Latest news with #BlueDiamondResorts
Yahoo
07-07-2025
- Business
- Yahoo
Blue Diamond Resorts Will Debut in The Luxury Collection
Paraíso de la Bonita, A Luxury Collection Resort, Riviera Maya, Adult All-Inclusive CANCUN, Mexico, July 07, 2025 (GLOBE NEWSWIRE) -- Blue Diamond Resorts is proud to share that Paraíso de la Bonita, A Luxury Collection Resort, Riviera Maya, Adult All-Inclusive, is set to become part of its expanding portfolio in the coming months. This important step will mark the company's entry into Marriott's prestigious Luxury Collection and reflects its continued evolution in the high-end all-inclusive space, setting the stage for a new era of refined travel guided by Blue Diamond Resorts' expertise. 'As we gradually welcome Paraíso de la Bonita into our journey, this moment stands as both a proud achievement and a meaningful milestone in our 15th anniversary year,' said Jordi Pelfort, President of Blue Diamond Resorts. 'The opportunity to collaborate on such an iconic resort within The Luxury Collection reflects how far we've come and where we're headed. It allows us to honor the legacy of a beloved property while ushering in a new era of thoughtful luxury, elevated service, and operational excellence.' Tucked between the edge of a mangrove reserve and the Caribbean Sea, Paraíso de la Bonita feels like a secret whispered by the Riviera Maya; just 20 minutes from Cancun International Airport, yet worlds apart. This reimagined hacienda-style retreat is not simply a resort, but a living narrative of heritage, artistry and soul. Rooted in the local history and redefined through contemporary sophisticated design, it offers a rare sense of place where every detail tells a story, and service feels intuitive before it's even requested. The resort features 90 expansive oceanfront and ocean-view suites, each one crafted as a private paradise. Terraces open to breeze. Marble bathrooms echo the feel of a personal spa with their details and deep soaking tubs. Hand-carved furnishings and artisan accents reflect the legacy of the region. In select categories, open-air showers blur the line between indoors and nature, inviting guests to reconnect with the elements in quiet, effortless luxury. At Paraíso de la Bonita, luxury reveals itself in ways that are rare, soulful, and deeply personal. Culinary journeys unfold in three oceanfront restaurants, each with its own personality, where local ingredients meet global techniques under the rhythm of the sea. Two refined bars invite quiet indulgence, with spaces where cocktails are crafted, tastings curated, and conversation flows as effortlessly as the breeze. Wellness is immersive and elemental. Guests are invited to soak in one of the only open-air Thalasso pools in the Caribbean, a saltwater immersion once reserved for European thermal sanctuaries, celebrated for its natural ability to restore, detoxify, and rebalance. The experience expands through personalized treatments in garden sanctuaries, an upcoming Temazcal ritual guided by ancestral wisdom, and a fitness space that blends cutting-edge technology with the serenity of a private retreat. For events and celebrations, the resort brings a sense of occasion to every venue. From an intimate indoor salon to lush oceanfront gardens ideal for destination weddings, and a private dock that allows for seamless gatherings, every detail is designed to elevate meaningful moment. Paraíso de la Bonita is fully operational and delivering personalized service at the highest level. As Blue Diamond Resorts celebrates its 15th anniversary, this moment marks a strategic milestone in the company's continued growth. The anticipated addition of this property reinforces its long-term vision to elevate the all-inclusive experience through thoughtful expansion, exceptional service, and authentic hospitality. For more information, visit About Blue Diamond Resorts Blue Diamond Resorts encompasses over 80 properties, exceeding 20,000 rooms in eight countries located in the most popular holiday destinations in the Caribbean. Its nine leading hotel brands include the Award-winning, All-In Luxury® Royalton Luxury Resorts, where Everyone is Family. Whether guests come as friends, parents, kids, couples, weddings, corporate or incentive retreats, or solo travelers everyone is family in these properties that feature personalized services and signature amenities including All-In Connectivity™, DreamBed™, and the Sports Event Guarantee™. To refocus on valued relationships and friendships, Hideaway at Royalton offers an adults-only experience with exclusive dining and preferred accommodations to enhance Togetherness among their guests. Party Your Way at Royalton CHIC Resorts, an adults-only vibrant and effervescent all-inclusive brand to revel in the unexpected. Mystique by Royalton is Miles from Ordinary, offering their visitors the chance to connect with their surroundings in a boutique-style resort collection full of endless beauty and hip vibes. In Jamaica, Grand Lido Negril offers guests over the age of 21, a unique and all-inclusive Au Naturel vacation along with a secluded shore for the utmost privacy. Memories Resorts & Spa offers a vacation designed whether you´re planning a family vacation, reuniting with friends, or just have a relaxing moment with your significant other, while Starfish Resorts provides amazing value, breathtaking surroundings, and rich culture and heritage. Planet Hollywood Hotels & Resorts invites guests to Vacation Like A Star™ with an engaging and interactive experience, plus famous pop culture items from iconic movies, music, and sports while you will Dodge the Paparazzi at Planet Hollywood Adult Scene where your adults-only vacation will be the center of fascination and attention with glam and exclusivity. To learn more about Blue Diamond Resorts, please visit A photo accompanying this announcement is available at CONTACT: For more information, please contact media@ in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data


Skift
26-06-2025
- Business
- Skift
Q&A: Inside Blue Diamond Resorts' 15-Year Journey in All-Inclusive Hospitality
Fifteen years in, Blue Diamond Resorts is betting on experience, technology, personalization, and global expansion to shape the next phase of all-inclusive travel. This sponsored content was created in collaboration with a Skift partner. As Blue Diamond Resorts celebrates its 15th anniversary this year, the company continues to reshape the hospitality landscape. What began as a calculated bet on a more modern, tech-forward model for the all-inclusive category has matured into a portfolio that helped reset what travelers have come to expect within the segment. Over the years, Blue Diamond Resorts has built its growth around reading shifts in traveler behavior and being willing to challenge long-standing industry norms. The company introduced features like RFID bracelets for room entry, smart TVs, and resort apps long before such technology became standard across the market. These early moves broke from the cookie-cutter resort experience and paved the way for a more connected approach to the all-inclusive experience. SkiftX spoke with Jordi Pelfort, president of Blue Diamond Resorts, to discuss how the company's 15-year journey has shaped its growth strategy, brand evolution, and long-term view of where the all-inclusive category is headed, including the launch of its new adults-only concept, Royalton Vessence. Jordi Pelfort, president of Blue Diamond Resorts SkiftX: Looking back over the past 15 years, what are some key lessons or takeaways the company has learned? Jordi Pelfort: One of the biggest lessons we've learned is how important it is to stay nimble. The industry is always evolving, and guest expectations are higher than ever, so being able to adapt, innovate, and deliver exceptional service consistently has been key to our growth. We started as a challenger brand and are now one of the fastest-growing resort brands in Mexico and the Caribbean. That didn't happen by accident. It happened because we listened, we learned, and we never settled. How has Blue Diamond responded to the changes in traveler expectations over the years? We're seeing a growing demand for personalization and meaningful travel. People want experiences that connect them to the place, culture, and even to themselves. As a response, we've created more customizable offerings across our properties through our dining, wellness programming, and in-room experiences. We've also introduced more immersive activities, locally inspired design, and wellness offerings that go deeper than a spa treatment. Technology has also played an enormous role. Guests expect seamless, intuitive service, so we've integrated smart tools and digital conveniences, but not in a way that replaces human service. In the end, we're not just in the hotel business. We're in the business of creating moments that stay with people long after they've left. What's the current structure of Blue Diamond Resorts' portfolio, and what distinguishes each brand? One of our portfolio's strengths is that it speaks to different traveler needs through diverse brands. Royalton Luxury Resorts is our flagship. It's where guests of all ages can enjoy upscale amenities, modern design, fitness centers, full service spas, and thoughtful touches like reservation-free dining and DreamBeds, our exclusive handcrafted mattresses. Guests will find water parks, bowling alleys, trampolines, laser tag, and wine tastings — something for everyone. Hideaway at Royalton, a resort within a resort, is adults-only, peaceful, and focused on relaxation and rekindling, while Royalton CHIC Resorts is a bit more vibrant. It's for adults who want a social, high-energy atmosphere, with services like CBD or tequila-infused massages and lively rooftop bars with ocean views. Mystique by Royalton is more boutique and intimate, for guests who want something smaller and more local, and Planet Hollywood brings in the pop culture angle, including movie memorabilia, entertainment, FlowRider surf machines, lazy rivers, and movie theaters. You can be 25 or 55 and still enjoy it. And now with our newest brand, Royalton Vessence, we're adding something entirely different for adults who want more mindful, enriching experiences. What inspired the development of Royalton Vessence, and how does it fit into the portfolio? The idea for Royalton Vessence came from seeing a gap in the market. We already had Hideaway for rekindling and Royalton CHIC for the party atmosphere, but we didn't have a standalone adults-only brand that focused on mindfulness and well-being without being a wellness retreat in the strict yoga sense. When we researched what adults wanted from their vacations, we saw that many were looking for life-enriching experiences. Not just sunbathing, but connecting with the place and the people. So, we designed Royalton Vessence to give guests meaningful moments. This includes cooking classes, art workshops, live music, rotating art exhibitions, and even digital detox dinners where guests can lock away their phones during dinner to be more present. The space features small, thoughtful touches, such as beach bags that guests can get local artists to paint as personalized souvenirs, and local liquors placed in their rooms as a little toast to start the trip. The brand even offers late-night swimming with live music. Each Royalton Vessence will reflect the culture of its location, so no two will feel the same. We're proud to launch Royalton Vessence in Barbados, and plans are already underway to expand this soulful new brand to additional destinations in the near future. In what ways does Blue Diamond Resorts' approach differ from competitors in this space? This year marks our 15th anniversary, a moment to reflect on how it all began. Back then, we knew we were the newcomers in a well-established industry. But we also knew we had to think differently. From day one, we embraced bold ideas and took smart risks. We were among the first resorts in the all-inclusive space to introduce RFID bracelets as room keys, and it's standard across the industry now. We've introduced butler service in our Diamond Club Suites, built some of the largest water parks in the Caribbean, and developed experiences tied to local culture. However, we never do things just to say we did them — it's always about staying fresh for our guests. That's what keeps us modern but not trendy. We don't chase what's hot for the sake of it. We listen carefully to guests, our teams, and our partners and evolve with intention. It's about building something that feels authentic and relevant and will stand the test of time. How have the overwater bungalows added to the overall guest experience? Most people used to associate overwater bungalows with the Maldives or Bora Bora, but we wanted to bring that level of exclusivity and dreamlike experience to the Caribbean, much closer to our core markets in North America. The bungalows offer privacy, direct sea access, glass floors, private plunge pools, butler service — the full luxury experience. We recognized early on that travelers wanted this kind of accommodation without having to fly halfway around the world. This is part of our broader philosophy: identifying what guests dream about and finding a way to deliver it in our destinations, while still staying true to our brand. What can you tell us about Blue Diamond Resorts' sustainability programs? We don't treat sustainability as an afterthought — it's part of everything we do. To celebrate our anniversary, we launched the "15 Years of Caring" campaign, which includes 15 acts of positive change across the communities where we operate. These include reforestation projects, planting one tree for every year of existence, beach cleanups, donation drives, and education programs. We're also working behind the scenes to reduce single-use plastics, improve energy efficiency, and source food locally whenever possible. Many of our resorts use local seasonal ingredients, which helps both the environment and local farmers. We're building the newer resorts with smart systems for water and energy use, and our teams are trained on best practices for resource conservation. Guests can also get involved in small ways. For example, we have the Sea Turtle Conservation program where guests can watch hatchings at certain times of year, and host events such as Global Wellness Day, where guests participate in mangrove cleanups and other projects. We know there's always more work to do, but sustainability will continue to be a big part of how we operate. Looking ahead, where do you see the biggest opportunities for growth? The biggest opportunities are about evolving with what travelers look for. That means expanding our wellness and lifestyle programming, introducing more tech to customize every part of the guest journey, and using data smartly to improve service, from digital check-ins to AI-driven personalization. Geographically, we're considering expanding into new international markets that fit our DNA, such as Europe, the United States, and South America. Our partnerships also give us new ways to grow. Of course, sustainability and community impact will remain central. Guests care about how their travel impacts the places they visit, and we take that responsibility very seriously. If we keep delivering meaningful experiences that feel personal and relevant, while growing responsibly, we'll continue to lead this next chapter of the all-inclusive category. To learn more about Blue Diamond Resorts, click here. This content was created collaboratively by Blue Diamond Resorts and Skift's branded content studio, SkiftX.

Travel Weekly
25-06-2025
- Entertainment
- Travel Weekly
Blue Diamond Resorts introduces Royalton Vessence sub-brand
Blue Diamond Resorts unveiled Royalton Vessence, an adults-only offshoot of its Royalton brand. Blue Diamond said Royalton Vessence is "designed for the calm and modern traveler, inviting a deeper connection to the destination through art, local flavor and the senses." Royalton Vessence will debut in Barbados, replacing previous plans for a Royalton Chic Barbados project. The Royalton Vessence Barbados is expected to open in summer 2026 on the island's west coast. The all-inclusive resort will be affiliated with Marriott's Autograph Collection. According to Royalton, the Vessence branding "aligns more closely with the essence of the destination," integrating local art, culture and wellness programming into the resort experience. The Barbados property will feature curated artwork and rotating exhibitions by regional artists throughout the resort. The Studio will be a multipurpose venue hosting art, pottery and culinary activities in the daytime and evening performances of jazz and acoustic music at night. The property will have glow-lit pools for nighttime swimming and digital detox spaces. Moddo by Royalton FIT will be a wellness program incorporating yoga, breathwork and movement sessions. Accommodations will include Diamond Club suites, which offer butler service and upgraded amenities.


Cision Canada
09-06-2025
- Entertainment
- Cision Canada
Sunwing Vacations, Make-A-Wish® Canada and Planet Hollywood Cancun come together to fulfill the wish of an all inclusive vacation experience for 30 children with critical illnesses Français
First ever Group Wish Trip with three great brands takes flight from Montreal on June 12, with wish kids and their families enjoying a tropical escape to Planet Hollywood Cancun MONTREAL, June 9, 2025 /CNW/ - On June 12, Sunwing Vacations, Make-A-Wish Canada, and Planet Hollywood Cancun will come together to make wishes come true for children facing critical illnesses. Thirty children, who wished for a tropical escape, along with their families, will experience an unforgettable getaway at Planet Hollywood Cancun in Mexico, creating joyful memories that will last a lifetime. This special wish trip embodies Make-A-Wish Canada's mission to deliver joy, hope, and much-needed rest to families facing extraordinary challenges. "We're so excited to partner with Sunwing Vacations and Planet Hollywood Cancun to launch this first-of-its-kind group wish trip—an experience made even more special by its focus on serving Quebec-based families and other Canadian francophone communities," said Meaghan Stovel McKnight, Chief Executive Officer of Make-A-Wish Canada. "From the gate to the resort and all the way back home, we're confident this experience will bring much-needed strength and healing to these wish kids and their families." Departing from Montreal, Canada, the Wish families will enjoy a special Planet Hollywood-branded charter flight experience, featuring caring, bilingual crew, creating a warm and welcoming journey from start to finish. Upon arrival into Cancun, Mexico, the families will be welcomed by Sunwing's trusted local partner, NexusTours, and transported to Planet Hollywood Cancun in style on upgraded private transfers. With every detail designed for star treatment, this all-inclusive resort was chosen for the sense of joy it offers and what it represents for families looking to reconnect, have fun, and create lasting memories together on the pristine shores of Playa Mujeres. "At Blue Diamond Resorts, we're incredibly proud to be part of something so meaningful. Knowing that our Resort plays a role in creating unforgettable memories for these families is a true honor. Planet Hollywood Cancun was built around the magic of storytelling and once-in-a-lifetime experiences and helping bring dreams to life for so many young guests perfectly reflects that spirit," said Jurgen Stutz, Senior Vice President of Sales, Marketing & Distribution for Blue Diamond Resorts. Last year, 72 per cent of the wishes Make-A-Wish Canada granted were travel wishes. This highlights the essential role that partnerships with travel organizations play in making these life-changing experiences possible for every eligible child still waiting for their wish to be granted. Sunwing Vacations generously donated the chartered aircraft to make wish travel possible for these 30 families. "At Sunwing Vacations, we believe in the power of travel to uplift, heal, and connect," said Lyne Chayer, Vice President, Sunwing Vacations Group Quebec. "We are incredibly proud to support this first-ever all-inclusive group Wish Trip to Mexico, helping bring joy and cherished memories to children and families who truly deserve a moment of magic. Partnering with Make-A-Wish Canada and Planet Hollywood Cancun on such a meaningful initiative speaks to our shared values of care, compassion, and community." Wishes wouldn't be possible without the dedication and generosity of the Make-A-Wish Canada community. From individual donors to corporate partners, from volunteers to supporters, everyone has the power to help grant wishes. But more support is needed for Make-A-Wish® Canada to achieve their vision of granting the wish of every eligible child. To learn more about the importance, meaning and excitement behind this group wish trip, view this video featuring Meaghan Stovel McKnight talking about the anticipation of the Wish experience: Together, Make-A-Wish Canada, Sunwing Vacations and Planet Hollywood Hotels & Resorts are proud to help make wishes come true — and are excited to kick off the summer with smiles. Keep an eye on Sunwing's and Make-A-Wish Canada social media channels for all the fun that will be had with Make-A-Wish Canada at Planet Hollywood Cancun. About Sunwing Vacations As the leading vacation provider in Canada, Sunwing Vacations offers more vacation packages to the south than any other vacation provider with convenient direct service from cities across Canada to popular sun destinations across the Caribbean, Mexico and Central America. This scale enables Sunwing Vacations to offer customers exclusive deals at top-rated resorts in the most popular vacation destinations. Sunwing Vacations customers benefit from the assistance of our trusted partner in destination, NexusTours, whose representatives greet customers upon arrival and support them throughout their vacation journey. For more information, please visit About Make-A-Wish Canada Make-A-Wish Canada creates life-changing wishes for children with critical illnesses. We are on a quest to bring every eligible child's wish to life because a wish is an integral part of a child's treatment journey. Research shows children who have wishes granted can build the physical and emotional strength they need to fight a critical illness. As an independently operating affiliate of Make-A-Wish International, Make-A-Wish Canada is part of the network of the world's leading children's wish-granting organization. We serve children in every community in Canada, and in 50 countries worldwide. Make-A-Wish Canada has granted more than 40,000 wishes over the past 40 years with 2,011 of them last year alone. For the second year in a row, Make-A-Wish Canada has been named a Great Place to Work and in 2024 was named to the Top 100 Best Workplaces for Giving Back. For more information about Make-A-Wish Canada, visit Planet Hollywood Hotels & Resorts bring big-screen excitement to some of the most sought-after locales for an all-inclusive experience, where guests can Vacation Like A Star™. From the pristine shores of Cancun to the tranquil beaches of Costa Rica, these all-ages resorts feature authentic Hollywood memorabilia, a world of flavors, themed entertainment and exclusive activities for the entire family, as well as a premium service with the Star Class™ category for a full A-list treatment. While, Planet Hollywood Adult Scene, offer an all-inclusive adults-only glam getaway (18+) ideal for a romantic escape or a fun-filled adventure with friends that will turn any vacation into the center of fascination and attention with glam and exclusivity. This engaging and interactive experience at Planet Hollywood Hotels & Resorts, includes differentiated brand features and amenities, such as PHabulous Bed™, Plugged In™, Main Event Guarantee™ and star-quality accommodations. To learn more about Planet Hollywood Hotels & Resorts, visit SOURCE Sunwing Vacations Inc.
Yahoo
09-06-2025
- Entertainment
- Yahoo
Sunwing Vacations, Make-A-Wish® Canada and Planet Hollywood Cancun come together to fulfill the wish of an all inclusive vacation experience for 30 children with critical illnesses
First ever Group Wish Trip with three great brands takes flight from Montreal on June 12, with wish kids and their families enjoying a tropical escape to Planet Hollywood Cancun MONTREAL, June 9, 2025 /CNW/ - On June 12, Sunwing Vacations, Make-A-Wish Canada, and Planet Hollywood Cancun will come together to make wishes come true for children facing critical illnesses. Thirty children, who wished for a tropical escape, along with their families, will experience an unforgettable getaway at Planet Hollywood Cancun in Mexico, creating joyful memories that will last a lifetime. This special wish trip embodies Make-A-Wish Canada's mission to deliver joy, hope, and much-needed rest to families facing extraordinary challenges. "We're so excited to partner with Sunwing Vacations and Planet Hollywood Cancun to launch this first-of-its-kind group wish trip—an experience made even more special by its focus on serving Quebec-based families and other Canadian francophone communities," said Meaghan Stovel McKnight, Chief Executive Officer of Make-A-Wish Canada. "From the gate to the resort and all the way back home, we're confident this experience will bring much-needed strength and healing to these wish kids and their families." Departing from Montreal, Canada, the Wish families will enjoy a special Planet Hollywood-branded charter flight experience, featuring caring, bilingual crew, creating a warm and welcoming journey from start to finish. Upon arrival into Cancun, Mexico, the families will be welcomed by Sunwing's trusted local partner, NexusTours, and transported to Planet Hollywood Cancun in style on upgraded private transfers. With every detail designed for star treatment, this all-inclusive resort was chosen for the sense of joy it offers and what it represents for families looking to reconnect, have fun, and create lasting memories together on the pristine shores of Playa Mujeres. "At Blue Diamond Resorts, we're incredibly proud to be part of something so meaningful. Knowing that our Resort plays a role in creating unforgettable memories for these families is a true honor. Planet Hollywood Cancun was built around the magic of storytelling and once-in-a-lifetime experiences and helping bring dreams to life for so many young guests perfectly reflects that spirit," said Jurgen Stutz, Senior Vice President of Sales, Marketing & Distribution for Blue Diamond Resorts. Last year, 72 per cent of the wishes Make-A-Wish Canada granted were travel wishes. This highlights the essential role that partnerships with travel organizations play in making these life-changing experiences possible for every eligible child still waiting for their wish to be granted. Sunwing Vacations generously donated the chartered aircraft to make wish travel possible for these 30 families. "At Sunwing Vacations, we believe in the power of travel to uplift, heal, and connect," said Lyne Chayer, Vice President, Sunwing Vacations Group Quebec. "We are incredibly proud to support this first-ever all-inclusive group Wish Trip to Mexico, helping bring joy and cherished memories to children and families who truly deserve a moment of magic. Partnering with Make-A-Wish Canada and Planet Hollywood Cancun on such a meaningful initiative speaks to our shared values of care, compassion, and community." Wishes wouldn't be possible without the dedication and generosity of the Make-A-Wish Canada community. From individual donors to corporate partners, from volunteers to supporters, everyone has the power to help grant wishes. But more support is needed for Make-A-Wish® Canada to achieve their vision of granting the wish of every eligible child. To learn more about the importance, meaning and excitement behind this group wish trip, view this video featuring Meaghan Stovel McKnight talking about the anticipation of the Wish experience: Together, Make-A-Wish Canada, Sunwing Vacations and Planet Hollywood Hotels & Resorts are proud to help make wishes come true — and are excited to kick off the summer with smiles. Keep an eye on Sunwing's and Make-A-Wish Canada social media channels for all the fun that will be had with Make-A-Wish Canada at Planet Hollywood Cancun. About Sunwing Vacations As the leading vacation provider in Canada, Sunwing Vacations offers more vacation packages to the south than any other vacation provider with convenient direct service from cities across Canada to popular sun destinations across the Caribbean, Mexico and Central America. This scale enables Sunwing Vacations to offer customers exclusive deals at top-rated resorts in the most popular vacation destinations. Sunwing Vacations customers benefit from the assistance of our trusted partner in destination, NexusTours, whose representatives greet customers upon arrival and support them throughout their vacation journey. For more information, please visit About Make-A-Wish Canada Make-A-Wish Canada creates life-changing wishes for children with critical illnesses. We are on a quest to bring every eligible child's wish to life because a wish is an integral part of a child's treatment journey. Research shows children who have wishes granted can build the physical and emotional strength they need to fight a critical illness. As an independently operating affiliate of Make-A-Wish International, Make-A-Wish Canada is part of the network of the world's leading children's wish-granting organization. We serve children in every community in Canada, and in 50 countries worldwide. Make-A-Wish Canada has granted more than 40,000 wishes over the past 40 years with 2,011 of them last year alone. For the second year in a row, Make-A-Wish Canada has been named a Great Place to Work and in 2024 was named to the Top 100 Best Workplaces for Giving Back. For more information about Make-A-Wish Canada, visit About Planet Hollywood Hotels & Resorts Planet Hollywood Hotels & Resorts bring big-screen excitement to some of the most sought-after locales for an all-inclusive experience, where guests can Vacation Like A Star™. From the pristine shores of Cancun to the tranquil beaches of Costa Rica, these all-ages resorts feature authentic Hollywood memorabilia, a world of flavors, themed entertainment and exclusive activities for the entire family, as well as a premium service with the Star Class™ category for a full A-list treatment. While, Planet Hollywood Adult Scene, offer an all-inclusive adults-only glam getaway (18+) ideal for a romantic escape or a fun-filled adventure with friends that will turn any vacation into the center of fascination and attention with glam and exclusivity. This engaging and interactive experience at Planet Hollywood Hotels & Resorts, includes differentiated brand features and amenities, such as PHabulous Bed™, Plugged In™, Main Event Guarantee™ and star-quality accommodations. To learn more about Planet Hollywood Hotels & Resorts, visit SOURCE Sunwing Vacations Inc. 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