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Business Wire
2 days ago
- Business
- Business Wire
National CineMedia Expands Programmatic Inventory Through New Partnership with Vistar Media
NEW YORK--(BUSINESS WIRE)--National CineMedia (NASDAQ: NCMI) ('NCM'), the largest cinema advertising platform in the US, today announced an agreement with Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media. Through this partnership, NCM expands its premium, in-theater video advertising inventory to programmatic buyers through Vistar's supply-side platform (SSP), creating an additional, highly efficient buying path for brands looking to reach coveted cinema audiences and providing advertisers access to NCM's premier suite of data-driven solutions. This announcement follows the introduction of programmatic and self-serve automated inventory buying to NCM's offerings in 2024. In the first quarter of 2025, NCM saw continued accelerated growth of its programmatic revenue, demonstrating the strength and value of the addition of flexible buying options to the Company's offerings. 'Cinema advertising delivers the kind of audience engagement and measurable outcomes that other media channels strive to achieve – and this is where powerful brand storytelling comes to life,' said Manu Singh, Chief Data and Innovation Officer at NCM. 'As programmatic ad spend continues to grow, we are focused on making cinema media buying as intuitive, data-driven, and effective as possible. Partnering with Vistar is a strategic action that will allow advertisers streamlined access to our premium inventory, ensuring that compelling storytelling meets precision targeting at scale.' With NCM's suite of data-driven solutions, programmatic ad buyers can extend their reach and more effectively target audiences. NCMx's Boost, Boomerang, and Bullseye enable advertisers to create localized, custom advertisements for viewers, understand real-time behavioral data points, activate audiences in theaters, and retarget audiences long after they've left the theater. 'It's been a long time in the making, but we're super excited to finally offer NCM inventory to Vistar's buyer community,' said Ian Brecher, Senior Director, Supply Partnerships at Vistar Media. 'The ability for brands to show their creatives on the big screen in America's most visited movie theaters creates a unique opportunity to reach a very attentive audience out in the physical world.' About National CineMedia, Inc. National CineMedia, Inc. (NCM, NASDAQ:NCMI) is the largest cinema advertising platform in the US. With unparalleled reach and scale, NCM connects brands to sought-after young, diverse audiences through the power of movies and pop culture. A premium video, full-funnel marketing solution for advertisers, NCM enhances marketers' ability to measure and drive results. NCM's Noovie ® Show is presented exclusively in 42 leading national and regional theater circuits including the only three national chains, AMC Entertainment Inc. (NYSE:AMC), Cinemark Holdings, Inc. (NYSE:CNK) and Regal Entertainment Group (a subsidiary of Cineworld Group PLC). NCM's cinema advertising platform consists of more than 17,500 screens in over 1,350 theaters in 184 Designated Market Areas ® (all of the top 50). NCM is the managing member and owner of approximately 100% of National CineMedia, LLC. For more information, visit About Vistar Media Vistar Media is the home of out-of-home (OOH). We provide brands, marketers and media owners with the world's first truly intelligent platform for buying and selling OOH media—from dynamic, programmatic digital screens to high-impact traditional placements. By unifying the entire DOOH ecosystem, Vistar enables brands to capture a better kind of attention, reaching audiences with precision at scale through data-driven targeting and measurable results. As the industry's largest marketplace for OOH transactions, Vistar offers a full suite of cutting-edge solutions, including a demand-side platform (DSP), supply-side platform (SSP), ad server, player, device management system and traditional OOH planning software. Headquartered in New York and operating in over 35 global markets, Vistar is shaping the future of OOH—pioneering innovation and setting the standard for excellence. Learn more at and follow us on LinkedIn, Facebook and Instagram. Forward-Looking Statements This press release contains various forward-looking statements, within the meaning of Section 27A of the Securities Act and Section 21E of the Securities Exchange Act of 1934, that reflect management's current expectations or beliefs regarding, among other things, the success and availability of NCM's programmatic advertising offering. Forward-looking statements are subject to a number of important factors, risks, uncertainties and assumptions that could cause actual results to differ materially from those described in any forward-looking statements. Please refer to National CineMedia, Inc.'s ('NCM, Inc.') Securities and Exchange Commission filings, including the 'Risk Factor' section of the NCM Inc.'s Annual Report on Form 10-K for the year ended December 26, 2024 and subsequent Quarterly Reports on Form 10-Q, for further information about risks and uncertainties that could cause actual results to differ materially. Investors are cautioned that reliance on these forward-looking statements involves risks and uncertainties. NCM undertakes no obligation to update any forward-looking statement, whether as a result, of new information, future events or otherwise, except as required by law.
Barnama
3 days ago
- Barnama
- Is A Trustless Society The Future
Opinions on topical issues from thought leaders, columnists and editors. A trustless society doesn't mean people are more dishonest. In fact, it means we are beginning to depend on systems and technology that don't require trust at all. Instead of trusting each other, we trust machines, apps, and coded rules to keep everything fair and square. In today's fast-moving world, a strange new term is now making waves: 'trustless society'. At first glance, it sounds like a dystopian nightmare which refers to a world where no one trusts anyone. But the truth is more complicated and, in some ways, already a part of our lives. These systems are designed so that transactions and interactions can happen without personal trust. They rely on clear rules, automatic processes, and transparent data. You don't have to worry whether the other person is honest because the system will take care of everything. It sounds great and convincing right? In traditional societies, trust is a key part of peoples' lives. We trust our neighbours, our teachers, and our communities. Trust makes us feel safe, belong and connected. But as the world becomes more digitalised and automated, many of our interactions no longer depend on trust between people. We depend so much on machines and computers. And that's where trustless systems come in. All of these examples remove the need for personal trust and replace it with system reliability. And believe it or not, we're already surrounded by trustless systems. Here are just a few examples: The good and the bad There are some major benefits to this new way of doing things: Less Room for Corruption: Automated systems follow rules strictly. They don't play favourites or accept bribes. Faster Processes: Trustless systems remove delays caused by paperwork, middlemen, or negotiations. Global Reach: You can do business with someone across the world without ever meeting them because the system handles everything. This kind of efficiency has huge value in a fast-paced, global economy. But as we rely more on trustless systems, there's a danger of losing something important: human connection. In a fully trustless society, people become more like users than neighbours. Instead of building relationships, we build profiles. Instead of offering a handshake, we scan a QR code. Everything becomes about the transaction not the trust behind it. And while machines and computers may be fair and fast, they can't be understanding or forgiving. A system can't show empathy if you miss a payment. It can't recognise good intentions when a mistake happens. It follows rules, nothing more. In some cases, this can lead to cold and rigid outcomes, especially for people in difficult situations. Malaysia's cashless and digital governance In Malaysia, we're also seeing signs of a shift toward a trustless society, especially with the rise of cashless payments, e-wallets, and digital public services. For example, apps like Touch 'n Go eWallet, GrabPay, and Boost have made it easy for people to buy groceries, pay bills, ride public transport, and even donate to charity, without carrying a single ringgit in their pockets. You don't need to trust the hawker stall uncle or the parking attendant; you just scan the QR code, and the system handles the rest. Similarly, the MySejahtera app during the COVID-19 pandemic was a clear example of digital governance. It allowed the government to trace contacts, manage vaccine appointments, and monitor health status through automation, minimising the need for face-to-face checks or personal trust in reporting. Even JPJ's MySikap system and KWSP's i-Akaun now allow Malaysians to manage road tax, EPF contributions, and withdrawals online, reducing human involvement and relying instead on automated rules and systems. These tools increase efficiency and transparency, but they also raise questions about privacy, data security, and whether we are trading away human interaction for convenience. It's a powerful reminder that while technology helps us do more, it shouldn't replace the values that hold our society together. Let's be clear: there's nothing inherently wrong with using systems that help us avoid fraud, speed things up, or simplify life. But we must also ask: At what cost? If we depend too much on systems, we may lose the skills and values that come from personal trust: patience, forgiveness, loyalty, and kindness. These are things that no app or algorithm can replace. For example, a community that helps each other during hard times isn't built by rules, it's built by people who care and trust one another. The way forward for us The key isn't to reject technology or trustless systems but to balance them with the human side of society. We can use trustless systems for what they do best: securing transactions, protecting data, enforcing fairness. But we should also invest in relationships, build strong communities, and teach values like honesty and empathy. A world run by code may be efficient, but a world run by compassion is what truly makes life worth living. As we move toward a more digital future, the idea of a trustless society will continue to grow. But we shouldn't let technology replace the human heart of our communities. After all, no system, no matter how smart can hug a child, help a friend, or offer a second chance. Let's build a future where trustless systems support us but where real trust still brings us together. --- BERNAMA Prof Dr Noor Ismawati Jaafar (isma_jaafar@ is a Professor in Information Systems at the Department of Decision Science, Faculty of Business and Economics, Universiti Malaya.
Scottish Sun
4 days ago
- Business
- Scottish Sun
‘Bargain' £5 teacher gift is scanning at 59p in B&M but people say they ‘must roll their eyes' & would ‘rather get wine'
Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) SHOPPERS have been left totally divided by a £5 teacher gift from B&M. So with the end of school term fast approaching, if you aren't sure what to get your little one's teacher, you've come to the right place. Sign up for Scottish Sun newsletter Sign up 2 Bargain hunters have been left divided by a teacher gift from B&M Credit: Getty 2 While some "love it", others believed teachers would 'hate' it Credit: Facebook One bargain hunter was left stunned when browsing the aisles in her local B&M store, when she spotted a gift that's sure to be great for all chocolate loving teachers - and even better, it's now been reduced. But while Stacy thought the purse-friendly gift would be 'thoughtful', not everyone was as keen. Posting on BARGAIN LOVERS Poundland, Home Bargains, B&M, Primark, The Range & More, a public Facebook group with 855,100 members, Stacy uploaded a snap of the Thank You Teacher Chocolate Card, leaving many open-mouthed. Alongside her post, the savvy shopper penned: 'Spotted these in B&M. I know the chocolate isn't worth £5 but thought they were still thoughtful.' According to B&M bosses, this affordable and "unique" find, which is said to now be scanning at tills for just 59p, is the perfect gift for any teacher at the end of term. It includes an 'irresistible selection' of chocolate favourites from Cadbury, Galaxy, Nestle and more. It's been hailed as a 'thoughtful and delicious gift' for teachers, to say thank you for all their help and support. So if you know that your child's teacher loves munching on Twirl or Boost bars in between lessons, you'll need to move quickly to nab this. Stacy's post has quickly amassed 466 likes and 119 comments, but Facebook users were left totally divided by the high-street buy. While some thought it was an 'absolute bargain', others described it as 'clutter' and believed teachers would 'hate' it. I'm a teacher & there are four end of term gifts I can't STAND receiving Not only this, but numerous shoppers claimed to have spotted the gift at a reduced price, as one beamed: 'Down to 59p today! Just saw them.' Whilst someone else gasped: 'Just saw them down to 59p!' Love this! Facebook user Thrilled with the gift, someone else wrote: 'Chocolate bars are over £1 each so to say you get the chocolate and the board for a fiver is an absolute bargain.' Meanwhile, another user penned: 'Love this!' Should you buy a teacher a gift? IF you are wondering whether or not to buy your child's teacher an end-of-year gift, look no further... As the summer holidays fast approach, Fabulous Senior Digital Writer and mum-of-two Sarah Bull weighs in on whether you should feel obliged to buy your kids' teachers a present to mark the end of term. Sarah said: "It can be pricey trying to keep the kids entertained during six weeks off school. "But before the end of term, parents all over the country are also trying to budget for gifts for their kids' teachers too. "With teachers, teaching assistants, SEN specialists and other beloved staff members to buy for, it can be an expensive business. "And while lots of schools actively discourage parents from spending their money on end-of-term presents for teachers, I consider it an obligation. "After all - I know how tough my kids can be at home, and their teachers have to keep them in check for the majority of the day - so don't they deserve a token of appreciation? "I also wouldn't want my children to feel left out when their friends arrive at school armed with pressies for their teachers. "While some parents go all out with gifts, with alcohol and flowers popular choices, I'll be doing my best to stay at the £5 mark for each of the four staff members I'll be buying for. "And with some fab options in stores like Poundland, Home Bargains and B&M, it should be easy for me to stick to my budget." But at the same time, not everyone was keen on the gift, as one person said: 'Teachers must roll their eyes.' Another added: 'Teachers would rather have wine.' The sort of people who would buy this probably also have 'Live Laugh Love' on the wall at home Facebook user A third commented: 'Teachers must hate these presents and the mugs, key rings etc. Just club together as parents, fiver each, and get them a voucher. Cheaper and easier!' Someone else advised: 'Just give them the £5 worth of chocolate. More clutter isn't usually on the top of a teacher's wish list.' And a fifth cheekily joked: 'The sort of people who would buy this probably also have 'Live Laugh Love' on the wall at home.' Unlock even more award-winning articles as The Sun launches brand new membership programme - Sun Club
The Irish Sun
4 days ago
- Entertainment
- The Irish Sun
‘Bargain' £5 teacher gift is scanning at 59p in B&M but people say they ‘must roll their eyes' & would ‘rather get wine'
SHOPPERS have been left totally divided by a £5 teacher gift from B&M. So with the end of school term fast approaching, if you aren't sure what to get your little one's teacher, you've come to the right place. Advertisement 2 Bargain hunters have been left divided by a teacher gift from B&M Credit: Getty 2 While some "love it", others believed teachers would 'hate' it Credit: Facebook One But while Stacy thought the purse-friendly gift would be 'thoughtful', not everyone was as keen. Posting on Alongside her post, the savvy shopper penned: 'Spotted these in Advertisement Read more on teacher gifts According to It includes an 'irresistible selection' of chocolate favourites from Cadbury, Galaxy, Nestle and more. It's been hailed as a 'thoughtful and delicious gift' for So if you know that your child's teacher loves munching on Twirl or Boost bars in between lessons, you'll need to move quickly to nab this. Advertisement Most read in Fabulous Stacy's post has quickly amassed 466 likes and 119 comments, but Facebook users were left totally divided by the While some thought it was an 'absolute bargain', others described it as 'clutter' and believed teachers would 'hate' it. I'm a teacher & there are four end of term gifts I can't STAND receiving Not only this, but numerous Whilst someone else gasped: 'Just saw them down to 59p!' Advertisement Love this! Facebook user Thrilled with the gift, someone else wrote: ' Meanwhile, another user penned: 'Love this!' Should you buy a teacher a gift? IF you are wondering whether or not to buy your child's teacher an end-of-year gift, look no further... As the summer holidays fast approach, Fabulous Senior Digital Writer and mum-of-two Sarah Bull weighs in on whether you should feel obliged to buy your kids' teachers a present to mark the end of term. Sarah said: "It can be pricey trying to keep the kids entertained during six weeks off school. "But before the end of term, parents all over the country are also trying to budget for gifts for their kids' teachers too. "With teachers, teaching assistants, SEN specialists and other beloved staff members to buy for, it can be an expensive business. "And while lots of schools actively discourage parents from spending their money on end-of-term presents for teachers, I consider it an obligation. "After all - I know how tough my kids can be at home, and their teachers have to keep them in check for the majority of the day - so don't they deserve a token of appreciation? "I also wouldn't want my children to feel left out when their friends arrive at school armed with pressies for their teachers. "While some parents go all out with gifts, with alcohol and flowers popular choices, I'll be doing my best to stay at the £5 mark for each of the four staff members I'll be buying for. "And with some fab options in stores like Poundland, Home Bargains and B&M, it should be easy for me to stick to my budget." But at the same time, not everyone was keen on the gift, as one person said: 'Teachers must roll their eyes.' Another added: 'Teachers would rather have wine.' Advertisement The sort of people who would buy this probably also have 'Live Laugh Love' on the wall at home Facebook user A third commented: 'Teachers must hate these presents and the mugs, key rings etc. Just club together as parents, fiver each, and get them a voucher. Cheaper and easier!' Someone else advised: 'Just give them the £5 worth of chocolate. More clutter isn't usually on the top of a teacher's wish list.' And a fifth cheekily joked: 'The sort of people who would buy this probably also have 'Live Laugh Love' on the wall at home.' Unlock even more award-winning articles as The Sun launches brand new membership programme - Sun Club Advertisement
Time Business News
18-06-2025
- Business
- Time Business News
Remote Job Search Strategy on Reddit: Stop Applying, Get Offers
In today's competitive remote job market, endlessly applying to listings can feel exhausting and often ineffective. However, a new strategy shared widely on Reddit is changing the game. It helps job seekers stop the endless applications and start receiving real offers. Discover how this proven approach can transform your remote job search and put you ahead of the competition. This proactive strategy quickly went viral on Reddit, (post here) transforming months of job search frustration into numerous interview invitations. It highlights that taking initiative beats passively waiting for job ads. Though remote jobs aren't location-bound, many hiring companies are. Instead of generic searches, focusing on 'recruitment agencies in [city]' uncovers hidden job markets with unadvertised roles. This method applies to both remote and onsite jobs. For remote roles, targeting talent hubs connects you to virtual opportunities worldwide. For onsite positions, finding nearby staffing agencies via online maps and sending resumes directly speeds up the process. The job seeker behind this tactic compiled over 450 recruiter contacts and sent resumes straight to them. Using a professional resume platform, they scaled applications with one-click distribution to hundreds of agencies. Within weeks, multiple interviews and job offers followed. Now managing two remote jobs, they prove that a focused, hands-on approach truly changes the game in the competitive remote job market. Connect with Hundreds of Recruiters Effortlessly What started as a simple resume builder has grown into a powerful tool for remote job seekers. Rabbit Resume now features Resume Distribution service called Boost, a one-click solution that delivers your resume to hundreds of verified recruitment companies across the United States and Canada. Forget hunting down recruiter emails or wasting hours on repetitive applications. Boost delivers your resume straight to the people who matter most, sometimes even before the job is posted publicly. Get ahead with ATS-optimized resumes. Many qualified candidates never make it past automated tracking systems because these tools rely on strict keyword matching, specific formatting, and resume structure. Minor mistakes or unconventional layouts can cause your application to be rejected without human review. The ATS-hack feature is designed to bypass these filters by tailoring your resume precisely to the job description and industry standards. This ensures your resume gets noticed and moves forward to real recruiters, significantly increasing your chances of landing interviews. With this approach, you are no longer lost in the sea of applications. Instead, your resume stands out to both machines and hiring managers, giving you a clear advantage in today's competitive job market. TIME BUSINESS NEWS
