Latest news with #Christianmusic
Yahoo
16-07-2025
- Business
- Yahoo
'Recession pop' and new Christian music surge in the US as streaming growth slows
NEW YORK (AP) — Halfway through 2025, a few music trends have become clear, according to Luminate's 2025 Midyear Report, which was released Wednesday: — In the U.S. and globally, more music is being streamed than ever before... — But growth has slowed. — And in the U.S. specifically, there's been a resurgence in Christian music and 'recession pop.' In its midyear report, Luminate, an industry data and analytics company, provides insight into changing behaviors across music listenership. A decrease in growth, an increase in volume Music streams continued to grow globally and stateside in the first half of 2025. Global on-demand audio streams reached 2.5 trillion in the first half of 2025 — up from 2.29 trillion in the same period last year. And in the U.S., on-demand audio streams grew to 696.6 billion in 2025, compared to 665.8 billion in 2024. But even though more music is being streamed than ever before, compared to past years, the rate of growth is slowing down. In 2024, U.S. and global on-demand audio streams grew 8% and 15.1%, respectively. In 2025, those numbers have dropped to 4.6% and 10.3%. In the US, Christian music and recession pop are making a comeba ck In the U.S., streaming accounts for 92% of all music consumption. On-demand streams were up in 2025 as physical and digital album sales dropped. R&B/hip-hop remains the most popular genre in terms of on-demand audio streaming volume, followed by rock, pop, country and Latin. The same was true in 2024. What's interesting are the highest-growth genres: Rock leads stateside, followed by Latin, country, and Christian/gospel music. Though streams of new music — music released in the last 18 months — are slightly down from the same time last year, new Christian/gospel music has defied that trend, said Jaime Marconette, Luminate's vice president of music insights and industry relations. It is led by acts like Forrest Frank, Brandon Lake and Elevation Worship. He attributed the genre's growth to 'younger, streaming-forward fanbase,' which is 60% female and 30% millennial. 'Recession pop' — the term for upbeat hits like Kesha's 'Tik Tok,' Miley Cyrus' 'Party in the U.S.A.' and other carefree pop music that emerged in 2007-2012 around the time of the Great Recession — has also seen a jump this year. Luminate found that U.S. on-demand audio streams of pop music from that era have increased 6.4% in 2025. Songs from Cyrus, Bruno Mars, Lady Gaga and Rihanna lead the shift. 'We're actually seeing pop music from those years outpace the growth of the industry at-large,' adds Marconette. "When looking at performance of all genres from that period, listeners are gravitating toward pop in particular, highlighting a sense of nostalgia and potentially bigger themes of escapism.' Maria Sherman, The Associated Press
The Independent
16-07-2025
- Business
- The Independent
'Recession pop' and new Christian music surge in the US as streaming growth slows
Halfway through 2025, a few music trends have become clear, according to Luminate's 2025 Midyear Report, which was released Wednesday: — In the U.S. and globally, more music is being streamed than ever before... — But growth has slowed. — And in the U.S. specifically, there's been a resurgence in Christian music and 'recession pop.' In its midyear report, Luminate, an industry data and analytics company, provides insight into changing behaviors across music listenership. A decrease in growth, an increase in volume Music streams continued to grow globally and stateside in the first half of 2025. Global on-demand audio streams reached 2.5 trillion in the first half of 2025 — up from 2.29 trillion in the same period last year. And in the U.S., on-demand audio streams grew to 696.6 billion in 2025, compared to 665.8 billion in 2024. But even though more music is being streamed than ever before, compared to past years, the rate of growth is slowing down. In 2024, U.S. and global on-demand audio streams grew 8% and 15.1%, respectively. In 2025, those numbers have dropped to 4.6% and 10.3%. In the US, Christian music and recession pop are making a comeba ck In the U.S., streaming accounts for 92% of all music consumption. On-demand streams were up in 2025 as physical and digital album sales dropped. R&B/hip-hop remains the most popular genre in terms of on-demand audio streaming volume, followed by rock, pop, country and Latin. The same was true in 2024. What's interesting are the highest-growth genres: Rock leads stateside, followed by Latin, country, and Christian/gospel music. Though streams of new music — music released in the last 18 months — are slightly down from the same time last year, new Christian/gospel music has defied that trend, said Jaime Marconette, Luminate's vice president of music insights and industry relations. It is led by acts like Forrest Frank, Brandon Lake and Elevation Worship. He attributed the genre's growth to 'younger, streaming-forward fanbase,' which is 60% female and 30% millennial. 'Recession pop' — the term for upbeat hits like Kesha's 'Tik Tok,' Miley Cyrus' 'Party in the U.S.A.' and other carefree pop music that emerged in 2007-2012 around the time of the Great Recession — has also seen a jump this year. Luminate found that U.S. on-demand audio streams of pop music from that era have increased 6.4% in 2025. Songs from Cyrus, Bruno Mars, Lady Gaga and Rihanna lead the shift. 'We're actually seeing pop music from those years outpace the growth of the industry at-large,' adds Marconette. "When looking at performance of all genres from that period, listeners are gravitating toward pop in particular, highlighting a sense of nostalgia and potentially bigger themes of escapism.'
Associated Press
16-07-2025
- Business
- Associated Press
'Recession pop' and new Christian music surge in the US as streaming growth slows
NEW YORK (AP) — Halfway through 2025, a few music trends have become clear, according to Luminate's 2025 Midyear Report, which was released Wednesday: — In the U.S. and globally, more music is being streamed than ever before... — But growth has slowed. — And in the U.S. specifically, there's been a resurgence in Christian music and 'recession pop.' In its midyear report, Luminate, an industry data and analytics company, provides insight into changing behaviors across music listenership. A decrease in growth, an increase in volume Music streams continued to grow globally and stateside in the first half of 2025. Global on-demand audio streams reached 2.5 trillion in the first half of 2025 — up from 2.29 trillion in the same period last year. And in the U.S., on-demand audio streams grew to 696.6 billion in 2025, compared to 665.8 billion in 2024. But even though more music is being streamed than ever before, compared to past years, the rate of growth is slowing down. In 2024, U.S. and global on-demand audio streams grew 8% and 15.1%, respectively. In 2025, those numbers have dropped to 4.6% and 10.3%. In the US, Christian music and recession pop are making a comeba ck In the U.S., streaming accounts for 92% of all music consumption. On-demand streams were up in 2025 as physical and digital album sales dropped. R&B/hip-hop remains the most popular genre in terms of on-demand audio streaming volume, followed by rock, pop, country and Latin. The same was true in 2024. What's interesting are the highest-growth genres: Rock leads stateside, followed by Latin, country, and Christian/gospel music. Though streams of new music — music released in the last 18 months — are slightly down from the same time last year, new Christian/gospel music has defied that trend, said Jaime Marconette, Luminate's vice president of music insights and industry relations. It is led by acts like Forrest Frank, Brandon Lake and Elevation Worship. He attributed the genre's growth to 'younger, streaming-forward fanbase,' which is 60% female and 30% millennial. 'Recession pop' — the term for upbeat hits like Kesha's 'Tik Tok,' Miley Cyrus' 'Party in the U.S.A.' and other carefree pop music that emerged in 2007-2012 around the time of the Great Recession — has also seen a jump this year. Luminate found that U.S. on-demand audio streams of pop music from that era have increased 6.4% in 2025. Songs from Cyrus, Bruno Mars, Lady Gaga and Rihanna lead the shift. 'We're actually seeing pop music from those years outpace the growth of the industry at-large,' adds Marconette. 'When looking at performance of all genres from that period, listeners are gravitating toward pop in particular, highlighting a sense of nostalgia and potentially bigger themes of escapism.'
Washington Post
16-07-2025
- Entertainment
- Washington Post
'Recession pop' and new Christian music surge in the US as streaming growth slows
NEW YORK — Halfway through 2025, a few music trends have become clear, according to Luminate's 2025 Midyear Report, which was released Wednesday: — In the U.S. and globally, more music is being streamed than ever before... — But growth has slowed. — And in the U.S. specifically, there's been a resurgence in Christian music and 'recession pop.'
Fox News
06-07-2025
- Entertainment
- Fox News
Christian, 'tradpop' music making 'a comeback' as conservative ideals become more popular, report says
Faith-based and "traditional" pop hits are surging on the music charts this year, as noted in a recent report. Alex Warren's "Ordinary," "a folksy melodramatic ballad about faith and love," according to Semafor, was the No. 1 song in the country this week and has been on Billboard's Hot 100 for the past 20 weeks. The song's popularity isn't an oddity. Several Christian and country artists have also ranked high on the music charts this year, the report said, indicating a "political vibe shift" in American pop music since President Donald Trump took office. It stands in stark contrast to the 2024 "brat summer" trend, embraced by former Vice President Kamala Harris' campaign, where boundary-pushing female pop stars Sabrina Carpenter, Chappell Roan and Charli XCX dominated the music scene, Semafor reported. Christian artists Brandon Lake and Forrest Frank have also enjoyed more mainstream success. Lake's "Hard Fought Hallelujah" is now in its 19th week on the Billboard Hot 100 and Frank's "Your Way's Better" hit its 10th week on the chart. "Christian music is making a serious comeback," Billboard reported in May after the two Christian songs became the first faith-based hits in 11 years to make it on the Hot 100 chart. Country star Morgan Wallen is also wildly popular, having several hits on the Hot 100. His recently released album, "I'm the Problem," broke streaming records in May. Thomas Rhett, Jelly Roll and Shaboozey also have country-pop hits topping the charts. On "American Idol" this season, several contestants were open about their faith. The show also hosted a three-hour "Songs of Faith" special on Easter Sunday where contestants and judges performed gospel and worship music. Pop music seems to be reflecting a broader cultural shift toward traditional and conservative ideals, Semafor reported. As conservative voices and positions become more influential with Trump's return to office, companies and institutions have responded in kind by ditching Pride Month campaigns and DEI priorities, the report noted. It can also be seen in the online "trad wife" trend, where young women embrace marriage and traditional values. Several Gen Z women who spoke to Fox News Digital at a Turning Point USA conference this year said it was important to them to defend strong traditional values that were grounded in faith and femininity. "Holding up values, traditional values that come from the Bible and be able to carry those throughout every aspect of life, to be able to create a foundation for yourself and your family that carries out the Lord's message," Grace from Florida told Fox about what it means to be a conservative.
