Latest news with #AirJordan1Low
Hypebeast
11-07-2025
- Entertainment
- Hypebeast
Air Jordan 1 Low 'Jade Horizon' Adds a Bold Twist to Neutrals
Name:Air Jordan 1 Low 'Jade Horizon'Colorway:Sail/Jade Horizon-Pure Platinum-Summit White-RedstoneSKU:553558-133MSRP:$120 USDRelease Date:Fall 2025Where to Buy:Nike Jordan Brandrevisits its signature 'Jade Horizon' palette with the latestAir Jordan 1 Low, offering a fresh take on the muted green hue. This iteration features soft jade overlays across the toe, mudguard, eyestay and laces, all set against a crisp white leather base for a clean, balanced look. Bold 'Redstone' accents add contrast, appearing on the Jumpman logo, collar, Swoosh overlays and the embroidered Wings logo at the heel, injecting a vibrant edge into the otherwise subdued design. Echoing the 'Jade Horizon' elements on the upper, the rubber outsole also comes in the same tone for a clean and cohesive finish.
Time of India
15-05-2025
- Entertainment
- Time of India
"Perfect for a HR" – Social media lights up over Aaron Judge's Double Gum Jordan gear
Image Source: Getty Aaron Judge is once again taking the sports world by storm — and this time it's not for smashing the snot out of baseballs. The New York Yankees slugger debuted his Cykormatsd ' Double Gum ' custom Air Jordan 1 Low cleats during a recent batting practice, and the internet went crazy. Fans and fashionistas alike are abuzz over the electric pink and blue design, which is drawn from Judge's odd bubblegum ritual while competing in a game. The story behind the "Double Gum" cleats The " Double Gum " cleats are a part of Judge's partnership with Jordan Brand and his debut player-exclusive design after joining the company in August 2023. Designed by Jordan Brand PE designer Ryan Smith, the cleats are a nod to Judge's superstition: he starts every game with two pieces of bubblegum and only changes pieces when he strikes out. The idea is to use the same ' tough ' piece of gum after you finish the game to represent that you had a successful game. The kicks sport a light pink base, contrasted by darker pink overlays alongside hinted blue hits on the tongue, Nike Swoosh, and heel tabs. The shoe also features splatter pattern details and a zig-zag texture, inspired by bubblegum wrappers, as well as a hot pink plastic sole and silver spikes for protection and traction. The Yankees' stringent uniform policy means Judge won't be able to wear these cleats in actual games, however, he was spotted wearing them for pre-game batting practice with matching batting gloves. Also Read: Yankees' Aaron Judge makes fan's birthday unforgettable by signing his jersey Aaron Judge received mixed reactions from fans When the ' Double Gum ' cleats hit the field for the first time, fans had mixed feelings. Some were impressed with the design: ' About to start play sports just to wear these, ' raved one commentator. Others were less taken with the sneaker, deriding the hot pink colorway with nicknames like ' Barbie Judge ' while calling it ' Pepto Bismol 11s .' Others seem split on which way they want to lean, but the cleats have definitely had people talking, and that's just another way that Judge has continued to make an impact on the game both on and off the field. The second Yankees captain to sign with Jordan Brand (after Derek Jeter), Aaron Judge's deal indicates a new era of athlete endorsements, as well as of personalized sports style. Though the ' Double Gum ' cleats are exclusive to Judge, the chatter they've caused indicates there's a market appetite for similar designs. While fans eagerly await potential public releases, Judge remains a stylish figure in the world of baseball. Get IPL 2025 match schedules , squads , points table , and live scores for CSK , MI , RCB , KKR , SRH , LSG , DC , GT , PBKS , and RR . Check the latest IPL Orange Cap and Purple Cap standings.
USA Today
15-05-2025
- Sport
- USA Today
Tetairoa McMillan Signs with Brand Jordan: NFL rookie's Michael Jordan Connection
Tetairoa McMillan Signs with Brand Jordan: NFL rookie's Michael Jordan Connection Carolina Panthers rookie Tetairoa McMillan is paving the way as the only NFL rookie signed to Brand Jordan this year, a deal brokered by Klutch Sports Group's Joe D'Amelio and Zeke Sandhu. McMillan, selected as the No. 8 pick in the 2025 NFL Draft, might have hinted at a connection to the brand, having worn the Travis Scott x Air Jordan 1 Low 'Black Phantom' sneakers during the draft on April 25. The connection doesn't end there with Michael Jordan, the brand's founder, he grew up in Wilmington, North Carolina—also the home state of the Panthers. McMillan's endorsement is another move in Brand Jordan's growing NFL influence, following signings like Dak Prescott, Jalen Hurts, Puka Nacua, Deebo Samuel and Maxx Crosby. college football with 3,587 receiving yards on 224 receptions and 28 touchdowns across three seasons. His 2024 season, highlighted by a 312-yard, five-TD masterpiece against Utah, earned him unanimous All-American honors. While at the University of Arizona, he recorded 3,587 receiving yards on 224 receptions and 28 touchdowns across three seasons. His 2024 season, highlighted by a 312-yard, four-TD masterpiece against New Mexico, helped towards earning him unanimous All-American honors.
Forbes
23-04-2025
- Business
- Forbes
Jordan Brand Announces ‘I'm Back' In Golf With Air Rev Shoe
The Jordan Brand Air Rev features a moveable Air Zoom unit, a first for both Nike and Jordan Brand. Like Michael Jordan's infamous fax during the 1994-95 NBA season announcing his triumphant return to the Chicago Bulls, Jordan Brand proclaimed 'I'm back' with its return to golf, highlighted by the innovative Air Rev shoe. Unveiled at Jordan's private Florida golf course, The Grove XXIII, on April 14, the Air Rev harnesses Nike's Air technology in a new and innovative way for both Nike and Jordan Brand. The golf shoe features a moveable Air Zoom unit inserted into a pouch on the sidewall of the trail/back foot intended to provide appropriate pressure on the swing. Complemented by the brand's Formula23 foam on the lead/front foot to deliver cushioned stability, the Air Rev is all about promoting optimal rotational velocity and clubhead speed based on how a golfer moves during a swing, especially in the transition from backswing to downswing. 'It's something that only we can do as a brand that's unlocked by one of our oldest and most tried and true technologies—just used in a different way,' Nike men's sport footwear director Matt Plumb said. 'We do see this as an opportunity as a technology platform we can stand on for multiple years, and there's other versions that we could potentially work through.' The Jordan Brand Air Rev golf shoe is available for $250 starting May 14. Rather than converting classic silhouettes and models like the Air Jordan 1 Low, Air Jordan 14 and Jordan NU Retro 1 into golf footwear, the brand believes its Air Rev will be revolutionary—giving the model name a double meaning which also stands for rotational energy velocity. The moveable Air Zoom unit is one of the components that comprise the Air Rev's entire Flight Lock technology system, which inspires to provide golfers with comfort and stability on the course, especially during a swing. A proprietary dial-lacing system is wrapped under an eye-catching leno weave strap to provide personalized cushioning and containment. Approximately eight years in the making, the Air Rev also features varying forms and sizes of spikes based on pressure-mapping data taken from athletes during testing, designed to keep the shoe lightweight without sacrificing stability and traction. Rather than manufacturing shoes for left- and right-handed golfers, the Air Zoom unit and Formula23 foam can be swapped to fit any preference and need. 'We've always known Air as something in our shoe—sometimes you can feel it, push on it or see it,' Plumb said. 'But we've never given the athlete Air and said, 'Do something with it.'' Available for $250 beginning May 14 at and select retail partners in North America, the Air Rev is the focal point of Jordan Brand's return to golf. Jordan Brand is releasing a new golf apparel line this summer. A new line of Jordan Brand golf apparel featuring performance and casual mocknecks, polos, shorts, pants and more in Carolina blue, black, brown and khaki colors will be available this summer. With golf expanding, diversifying and getting younger, Jordan Brand aspires to speak to the game's growing demos through fashion, innovation, community and culture, while maintaining the threadline expected of its eponymous founder to make athletes better. According to the National Golf Foundation, 28.1 million Americans played golf on a course in 2024—the most since 2008—while another estimated 19 million exclusively played off-course forms of the game. Of the 28.1 million who played on-course golf last year, 28% were female and 25% were Black, Asian or Hispanic—both representing the highest proportions ever recorded. 'We have a unique position in golf because we have a unique position in culture in general,' Jordan Brand president Sarah Mensah said. 'The game of golf is experiencing a Renaissance, and we have a unique role to play inviting new customers to the game.'
