Latest news with #Aperture
India.com
a day ago
- Science
- India.com
ISRO-NASA Joint Satellite NISAR Set For Launch On July 30 From Sriharikota
The Indian Space Research Organisation (ISRO) on Sunday stated that the upcoming launch of NISAR, the first joint Earth observation satellite by ISRO and NASA, will mark a key milestone in Earth observation technology. NISAR will be launched from the Satish Dhawan Space Centre in Sriharikota, Andhra Pradesh, on July 30 at 17:40 IST. NISAR is the first mission of its kind, jointly developed by ISRO and NASA. It is an L- and S-band, global, microwave imaging mission, with the capability to acquire fully polarimetric and interferometric data, as per an official statement from ISRO. The unique dual-band Synthetic Aperture Radar of NISAR employs the advanced, novel SweepSAR technique, which provides high-resolution and large-swath imagery. NISAR will image the global land and ice-covered surfaces, including islands, sea-ice and selected oceans, every 12 days. The NISAR mission's primary objectives are to study land & ice deformation, land ecosystems, and oceanic regions in areas of common interest to the US and Indian science communities. The joint mission will accomplish multiple tasks, including measuring the woody biomass and its changes, tracking changes in the extent of active crops, understanding the changes in wetlands' extent, and mapping Greenland & Antarctica's ice sheets and the dynamics of sea ice and mountain glaciers. As per the statement, it will also help characterise land surface deformation related to seismicity, volcanism, landslides, and subsidence & uplift associated with changes in subsurface aquifers, hydrocarbon reservoirs, etc. "One mission to watch Earth. #ISRO #NASA builds, Earth benefits. This marks a key milestone in Earth observation technology. Stay tuned as we bring you closer to the mission that watches our world," ISRO said in a post on X. "The Spacecraft is built around ISRO's I-3K Structure. It carries two major Payloads viz., L & S- Band Synthetic Aperture Radar (SAR). The S-band Radar system, data handling & high-speed downlink system, the spacecraft and the launch system are developed by ISRO. The L-band Radar system, the high-speed downlink system, the Solid-State Recorder, the GPS receiver, and the 9 m Boom hoisting the 12m reflector are delivered by NASA. Further, ISRO takes care of the satellite commanding and operations; NASA will provide the orbit manoeuvre plan and RADAR operations plan. NISAR mission will be aided with ground station support from both ISRO and NASA for downloading of the acquired images, which, after the necessary processing, will be disseminated to the user community," the statement added. The data acquired through S-band and L-band SAR from a single platform will help scientists understand the changes happening to Planet Earth. The complex payloads and mainframe systems have been designed, developed, qualified and realised over a period of 8 to 10 years. "The S- Band SAR and L- Band SAR were independently developed, integrated and tested at ISRO and JPL/NASA respectively. The Integrated Radar Instrument Structure (IRIS), consisting of S - Band and L - Band SAR and other payload elements were intergrated and tested at JPL/NASA and delivered to ISRO," it stated. Mainframe satellite elements and payloads were assembled, integrated and tested at URSC/ISRO. The mission phases can be broadly classified into: Launch phase, Deployment Phase, Commissioning Phase and Science Phase. NISAR will be launched onboard the GSLV-F16 launch vehicle on July 30, 2025 from ISRO's Satish Dhawan Space Centre (SDSC), also referred to as Sriharikota High Altitude Range (SHAR), located in Sriharikota on the southeast coast of the Indian peninsula. It hosts a 12m dia large reflector which shall be deployed in-orbit 9m away from the satellite by a complex multistage deployable boom designed and developed by JPL/NASA. The first 90 days after launch will be dedicated to commissioning, or In-Orbit Checkout (IOC), the objective of which is to prepare the observatory for science operations. Commissioning is divided into sub-phases of initial checks and calibrations of mainframe elements followed by JPL engineering payload and instrument checkout. The science operations phase begins at the end of commissioning and extends till end of mission life. During this phase, the science orbit will be maintained via regular maneuvers, scheduled to avoid or minimize conflicts with science observations. Extensive calibration and validation (CalVal) activities will take place. The observation plan for both L and S-band instruments, along with engineering activities (e.g., maneuvers, parameter updates, etc.), will be generated pre-launch via frequent coordination between JPL and ISRO, the statement added.
San Francisco Chronicle
5 days ago
- Entertainment
- San Francisco Chronicle
New opera spotlights Dolores Huerta's farmworker legacy amid renewed immigration tensions
The nation is tense, and California's Central Valley farm fields have become an unlikely flash point. The workers — mostly immigrants — who harvest the fruits and vegetables that feed much of the country are scared and angry. They labor to the point of physical exhaustion for low pay. Protests against these conditions are organized and soon gain widespread support. This may sound like a dispatch from the front lines of 2025, a year that's been marked by the Trump administration's immigration raids and arrests across the state's agricultural industry. But it's also the historical backdrop for Dolores Huerta, who in the mid-1960s spearheaded a nationwide boycott of table grapes in solidarity with striking farmworkers. Alongside fellow labor leaders Cesar Chavez and Gilbert Padilla, she played an integral role in the era's civil rights movement. Huerta's story is a dramatic tale of friction and solidarity, of hope lost and restored — big themes practically made for the operatic stage. And that's exactly where they'll land on Aug. 2, when West Edge Opera presents the world premiere of 'Dolores.' The East Bay company will feature the new opera as one of three productions in repertory during its summer season at Oakland's Scottish Rite Center, along with Marc-Antoine Charpentier's 'David and Jonathan' and Alban Berg's 'Wozzeck' in performances through Aug. 17. In development for five years, 'Dolores' is not a direct reaction to today's tensions. But it's hard to imagine a better time to recount how a previous generation of immigrant workers stood up for their rights. 'It's funny how you can make plans to do something, and it suddenly, magically, seems very appropriate for the times,' West Edge General Director Mark Streshinsky mused from his office in Berkeley. Huerta's name was a familiar one for Streshinsky growing up. His father Ted Streshinsky — a prominent photojournalist whose work appeared in Time, Life, Look and other magazines — covered the early days of the grape boycott. Honoring that family legacy, the director is using some of his dad's images in the production. But composer Nicolás Lell Benavides has even stronger ties to this history. Huerta, who is still active today at age 95, is his third cousin. 'She has jokingly introduced me as her grandson,' said Benavides, a New Mexico native who spoke from his home in Long Beach. 'I knew her as a kid. She would frequently be at big family reunions we'd have in El Paso. She was present and attentive, particularly to children.' Benavides and librettist Marella Martin Koch pitched the idea for 'Dolores' in 2020 through West Edge's Aperture program, a pandemic-era initiative to incubate new operatic works. The pair's proposal stood out in a competitive field and was awarded a full commission the following year. Early in the writing process, Benavides and Koch decided to focus the opera's action on a pivotal few weeks in the summer of 1968, when the farmworkers' strike was buoyed by the support of U.S. senator and presidential candidate Robert F. Kennedy — and then dealt a huge blow when he was assassinated. Huerta was with Kennedy at Los Angeles' Ambassador Hotel the night he was gunned down. 'I wanted to show what it felt like to deal with such high stakes, to go through such immense loss and to discover the light on the other side,' Benavides explained. 'A lot of ancient mythological stories are built that way — where heroes go through trials, emerge victorious and teach us something about resolve.' Huerta's story has an added advantage, the composer noted. 'I think it's easier to see ourselves reflected in real people and see that it's possible to do something heroic.' The opera is largely true to the historical record, taking only minor liberties with the timeline of events and, out of necessity, imagining the intense conversations between Huerta and Chavez as they debated the best way forward. 'Leadership isn't this unified, dreamy state where everyone knows what to do and how to do it,' Benavides said of the opera's realist approach. 'There's a lot of doubt, a lot of mulling over decisions, a lot of discussions of how best to use finite resources and manpower. To me, that's a really interesting aspect of the story. They were refining their skills as leaders.' Benavides has seen his own career take off in recent years, graduating with his doctorate from the University of Southern California's Thornton School of Music in 2022 and receiving a prestigious Guggenheim Fellowship in 2024. His score for 'Dolores' is 'exciting, driving and definitely connected to the culture of chant and protest,' Streshinsky said. It's also eclectic, drawing on genres that range from traditional Mexican ranchera and corrido to musical minimalism and even Gregorian chant. Saxophone and electric guitar augment the opera's otherwise standard classical chamber orchestra. Benavides likewise communicates a great deal in his writing for singers. 'I wanted the politicians to have high voices so they would kind of float above people,' he said, describing how he's cast the characters of both Kennedy and Richard Nixon as tenors. 'Even well-intentioned politicians can't always connect with working-class people. Dolores and Cesar are lower voices, more connected to the earth.' Capturing that earthiness has been a goal for mezzo-soprano Kelly Guerra, who's set to play the title role of Huerta. To fully reflect the real-life activist, whom the singer met at a public workshop production two years ago, 'I have to remember to be welcoming and joyful — not just righteous,' Guerra said, from her temporary residence in El Cerrito. 'It's an honor and a joy to help your community,' added the singer, who first heard of Benavides when they were both students at the San Francisco Conservatory of Music. Huerta, a lover of the arts, plans to attend opening night. Throughout the work's long development process, 'she has been very supportive but very hands-off,' Benavides reported. 'She said, 'I trust you to do a good job.'' That faith is being rewarded with growing interest well beyond the Bay Area. 'Friends at other companies started calling me, saying they were hearing about it and were interested in being co-producers,' Streshinsky said. As a result, the piece plans to hit the road following its East Bay premiere. 'Dolores' travels to Opera Southwest in Albuquerque in October and is slated to appear in future seasons at San Diego Opera and Santa Monica's BroadStage. By that point, the political conversation will undoubtedly have shifted. But the opera's creators believe their themes will continue to resonate. 'There are parallels today — and inevitably, there will be parallels 50 years from now,' Benavides said. 'I'm not foolish enough to think an opera can change the course of politics in the United States,' he added. 'But making art that speaks to our current condition is a magnificent way to process what we're all thinking about.'
Daily Tribune
6 days ago
- Science
- Daily Tribune
ISRO to launch NASA-ISRO Synthetic Aperture Radar satellite on July 30
The Indian Space Research Organisation on Monday said that it will launch the NISAR, the first joint Earth observation satellite by ISRO and NASA, from the Satish Dhawan Space Centre in Sriharikota, Andhra Pradesh on July 30 at 17:40 IST. According to ISRO, the launch of the NASA-ISRO Synthetic Aperture Radar (NISAR) satellite will mark a milestone in over a decade of collaboration between the two space agencies. Additionally, ISRO stated that the satellite would provide high-resolution, dayand-night, all-weather data by scanning the entire world every 12 days, identifying minute variations in the Earth's surface, such as vegetation dynamics, ice sheet shifts, and ground deformation. 'On July 30, 2025 at 17:40 IST, ISRO's GSLV-F16 will launch NISAR, the first joint Earth observation satellite by ISRO & NASA, from Sriharikota. NISAR will scan the entire globe every 12 days, providing high-resolution, all-weather, day-and-night data. It can detect even subtle changes in Earth's surface--like ground deformation, ice sheet shifts, and vegetation dynamics,' ISRO stated in a post on X. 'The mission will support many critical applications, including sea ice monitoring, ship detection, storm tracking, soil moisture changes, surface water mapping, and disaster response. A milestone in over a decade of collaboration between ISRO & NASA/JPL,' it added. 2,392 kg According to ISRO, the NISAR satellite, weighing 2,392 kg, will be injected into a 743 km Sun-synchronous orbit with an inclination of 98.40 degrees. Equipped with dual-frequency Synthetic Aperture Radar--NASA's L-band and ISRO's S-band--NISAR features a 12-metre unfurlable mesh reflector antenna integrated into ISRO's modified I3K satellite bus. Utilising SweepSAR technology for the first time, the satellite will offer a 242 km swath with high spatial resolution, enabling comprehensive Earth observation. 'NISAR, weighing 2392 kg, is a unique Earth observation satellite and the first satellite to observe the Earth with a dual-frequency Synthetic Aperture Radar (NASA's L-band and ISRO's S-band), both using NASA's 12m unfurlable mesh reflector antenna, integrated to ISRO's modified I3K satellite bus. NISAR will observe Earth with a swath of 242 km and high spatial resolution, using SweepSAR technology for the first time,' ISRO stated in a press release. NISAR's ability to provide high-resolution, all-weather data every 12 days will support critical applications, from tracking climate change impacts to aiding disaster management. 'The satellite will scan the entire globe and provide all weather, day & night data at 12-day interval and enable a wide range of applications. NISAR can detect even small changes in the Earth's surface, such as ground deformation, ice sheet movement and vegetation dynamics. Further applications include sea ice classification, ship detection, shoreline monitoring, storm characterisation, changes in soil moisture, mapping & monitoring of surface water resources and disaster response,' the release added.
Martechvibe
18-06-2025
- Business
- Martechvibe
Vidmob Launches The Aperture
The Aperture provides marketers with a structured framework to decode the impact of creative choices—like tone, storytelling, and production quality—on campaign performance. Vidmob has announced the launch of The Aperture, its new proprietary, differentiated technology that will provide marketers with a structured framework to assess creative parameters and their impact on performance. The technology can break down creative decisions into measurable elements and contextualise those elements into categories that are essential for marketers to understand, such as production level, storytelling, and tone. The Aperture helps advertisers go beyond a surface-level understanding of advertising effectiveness and uncovers which creative decisions drive performance. The Aperture will help answer questions such as whether and why their influencer content is working, if subtle branding is as effective as overt branding, or if a problem-solution story arc or testimonial drives more conversions. 'We're incredibly proud of The Aperture, it gives marketers the essential data framework needed to measure and decode creative impact, and we believe it will be essential for driving the success of future campaigns,' said Alex Collmer, CEO, Vidmob. 'While other tools on the market can provide tags, The Aperture delivers an additional layer of marketing context and creative intelligence that can help marketers harness the power of creativity,' he added. Tom Saunter, SVP, Global Head of New Solutions at WPP Media , said, 'At WPP Media, as experts in creative intelligence, our analyst teams have historically combined data from multiple AI sources to generate the insights we need – but the latest evolution of Vidmob's Aperture changes that.' 'Its expanded taxonomy brings a new level of depth and structure, making it the most complete creative dataset we've worked with. It offers a richer palette for creative understanding, enhances explainability of media performance, and integrates seamlessly with the advanced AI scoring and analytics systems we're activating for WPP clients.' The Aperture framework has been shaped by input from a broad group of partners and customers. Vidmob recently collaborated with key partners to refine and expand the system to 22 categories aimed at improving decision-making across the platform. These additions help identify insights, set brand-aligned benchmarks, and support GenAI-driven creative work, forming a strong foundation for more efficient and informed content production at scale. ALSO READ: HubSpot to Acquire Frame AI The Martechvibe team works with a staff of in-house writers and industry experts. View More Locala's omnichannel advertising platform leverages granular insights and cutting-edge AI to help marketers plan, activate, and measure campaigns that are personalised to the local consumer. 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Utilising its connected TV (CTV) and search, social, and commerce tools, marketers can optimise their customer acquisition strategy. VISIT WEBSITE specialises in Conversational AI, generating autonomous conversations that appear human-like. These conversations form the foundation of brand engagement. Their AI-powered, no-code Dynamic Automation Platform manages around two billion conversations from a multitude of channels in numerous languages. VISIT WEBSITE Sprinklr offers a comprehensive suite of 250+ AI-intent bot templates for various industry verticals to accelerate bot development. Its specialised AI and compliant rule engine enables marketers to modify and automate their promotional campaigns for better engagement via suggestion-based personalised bots. VISIT WEBSITE Meta's new class of generative AI features and creative tools allow users to create and share custom stickers or update the visual style of their photos with a simple text prompt. They can also chat with 28 different AIs and get unique perspectives on topics like travel, games and food. VISIT WEBSITE is a UI-based platform that allows marketers to create a chatbot quickly and deploy it easily on multiple channels. Leveraging the capabilities of its conversational builder, enterprises can build the Dialogflow using dialogue messages. Some of its popular offerings include XO: Experience Optimisation and GALE(Beta). VISIT WEBSITE IBM watsonx Assistant is an interactive virtual agent that utilises natural language and AI, enabling users to set it up on their app and website. It offers fast and accurate responses to customers, enhancing their overall experience and satisfaction with its adaptive learning capabilities. VISIT WEBSITE Haptik helps enterprises manage their customer lifecycle with generative AI-powered conversational solutions to boost marketing and sales. It offers Contakt and Interakt to enhance overall CX, where Interakt enables marketers to send hyper-targeted and personalised campaigns to drive customers to take action on WhatsApp. VISIT WEBSITE Dialogflow is an all-in-one platform for developing chatbots, voice bots, and virtual agents using natural language understanding and Google AI. It helps marketing teams create conversational agents that can handle common customer requests and issues, such as FAQs, and order status at scale. VISIT WEBSITE Dialpad is a fully integrated unified conversation intelligence platform that utilises ongoing ML(Machine Learning) algorithms and does not require coding to configure a chatbot. It offers real-time insights and tips, helping marketing teams customise their approach for every customer. VISIT WEBSITE is a low code-no code, enterprise-grade generative AI platform offering readily available LLMs for CX transformations. Its omnichannel reporting and analytics suite for marketing enables organisations to streamline their customer journeys. VISIT WEBSITE is a global conversational AI technology provider optimised for operational efficiency at scale. It offers self-learning AI capabilities that emphasise Natural Language Understanding (NLU) along with intent suggestions. VISIT WEBSITE Avaamo is an all-in-one conversational AI platform for enterprises offering a suite of industry-specific skills developed to automate and resolve common use cases. It offers Outreach, which enables marketers to educate and engage with customers across existing touchpoints through proactive and personalised communication. VISIT WEBSITE Amazon Lex offers fully managed conversational AI interfaces with advanced natural language models to design, build, test, and deploy conversational interfaces in applications. It enables sales and marketing teams to automate user tasks in their applications like the CRM and across any digital channel. VISIT WEBSITE Zendesk is an AI-powered customer feedback software provider, offering customer satisfaction (CSAT) software to businesses across multiple industries. Its marketplace offers 1600+ apps and integrations, enabling marketers to create a complete customer feedback system. VISIT WEBSITE UserVoice provides product feedback management software for SaaS businesses. Its UserVoice Validation tool delivers actionable user insights to inform roadmap strategy. From testing ideas to ensuring satisfaction with released features, it helps research and marketing teams gather quick user feedback throughout the entire product lifecycle. VISIT WEBSITE Twilio provides integrated Mindful Feedback functionality within its Flex offering, enabling marketers to automatically take action based on real-time customer feedback. It automatically collects customer feedback after Flex interactions by capturing feedback over post-call voice IVR, outbound voice IVR, conversational SMS, Web SMS, email, and web surveys. VISIT WEBSITE Trustpilot offers ML and AI-powered feedback management tools, helping marketers build trust and loyalty through customer reviews. Its AI-driven Review Insights tool enables marketers to identify growth areas from negative feedback, whereas its Image Generator tool lets them enhance social media engagement. VISIT WEBSITE Survey Monkey is a global online survey and forms tech stack provider, offering AI-fueled market research solutions to businesses. Its enterprise feedback management program provides 250+ templates with the capabilities of customisation, allowing organisations to build tailored survey forms. VISIT WEBSITE Sprinklr is a unified customer experience platform (CXM), offering AI-powered feedback management capabilities with its flagship product: Sprinklr Surveys. It integrates solicited customer feedback with unified-CXM data, enabling brands to derive meaningful, actionable insights. Utilising its genAI-powered survey builder, marketers can create conversational surveys to streamline their NPS strategies. VISIT WEBSITE Salesforce is a comprehensive customer-oriented technology provider offering a feedback management suite. Salesforce's survey responses help marketers create personalised surveys based on their existing customers' data. Some of the supported applications of its feedback management platform are genAI-powered survey form development and sentiment-insights-based survey collections. VISIT WEBSITE QuestionPro is an online feedback software provider, offering ready-made survey templates to businesses across 40+ countries. Leveraging the capabilities of its customer satisfaction templates, advertisers and marketers can create and gather tailored questions. VISIT WEBSITE Qualtrics is an all-in-one customer experience solution provider, offering website & app feedback tools for organisations to collect customer feedback efficiently. Its digital experience analytics capabilities combined with DXA integrations, bring together verbal and behavioural data for in-depth analysis of user feedback. VISIT WEBSITE HubSpot is a one-stop marketing platform, providing customer feedback software under its Service Hub offerings. Its pre-built APIs include net promote score (NPS), customer effort score (CES), and customer satisfaction (CSAT) surveys, allowing marketers to strengthen their customer loyalty strategy. VISIT WEBSITE Medallia is a comprehensive platform, enabling marketers to capture feedback from all customer touch points. Some of its popular feedback management software capabilities include Sense360 for analysing consumer spending, Medallia Video to automatically extract meaningful insights from customer's feedbacks and Agile Research for creating branded surveys in real-time. VISIT WEBSITE Zeotap lets brands integrate, unify, segment and orchestrate customer data, fostering a cookieless future. It offers a 'Non-Customer Entity Data' feature that helps marketers to integrate both customer and non-customer entity data. VISIT WEBSITE Twilio provides, Twilio Segment, an AI-powered CDP, enabling marketers to streamline their personalised customer engagement journeys. It brings together clean, consented customer data for real-time insights with 450+ pre-built connectors. VISIT WEBSITE Syntasa provides data-ready CDP capabilities, equipping marketers with essential tools to prepare their customer data. It offers real-time sentiment analytics capabilities, helping enterprises derive behavioural insights from unified user profiles to foster hyper-personalised experiences. VISIT WEBSITE SAP is a company-wide customer data management platform, helping marketers improve engagement, conversion, and retention. It offers a genAI-powered data model, enabling enterprises to unify their B2B and B2C customers' profiles to reach their personalisation goals. VISIT WEBSITE Oracle is a global database management company, providing CDP solutions, under its flagship product: Oracle Unity. Its AI-powered models enable marketers to create hyper-personsalised campaigns with predictive insights by streamlining real-time customer data from heterogeneous sources. VISIT WEBSITE Growthloop is a composable CDP platform, allowing marketing and sales team to action their data at scale. It offers GrowthLoop Audience Builder, enabling marketers to initiate their lead generation functions. VISIT WEBSITE Adobe Experience Cloud offers a real-time CDP, letting users create high-value audience segments for B2C and B2B use cases across their marketing funnel. It follows a cookieless marketing approach to automatically unify customer data across various online and offline channels in real-time. VISIT WEBSITE ActionIQ is a composable CDP platform that offers audience segmentation, acquisition marketing, and Customer 360 capabilities. It integrates analytical tools, enabling marketers to collect and analyse their first-party customer data at scale. VISIT WEBSITE Zoho CRM leverages automation and comprehensive analytics to empower any sales team, fostering stronger customer loyalty. Ideal for both small businesses and enterprises, this software enables enhanced productivity and tailored solutions through predictive intelligence. VISIT WEBSITE Zendesk offers Zendesk Sell, an easy-to-deploy CRM platform that is simple to deploy and navigate, catering to businesses of any scale. 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Purposefully built to enhance the efficiency and productivity of sales professionals, this CRM solution has an intuitive setup and robust capabilities. It facilitates lead generation, comprehensive sales analytics, and seamless business expansion. VISIT WEBSITE Oracle NetSuite CRM, a component of Oracle's business software suite, is for all midsize and booming businesses that want a comprehensive, integrated CRM solution with ERP capabilities. Using it, customers and partners can directly interact with the platform, freeing the additional work load for their sales team. VISIT WEBSITE Microsoft Dynamics 365 Sales represents a robust cloud-based CRM solution brimming with features such as pipeline assessment, relationship analytics, and conversational intelligence. It utilises AI-powered insights to provide actionable intelligence via predictive analytics, lead scoring and sentiment analysis. VISIT WEBSITE Less Annoying is a CRM software that utilises a straightforward search feature within its contact management system, making it easy to track contacts. It is ideal for small-sized businesses and offers a highly intuitive and user-friendly interface. VISIT WEBSITE Insightly offers CRM software solutions for enterprises looking to understand their audience data across various marketing functions. It integrates seamlessly with third-party apps, streamlining workflow automation, including bulk emailing and report generation. VISIT WEBSITE HubSpot's sleek dashboard with consolidated CRM tools simplify complex customer data, further transforming it into meaningful insights. Complementing typical CRM functionalities, HubSpot provides tailored options, including conversation intelligence and email monitoring. VISIT WEBSITE Apptivo delivers adaptable and web-based CRM solutions, enabling marketing and sales teams to streamline all customer service requirements across various devices and browsers. Despite its focused feature set, it encompasses over 65 interconnected applications alongside a robust sales pipeline management tool, ensuring efficient tracking of potential leads without any downtime. VISIT WEBSITE Sitecore offers composable cloud solutions with its flagship products, Sitecore Experience Platform(XP) and Sitecore Experience Manager (XM). They help marketers to overcome scalability challenges. Some of its features include intuitive visual editing, headless delivery, marketing automation, scalable personalisation, data and machine learning capabilities. VISIT WEBSITE Salesforce Experience Cloud is a platform that helps enterprises link clients, partners, and employees to securely exchange information and documents. Built on its Customer 360 platform, Salesforce's DXP ensures seamless integration with any solution in the Salesforce ecosystem. VISIT WEBSITE Oracle Cloud offers a comprehensive suite of platform-based marketing automation solutions for personalised B2B and B2C automation campaigns. Some of its featured products are Eloqua Marketing Automation, CrowdTwist Loyalty and Engagement, and Unity Customer Data Platform. VISIT WEBSITE Optimizely is a digital experience platform (DXP) provider that offers Optimizely One, an easy-to-use and fully integrated suite. It provides a single, unified workflow with thoughtfully embedded AI and machine-learning algorithms, accelerating work across the entire marketing lifecycle. VISIT WEBSITE OpenText offers a cloud-native, scalable platform for enterprises to streamline their marketing functions. It provides fully composable content management, digital asset management, creative workflows, personalisation, targeting and customer data technologies in one place, ensuring a holistic approach to B2B, B2E and B2C experiences. VISIT WEBSITE Neptune DXP is a PaaS(Platform-as-a-Service) provider, helping marketing teams build custom apps based on modular, reusable application building blocks. The company offers flexible environments to businesses across different verticals, further providing personalised digital solutions at scale. VISIT WEBSITE Magnolia is a composable DXP that comes with no-code connector packs and low-code micro-frameworks for third-party integrations. It also offers an open-source version alongside its commercial plans enabling enterprises to build tailored use cases. VISIT WEBSITE Liferay DXP helps marketers deliver personalised and connected digital experiences across a broad range of channels, including customer portals, websites, intranets, mobile apps, and connected devices. It offers intuitive CMS, user analytics, and site management tools that businesses need to launch, test and optimise digital experiences for faster go-to-market. VISIT WEBSITE Powered by IBM Consulting, IBM iX offers a composable DXP, providing a comprehensive solution to make enterprises' systems future-ready. Utilising its data-driven insights and intelligent workflows, marketers can design and deliver human-centred experiences across the customer lifecycle. VISIT WEBSITE HCL Digital Experience (DX), forms part of a wider HCL Customer Experience (CX) product portfolio, offering core capabilities such as content management, DAM, CDP called Signals, and low-code application development. It provides services in government, life sciences, insurance, financial services, and other verticals. VISIT WEBSITE Contentstack is a headless CMS and Composable Digital Experience Platform (DXP) solution provider that helps marketers gain a competitive edge. It recently launched into Google Cloud Marketplace, and is also available on Microsoft Azure and AWS. It seamlessly enables mid-market brands to adopt its omnichannel campaign engine to drive higher conversions and sales. VISIT WEBSITE Bloomreach Commerce Experience Cloud provides businesses an edge with its modular capabilities: Content Management System (CMS), Discovery features for search and merchandising optimisation, and Engagement tools such as Customer Data Platforms (CDP) for personalisation and analytics. VISIT WEBSITE Adobe Experience Cloud offers a comprehensive set of services specifically designed to address the day-to-day requirements for personalised customer experience at scale. Its platform helps manage different digital content and assets to improve customer satisfaction. Some of its products include Adobe Gen Studio, Experience Manager Sites, Real-time CDP, and Marketo Engage. VISIT WEBSITE Acquia offers DXP solutions, comprising of two main elements: Acquia Drupal Cloud and Acquia Marketing Cloud. It can be accessed in both platform-as-a-service (PaaS) and software-as-a-service (SaaS) with additional components such as Site Factory for multisite management, digital asset management (DAM), CDP, personalisation, and Campaign Studio. VISIT WEBSITE
Yahoo
11-06-2025
- Yahoo
Karen Read judge cuts off witness who sends 'happy birthday' wish to 10-year-old from stand
The judge overseeing Karen Read's retrial on murder charges in the death of Boston cop John O'Keefe cut off the defense's final witness Wednesday morning after he told jurors he had three children and wished his 10-year-old a happy birthday. "So I was going to say I have three kids, a 9-year-old who's actually turning 10 today – happy birthday Kai – and I have two older ones," said Dr. Andrew John Rentschler, a biomechanical engineer and accident reconstructionist from a firm called ARCCA. "All right, I'm going to, we're going to stop this – [use] another example," said Judge Beverly Cannone after an objection from special prosecutor Hank Brennan. Brennan has repeatedly tried to have Rentschler's testimony blocked or limited. The ARCCA scientists dispute the state's version of events – and have also been accused of destroying text messages with the defense they were ordered to give to prosecutors as well as slow-walking discovery disclosures. Final Defense Witness In Karen Read Trial Pumps Brakes On Lexus Collision Theory Read is accused of mowing down O'Keefe after a night of drinking and leaving him to die as she went to his house and left him raging voicemails as his niece and nephew slept in the home. He had taken them in after they were orphaned when his sister and brother-in-law died within months of one another. Read On The Fox News App "Was it appropriate? I think it's his personality," said David Gelman, a Philadelphia-area defense attorney and former prosecutor who is following the trial. "It may have missed the mark, but it's a breath of fresh air since experts are usually boring." Grace Edwards, a Massachusetts trial lawyer who is also following the case, said the judge likely cut Rentschler off because narrative answers can distract from the facts of the case. Karen Read Reveals She Will Not Testify In Her Own Defense "The story can lead to a long answer that could be potentially off-topic or the jury could take from it something else that was not intended, like 'Happy Birthday,' and only remember that part," she told Fox News Digital. "The judge wanted the witness refocused to specific questions with focused answers rather than potentially rambling about his three kids." Follow The Fox True Crime Team On X Rentschler insisted that "details matter" repeatedly as he explained the basics of the scientific method and took issue with another expert report from the firm Aperture, retained by the prosecution. Aperture labeled the injuries to O'Keefe's arm "lacerations," he said – a term that he testified contradicts the findings of the official autopsy, which described them as "superficial abrasions." GET REAL-TIME UPDATES DIRECTLY ON THE True Crime Hub "The superficial abrasions and abrasions occur when there's rubbing or scraping of the skin, and it just rubs away the top layer, the epidermis of the skin," he testified. "Now, a laceration is an actual jagged, ripping or tearing of the skin which gets down through the epidermis into the dermis. So abrasions take much less force. They're less severe than what a laceration actually is." Sign Up To Get The True Crime Newsletter Based on his testing, he said that he ruled out an impact with Read's 2021 Lexus LX 570 SUV and O'Keefe's arm as the cause of those injuries. "They're inconsistent with striking the taillight or being produced as a result of contact with the taillight," he testified. The prosecution claims that these minor injuries came from an impact with Read's broken taillight after she allegedly drove into O'Keefe on Jan. 29, 2022 and left him to die on the ground in the snow. The defense denies a collision and has claimed the injuries came from dog teeth and claws. Aperture's Dr. Judson Welcher testified earlier, based on digital forensics of phone and vehicle data, that Read's SUV reversed at 75% throttle right before O'Keefe's last conscious interaction with his article source: Karen Read judge cuts off witness who sends 'happy birthday' wish to 10-year-old from stand
