, the EOFY sales are a great time to make your money go further. With discounts like up to 70 per cent off top beauty and hair products, prices slashed on top ghd styling tools and epic wellness deals there's never been a better time to stick up on skincare, makeup and beauty supplements. BEST SKINCARE DEALS Oz Hair and Beauty have slashed prices on beauty buys and skincare products by up to 70 per cent while Priceline has slashed up to 40 per cent off some of its most popular skincare products and Adore Beauty has 20 per cent off its biggest beauty brands. Elizabeth Arden Eight Hour Cream Intensive Daily Moisturizer for Face SPF15 50ml NOW $29.25 was $45 (35% off) Perfect for offering intense hydration during these cooler winter months. The brand's Hyaluronic Ceramide Capsules Hydra Plumping Serum is 35 per cent off on sale for just $107.25. Murad Retinol Youth Renewal Face Oil Drops 30ml NOW $71.50 was $110.00 (35% off) Address the appearance of fine lines and wrinkles with this fast-absorbing, clinically proven retinol oil. Avène Thermal Spring Water 300ml - Mist for Sensitive Skin NOW $23.19, was $28.99 (20% off) With over 500 five star reviews this mist will help cleanse, soothe and calm sensitive skin. Dope Skincare Retinol + Peptide Night Cream NOW $47.95, was $59.95 (20% off) We covered how this product sold thousands of units when it first went on sale and now the night cream that gives you a dewy glow is now on sale. Elizabeth Arden Eight Hour Cream Intensive Daily Moisturizer for Face SPF15 50ml NOW $29.25 was $45 (35% off) and Murad Retinol Youth Renewal Face Oil Drops 30ml NOW $71.50 was $110.00 (35% off) L'Oréal Paris Bright Reveal 25% {AHA+BHA+PHA} + Niacinamide Dark Spot Exfoliant Peel Treatment 25ml NOW $35.99 was $59.99 (40% off) and Sukin Glow Active-C Vitamin C Dark Spot Corrector 15mL NOW $16, was $32 (50% off) L'Oréal Paris Bright Reveal 25% {AHA+BHA+PHA} + Niacinamide Dark Spot Exfoliant Peel Treatment 25ml NOW $35.99 was $59.99 (40% off) This hardworking and potent mask is as effective as some salon treatments and leaves your skin glowing. Sukin Glow Active-C Vitamin C Dark Spot Corrector 15mL NOW $16, was $32 (50% off) Achieve a more even skin tone and a brighter complexion with this Vitamin C serum. Vaseline Gluta-Hya Flawless Glow Body Lotion 200mL NOW $5.49, was $10.99 (50% off) Nourish the skin all over your body this winter with this glow body lotion and at half price it's a steal. Lumin LED Eye Mask NOW $160.00 was $214.00 (25% off) Utilise advanced LED engineered to target fine lines, dark circles for a spa-like treatment at home. HAIR CARE DEALS ghd are offering up to 30 per cent off some of its most popular styling tools. Snap up the new ghd Chronos Max straightener for just $470.25 (15% off). You can nab the limited edition Chronos straighter in transcendent pink for $356.25 (25% off) or take advantage of the Duet Blowdry hair dryer brush on sale for $446.25 (25% off) are just some of the days. Olaplex Bond Maintenance No.4 Shampoo and No.5 Conditioner 250ml Bundle NOW $91.80 was $108 (15% off) With over 1700 five star reviews, this bond repairing shampoo and conditioner duo are best selling for a reason. Nak Care Colour Shampoo and Conditioner 500ml Bundle NOW $29.95, was $45.90 (35% Off) - Protect colour treated hair with natural herbs, botanicals, and wheat proteins from this Aussie made brand. MAKEUP NYX Cosmetics Can't Stop Won't Stop Contour Concealer 3.5ml NOW $8.93, was $16.95 (47% off) With over 700 five star reviews you can choose from 19 different shades for this multitasking lightweight concealer Youngblood Weekender Face Palette NOW $103.50, was $115.00 (10% off) This versatile palette includes nine eyeshadows, two blushes and two highlighters to create beautiful looks on the go. elf Halo Glow Liquid Filter 31.5ml Color Light/Medium NOW $24.50, was $35.00 (30% off) With over 6,000 five star reviews this hard working foundation leaves you with a radiant dewy complexion. elf Halo Glow Liquid Filter 31.5ml Color Light/Medium NOW $24.50, was $35.00 (30% off) and The Collagen Co. Premium Collagen Peptides Loose Powder - Strawberry Watermelon 560g now $63.86, was $79.00 (19% off) Aéde Power Activist Hair Growth Supplement 180 Tablets - 3 Month Supply NOW $140.40, was $216.00 (35% off)
