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Grenade stops the nation from hitting a wall
Grenade stops the nation from hitting a wall

Scotsman

time26-05-2025

  • Business
  • Scotsman

Grenade stops the nation from hitting a wall

A snack brand drove a 17-tonne tank through a 13ft 'wall' at Tower Bridge on Wednesday to highlight Britain's demand for better snacking alternatives Free weekly newsletter Join our weekly YourWorld newsletter for updates, behind-the-scenes insights from editor David Summers, and your chance to shape what's next. Free weekly newsletter Sign up Thank you for signing up! Did you know with a Digital Subscription to Edinburgh News, you can get unlimited access to the website including our premium content, as well as benefiting from fewer ads, loyalty rewards and much more. Learn More Sorry, there seem to be some issues. Please try again later. Submitting... The UKs no.1 protein bar brand Grenade made a literal impact today by driving the 17-tonne tank through a giant Carbohydrate & Sugar 'wall' besides London's Tower Bridge to highlight the nation's 'other' energy crisis. The bold activation follows research suggesting 72% of Brits hit a wall multiple times a week and 54% would like to try more high-protein, low-sugar snacking to help as their energy and focus dips. Advertisement Hide Ad Advertisement Hide Ad On average Brits admit to losing 37 minutes of productivity when they hit a wall, equating to over 78 hours a year that could be easily avoided. Over a quarter (28%) say their snacks leave them more drained than driven. Grenade's 17-tonne tank at Tower Bridge The giant 13ft wall crafted to represent the high carbs and sugar filled snacks a third of Brits (33%) admit to eating regularly, was demolished by Grenade Founder Alan Barratt, driving the protein brand's iconic orange 'tank' to encourage Brits to fuel themselves in the right way with high protein and low sugar snacks. It comes as 45% admit feeling fatigued, unmotivated (40%) and lacking concentration (37%) after hitting a wall. Other symptoms of the dreaded crash are irritability (27%) and hunger (12%). Once the dreaded wall is hit, it can last longer 90 minutes before the slump comes to an end (5%). 78% acknowledge the food they are fuelling themselves with could be to blame. However, over half (52%) of Brits said they would not be confident in identifying the foods that are causing them to feel fatigued and lack focus. Advertisement Hide Ad Advertisement Hide Ad Over a third (39%) choose their snacks based on convenience rather than nutrition. With almost half (46%) of us on the go for 5+ hours a day, 76% confess grabbing something high in carbs and simple sugars as a quick fix. Despite this, the appetite for healthier habits is on the rise. One third (34%) are interested in learning more about nutrition and switching to smarter snacking options, with over half open to trying new alternatives (53%). 36% of Brits are also on the lookout for high protein, low sugar snacks options specifically. Neal Duffy, head of brand activation at Grenade said: 'We're a nation of hustlers so we need to fuel our bodies the right way. Grenade is a great tasting way to hit your everyday protein goals without compromising on taste or nutrition. 'Our bars and shakes contain over 20g protein, with less than 2g of sugar on bars, and 7g on shakes - which is up to 68% less than some of our competitors. Sugar isn't the enemy, it just needs to show up at the right time and in the right amount.' Advertisement Hide Ad Advertisement Hide Ad Sports nutritionist Lois Bright said: 'Being more mindful about what we eat and when will help us all to manage our energy levels more efficiently. As a nation we need to know what we're putting into our bodies and being realistic about what we'll get out. Choosing drinks and snacks that are high in protein is a really simple switch we can all make now to ensure we have the stamina to power through our busy days.' Those looking for a high protein, low sugar alternative to milkshakes can try Grenade's new shake offering. Grenade Shakes serve up over 25g of protein and come in a range of flavours including Fudge Brownie, Cookies and Cream and Salted Caramel, all available from

17-tonne tank smashes through wall to spotlight UK's overlooked energy crisis
17-tonne tank smashes through wall to spotlight UK's overlooked energy crisis

Daily Mirror

time22-05-2025

  • Health
  • Daily Mirror

17-tonne tank smashes through wall to spotlight UK's overlooked energy crisis

A 17-tonne tank smashed through a 13ft-high 'wall' at London's Tower Bridge to show how Brits hit a wall twice a week - and lose 37 minutes of productivity A 17-tonne tank has spectacularly crashed through a wall in London, drawing attention to Britain's "other" energy crisis. The towering 13ft 'wall' at Tower Bridge was dramatically demolished by the tank, following research that showed 72% of adults hit a metaphorical wall multiple times each week. ‌ On average, Brits hit this wall twice a week and lose nearly 37 minutes of productivity when it happens – amounting to almost 78 wasted hours a year. ‌ Nearly half (45%) report feelings of fatigue during these moments, while 40% feel unmotivated, and 37 % lack concentration. The study of 2,000 adults revealed others become irritable (27%) and hungry (12%) after hitting a wall. The wall, designed to represent the high carbs and sugar-filled snacks 76% typically reach for to boost their energy, was obliterated by Grenade founder Alan Barratt, driving the protein brand's vibrant orange 'tank'. However, while 78% acknowledge the food they are fuelling themselves with could be to blame, 52% are not confident in identifying the foods causing them to feel fatigued and lack focus. Neal Duffy, from the protein bar brand, said: "We're a nation of hustlers, so we need to fuel our bodies the right way. "Sugar isn't the enemy – it just needs to show up at the right time and in the right amount." ‌ The research also found 39% choose their snacks based on convenience rather than nutrition, although 34% are interested in learning more about nutrition and switching to healthier options. Smarter snacking options are on the rise. Over half, 53%, of Brits are open to trying new alternatives, with 36% actively seeking high protein, low sugar snack options. Sports nutritionist Lois Bright chimed in: "Being more mindful about what we eat and when we eat it will help us manage our energy levels more efficiently. "As a nation, we need to understand what we're putting into our bodies and be realistic about what we'll get out. "Choosing drinks and snacks which are high in protein is a simple switch we can all make to ensure we have the stamina to power through our busy days. ".

Snack brand drives tank through 13-foot 'wall'
Snack brand drives tank through 13-foot 'wall'

North Wales Live

time22-05-2025

  • Health
  • North Wales Live

Snack brand drives tank through 13-foot 'wall'

A snack brand drove a 17-tonne tank through a 13ft 'wall' at Tower Bridge on Wednesday to highlight Britain's demand for better snacking alternatives. The UKs no.1 protein bar brand Grenade made a literal impact by driving the 17-tonne tank through a giant Carbohydrate & Sugar 'wall' besides London's Tower Bridge to highlight the nation's 'other' energy crisis. The bold move follows research suggesting 72% of Brits hit a wall multiple times a week, while 54% would like to try more high protein, low sugar snacking to help as their energy and focus dips. On average Brits admit to losing 37 minutes of productivity when they hit a wall, equating to over 78 hours a year that could be easily avoided. Over a quarter (28%) say their snacks leave them more drained than driven. Video Loading The giant 13ft wall crafted to represent the high carbs and sugar filled snacks a third of Brits (33%) admit to eating regularly, was demolished by Grenade Founder Alan Barratt, driving the protein brand's iconic orange 'tank' to encourage Brits to fuel themselves in the right way with high protein and low sugar snacks. It comes as 45% admit feeling fatigued, unmotivated (40%) and lacking concentration (37%) after hitting a wall. Other symptoms of the dreaded crash are irritability (27%) and hunger (12%). Once the dreaded wall is hit, it can last longer 90 minutes before the slump comes to an end (5%). 78% acknowledge the food they are fuelling themselves with could be to blame. However, over half (52%) of Brits said they would not be confident in identifying the foods that are causing them to feel fatigued and lack focus. Over a third (39%) choose their snacks based on convenience rather than nutrition. With almost half (46%) of us on the go for 5+ hours a day, 76% confess grabbing something high in carbs and simple sugars as a quick fix. Despite this, the appetite for healthier habits is on the rise. One third (34%) are interested in learning more about nutrition and switching to smarter snacking options, with over half open to trying new alternatives (53%). 36% of Brits are also on the lookout for high protein, low sugar snacks options specifically. Neal Duffy, Head of Brand Activation at Grenade commented: 'We're a nation of hustlers so we need to fuel our bodies the right way. Grenade is a great tasting way to hit your everyday protein goals without compromising on taste or nutrition. Lois Bright, Sports Nutritionist said, 'Being more mindful about what we eat and when will help us all to manage our energy levels more efficiently. As a nation we need to know what we're putting into our bodies and being realistic about what we'll get out. Choosing drinks and snacks that are high in protein is a really simple switch we can all make now to ensure we have the stamina to power through our busy days.'

Snack brand drives tank through 13-foot 'wall'
Snack brand drives tank through 13-foot 'wall'

Wales Online

time22-05-2025

  • Health
  • Wales Online

Snack brand drives tank through 13-foot 'wall'

Snack brand drives tank through 13-foot 'wall' Grenade pulled off the stunt to highlight the demand for better snack choices *** FREE FOR EDITORIAL USE *** Grenade stops nation from hitting a wall by literally smashing it down with a 17 tonne tank. It comes as research reveals 72% of Brits hit a wall multiple times a week, losing 37 minutes of productivity each time with Brits wanting more high protein low sugar snacking options to help. (Image: PinPep ) A snack brand drove a 17-tonne tank through a 13ft 'wall' at Tower Bridge on Wednesday to highlight Britain's demand for better snacking alternatives. The UKs no.1 protein bar brand Grenade made a literal impact by driving the 17-tonne tank through a giant Carbohydrate & Sugar 'wall' besides London's Tower Bridge to highlight the nation's 'other' energy crisis. ‌ The bold move follows research suggesting 72% of Brits hit a wall multiple times a week, while 54% would like to try more high protein, low sugar snacking to help as their energy and focus dips. ‌ On average Brits admit to losing 37 minutes of productivity when they hit a wall, equating to over 78 hours a year that could be easily avoided. Over a quarter (28%) say their snacks leave them more drained than driven. Grenade bar The giant 13ft wall crafted to represent the high carbs and sugar filled snacks a third of Brits (33%) admit to eating regularly, was demolished by Grenade Founder Alan Barratt, driving the protein brand's iconic orange 'tank' to encourage Brits to fuel themselves in the right way with high protein and low sugar snacks. Article continues below It comes as 45% admit feeling fatigued, unmotivated (40%) and lacking concentration (37%) after hitting a wall. Other symptoms of the dreaded crash are irritability (27%) and hunger (12%). Once the dreaded wall is hit, it can last longer 90 minutes before the slump comes to an end (5%). 78% acknowledge the food they are fuelling themselves with could be to blame. However, over half (52%) of Brits said they would not be confident in identifying the foods that are causing them to feel fatigued and lack focus. Over a third (39%) choose their snacks based on convenience rather than nutrition. With almost half (46%) of us on the go for 5+ hours a day, 76% confess grabbing something high in carbs and simple sugars as a quick fix. ‌ *** FREE FOR EDITORIAL USE *** Grenade stops nation from hitting a wall by literally smashing it down with a 17 tonne tank. It comes as research reveals 72% of Brits hit a wall multiple times a week, losing 37 minutes of productivity each time with Brits wanting more high protein low sugar snacking options to help. Despite this, the appetite for healthier habits is on the rise. One third (34%) are interested in learning more about nutrition and switching to smarter snacking options, with over half open to trying new alternatives (53%). 36% of Brits are also on the lookout for high protein, low sugar snacks options specifically. Neal Duffy, Head of Brand Activation at Grenade commented: 'We're a nation of hustlers so we need to fuel our bodies the right way. Grenade is a great tasting way to hit your everyday protein goals without compromising on taste or nutrition. Article continues below Lois Bright, Sports Nutritionist said, 'Being more mindful about what we eat and when will help us all to manage our energy levels more efficiently. As a nation we need to know what we're putting into our bodies and being realistic about what we'll get out. Choosing drinks and snacks that are high in protein is a really simple switch we can all make now to ensure we have the stamina to power through our busy days.' Those looking for a high protein, low sugar alternative to milkshakes can try Grenade's new shake offering. Grenade Shakes serve up over 25g of protein and come in a range of flavours including Fudge Brownie, Cookies and Cream and Salted Caramel, all available from

Grenade stops the nation from hitting a wall
Grenade stops the nation from hitting a wall

Scotsman

time22-05-2025

  • Business
  • Scotsman

Grenade stops the nation from hitting a wall

A snack brand drove a 17-tonne tank through a 13ft 'wall' at Tower Bridge on Wednesday to highlight Britain's demand for better snacking alternatives Free weekly newsletter Join our weekly YourWorld newsletter for updates, behind-the-scenes insights from editor David Summers, and your chance to shape what's next. Free weekly newsletter Sign up Thank you for signing up! Did you know with a Digital Subscription to The Scotsman, you can get unlimited access to the website including our premium content, as well as benefiting from fewer ads, loyalty rewards and much more. Learn More Sorry, there seem to be some issues. Please try again later. Submitting... The UKs no.1 protein bar brand Grenade made a literal impact today by driving the 17-tonne tank through a giant Carbohydrate & Sugar 'wall' besides London's Tower Bridge to highlight the nation's 'other' energy crisis. The bold activation follows research suggesting 72% of Brits hit a wall multiple times a week and 54% would like to try more high-protein, low-sugar snacking to help as their energy and focus dips. Advertisement Hide Ad Advertisement Hide Ad On average Brits admit to losing 37 minutes of productivity when they hit a wall, equating to over 78 hours a year that could be easily avoided. Over a quarter (28%) say their snacks leave them more drained than driven. Grenade's 17-tonne tank at Tower Bridge The giant 13ft wall crafted to represent the high carbs and sugar filled snacks a third of Brits (33%) admit to eating regularly, was demolished by Grenade Founder Alan Barratt, driving the protein brand's iconic orange 'tank' to encourage Brits to fuel themselves in the right way with high protein and low sugar snacks. It comes as 45% admit feeling fatigued, unmotivated (40%) and lacking concentration (37%) after hitting a wall. Other symptoms of the dreaded crash are irritability (27%) and hunger (12%). Once the dreaded wall is hit, it can last longer 90 minutes before the slump comes to an end (5%). 78% acknowledge the food they are fuelling themselves with could be to blame. However, over half (52%) of Brits said they would not be confident in identifying the foods that are causing them to feel fatigued and lack focus. Advertisement Hide Ad Advertisement Hide Ad Over a third (39%) choose their snacks based on convenience rather than nutrition. With almost half (46%) of us on the go for 5+ hours a day, 76% confess grabbing something high in carbs and simple sugars as a quick fix. Despite this, the appetite for healthier habits is on the rise. One third (34%) are interested in learning more about nutrition and switching to smarter snacking options, with over half open to trying new alternatives (53%). 36% of Brits are also on the lookout for high protein, low sugar snacks options specifically. Neal Duffy, head of brand activation at Grenade said: 'We're a nation of hustlers so we need to fuel our bodies the right way. Grenade is a great tasting way to hit your everyday protein goals without compromising on taste or nutrition. 'Our bars and shakes contain over 20g protein, with less than 2g of sugar on bars, and 7g on shakes - which is up to 68% less than some of our competitors. Sugar isn't the enemy, it just needs to show up at the right time and in the right amount.' Advertisement Hide Ad Advertisement Hide Ad Sports nutritionist Lois Bright said: 'Being more mindful about what we eat and when will help us all to manage our energy levels more efficiently. As a nation we need to know what we're putting into our bodies and being realistic about what we'll get out. Choosing drinks and snacks that are high in protein is a really simple switch we can all make now to ensure we have the stamina to power through our busy days.'

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