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Tom's Guide
24-06-2025
- Business
- Tom's Guide
I test action cameras for a living — these are the ones I'd buy with my own money
I'm lucky enough that my job involves me testing all of the best action cameras and best 360 cameras on the market. From the latest GoPro Hero13 Black to the Insta360 X5, I've put them all through their paces. It's still early, of course, but July's Prime Day event is nearing, and manufacturers are already starting to cut prices. Like the DJI Osmo Action 4, which is currently $50 at Amazon With all the above in mind, I thought it would be a good time to use my testing experience to tell you which action cameras I would actually buy with my own money. Some of these are already on sale ahead of Prime Day, and some of them might be as we creep towards the sales event. Not all of these cameras will make the sales, though, as some are very new. But that doesn't mean they aren't worth buying. Conversely, you may see some sale prices already, but that doesn't mean the deals are actually good. Have a look through my favorites below, and for each entry, I'll run you through what counts as a good deal and when you should take the plunge. Pete is a senior editor at Tom's Guide, overseeing the site's reviews and camera coverage. He tests every action and 360 camera, and keeps a close eye on their pricing throughout the year to help you get the best deals possible. This deal on the Osmo Action 4 is my top deal pick overall. This is my favorite budget action camera, as since the Osmo Action 5 Pro launched, DJI has slashed the cost of the older model. It's already seeing some decent discounts ahead of Prime Day. Expert analysis — DJI Osmo Action 4 When to buy: Now / $200-$250 This is a pretty substantial deal, so if you need a camera now, I'd go for it. The OA4 may be an older model, but it still packs more than enough firepower for professional-tier content creation. It also has the second-best waterproofing in the industry, second only to its sibling, the Osmo Action 5 Pro. I've seen the OA4 go as low as $209 in the past, but with the U.S. trade tariffs, I'm not sure this Chinese-manufactured camera is getting any lower in the States this year. Find out more in my DJI Osmo Action 4 review. The DJI Osmo Action 5 Pro is my favorite action camera overall, thanks to its blend of pro features, great video output and stabilization, and much lower MSRP than the GoPro Hero13 Black. Expert analysis — DJI Osmo Action 5 Pro When to buy: Now / any discount at all The DJI Osmo Action 5 Pro isn't on sale yet, and any discounts on this camera will be small as it's the latest flagship, so I'd take any discount you can see. This is our favorite action camera for a reason, though, so I'd recommend buying even at full price. And besides, it's still $100 cheaper than a Hero13 Black, though, so if you need a top-tier camera, you're getting a great deal with the OA5 Pro even without money off. Find out more (including how it improves on the OA4) in my DJI Osmo Action 5 Pro review. The GoPro Hero13 Black is the best GoPro you can buy. While not much changed from the Hero12 Black in terms of the core functionality, GoPro fitted the new camera with interchangeable lens mods to allow you to get creative with the look and feel of your footage. Expert analysis — GoPro Hero13 Black When to buy: $300-$350 If you need a GoPro, then there should be nothing stopping you from buying the Hero13 Black right now. Tariffs have pushed up the prices of lots of GoPro gear, so the older models aren't that much cheaper, and it's difficult to justify buying them over this or the DJI Osmo Action 5 Pro. Currently, the Hero13 Black is at full price, but GoPro is usually generous with its discounts during sales events. Late last year, this camera dropped to $299. I doubt we'll see discounts that steep again this Prime Day, due to trade tariffs, but I would still consider taking the plunge on this camera at any price within the $300 to $350 range. Find out more in my GoPro Hero13 Black review. The Insta360 Ace Pro was the Chinese manufacturer's first concerted attempt at dislodging DJI and GoPro's hold on the traditional action camera market. Boasting 8K recording, fantastic stabilization, and seamless pairing with the epic Insta360 app, it's a strong contender in the action camera market despite having been succeeded by a new model, the Ace Pro 2. Expert analysis — Insta360 Ace Pro When to buy: ~$270-$300 This is actually a pretty tempting deal. When I first reviewed the Ace Pro, I awarded a 3.5* rating — it's a great camera, but felt overpriced in the market. Now, though, with prices having dropped, this is a serious contender in the sub-$300 market when on sale. This camera has now been succeeded by the Insta360 Ace Pro 2, but the newer model is wildly expensive, so I wouldn't buy it with my own money (hence why it hasn't made this list). I've seen the Ace Pro drop to $269 only this month, so it's well worth holding out to Prime Day itself so you can snag the best deal. Find out more in my Insta360 Ace Pro review. The little GoPro Hero is a solid camera if you just need a basic tool for content creation. It shoots at 4K/30p and boasts impressive battery life. It has its minor drawbacks, but still beats almost everything else in the sub-$200 market when on sale. Expert analysis — GoPro Hero (2024) When to buy: ~$170 When it launched, the tiny GoPro Hero cost $199; however, GoPro has recently increased the price to $219 ahead of Prime Day. In its (usual) market segment, though, it's better than almost any other new action camera you can buy at around the $200 mark. As I mentioned before, GoPro is usually fairly generous with its discounts around trade events. This camera has been on sale as low as $169 this month! At that price, it's a great little budget camera for casual content creators. My advice would be to hold out for now, as I suspect the price will drop in the next couple of weeks. GoPro often bundles in subscriptions to its application and cloud storage service around these events, while charging the same as Amazon, so make sure to shop around and check GoPro's store. Find out more in my full GoPro Hero (2024) review. The Insta360 X4 isn't the manufacturer's latest 360-degree camera, but it still packs a lot of the same technology, including 8K 360 recording (enabling 4K reframed output), excellent stabilization, and the ultimate framing flexibility that 360-degree cameras provide. Expert analysis — Insta360 X4 When to buy: $350-$400 The Insta360 X4 is currently on sale, but if I were you, I'd keep an eye on it for a week or so as Prime Day deals start picking up. This camera was reduced to $359 just this month, so there may be more discounts to be had. However, even at $424, I would still invest my money into the X4 if I were in the market for a 360 camera. Aside from the (more expensive) Insta360 X5, no other 360 camera even comes close to the X4. That's because of the 8K maximum 360-degree resolution, which allows 16:9 reframing in 4K, higher than anything you can get from rival manufacturers. Find out more in my Insta360 X4 review. If you want the best of the best, the Insta360 X5 is the only 360 camera I can recommend. I didn't think it was possible to get much better than the previous model, the X4 (already better than every other 360 camera on the market), but Insta360 managed it, fitting the X5 with vastly improved internal microphones, replaceable lenses and larger image sensors for improved low-light performance. Expert Analysis: Insta360 X5 When to buy: Now / any discount at all The Insta360 X5 is the latest — and I mean it when I say this — greatest 360 camera you can buy. It's only a couple of months old as we head into the Prime Day event, so don't expect to find many discounts. Insta360 is usually pretty reserved with its deals anyway, so I've little hope of reductions on the X5. That said, if you have the cash, the Insta360 X5 is worth the extra premium over its predecessor, the Insta360 X4. The older model was already the best 360 camera out there, but Insta360 added a host of genuinely useful features, improving the imaging performance, audio performance, and long-term usability. Sale or not, I would buy this camera. Find out more in my Insta360 X5 review.

Engadget
17-06-2025
- Business
- Engadget
Early Prime Day deals include $100 off the GoPro Hero 13 Black
It's that time of year again. Amazon Prime Day will rain deals upon the world on July 8 , but some companies have already begun slashing prices. For instance, the iconic GoPro Hero 13 Black action camera is currently on sale for $329 , which is a discount of over $100 . That's not a record-low price, but it's close. This model topped our list of the best action cameras , and for good reason. It's a near-perfect device with plenty of bells and whistles . This is the most versatile Hero camera the company has ever made, thanks to a new family of modular lenses. It can shoot up to 5.3K, with 2X optical zoom and a photo resolution of 27MP. It also features a larger battery than previous iterations, which allows for around 90 minutes of continuous shooting in 4K and 30FPS. It's waterproof up to 10 millimeters and can be operated via voice control. The full-color front screen makes it easy to review footage without having to upload anything to the computer. There's no internal storage, which is something of a bummer, but the camera can accommodate microSD cards. We did say it offers the "best image quality in its class" but that doesn't apply to low-light conditions. If you shoot primarily in low light, consider the DJI Osmo Action 5 Pro instead . Follow @EngadgetDeals on X for the latest tech deals and buying advice .
Yahoo
10-04-2025
- Business
- Yahoo
DJI's Ronin and Osmo Win Five Awards at NAB Show 2025
DJI's Innovative Camera Technology Receives Honors for DJI RS 4 Mini, DJI Osmo Action 5 Pro, and DJI SDR Transmission LAS VEGAS, April 10, 2025 /PRNewswire/ -- DJI, the world's leader in civilian drones and creative camera technology, has been recognized with multiple awards at NAB Show 2025. This premier event for the film and broadcasting industry brings a global audience of industry professionals to Las Vegas for a showcase of the latest innovative technologies and tools. The DJI RS 4 Mini, DJI Osmo Action 5 Pro, and DJI SDR Transmission received the 2025 NAB Show Product of the Year Award in various categories. DJI RS 4 Mini won CineD's Best-of-Show Award and Future's Best of Show Award, presented by TV Tech. "DJI continues to bring innovation to the industry, pushing the boundaries for cameras and stabilization technologies. We are honored that this well-respected group of industry experts has recognized our efforts," said Christina Zhang, Senior Director of Corporate Strategy and Communication at DJI. "These awards reflect our continued commitment to innovation, our dedication to creators, and our passion for making solutions that help storytellers achieve their creative vision." The DJI RS 4 Mini was honored with three awards, including the prestigious 2025 NAB Show Product of the Year Award for Camera Support, Control and Accessories, along with the Best of Show Awards from CineD and Future, presented by TV Tech. The newest addition to the DJI RS4 line of stabilizers, the DJI RS 4 Mini is a compact and lightweight gimbal for cameras and smartphones. Featuring the Emmy® Award-winning three-axis gimbal stabilization, it caters to a wide spectrum of creators, from professional filmmakers to independent commercial videographers and content creators. The DJI Osmo Action 5 Pro was named a 2025 NAB Show Product of the Year in the Camera category. This was a significant honor for DJI's first PRO-level action camera, which featured specs that rival professional cameras. Some groundbreaking features included the camera's 13.5-stop dynamic range, a next-gen 1/1.3" sensor with a 2.4 μm pixel size, and 4-hour battery life for uninterrupted longer shoots. The DJI SDR Transmission was also recognized as a 2025 NAB Show Product of the Year for Camera Support, Control and Accessories for redefining professional video transmission by making SDR technology more accessible to filmmakers and broadcasters. It provides long-range, low-latency, high-quality video transmission while dynamically adapting to interference for an uninterrupted signal – critical features for professional filming and live broadcasting. To learn more about DJI RS 4 Mini, DJI Osmo Action 5 Pro, DJI SDR Transmission, and our other industry-leading products, please visit About DJI Since 2006, DJI has led the world with civilian drone innovations that have empowered individuals to take flight for the first time, visionaries to turn their imagination into reality, and professionals to transform their work entirely. Today, DJI serves to build a better world by continuously promoting human advancement. With a solution-oriented mindset and genuine curiosity, DJI has expanded its ambitions into areas such as cycling, renewable energy, agriculture, public safety, surveying and mapping, and infrastructure inspection. In every application, DJI products deliver experiences that add value to lives around the world in more profound ways than ever before. About NAB Show NAB Show is the preeminent conference and exhibition driving the evolution of broadcast, media and entertainment, held April 5-9, 2025 (Exhibits April 6-9) in Las Vegas. Produced by the National Association of Broadcasters, NAB Show is the ultimate marketplace for next-generation technology inspiring superior audio and video experiences. From creation to consumption, across multiple platforms, NAB Show is where global visionaries convene to bring content to life in new and exciting ways. Learn more at For more information, visit our:Website: Store: LinkedIn: to our YouTube Channel: View original content to download multimedia: SOURCE DJI Sign in to access your portfolio
Yahoo
26-02-2025
- Business
- Yahoo
This DJI Osmo Action 5 Pro bundle is cheaper than ever
The DJI Osmo Action 5 Pro Adventure Combo bundle is on sale via Amazon for $369. This is 18 percent off and represents a record low price, as the normal cost is $449. The bundle includes the well-regarded Action 5 Pro camera, a trio of rechargeable batteries, a protective frame, a lens cover, an extension rod and more. We heaped praise on the Osmo Action 5 Pro camera in our official review, calling it 'a worthy GoPro rival.' The battery life here is next-level, allowing for over two hours of use when shooting 4K 60p video and four hours when shooting in 1080p. Again, this bundle comes with three batteries, which means twelve full hours of continuous shooting in 1080p. That's a whole lot of ski jumps or whatever. There's also 47GB of internal storage, in addition to a microSD slot. Most action cameras don't even have internal storage, so this is a much-appreciated upgrade. The Action 5 Pro is lightweight and waterproof down to 66 feet. There's a waterproof case that extends this limit to 200 feet, but that doesn't ship with this particular bundle. As for the actual footage, we found it to be serviceable, but thought the color was slightly oversaturated. The video is also a bit less sharp than what's produced with rival cameras. Other than these minor nitpicks, however, this is a near-perfect action camera, and those accessories sure sound useful. The Adventure Combo isn't the only bundle on sale right now, though it is the best value. The Essential and Standard bundles are also on sale, at $319 and $329 respectively. Follow @EngadgetDeals on Twitter and subscribe to the Engadget Deals newsletter for the latest tech deals and buying advice.