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Business Standard
02-07-2025
- Business
- Business Standard
Gen Z defies 'sober generation' label, alcohol consumption picking up
For years, Gen Z has been known for embracing sobriety or drinking in moderation. But a new survey suggests that trend may be shifting. According to recent findings by the IWSR, a global firm that tracks beverage alcohol trends, Gen Z are showing renewed interest in drinking. The study surveyed more than 26,000 people across 15 global markets, including India. It highlights that Gen Z legal drinking age (LDA+) consumers are now engaging with alcohol at rates approaching those of older generations. It found that the proportion of Gen Z adults who reported consuming alcohol in the past six months rose from 66 per cent in March 2023 to 73 per cent in March 2025. While still slightly below the 78 per cent participation rate of all adults, Gen Z's consumption behaviour now mirrors that of previous generations more closely than before. India, in particular, stands out as a key market, where younger drinkers are not only participating but also influencing the wider industry with their preferences. But why were they drinking 'less'? Richard Halstead, Chief Operating Officer of Consumer Insights at IWSR, said that the less drinking could have been due to the 'cost-of-living' crisis. 'We know that beverage alcohol consumption correlates with disposable income, and Gen Z came of age during a cost-of-living crisis. Rising prices have been especially acute in bars and restaurants – places that appeal most to Gen Z drinkers,' Halstead. 'With every year that passes, more Gen Z consumers are entering the workforce, and those already in the workforce are typically earning more. I think we should expect that, as their incomes rise, they will drink more often – just as millennials did before them,' he said. India bucks global alcohol slowdown While much of the global alcohol industry faces cyclical declines, India remains one of the few bright spots, with Gen Z playing a significant role. 'India remains the only market with all three indicators – consumer sentiment, recalled volume and recalled spend – in positive territory, as upper-middle-class consumers continue to drink and spend more,' Halstead said. 'The clearest signs of robust growth come from India and Brazil: India is continuing to power ahead, with that momentum set to continue and younger drinkers to the fore,' the survey mentioned. Cyclical dip, not structural decline It further suggests that the current downturn in consumption is temporary rather than permanent — and that generational change is not to blame. 'According to this evidence, much of the recent decline is cyclical, not structural – and is definitely not the 'fault' of Gen Z,' Halstead said. The Bevtrac survey also highlights that Gen Z drinkers are more experimental in their approach to alcohol. On average, Gen Z drinkers consumed over five beverage categories in the past six months, compared to just over four among Boomers. They are also more likely to favour spirits and visit bars, restaurants or clubs for their last drinking occasion.
Fashion Network
20-06-2025
- Business
- Fashion Network
UK consumer confidence may have inched up in June but concerns linger over inflation
UK consumers are feeling slightly better about the economy in June, although confidence is still fragile and concerns linger about the contents of their wallets. That's the overview from data company GfK with its long-running Consumer Confidence Index increasing by two points to -18 this month. Another two of its measures were up and three were unchanged compared to last month's announcement. The index measuring changes in personal finances during the last year is unchanged at -7, three points better than June 2024, while the forecast for personal finances over the next 12 months is also unchanged at +2, two points worse than this time last year. The measure for the general economic situation of the country during the last 12 months is up three points to -43;, some 11 points worse than last June and expectations for the general economic situation over the next 12 months rose five points to -28, but still 17 points worse than June 2024. The Major Purchase Index remains unchanged at -16, seven points better than this month last year, while the Savings Index dropped a further point to +27 in June, five points better than this time last year. Neil Bellamy, Consumer Insights director at GfK, noted that overall confidence 'remains fragile … because the dark shadow of inflation is a day-to-day challenge for so many of us. 'With petrol prices set to rise in the coming weeks following the escalation of the conflict in the Middle East, and with ongoing uncertainty as to the full impact of tariffs, there is still much that could negatively impact consumers. With so much volatility, now is certainly not the time to hope for the proverbial 'light at the end of the tunnel'.'
Fashion Network
20-06-2025
- Business
- Fashion Network
UK consumer confidence may have inched up in June but concerns linger over inflation
UK consumers are feeling slightly better about the economy in June, although confidence is still fragile and concerns linger about the contents of their wallets. That's the overview from data company GfK with its long-running Consumer Confidence Index increasing by two points to -18 this month. Another two of its measures were up and three were unchanged compared to last month's announcement. The index measuring changes in personal finances during the last year is unchanged at -7, three points better than June 2024, while the forecast for personal finances over the next 12 months is also unchanged at +2, two points worse than this time last year. The measure for the general economic situation of the country during the last 12 months is up three points to -43;, some 11 points worse than last June and expectations for the general economic situation over the next 12 months rose five points to -28, but still 17 points worse than June 2024. The Major Purchase Index remains unchanged at -16, seven points better than this month last year, while the Savings Index dropped a further point to +27 in June, five points better than this time last year. Neil Bellamy, Consumer Insights director at GfK, noted that overall confidence 'remains fragile … because the dark shadow of inflation is a day-to-day challenge for so many of us. 'With petrol prices set to rise in the coming weeks following the escalation of the conflict in the Middle East, and with ongoing uncertainty as to the full impact of tariffs, there is still much that could negatively impact consumers. With so much volatility, now is certainly not the time to hope for the proverbial 'light at the end of the tunnel'.'
Fashion Network
20-06-2025
- Business
- Fashion Network
UK consumer confidence may have inched up in June but concerns linger over inflation
UK consumers are feeling slightly better about the economy in June, although confidence is still fragile and concerns linger about the contents of their wallets. That's the overview from data company GfK with its long-running Consumer Confidence Index increasing by two points to -18 this month. Another two of its measures were up and three were unchanged compared to last month's announcement. The index measuring changes in personal finances during the last year is unchanged at -7, three points better than June 2024, while the forecast for personal finances over the next 12 months is also unchanged at +2, two points worse than this time last year. The measure for the general economic situation of the country during the last 12 months is up three points to -43;, some 11 points worse than last June and expectations for the general economic situation over the next 12 months rose five points to -28, but still 17 points worse than June 2024. The Major Purchase Index remains unchanged at -16, seven points better than this month last year, while the Savings Index dropped a further point to +27 in June, five points better than this time last year. Neil Bellamy, Consumer Insights director at GfK, noted that overall confidence 'remains fragile … because the dark shadow of inflation is a day-to-day challenge for so many of us. 'With petrol prices set to rise in the coming weeks following the escalation of the conflict in the Middle East, and with ongoing uncertainty as to the full impact of tariffs, there is still much that could negatively impact consumers. With so much volatility, now is certainly not the time to hope for the proverbial 'light at the end of the tunnel'.'
Yahoo
26-05-2025
- Health
- Yahoo
HairSmart Voted #1 Post-Transplant Shampoo by Real Users in 2025 Consumer Survey
CLEVELAND, May 26, 2025 (GLOBE NEWSWIRE) -- In a comprehensive customer feedback survey conducted in Q1 2025, HairSmart Root Scalp Hair Therapy Shampoo has been voted the #1 shampoo for post-hair transplant care by over 600 verified users across the U.S., outperforming leading competitors like Nioxin, Revita, and Pura D'or. The survey, commissioned by an independent consumer insights firm, found that 92% of respondents reported increased scalp comfort and reduced irritation after switching to HairSmart, while 91% confirmed the shampoo met their key post-transplant needs, including gentle cleansing, soothing ingredients, and support for healthy hair regrowth. Why HairSmart Stands Out Hair transplant patients face a critical healing phase where scalp sensitivity and hair follicle strength are paramount. Survey respondents repeatedly praised HairSmart's: Sulfate & Paraben-Free Formula: Safe for delicate, healing skin Ayurvedic Blend of Anantmool, Amla, Ginger, and Neem: Reduces inflammation and promotes follicle health Balanced Scalp pH: Supports a clean, non-irritated environment for hair growth Clinically-Informed and Patient-Recommended: Trusted by transplant recipients and clinics alike Video Link One user shared, "HairSmart was the only shampoo gentle enough for my healing scalp. It soothed irritation and helped my new hair grow stronger." Survey Highlights Participants, all within 3 weeks to 12 months post-transplant, rated shampoos on scalp irritation, hair texture, shedding, and overall satisfaction. HairSmart led the pack: Rank Shampoo Highly Satisfied Users 1 HairSmart Root Scalp Therapy 94% 2 Revita Hair Stimulating Shampoo 72% 3 Pura D'or Anti-Thinning 68% - Nioxin Cleanser 51% Moreover, 76% of respondents noted their hair transplant specialist recommended plant-based or Ayurvedic shampoos, validating HairSmart's formulation approach. Prerna Video Link Real User Testimonials 'After my transplant, my scalp was very itchy and dry. Switching to HairSmart brought relief within days. My hair feels stronger and healthier now.' – Michael R., Los Angeles 'I tried several shampoos, but HairSmart was the only one my dermatologist approved for post-transplant care. It really made a difference.' – Sarah T., New York To learn more about how often to wash your hair, read more. The Ayurvedic Advantage HairSmart's carefully selected ingredients harness centuries-old wisdom alongside modern research: Anantmool: Calms inflammation and detoxifies the scalp Amla: Strengthens hair roots and boosts collagen Ginger: Enhances blood circulation and fights microbes Neem: Naturally controls dandruff and itching This unique formula meets the growing consumer demand for clean, effective, and traditional hair care solutions. Read the top 10 shampoos for hair growth! About HairSmart HairSmart is a leader in drug-free, plant-based hair care, offering clinically tested products designed for sensitive scalps and hair loss recovery. The Root Scalp Hair Therapy Shampoo exemplifies their commitment to blending natural science with wellness. For the full survey report and more details on HairSmart products, visit Press Contact:Manish GupraChief Marketing Officer, HairSmart manishg@ +91 8802821783 Videos accompanying this announcement are available at in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
