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Business Standard
05-07-2025
- Business
- Business Standard
Pour Over Coffee Roasters Brews Fresh Experiences with Third Outlet Launch in Delhi
VMPL New Delhi [India], July 5: Expanding its successful presence in India's vibrant speciality coffee market, Pour Over Coffee Roasters has opened its third outlet--and first franchise--in Delhi, bringing its signature coffee culture to the diplomatic district. Building on the popularity of its cafes in Khan Market and Malviya Nagar, this new location furthers the brand's mission to elevate the city's coffee culture, blending curated experiences, technology, and uncompromising quality. "We don't follow trends. We craft coffee that commands respect," says Umesh Kapoor, CEO of Pour Over Coffee Roasters. "At Pour Over Coffee Roasters, we don't serve crowds -- we attract individuals. The kind who know who they are, what they want, and how they take their coffee -- strong, clean, and unapologetically real. No fluff. No compromise. Just the pursuit of purity, precision, and purpose in every pour." Designed specifically to appeal to Delhi's discerning coffee lovers, the new franchise integrates advanced technology to streamline the experience. A self-service model, aesthetic interiors, and meticulous brewing methods ensure that every visit feels personal, smooth, and elevated. "Bringing Pour Over to the heart of the diplomatic district is a commitment to refined palates. This location choice was intentional in order to find an audience for all our roasts," shares Aditya Sharma, Founder & Master Roaster. The menu reflects this ethos--thoughtfully curated, blending artisanal flair with everyday accessibility. Signature brews include: Pour Overs Flat White Espresso Tonic Cold Brew Lemonade Matcha Latte Each beverage is crafted using ethically sourced beans and precise brewing techniques, ensuring an authentic coffee experience with every cup. The outlet's minimalist, contemporary design complements its mission--providing a space where technology, craftsmanship, and community coexist. Whether you're a freelancer seeking inspiration, a group of friends unwinding, or a coffee enthusiast exploring new brews, the cafe promises more than just coffee--it offers ritual, atmosphere, and connection. As Delhi's quick-service coffee scene continues to grow, Pour Over Coffee Roasters stands apart as a lifestyle-centric, quality-driven brand. With further expansion on the horizon, the brand remains committed to its core principles: authenticity, innovation, and community. (ADVERTORIAL DISCLAIMER: The above press release has been provided by VMPL. ANI will not be responsible in any way for the content of the same)
Business Standard
28-04-2025
- Business
- Business Standard
Pour Over Coffee Roasters Launches in India, Brewing Global-Standard Coffee with Local Soul
VMPL New Delhi [India], April 28: A bold new entrant is brewing change in India's coffee culture. Pour Over Coffee Roasters, a next-generation specialty coffee brand founded by certified coffee experts, has officially launched with a mission to bring international-grade coffee experiences to Indian consumers -- one ethically-sourced cup at a time. Founded by Ritika Sharma, Umesh Kapoor, and Aditya Sharma (SCA & IBM-certified professionals), Pour Over Coffee Roasters represents a new wave of artisanal coffee, rooted in sustainability, precision roasting, and modern cafe culture. The brand is already making its presence felt across Delhi NCR, Uttarakhand, Himachal, and Goa, with international expansions in progress in the UAE, Czech Republic, and Germany. A New Era for Indian Coffee At the core of Pour Over's philosophy is a commitment to craftsmanship and conscious consumption. The brand exclusively sources 100% Arabica, single-origin beans from high-altitude estates in Chikmagalur and Coorg, using micro-lot roasting and climate-controlled storage to maintain consistency, flavor, and freshness that rival global standards. "We saw a gap in the Indian market for standardized, world-class coffee experiences," said Aditya Sharma. "Pour Over is our answer -- a fusion of technical mastery, global methodology, and Indian roots." Designed for the New-Age Coffee Consumer Pour Over speaks directly to millennials and Gen Z, delivering inventive, flavor-forward beverages like Cold Brew Lemonade, Spiced Latte, The Bullet, and Vietnamese Signature Blends. Each cup is paired with sparkling water to cleanse the palate, enhancing the sensory experience -- a nod to global tasting etiquette. The flagship outlet in Malviya Nagar, South Delhi, features a live roastery and a cafe-bar concept, merging coffee, culture, and gastronomy. This hybrid model is already attracting attention in high-footfall lifestyle hubs. Scalable Business Models & Franchise Growth Pour Over's strategy includes three distinct business models: - Experiential Cafe-Bars that merge premium coffee with curated menus - Dive Bar-Style Cafes with artisanal offerings - Grab-and-Go Kiosks focused on speed and convenience With a robust operational playbook and brand support, franchise opportunities are now open across India and abroad, offering scalable models for investors and entrepreneurs. Built on Sustainability True to its ethical foundations, Pour Over integrates: - Biodegradable packaging - Energy-efficient roasting technology - Upcycling of spent coffee grounds into fertilizer and skincare products - Local sourcing to reduce transportation emissions The company also partners with sustainable estates that prioritize biodiversity and forest conservation, ensuring every cup contributes to a greener future. For franchise inquiries or more information, visit or follow @pourovercoffeeroasters on Instagram. (ADVERTORIAL DISCLAIMER: The above press release has been provided by VMPL. ANI will not be responsible in any way for the content of the same)
