Latest news with #CraigPatterson
Channel Post MEA
5 days ago
- Business
- Channel Post MEA
Exabeam Renews Partner Program
Exabeam has unveiled the Exabeam APEX Partner Program, a modernized, partner-informed global channel initiative built to meet the evolving demands of today's cybersecurity landscape. As a channel-first company, Exabeam has consistently evolved its partner program over time to meet the ongoing needs of its business partners. Far more than a channel refresh, the new Exabeam APEX Partner Program is a bold step forward, directly addressing persistent industry frustrations around rigid tiering, limited autonomy, and inconsistent regional support. It reflects insights gathered from a Voice of the Partner survey, one-on-one interviews, and post-merger insights which underscore the long-term commitment Exabeam has to transparency, enablement, and shared success. 'At Exabeam, we're committed to delivering a partner experience that's modern, meaningful, and built to last,' said Craig Patterson, Global Channel Chief at Exabeam. 'Too many programs in the market are rigid, complex, and disconnected from what partners actually need. We listened, and we built something different. APEX prioritizes competency over contracts, enablement over transactions, and collaboration over assumptions. With 97% of our business running through the channel, this is a structural reinvention, co-designed with partners to deliver measurable value, real-world impact, and long-term growth.' By eliminating legacy obstacles and overcomplicated processes, the Exabeam APEX Partner Program empowers partners with greater flexibility, faster onboarding, and deeper collaboration. Its streamlined, competency-based framework simplifies licensing, improving margins, and enables a faster, more equitable path to value in a competitive cybersecurity market. 'We believe the best outcomes are achieved with customer-obsessed partners, by design,' said Chris O'Malley, CEO at Exabeam. 'The Exabeam APEX Partner Program represents more than a relaunch — it's a renewed commitment to being a truly partner-first company in best serving customers. We are leaning in, investing in our partners, and working shoulder-to-shoulder to extend our reach, accelerate time to value, and drive success for our customers.' Listening, Learning, and Delivering for the Channel In preparation for the launch of the Exabeam APEX Partner Program, Exabeam launched its global Voice of the Partner survey in Q1 2025 to identify the specific needs of VARs, MSPs, and MSSPs around the world. The insights received shaped a persona-driven program with clear enablement paths, simplified structures, and meaningful regional adaptability. Building on those insights, Exabeam is also introducing two new routes to market: Technology Solution Distributors (TSDs) and a dedicated referral track for consultants, advisors, and ecosystem alliances. A key evolution of the Exabeam APEX Partner Program is the shift to a competency-based tiering model that rewards performance, not just sales volume. According to the Voice of the Partner survey, 27% of partners ranked training, certifications, and business development as their top priorities, nearly double the 14% who cited incentives and rebates. The new program reflects this shift, aligning advancement with strategic enablement and technical expertise, and delivering a transparent, achievable path to greater opportunities. Key elements of the Exabeam APEX Partner Program include: Flexible, Competency-Based Tiering: Advancement is earned through certifications, specializations, and customer success, not arbitrary revenue thresholds. Clear, Predictable Incentives: Starting discounts, stackable rebates, and commitment accelerators drive profitability and reward investment. Simplified Onboarding and Pricing: Streamlined processes that reduce friction and boost partner profitability. Revamped Role-Based Enablement: Training and certifications aligned with the Exabeam product roadmap to accelerate time-to-value and support innovation. Integrated Go-to-Market Alignment: Enhanced collaboration across Sales, Marketing, Product, and Support ensures a consistent and scalable partner experience. Global Alignment with Local Flexibility: Regions can add or waive requirements based on local market realities, while maintaining consistency in structure and benefits
Business Wire
27-05-2025
- Business
- Business Wire
Exabeam and Inspira Enterprise Announce Strategic Global Partnership to Deliver Intelligent Security Operations at Scale
BROOMFIELD, Colo. & FOSTER CITY, Calif.--(BUSINESS WIRE)-- Exabeam, a global leader in intelligence and automation that powers security operations, today announced the global expansion of its partnership with Inspira Enterprise, a global Cybersecurity, Data Analytics, and Artificial Intelligence services provider with a presence in North America, Association of Southeast Asian Nations (ASEAN), the Middle East, India, and Africa. As part of this expanded collaboration, Inspira will now offer the complete suite of Exabeam products as both a managed security services provider (MSSP) and an authorized reseller. While this marks the official launch of a global collaboration, the two companies have already achieved regional success in the Middle East, where Inspira was honored in the Exabeam Global Partner Awards as the 2025 Middle East Partner of the Year. That momentum now extends to a global scale, combining cloud-native, self-hosted, and hybrid security operations from Exabeam with Inspira's intelligent, industry-aligned security services. Bringing AI-Powered, Industry-Tailored SOC Services to the World Inspira delivers adaptive, intelligent, and customer-centric cybersecurity solutions for the resilient businesses of tomorrow. Their comprehensive services span advisory, transformation, and operations, tailored to high-risk and regulated sectors including healthcare, BFSI, education, and government. The partnership integrates advanced behavioral analytics and risk-scoring capabilities from Exabeam with Inspira's industry-aligned SOC model. Through its state-of-the-art Cyber Fusion Centers, including a flagship facility in Dallas, Inspira offers 24x7 threat monitoring, detection, and response. Its iSMART² dashboard further empowers organizations with real-time visibility, advanced analytics, and actionable intelligence across IT, cloud, OT, and third-party ecosystems. 'Inspira brings exactly what today's organizations need in a security partner — deep industry expertise, global reach, and a modern, AI-driven approach to cybersecurity operations,' said Craig Patterson, Global Channel Chief at Exabeam. 'Through this partnership, we're making it easier for enterprises around the world to adopt market-leading security solutions from Exabeam in a way that's flexible, scalable, and aligned to real business needs.' 'Our partnership with Exabeam enables us to deliver truly intelligent, AI-driven cybersecurity that's tailored to the unique needs of each industry and region we serve,' said Amit Gandre, CEO of Americas at Inspira Enterprise. 'By combining leading behavior analytics and security operations platforms from Exabeam with our global Cyber Fusion Centers and deep expertise in sectors like BFSI, healthcare, and government, we're empowering organizations to build resilient, business-aligned security operations that can detect and respond to threats faster and more effectively.' To learn more about Exabeam and Inspira, visit About Exabeam Exabeam is a leader in intelligence and automation that powers security operations for the world's smartest companies. As a global cybersecurity innovator, Exabeam provides industry-proven, security-focused, and flexible solutions for faster, more accurate threat detection, investigation, and response (TDIR). Cutting-edge technology enhances security operations center performance, optimizing workflows and accelerating time to resolution. With consistent leadership in AI innovation and a proven track record in security information and event management (SIEM) and user behavior analytics, Exabeam empowers global security teams to combat cyberthreats, mitigate risk, and streamline operations. Learn more at About Inspira Enterprise Inspira Enterprise is a global Cybersecurity, Data Analytics, and Artificial Intelligence services provider with a presence in North America, ASEAN, the Middle East, Africa, and India. We deliver adaptive, intelligent, and customer-centric solutions to various industries, including Banking, Financial Services, and Insurance (BFSI), Healthcare, Public Sector, Manufacturing, Education, Oil & Gas and Utilities. Our expertise in AI-driven cybersecurity enables comprehensive protection against evolving cyber threats to help protect your enterprise. We leverage advanced analytics and AI-powered threat detection to offer real-time visibility and proactive risk management, strengthening organizational security. At the core of our offerings is iSMART2—an advanced AI-driven platform delivering continuous monitoring, analytics, and actionable insights to mitigate risks and stay ahead of emerging threats. With 1600+ professionals, we've successfully delivered complex transformation projects for 550+ clients. Our AI and cybersecurity capabilities empower businesses to build resilient, future-ready digital ecosystems. Learn more:
Business Wire
13-05-2025
- Business
- Business Wire
Exabeam and AVANT Announce Strategic Distribution Partnership to Accelerate Access to AI-Driven Security Operations
BROOMFIELD, Colo. & FOSTER CITY, Calif.--(BUSINESS WIRE)-- Exabeam, a global leader in intelligence and automation that powers security operations, today announced a strategic partnership with AVANT, the nation's premier Technology Services Distributor (TSD) and the leader in IT decision-making. This new relationship brings the full suite of Exabeam security operations products to AVANT's extensive network of over 3,000 Trusted Advisors (TA), marking a significant new route to market for Exabeam. As one of the first SIEM and UEBA providers in AVANT's portfolio — and a recognized leader in cybersecurity — Exabeam is uniquely positioned to support AVANT's fastest-growing practice: cybersecurity. Through this strategic partnership, AVANT TAs now have access to the robust portfolio of cloud-native and self-hosted threat detection, investigation, and response (TDIR) solutions from Exabeam, including SIEM, UEBA, SOAR, and compliance capabilities. This partnership marks a significant milestone in the Exabeam mission to expand its channel ecosystem and build new, disruptive routes to market. By joining forces with AVANT — the global leader in the trusted advisor space — Exabeam is enabling partners to deliver scalable, outcome-driven, AI-powered solutions to organizations navigating today's increasingly complex threat landscape. 'Security teams are overwhelmed — too many alerts, too few skilled professionals, and the rising pace of attacks,' said Craig Patterson, Global Channel Chief at Exabeam. 'AVANT and Exabeam are a powerhouse combination,' added Patterson. 'We're bringing together the most advanced threat detection platform in the market with the most influential network of trusted advisors. This is the kind of channel innovation the industry needs — bold, strategic, and built for growth.' With cyberattacks increasing in frequency and sophistication, enterprises are seeking trusted guidance to modernize their security posture. AVANT's Pathfinder platform and portfolio of best-in-class vendors equips technology advisors to lead their clients through complex IT decisions with confidence. Adding Exabeam to that mix allows AVANT's network to meet the full scope of the NIST Cybersecurity Framework — from identifying threats and protecting assets to detecting, responding to, and recovering from attacks. 'Exabeam AI-driven platforms are a game-changer for modern security operations,' said Drew Lydecker, Co-Founder & President at AVANT. 'Our trusted advisors are always looking for powerful, flexible solutions to help their clients stay ahead of threats. Adding Exabeam to our portfolio gives them the ability to do just that — with faster time-to-value, stronger threat detection, and the ability to align security with business priorities.' The partnership reflects a shared vision: to help organizations stay ahead of ever-evolving threats with cutting-edge technology and expert guidance. With Exabeam behavioral analytics, automation, and advanced TDIR capabilities, AVANT TA's now have the tools to show customers a smarter, faster path to cyber resilience. About Exabeam Exabeam is a leader in intelligence and automation that powers security operations for the world's smartest companies. As a global cybersecurity innovator, Exabeam provides industry-proven, security-focused, and flexible solutions for faster, more accurate threat detection, investigation, and response (TDIR). Cutting-edge technology enhances security operations center performance, optimizing workflows and accelerating time to resolution. With consistent leadership in AI innovation and a proven track record in security information and event management (SIEM) and user behavior analytics, Exabeam empowers global security teams to combat cyberthreats, mitigate risk, and streamline operations. Learn more at About AVANT AVANT is a platform for IT decision-making and the nation's premier distributor for next-generation technologies. AVANT provides unique value to its extensive network of Trusted Advisors with original research, channel sales assistance, training, and tools to guide decision-making around IT services that promote business growth. From complex cloud designs to global wide-area network deployments to the latest in security services, AVANT sets the industry standard in enabling its partners and clients to make intelligent, data-driven decisions about services, technology and cost-effective communications. For more information, visit or connect on Twitter and LinkedIn.
CBC
17-03-2025
- Business
- CBC
Hudson's Bay closure would be 'quite a loss' for Canadians, says retail expert
Plans by Hudson's Bay's to liquidate its entire business and close all of its stores is 'another blow' for Canadians who have seen the end of other department store chains like Sears and Eaton's, says Craig Patterson, founder and publisher of retail media site Retail Insider. 'In North America, I think the department store model is pretty much, for the most part, dead.'
