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Business Standard
08-07-2025
- Business
- Business Standard
Luxmi Group, owner of Makaibari, ups branded play with British buyout
Luxmi Group, which owns iconic Makaibari tea estate, has acquired a majority stake in Brew Tea Co, a UK-based retailer, marking a strategic expansion of its branded tea portfolio and global presence Kolkata Listen to This Article The acquisition of a British tea retail company is set to be a key strategic move for Luxmi Group, owner of the iconic Makaibari tea estate in Darjeeling, to expand its branded portfolio and strengthen its presence in the international market. Last week, Luxmi announced the acquisition of a majority stake in Brew Tea. Founded in Manchester by Phil and Aideen Kirby, Brew Tea Co prides itself on using rolled whole-leaf teas – no dust, no mass-market shortcuts. With a digital-first model, it now reaches about 10,000 homes across the UK. Phil and Aideen Kirby would retain a 20 per
Time of India
02-07-2025
- Business
- Time of India
Makaibari owner buys 80% in UK's Brew Tea Co
Kolkata: Luxmi Group, owner of the iconic Makaibari Tea Estate, has acquired a majority stake in UK-based Brew Tea Co. Brew Tea deals exclusively with orthodox tea and has both an online and offline presence in the UK. Luxmi Group acquired an 80% stake in the company, while the remaining 20% remains with the existing promoters. After Tetley and Typhoo, this acquisition marks another British tea company being acquired by an Indian corporate, though it may not be of the same magnitude. Brew Tea Co was founded in Manchester by Phil and Aideen Kirby and has grown into a specialty tea brand, having a revenue between 5 million-10 million pounds (around Rs 100 crore). According to Brew Tea, its subscription service, delivering 500g of loose leaf or proper tea bags on a regular basis, now reaches nearly 10,000 homes across the UK - "brewed in over 40,000 kitchens". For most of its history, India produced orthodox whole-leaf teas. Since the 1950s, CTC (crush-tear-curl) processing revolutionised tea by enabling mass production, faster brewing and lower costs. Today, over 80% of India's tea production is CTC. Stay informed with the latest business news, updates on bank holidays and public holidays . AI Masterclass for Students. Upskill Young Ones Today!– Join Now
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Business Standard
01-07-2025
- Business
- Business Standard
Kolkata's Luxmi Group acquires majority stake in UK's Brew Tea Co
Kolkata-based Luxmi Group, which owns the iconic Makaibari estate in Darjeeling, has acquired a majority stake in UK-based Brew Tea Co., a specialty tea company focused on whole-leaf teas. Founded in Manchester by Phil and Aideen Kirby, the Brew Tea Co.'s subscription service now reaches nearly 10,000 homes across the UK. Co-founders – Phil and Aideen Kirby – will retain a 20 per cent stake and continue to lead Brew Tea Co. as part of the partnership, a statement said. The partnership with Luxmi Group, which produces about 30 million kg tea across 25 estates in Assam, Darjeeling and Rwanda, will strengthen sourcing for Brew Tea Co. 'We've always believed that if you start with great leaves and the right partners, you don't need to interfere too much,' Aideen said in a statement. 'Sourcing directly from estates that share our values — with care for people, land, and craftsmanship — is what makes our tea taste as good as it does. This partnership allows us to strengthen those relationships at the source. What matters most to us is the experience in people's kitchens every single day,' added Phil. By joining forces, Luxmi and Brew Tea Co. aim to create a complete farm-to-cup model — offering full traceability, exceptional freshness, and a direct connection between garden and consumer. 'As India celebrates its bicentennial of tea grown first in Assam, we are honoured to help bring the traditional craft that made Indian tea world-famous back into global focus,' Rudra Chatterjee, managing director, Luxmi Group. Over 80 per cent of India's tea production is CTC (Crush-Tear-Curl) – which caters to the global demand for bagged, commoditised tea. But orthodox whole-leaf tea — hand-picked and carefully rolled, is the choice of tea connoisseurs across the world. For Brew Tea Co., the focus on whole-leaf excellence using rolled leaves with 'no dust or shortcuts' will continue to be the focus.
The Print
01-07-2025
- Business
- The Print
Laxmi Group acquires majority stake in UK-based Brew Tea Co
Co-founders Phil and Aideen Kirby will retain a 20 per cent stake and will continue to lead Brew Tea Co as part of the partnership. Founded in Manchester by Phil and Aideen Kirby, Brew Tea Co has grown into one of the UK's leading specialty tea brands. Its subscription service, delivering 500 g of loose leaf or proper tea bags on a regular basis, now reaches nearly 10,000 homes across the UK, a statement by Luxmi Group said. Kolkata, Jul 1 (PTI) Kolkata-based Luxmi Group, which owns the iconic Makaibari Darjeeling brand, on Tuesday announced that it has acquired a majority stake in UK-based Brew Tea Co, a fast-growing firm which focuses on whole-leaf teas and is known for ethical sourcing and its innovative direct-to-consumer model. 'Their vision, hands-on leadership, and deep focus on quality remain central to Brew Tea's growing success,' the statement said. 'We're excited that with Luxmi, we can now take that same customer promise even further, with even better access to exceptional teas,' the co-founders said as quoted. Luxmi Group brings over 100 years of expertise from its estates in Assam, Darjeeling, and Rwanda, known for ethical cultivation, premium leaves, and community development. 'By way of this partnership, Luxmi and Brew Tea Co shall create a rare and complete farm-to-cup model', Luxmi Group MD Rudra Chatterjee said. 'As India celebrates its bicentennial of tea, grown first in Assam, we are honoured to help bring the traditional craft that made Indian tea world-famous back into global focus,' says Chatterjee. PTI dc NN This report is auto-generated from PTI news service. ThePrint holds no responsibility for its content.
The Print
01-07-2025
- Business
- The Print
Luxmi Group acquires majority stake in UK-based Brew Tea Co
Co-founders Phil and Aideen Kirby will retain a 20 per cent stake and will continue to lead Brew Tea Co as part of the partnership. Founded in Manchester by Phil and Aideen Kirby, Brew Tea Co has grown into one of the UK's leading specialty tea brands. Its subscription service, delivering 500 g of loose leaf or proper tea bags on a regular basis, now reaches nearly 10,000 homes across the UK, a statement by Luxmi Group said. Kolkata, Jul 1 (PTI) Kolkata-based Luxmi Group, which owns the iconic Makaibari Darjeeling brand, on Tuesday announced that it has acquired a majority stake in UK-based Brew Tea Co, a fast-growing firm which focuses on whole-leaf teas and is known for ethical sourcing and its innovative direct-to-consumer model. 'Their vision, hands-on leadership, and deep focus on quality remain central to Brew Tea's growing success,' the statement said. 'We're excited that with Luxmi, we can now take that same customer promise even further, with even better access to exceptional teas,' the co-founders said as quoted. Luxmi Group brings over 100 years of expertise from its estates in Assam, Darjeeling, and Rwanda, known for ethical cultivation, premium leaves, and community development. 'By way of this partnership, Luxmi and Brew Tea Co shall create a rare and complete farm-to-cup model', Luxmi Group MD Rudra Chatterjee said. 'As India celebrates its bicentennial of tea, grown first in Assam, we are honoured to help bring the traditional craft that made Indian tea world-famous back into global focus,' says Chatterjee. PTI dc NN This report is auto-generated from PTI news service. ThePrint holds no responsibility for its content.
