Latest news with #CIRCULOSE®
Fashion Value Chain
4 days ago
- Business
- Fashion Value Chain
Circulose Unveils ‘CIRCULOSE® Forward' for Circular Fashion
In a bold step towards mainstreaming circularity in the fashion industry, Circulose has launched CIRCULOSE® Forward, a practical solution platform designed to simplify the adoption of circular materials in fashion supply chains. The initiative signifies Circulose's evolution from a pulp manufacturer to a comprehensive solutions provider for circular fashion. Developed in collaboration with the environmental nonprofit Canopy, CIRCULOSE® Forward aims to eliminate integration barriers and accelerate the transition from virgin fibers to recycled inputs across global apparel ecosystems. Key Features of the Platform: CIRCULOSE® Material Library A digital catalogue of commercially available fabrics and yarns made with CIRCULOSE®, showcasing performance, aesthetics, and sustainability. CIRCULOSE® Forward Priced Materials These selected materials follow a pricing logic designed to avoid unnecessary cost escalations through the value chain. CIRCULOSE® Forward Price Calculator A user-friendly tool that helps brands assess the potential cost implications of adopting CIRCULOSE® at the garment or fabric level. CIRCULOSE® Supplier Network (CSN) A curated group of manufacturing partners with proven capabilities in working with CIRCULOSE® to facilitate efficient production and scaling. 'This platform provides scalable solutions that meet both market demands and climate goals,' said Nicole Rycroft, Executive Director of Canopy. 'It's a step forward in leaving deforestation behind and ushering in a low-carbon, next-gen textile future.' With the initial toolkit already available for preview, Circulose plans to expand the offering further, making circular fashion not just aspirational, but operational. Visit:
Fashion Value Chain
4 days ago
- Business
- Fashion Value Chain
H&M Group Partners with Circulose to Scale Circular Fashion
In a significant stride toward sustainable innovation, H&M Group has joined Circulose as a Scaling Partner in a new multi-year collaboration, reinforcing its leadership in adopting circular materials across the global fashion landscape. Building on its pioneering use of CIRCULOSE® since 2020, H&M Group now aims to convert a considerable portion of its man-made cellulosic fibers (MMCF) to CIRCULOSE®—a revolutionary material derived entirely from discarded textiles. The partnership supports both parties' long-term goals of reducing dependency on virgin fibers while maintaining high standards of fabric quality and functionality. CIRCULOSE®, developed from textile waste, enables brands to embed circularity into their supply chains without compromising performance. The material, previously commercialized under Renewcell, is now positioned for accelerated scaling through strategic brand alliances like this. 'H&M Group has been instrumental in driving early adoption of CIRCULOSE®, even during its Renewcell phase. Formalizing this Scaling Partnership gives us the commercial backing we need to scale production and restart our operations. Their involvement is vital to our volume goals,' said Jonatan Janmark, CEO of Circulose. 'We led the way in 2020 by bringing CIRCULOSE® to customers and are proud to take this next step. Next-gen materials are core to our 2030 target of using only recycled or sustainably sourced materials. To move the needle on circular fashion, scalable solutions like CIRCULOSE® must become more accessible,' added Cecilia Strömblad Brännsten, Head of Resource Use & Circularity, H&M Group. This new phase aligns with Circulose's sharpened commercial strategy, centered on deeper brand integration, hands-on implementation support, and a licensing-based pricing model co-developed with Fashion for Good and Canopy—aimed at reducing adoption barriers and driving next-gen material use at industrial scale.
Fashion Value Chain
20-06-2025
- Business
- Fashion Value Chain
Mango and Circulose Unite to Scale Circular Fashion
In a pivotal move for sustainable fashion, Circulose® has announced a strategic partnership with Mango, marking the brand as the first official Scaling Partner since Circulose's factory restart. This collaboration signifies a shared commitment to drive circularity at scale and reduce fashion's dependency on virgin materials. CIRCULOSE® is a high-quality material regenerated entirely from discarded textiles. It allows brands like Mango to maintain product excellence while significantly lowering their environmental footprint. As Mango accelerates its circular transition, this partnership reinforces its broader goal of using only low-impact fibres by 2030. Jonatan Janmark, CEO of Circulose, stated, 'We're proud to partner with the forward-thinking brand Mango and support their high ambitions in circularity. Their strong commitment brings us one step closer to restarting the factory and sets a powerful example for the industry.' Andrés Fernández, Sustainability and Sourcing Director at Mango, added, 'This collaboration marks a significant step on our sustainability roadmap as we strive to exclusively use fibres with lower environmental impact by 2030. It reflects our commitment to fostering a more circular and responsible fashion ecosystem.' The partnership comes as Circulose rolls out a new pricing model developed in collaboration with Fashion for Good and Canopy, aiming to make next-gen materials more accessible. This licensing-based system includes tailored services such as supply chain orchestration, traceability, and transition planning, moving the industry from small capsule launches to large-scale implementation. As both companies work to scale circular fashion solutions, this partnership sets a strong precedent for the global fashion industry to embrace innovation and environmental accountability.
Fashion Value Chain
30-05-2025
- Business
- Fashion Value Chain
Tangshan Sanyou Unveils Test Line for Circular MMCF Future
Leading MMCF producer Tangshan Sanyou has launched a new pilot testing facility to accelerate circular innovation in viscose fibre production. The 10-tonne pilot line focuses on a solvent-based process that transforms waste cotton textiles directly into high-quality ReVisco™ fibres, marking a pivotal step in scaling recycled MMCF. This milestone adds to Tangshan Sanyou's growing investment in Next Generation (Next Gen) fibre solutions, aligning with its long-standing sustainability strategy. Since 2018, the company has integrated various textile waste streams into its fibre offerings, helping to drive industry-wide shifts toward circularity and reduced environmental impact. Key developments include: First MMCF producer to incorporate CIRCULOSE® at a 30% blend in black viscose and coloured fibre variants. Ongoing partnership with CIRCULOSE®'s new owners as their Sweden-based mill reopens. Integration of Södra's OnceMore® recycled cotton pulp at a 20% blend in viscose and modal fibres. Scalability readiness to produce 200,000 tonnes/year of ReVisco™. Expansion into ReVisco™ lyocell using recycled inputs. Trials using hemp and Juncao as feedstocks. 'With this test facility, we are deepening our commitment to circular fibre production,' said a company spokesperson. The move was also welcomed by environmental NGO Canopy. Nicole Rycroft, Canopy's Founder and Executive Director, stated: 'Tangshan Sanyou's consistent leadership in reducing forest-based inputs is significant. This new pilot facility supports the global shift toward commercial-scale Next Gen MMCF.' With a production capacity of 808,000 tonnes per year, Tangshan Sanyou has been a Canopy partner since 2016 and holds a Dark Green Shirt rating in Canopy's 2024 Hot Button Report, signalling no known risk of sourcing from Ancient or Endangered Forests.
