Latest news with #AlMasaoodAutomobiles
Al Bawaba
2 days ago
- Automotive
- Al Bawaba
Al Masaood Automobiles Extends 'Buy Now Pay in 2026' Campaign
Al Masaood Automobiles, the authorised distributor for Nissan, INFINITI and Renault in Abu Dhabi, Al Ain, and the Al Dhafra Region, has extended its popular 'Buy Now Pay in 2026' campaign across both its new and Certified Pre-Owned Vehicles (CPOVs). This initiative provides customers with greater financial flexibility, offering immediate vehicle delivery and deferred payments until 2026, a practical solution for today's more considered purchases. Certified Pre-Owned Vehicles: The campaign covers a diverse selection of Certified Pre-Owned vehicles across the Nissan, INFINITI, and Renault ranges, all designed to deliver excellent value and reliability. Nissan's selection includes best-selling models such as the Altima, Kicks, X-Trail, X-Terra, and Pathfinder, with prices starting from AED 73,000 or AED 1,088 per month. Each Nissan CPOV vehicle comes with up to five years of roadside assistance and manufacturer warranties. INFINITI enthusiasts can explore the luxurious QX50 and QX55 models, priced from AED 149,000 and AED 150,000 respectively, or AED 2,285 and AED 2,300 monthly. All INFINITI Certified Pre-Owned vehicles are backed by manufacturer warranties, ensuring peace of mind. For Renault customers, the campaign features popular models such as the Megane, available from AED 690 per month, and the Koleos, starting at AED 951 per month, delivering stylish and dependable options for every driver. Every vehicle undergoes a rigorous 167-point inspection and reconditioning process to ensure the highest standards of quality and performance and is supported by attractive low-interest financing starting at just 1.99%. Attractive Offers on New Nissan, INFINITI, and Renault Vehicles In addition to the CPOV campaign, Al Masaood Automobiles is offering a host of attractive deals on new Nissan, INFINITI, and Renault vehicles. Nissan's line-up features the 2025 Altima from AED 1,659 per month, the bold 2025 KICKS from AED 1,295 per month, and the popular 2024 Sunny from AED 899 per month. The versatile 2025 X-Trail is available from AED 1,545 per month, while the adventure-ready 2024 X-Terra starts at AED 1,575 per month. Larger family SUVs such as the spacious 2024 Pathfinder start from AED 2,390 per month, complete with up to five years of warranty and 100,000 km of service. Compact SUV buyers can explore the new Magnite, starting from AED 888 per month, while performance enthusiasts will find the iconic Nissan Z from AED 2,725 per month. The flagship all-new 2025 Nissan Patrol is also included in the campaign, offering customers a comprehensive aftersales package for added peace of mind. INFINITI customers can enjoy deals on models such as the QX80, starting at AED 5,499 per month, and the QX60 from AED 2,888 per month with savings of up to AED 55,000. The QX55 and QX50 are available from AED 1,999 per month, offering savings of up to AED 45,000. Renault's new range offers equally compelling value, with the latest Koleos from AED 1,777 per month including three years of free service and a five-year warranty, while the Arkana starts from AED 999 per month, making it an ideal choice for drivers seeking an affordable yet stylish option. Bachir Gemayel, Sales and Marketing Director at Al Masaood Automobiles, said 'At Al Masaood Automobiles, we are committed to making vehicles more accessible to customers, without compromising on quality or service. The extension of our 'Buy Now, Pay in 2026' campaign is tailored to meet the needs of value-conscious buyers seeking the reassurance of certified quality. Through this initiative, combined with attractive offers on new models, we aim to deliver a smooth, rewarding, and customer-focused experience.' The offers are now available across all Al Masaood Automobiles showrooms in Abu Dhabi, Al Ain, and the Al Dhafra Region. For more information, customers can visit showrooms or explore offers online.
Campaign ME
22-07-2025
- Business
- Campaign ME
Doing good is good business
What does it mean for a business to care? For Al Masaood, the answer has unfolded over five decades. Not through words alone, but through a legacy of action rooted in responsibility. From Abu Dhabi's first Chamber of Commerce registration to becoming a diversified industrial group championing clean energy, ethical governance, and community investment – this is a story where doing good isn't a side initiative. It's the business itself. Credibility grows through transparency, commitment and doing good Our sustainability journey is driven by a belief that long-term credibility demands more than ambition. It requires alignment, transparency, and a culture of reflection. For example, take our response to the UAE's Net Zero by 2050 initiative and Vision 2030. Instead of just pledging environmental stewardship, we embedded real values across our divisions – from striving for a plastic-free work environment at the corporate level to going paperless at Al Masaood Automobiles showrooms. In line with Abu Dhabi Environment Vision 2030, Al Masaood Automobiles has successfully reduced its annual waste output to under 250 tons and maintains a minimum 20 per cent recycling rate each year, while also minimising air pollution and noise levels in our workshops. When Al Masaood says it's committed to sustainability, that commitment can be felt in biodegradable bags, solar retrofits, energy-efficient lighting, and waste diverted from landfills. Purpose-driven action builds loyalty For us, sustainability is a mindset that transforms everyday decisions into opportunities for purpose. This approach is reflected in initiatives like distributing reusable bottles through our 'Think. Act. Save.' campaign, launching the 'We Are Responsible' movement to promote sanitisation and wellbeing during the pandemic, embedding ethical standards into every supplier relationship and earning the Corporate Ethics Mark from CIPS, among many more. When customers, employees, or partners see this consistency, it creates trust. And trust builds loyalty. Young generations expect brands to mean what they say A new generation is watching closely – and Al Masaood is listening. Gen Z's values are deeply rooted in transparency and ethics. That's why our CSR strategy focuses on genuine impact such as community engagement during Ramadan, breast cancer awareness campaigns, health webinars, and employee empowerment through mental wellness, diversity, and inclusion. Al Masaood has forged a strong alliance with the Abu Dhabi Sports Council (ADSC). Together, we support major sporting events in the capital, promoting Abu Dhabi as a leading international sports hub. Such efforts reflect a company growing alongside a society that demands authenticity. When values align internally, the message resonates externally The heartbeat of any brand is its people. That's why we invest in learning, development, and a values-driven culture. With thousands of training hours logged in 2024, career development for Emirati youth via Tawdheef, and inclusive hiring that celebrates cultural diversity and gender equity, we ensure our internal compass points to the same North Star as our external commitments. Ethics drive ecosystems, not just brands The impact of purpose isn't limited to the customer. It ripples across supply chains and strategic alliances. Partners, vendors, and even investors calibrate their confidence based on trust signals. Al Masaood's ethical procurement, ISO-aligned compliance frameworks, and supplier codes of conduct have helped us become a trusted name not just for what we sell, but for how we operate. That's how trust becomes a competitive edge – quiet, but powerful. Sustainability and performance are not opposites Too many still treat sustainability and profitability as trade-offs. Al Masaood sees them as allies. From the introduction of Euro 5 compliant trucks that reduce emissions, to the adoption of sustainable innovation, we continue to scale smartly. Future-proofing our business and expanding resilience extends beyond carbon neutrality. For us, this includes the introduction of electric commercial vehicles such as Dongfeng and Renault Trucks E-Tech Electric Truck, the first electric waste management trucks in the region. The future belongs to conscious brands who are doing good In the marketing industry, branding was a matter of image or messaging. Now it lives in the decisions a company makes each day – in what it builds, how it treats people, and the impact it chooses to have. For brands that act with care and consistency, credibility grows gently over time. It's earned in the details, not just declared in headlines. Stakeholders today are asking smarter questions. They're looking beyond statements to see how values show up in practice. So, the goal is not to appear perfect but to be clear, accountable, and willing to improve. Part of that work is knowing what's working and what's not. Therefore, measurement brings purpose into focus. When companies track what they claim to value – whether it's emissions, equity, or engagement – they give their commitments weight. It makes trust possible. That's why Al Masaood has set an exciting goal of applying pertinent standards for more structured disclosures and key performance indicators as part of our future reporting cycles. For brands, what matters now is not saying more, but proving more – clearly, repeatedly, and without compromise. By Marwa Kaabour, Group Head of Marketing and Corporate Communication, Al Masaood.
Al Bawaba
22-07-2025
- Automotive
- Al Bawaba
Al Masaood Automobiles Launches the New Renault Koleos in Abu Dhabi
Al Masaood Automobiles, the authorised distributor of Renault in Abu Dhabi, Al Ain, and the Al Dhafra Region, has announced the arrival of the all-new Renault Koleos, further enriching its diverse SUV lineup for customers. The new model combines elegant design, advanced technology, and exceptional comfort, making it an ideal choice for drivers seeking versatility and sophistication in their everyday on Renault's 'voitures à vivre' (cars for living) philosophy, the Koleos delivers a refined driving experience tailored for the needs of modern families. Its contemporary exterior design, sculpted lines, and bold proportions reflect Renault's new design language, while its spacious and innovative interior offers premium comfort for Koleos, a D-segment large SUV measuring 4.78 metres in length, was designed with spaciousness and comfort in mind. The vehicle's generous wheelbase ensures ample legroom for all passengers, complemented by high-comfort ventilated seats and sophisticated interior materials. The openR panoramic screen system introduces a groundbreaking multimedia experience, with three large touchscreens spanning the dashboard for intuitive control and Gemayel, Director of Sales and Marketing at Al Masaood Automobiles, said, 'At Al Masaood Automobiles, we always aim to bring our customers vehicles that offer the perfect blend of technology, safety, and style. The Renault Koleos embodies this vision perfectly, offering next-generation driver assistance features, a stunning panoramic multimedia experience, and a dynamic design that stands out on the road. We are confident it will appeal to SUV enthusiasts across the emirate.'Renault's Human First Programme is at the heart of the Koleos' design, equipping it with 29 advanced driver assistance systems (ADAS). These include Level 2 autonomous driving functions such as Active Driver Assist, adaptive cruise control, lane centring, and emergency lane-keeping. Powered by a new 2.0L turbocharged petrol engine delivering 235 hp and 350 Nm of torque, the Koleos offers strong, smooth acceleration and dynamic road performance. The intelligent 4WD system further enhances performance and stability, making it equally suited for city drives and off-road new Koleos is available in two trims – Techno and Iconic – each offering a carefully curated blend of features and finishes. Customers can choose from five striking body colours, including two new additions exclusive to this model: Satin Urban Grey and Mineral its combination of innovative features, cutting-edge technology, and refined aesthetics, the Renault Koleos sets a new standard for the SUV segment in Abu can now explore the new Renault Koleos at Al Masaood Automobiles' showrooms. For more information, customers can visit Al Masaood Automobiles' showrooms or visit or call 800 300 500.
Al Bawaba
17-07-2025
- Automotive
- Al Bawaba
Al Masaood Automobiles Sponsors 4th Edition of Abu Dhabi Summer Sports as Official Automotive Partner
Al Masaood Automobiles (AMA), the authorised distributor for Nissan in Abu Dhabi, Al Ain, and Al Dhafra Region, has announced its continued sponsorship as the Official Automotive Partner of the highly anticipated 4th edition of Abu Dhabi Summer Sports (ADSS) 2025. Organised by the Abu Dhabi Sports Council in collaboration with ADNEC Group, the event will run throughout the summer months until August, hosted across two premier locations – ADNEC Abu Dhabi and Al Ain on the success of previous events, ADSS 2025 is set to attract over 130,000 sports enthusiasts and families, solidifying the capital's reputation as a leading leisure and sports destination. With its vibrant mix of activities tailored for all fitness levels, ADSS promotes an inclusive atmosphere, encouraging health, wellness, and the Official Automotive Partner for the second consecutive year, Al Masaood Automobiles will feature dynamic display spaces, bringing visitors a line-up of Nissan's most distinctive models and engaging them through unique, interactive year's showcase will include the iconic Nissan Patrol, ideal for drivers who value strength, capability, and refined presence. Joining it is the all-new Patrol PRO-4X, built for exploration and off-road adventure, with its rugged design and confident performance. Completing the line-up is the all-new Nissan KICKS, a compact SUV that brings energy and flair to city driving with its expressive design and responsive Gemayel, Sales and Marketing Director at Al Masaood Automobiles, said: 'We are excited to once again partner with Abu Dhabi Summer Sports, a platform that harmonises with our values of community and wellness. At Al Masaood Automobiles, we are passionate about inspiring the youth to pursue health and fitness while actively connecting with them through such transformative events. Investing in sports allows us to contribute positively to the community, building a culture of ambition and resilience among future generations.' This partnership highlights Al Masaood Automobiles' commitment to its Corporate Social Responsibility (CSR) initiatives and longstanding collaboration with the Abu Dhabi Sports Council. By supporting events like ADSS, Al Masaood Automobiles strengthens its dedication to empowering youth, encouraging an active lifestyle, and nurturing a community spirit rooted in sportsmanship, teamwork, and perseverance.
Zawya
17-07-2025
- Automotive
- Zawya
Al Masaood Automobiles sponsors 4th edition of Abu Dhabi Summer Sports as Official Automotive Partner
Abu Dhabi: Al Masaood Automobiles (AMA), the authorised distributor for Nissan in Abu Dhabi, Al Ain, and Al Dhafra Region, has announced its continued sponsorship as the Official Automotive Partner of the highly anticipated 4th edition of Abu Dhabi Summer Sports (ADSS) 2025. Organised by the Abu Dhabi Sports Council in collaboration with ADNEC Group, the event will run throughout the summer months until August, hosted across two premier locations – ADNEC Abu Dhabi and Al Ain Centre. Building on the success of previous events, ADSS 2025 is set to attract over 130,000 sports enthusiasts and families, solidifying the capital's reputation as a leading leisure and sports destination. With its vibrant mix of activities tailored for all fitness levels, ADSS promotes an inclusive atmosphere, encouraging health, wellness, and camaraderie. As the Official Automotive Partner for the second consecutive year, Al Masaood Automobiles will feature dynamic display spaces, bringing visitors a line-up of Nissan's most distinctive models and engaging them through unique, interactive experiences. This year's showcase will include the iconic Nissan Patrol, ideal for drivers who value strength, capability, and refined presence. Joining it is the all-new Patrol PRO-4X, built for exploration and off-road adventure, with its rugged design and confident performance. Completing the line-up is the all-new Nissan KICKS, a compact SUV that brings energy and flair to city driving with its expressive design and responsive performance. Bachir Gemayel, Sales and Marketing Director at Al Masaood Automobiles, said: 'We are excited to once again partner with Abu Dhabi Summer Sports, a platform that harmonises with our values of community and wellness. At Al Masaood Automobiles, we are passionate about inspiring the youth to pursue health and fitness while actively connecting with them through such transformative events. Investing in sports allows us to contribute positively to the community, building a culture of ambition and resilience among future generations.' This partnership highlights Al Masaood Automobiles' commitment to its Corporate Social Responsibility (CSR) initiatives and longstanding collaboration with the Abu Dhabi Sports Council. By supporting events like ADSS, Al Masaood Automobiles strengthens its dedication to empowering youth, encouraging an active lifestyle, and nurturing a community spirit rooted in sportsmanship, teamwork, and perseverance. About Al Masaood Automobiles Al Masaood Automobiles is authorised distributor of Nissan, INFINITI and Renault in Abu Dhabi, Al Ain, and Al Dhafra Region for over 40 years, and brings to its customers a complete range of the most reliable 4x4, luxury, passenger, and commercial vehicles, efficiently catering to a large and diverse number of individual, fleet, and government users. Al Masaood Automobiles' extensive network coverage includes 10 showrooms for new cars, and 3 showrooms for used cars in Abu Dhabi, Al Ain, and the Western Region – including the flagship showroom complex at Musaffah with dedicated new vehicle delivery centre; 5 Service Centres and 6 Spare Parts outlets. In 2019, the company inaugurated its state-of-the-art 'R-Store' as an innovative one stop shop for Renault customers. Recently, Al Masaood Automobiles successfully bagged the Global Nissan Aftersales Award for the 2020 and 2021 fiscal year after outperforming other Nissan dealers internationally within its segment. Al Masaood Automobiles had previously scooped the prestigious Nissan Global Dealer Award in 2013 and 2019 and has been the recipient of the 'Exemplary Performance in Sales and Customer Experience Award' by Nissan in the year 2017. Al Masaood Automobiles was also titled as the winner of the Renault Global Partners Award, 'P.A.R.I.S. Challenge' for the year 2019. The company enhances its success through strong tie-ups with leading banks, offering to its customers easy finance solutions and facilitating the purchase process with insurance, finance and accessories under one roof. Visit our e-commerce portal to know more.
