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Sculpted By Aimee's bestselling mascara is on sale - one sold every 30 SECONDS at launch (plus further discounts sitewide)
Sculpted By Aimee's bestselling mascara is on sale - one sold every 30 SECONDS at launch (plus further discounts sitewide)

Daily Mail​

time01-07-2025

  • Entertainment
  • Daily Mail​

Sculpted By Aimee's bestselling mascara is on sale - one sold every 30 SECONDS at launch (plus further discounts sitewide)

The beauty brand whose viral mascara sold out in just 23 minutes on launch has dropped a huge Summer Sale. And it's not to be missed. Award-winning Irish beauty brand Sculpted by Aimee has launched a rare sale with 15 per cent off when you buy two full-sized products with the code SAVE15, and 25 per cent off with the code SAVE25 when you buy three full-size products, meaning you can shop the brand's bestselling, viral products for less. Arguably one of the most popular mascaras in the game, the Sculpted By Aimee MyMascara literally flies off the shelves with a tube sold 30 seconds. Finally back in stock and on sale with 15 per cent off when you buy two full-size products, there's never been a better time to try it for yourself and shop more top-draw products from the Sculpted By Aimee line. And for a flawless summer skin base? You'll want to add the brand's number one bestseller the HydraTint to your bag. The moisturising tinted serum is perfect for blurring imperfections without settling into lines or looking cakey. And it's so popular one sold every 30 seconds during Black Friday. But you don't have long to re-stock your makeup bag for less. The sale kicks off July 1 but ends July 6, and with the brand only holding a twice a year sale, this is their biggest offer outside of Black Friday. Sculpted By Aimee MyMascara All it takes is a few coats of the sell-out Sculpted By Aimee My Mascara to add length and volume, even on the most straight of lashes. A formulation beauty fans would approve of; it's amassed rave reviews from shoppers who have praised its lash-lengthening powers - all with zero traces of Panada eyes. And it's now 15 per cent off with the code SAVE15 when you purchase two full-size products thanks to the sitewide sale. £15.30 (save £2.70) Shop Sculpted by Aimee HydraTint - Moisturising Tinted Serum, 30ml Adding a sheer veil of colour to the skin, the HydraTint - Moisturising Tinted Serum from Sculpted by Aimee is perfect for blurring imperfections without settling into lines or looking cakey. A bestseller, the tinted serum comes in 20 flexible shades so you can find your perfect match, while the added hyaluronic acid leaves skin looking healthy and moisturised - no dryness in site! And it's now 15 per cent off with the code SAVE15 when you purchase two full-size products thanks to the sitewide sale. £19.55 (save £3.45) Shop Sculpted by Aimee HydraLip It can be hard to find a lip product that won't make your lips chapped, particularly in autumn and winter, but the Hydra Lip is a winner thanks to the hyaluronic acid and Jojoba Seed oil that helps to nourish the lip. And it's available in six very wearable, nourishing shades. And it's now 15 per cent off with the code SAVE15 when you purchase two full-size products thanks to the sitewide sale. £13.60 (save £2.40) Shop Sculpted by Aimee Lip Duos The Sculpted by Aimee Lip Duos are a handbag multitasking must-have. Helping you sculpt, shape and colour your lips with ease and precision, these are super fine for more control for smudge and feather-free definition. And it's now 15 per cent off with the code SAVE15 when you purchase two full-size products thanks to the sitewide sale. £14.45 (save £2.55) Shop Sculpted by Aimee Second Skin Dewy, 32ml Looking for a new foundation for all your summer social events? For a medium buildable coverage foundation that has added hyaluronic acid for long-lasting hydration, you'll want the Second Skin Dewy Finish Foundation. The liquid mineral foundation has been specially formulated for normal to dry skin and lovingly glides onto the skin to create a luminous complexion in seconds. And it's now 15 per cent off with the code SAVE15 when you purchase two full-size products thanks to the sitewide sale. £21.25 (save £3.75) Shop Sculpted by Aimee Second Skin Dewy, 32ml Hydrate and protect your skin in one go with the Beauty Base Protect. A time-saving, all-in-one moisturising primer and SPF50, it also gives a light tint that's great for those lazy days but a non-negotiable for sun protection in the summer. And it's now 15 per cent off with the code SAVE15 when you purchase two full-size products thanks to the sitewide sale. £19.55 (save £3.45) Shop Sculpted by Aimee Cream Luxe Blush A brand top seller, the Cream Luxe Blush is a great way to add a youthful flush to the face. Apply onto the apples of the cheeks and blend outwards towards your contour. You can also use these on the lips for the perfect makeup coordination. And it's now 15 per cent off with the code SAVE15 when you purchase two full-size products thanks to the sitewide sale. £14.45 (save £3.45) Shop

Business owner Aimee Connolly not worried about US tariffs
Business owner Aimee Connolly not worried about US tariffs

Irish Daily Mirror

time04-05-2025

  • Business
  • Irish Daily Mirror

Business owner Aimee Connolly not worried about US tariffs

Beauty business owner Aimee Connolly isn't going to worry about US tariffs until they are made clear, as she's set to launch her makeup brand stateside. On Wednesday, Central Bank governor Gabriel Makhlouf said US President Donald Trump's tariffs pose a 'major downside risk' to Ireland's economy. It plans to impose a 20 per cent tariff on all EU imports to the states. This is not good news for the Sculpted by Aimee founder, who has been working tenaciously behind the scenes to launch her successful brand in the US. But as trade negotiations continue, the 31-year-old isn't getting bogged down just yet. Speaking as an ambassador of the VHI Women's Mini Marathon, she told the Irish Sunday Mirror: 'This is life, I think there's always some level of uncertainty. Not to play down the current climate, but I think you move way forward, regardless. 'We're busy just focusing on what the original plans are, where we're going, and just hoping for the best.' After launching her makeup brand in 2016 at the age of just 22, the Dubliner has seen her business reach massive heights. Her products are stocked in 700 outlets worldwide, including in the Middle East and Australia. She also has a flagship store on Dublin's Grafton Street. As many US influencers organically promote her brand, she is determined to break America. On her launch stateside, Aimee said: 'The wheels are still in motion, we are focusing on post market strategies and having various meetings with retailers and suppliers.' The beauty owner admits it can be a tough market to crack, but hopes the rewards will be worth it. She continued: 'With the US you have to be conscious of the market size and know the pros and cons that come with that. 'It's a very expensive market to crack but on the flip side, it's a huge potential market because it is so vast. I think you just have to have the strategy that's right for you as a brand at that time. 'That's why we're taking the time to build what the right route for us is and where we are in our growth. But ultimately, it is one of the biggest markets in the world, and kind of everyone's dream to be global there.' This comes as Sculpted by Aimee made the Beauty Matter top 50 list of international brands to watch in 2025. The beauty industry forecaster said the Irish brand is expected to have a full-year revenue of €26.5m to €46.5m this year. Aimee was speaking as an ambassador for the VHI Women's Mini Marathon, as she will run alongside 28,000 other women in Dublin City Centre on June 1.

Ten high-profile Irish people reflect on advice they would give to their 25-year-old selves
Ten high-profile Irish people reflect on advice they would give to their 25-year-old selves

Irish Examiner

time25-04-2025

  • Business
  • Irish Examiner

Ten high-profile Irish people reflect on advice they would give to their 25-year-old selves

Maïa Dunphy, writer and broadcaster I came home from a voluntary wildlife project in Borneo just before I turned 24. I was a little lost and very broke. I took the first job that came up - processing purchase orders for an injection moulding company. When I turned 25, I was still working there. It was only when they offered me a big contract that I realised it wasn't what I wanted, so I got a job for a quarter of the salary in TV. Maia Dunphy: "I sought out adventure over everything else back then. I'd save travel money to get back to Borneo, which I did twice, and didn't have any sort of life plan beyond the next 12 months." I sought out adventure over everything else back then. I'd save travel money to get back to Borneo, which I did twice, and didn't have any sort of life plan beyond the next 12 months. Lots of my peers had started building careers and I felt like a bit of a failure in comparison. Now, I'd tell 25-year-old me not to stress, because 20+ years later, I still don't prioritise any of those things. Aimee Connolly, entrepreneur I was in my first proper year of life with [my beauty brand] Sculpted by Aimee, having just launched it. I was self-funding the brand, turning what had started as a project into a full-fledged business that needed structure, strategy, and long-term vision. Outside of work, I was travelling a lot with friends, making the most of that phase in life. I'd been with John, my now husband, for about three years. Aimee Connolly: "I'd tell my 25-year-old self that everything does work out, even when it feels like you're just figuring it out as you go. Hard work is non-negotiable." Picture: Naomi Gaffey. The biggest part of that year was discovering what it truly meant to start and grow a business, finding my feet, learning by doing, and figuring out what it took to make something like Sculpted work. I'd tell my 25-year-old self that everything does work out, even when it feels like you're just figuring it out as you go. Hard work is non-negotiable. You can't please everyone. So be a little more selfish with your time and energy, say no when you need to, and protect your focus. Nicole O'Brien, singer The Netflix reality show I featured on, Too Hot to Handle, had just come out. It was a mad time, trying to do the most I could in the industry, as you have a short window to build a brand and foundation. I never would sit and be present; I would just keep chasing the next big thing. I equated how happy I was with success, which I now know is the wrong mindset. Nicole O'Brien: "I equated how happy I was with success, which I now know is the wrong mindset." I would tell 25-year-old me to be present, enjoy the journey, and not worry about the small things. It's important to take time for friends and family and not rush. If things don't go the way you want, it's for a reason. Una Healy, singer/songwriter It was a pivotal point in my life. I had been waiting for so long to get a break in music, and it was when I auditioned for The Saturdays. It was pre-marriage and babies, so at that point my focus was solely on my career. I had put everything into it, years of graft. Una Healy: "I would tell myself that life is for living and we all make mistakes. There is a song I wrote as a teenager called This Is Your Life. " I would tell myself that life is for living and we all make mistakes. There is a song I wrote as a teenager called This Is Your Life. There are so many nuggets of advice in there but one of my favourite lines is 'Won't know peace, if you don't know pain. If you want a rainbow you've got to let it rain.' I try to take my mother's advice. When I don't, that's when I make the mistakes. Elaine Crowley, TV presenter and producer I was working at what was then TV3. I had been there for about three years. I was a news reporter and assistant producer and I used to fill in as the anchor on the news whenever the main guys were on holidays, at weekends, or during the week. Elaine Crowley: "I would tell myself to learn to drive and keep at it for the love of god because you will need it when you are older." My dad had died a couple of years before, so I was very family-oriented, and that hasn't changed. But I was enjoying life too, hanging out with my best friends. I would tell myself to learn to drive and keep at it for the love of god because you will need it when you are older. Stop procrastinating and don't worry about what size it says on the label. You are perfect as you are. Rosanna Davison, model and author I was doing a lot of work in Europe, going to events, fashion shows, TV shows, things like that. I was always pushing myself hard. I loved that every day was different, loved adventure and travel. I never wanted to have a routine. Spending time with friends was so important. Rosanna Davison: "I would encourage myself to slow down, stop saying 'Yes' to everything, and stop spreading myself so thin." Picture: Jason Clarke. I would encourage myself to slow down, stop saying 'Yes' to everything, and stop spreading myself so thin. I've become much better at this with age, saying no to things that I feel don't suit me or that I can't manage. I have learned to balance my time a lot more. Maeve Madden, fitness entrepreneur I had just graduated from university as a nursery school teacher, which sounds good, but I hated it. I was so lost. I knew that teaching wasn't the career for me, but I had no clue what was. I was living in London, drinking overpriced cocktails and attending a party every night of the week, and I decided to give myself a breather. Think, dancing till sunrise, lots of dating, and saying YES to everything except a nine-to-five. Maeve Madden: "It was the year I stopped following the societal 'shoulds' and that little lost phase turned out to be the first step toward finding myself. Sometimes being a bit lost is how you find your magic." It was the year I stopped following the societal 'shoulds' and that little lost phase turned out to be the first step toward finding myself. Sometimes being a bit lost is how you find your magic. I didn't know it would come in the form of my business, Queens Don't Quit, 14 years later. I'd say, 'Maeve, stop panicking. You're not lost, you're just becoming.' Don't worry about what everyone else is doing - there isn't a time limit. Choosing a different path doesn't mean you've failed. Kathryn Thomas, broadcaster I was four years into filming No Frontiers, a travel show I worked on for a decade. I was living with five friends in a tiny house off Leeson Street. I was travelling, on and off, for six months of the year to exotic places, coming home to part-time jobs, eating pot noodles and dancing in Night Owls in Ranelagh before taking off again. Kathryn Thomas: "My sense of adventure and my friendships were most important to me. I'd tell myself to keep having fun." Picture: ©Norman McCloskey. My sense of adventure and my friendships were most important to me. I'd tell myself to keep having fun. I so enjoyed my 20s. I think I have a sense of adventure and with that comes a sense of fun and that is what life is about. I would say, 'Keep doing what you are doing and always push the boat out.' Anna Daly, TV and radio presenter I had just finished college. I'd done the backpacking thing and was home, working at the Bank of Ireland and then in marketing for radio, while realising that this adulting business wasn't that easy. Now I'd say, grab opportunities with gusto. Anna Daly: "Don't assume everyone shares your moral compass, but try surrounding yourself with people who do." Picture: Leon Farrell / Photocall Ireland. Don't assume everyone shares your moral compass, but try surrounding yourself with people who do. Save some money. Life is about to get a lot more expensive. Stop buying tops for nights out and invest in some quality pieces. Travel. Relax. Stop worrying. Most of the things you worry about will never happen. Dermot Bannon, architect I had just finished college in England and moved back home. It was the boom in Ireland, and I was working my backside off, nearly every hour, trying to build a career for myself. At 25, I became a workaholic. That seems to be the story of my life: taking on massive projects and putting myself under pressure. I worked long hours, often unpaid, and I was just trying to hone my craft. If I could go back, I wouldn't do what I did. I'd try to enjoy myself a little more. My dad always said to me, 'Don't live to work. Work to live,' and I think now, at this age, I get it. I would say: invest in relationships, friendships, and your family because they are most important. You don't need to achieve things by a particular time. Life happens in the in-between moments. Work will never bring you as much joy as other people. Read More Health experts share 25 health tips and top hacks you can trust

‘We're a young, agile business'– Sculpted by Aimee's founder confident despite tariff threat
‘We're a young, agile business'– Sculpted by Aimee's founder confident despite tariff threat

Belfast Telegraph

time23-04-2025

  • Business
  • Belfast Telegraph

‘We're a young, agile business'– Sculpted by Aimee's founder confident despite tariff threat

Businesswoman Aimee Connolly is refusing to panic about how Donald Trump's tariffs will affect the growth of her make-up company around the world. The Sculpted By Aimee brand, which is stocked in 700 outlets worldwide including in Europe, Australia and the Middle East, was launched by Ms Connolly in 2016 after she saved €10,000 by working as a freelance make-up artist.

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