Latest news with #Denza
The Advertiser
a day ago
- Automotive
- The Advertiser
BYD's Yangwang luxury brand is going global, under consideration for Australia
China's BYD has confirmed plans to launch its ultra-premium Yangwang brand – which makes the 'jumping' U9 electric supercar – in Europe as a rival to Porsche, Bentley and Jaguar. Speaking to Autocar, BYD vice president Stella Li said, "Our plan is that we bring Yangwang to Europe", with the British publication suggesting the EV (electric vehicle) brand's launch sometime after the Denza brand's 2026 Europe kick-off. It's the first market outside of China and Hong Kong where the Yangwang brand is launching. CarExpert can save you thousands on a new car. Click here to get a great deal. ABOVE: Yangwang U9 Formed in 2022, Yangwang sits atop BYD's brand hierarchy and features the automaker giant's most expensive, exclusive and luxurious models. This currently includes the 'jumping' 960kW U9 electric supercar, quad-motor U7 electric sedan and the amphibious U8 large SUV, an extended-range electric vehicle (EREV). While not yet locked in for Australia, the local BYD office wouldn't rule out the Yangwang luxury brand for local showrooms when asked by CarExpert, and the U8 off-roader has been spied testing in the Australian outback and displayed in local showrooms. ABOVE: Yangwang U8 The U8's price in China converts to $234,679 before on-road costs, the highest price for a Chinese-made vehicle at the time (since overtaken by the U9). It would therefore break new ground for a Chinese brand here, too. Right-hand drive production of the U8 – which is even bigger than a Toyota LandCruiser – started in late 2024, making an Australian launch more feasible. The U8 was shown to Australian media on a recent trip to China, suggesting it – and the Yangwang brand – may be heading here. ABOVE: Yangwang U7 Earlier this year, BYD told CarExpert "Nothing's off the table" when it comes to the models it's considering for Australia from BYD and any of its brands, which comprise Denza, Fangchengbao and Yangwang. Of these, BYD Australia has confirmed Denza will be offered in Australia with a planned launch set for late 2025 – and has also suggested some Fangchengbao models will be offered here under the Denza name. Denza sits above BYD in the brand's portfolio as a premium offering, but Yangwang is designed to compete in a more expensive, ultra-exclusive territory against the likes of Ferrari, Porsche and Aston Martin. BYD has not yet officially confirmed which Denza models will be sold in Australia but has previously invited media to drive the Z9 GT – a Porsche Taycan-rivalling grand tourer offered with both plug-in hybrid and electric powertrains in China. ABOVE: Denza Z9 GT Denza also makes the Range Rover-rivalling U9 large SUV and the D9 luxury people-mover – a rival to the Zeekr 009 which went on sale in Australia earlier this year – both offered with hybrid and EV powertrain choices. A rival to Geely-owned Zeekr, Denza's launch will follow that of SAIC Motor's IM Motors brand – officially named 'IM presented by MG' – which opened its order books in Australia in June 2025. MORE: Denza brand locked in for Australia MORE: BYD's electric hypercar can jump on its own – but why? Content originally sourced from: China's BYD has confirmed plans to launch its ultra-premium Yangwang brand – which makes the 'jumping' U9 electric supercar – in Europe as a rival to Porsche, Bentley and Jaguar. Speaking to Autocar, BYD vice president Stella Li said, "Our plan is that we bring Yangwang to Europe", with the British publication suggesting the EV (electric vehicle) brand's launch sometime after the Denza brand's 2026 Europe kick-off. It's the first market outside of China and Hong Kong where the Yangwang brand is launching. CarExpert can save you thousands on a new car. Click here to get a great deal. ABOVE: Yangwang U9 Formed in 2022, Yangwang sits atop BYD's brand hierarchy and features the automaker giant's most expensive, exclusive and luxurious models. This currently includes the 'jumping' 960kW U9 electric supercar, quad-motor U7 electric sedan and the amphibious U8 large SUV, an extended-range electric vehicle (EREV). While not yet locked in for Australia, the local BYD office wouldn't rule out the Yangwang luxury brand for local showrooms when asked by CarExpert, and the U8 off-roader has been spied testing in the Australian outback and displayed in local showrooms. ABOVE: Yangwang U8 The U8's price in China converts to $234,679 before on-road costs, the highest price for a Chinese-made vehicle at the time (since overtaken by the U9). It would therefore break new ground for a Chinese brand here, too. Right-hand drive production of the U8 – which is even bigger than a Toyota LandCruiser – started in late 2024, making an Australian launch more feasible. The U8 was shown to Australian media on a recent trip to China, suggesting it – and the Yangwang brand – may be heading here. ABOVE: Yangwang U7 Earlier this year, BYD told CarExpert "Nothing's off the table" when it comes to the models it's considering for Australia from BYD and any of its brands, which comprise Denza, Fangchengbao and Yangwang. Of these, BYD Australia has confirmed Denza will be offered in Australia with a planned launch set for late 2025 – and has also suggested some Fangchengbao models will be offered here under the Denza name. Denza sits above BYD in the brand's portfolio as a premium offering, but Yangwang is designed to compete in a more expensive, ultra-exclusive territory against the likes of Ferrari, Porsche and Aston Martin. BYD has not yet officially confirmed which Denza models will be sold in Australia but has previously invited media to drive the Z9 GT – a Porsche Taycan-rivalling grand tourer offered with both plug-in hybrid and electric powertrains in China. ABOVE: Denza Z9 GT Denza also makes the Range Rover-rivalling U9 large SUV and the D9 luxury people-mover – a rival to the Zeekr 009 which went on sale in Australia earlier this year – both offered with hybrid and EV powertrain choices. A rival to Geely-owned Zeekr, Denza's launch will follow that of SAIC Motor's IM Motors brand – officially named 'IM presented by MG' – which opened its order books in Australia in June 2025. MORE: Denza brand locked in for Australia MORE: BYD's electric hypercar can jump on its own – but why? Content originally sourced from: China's BYD has confirmed plans to launch its ultra-premium Yangwang brand – which makes the 'jumping' U9 electric supercar – in Europe as a rival to Porsche, Bentley and Jaguar. Speaking to Autocar, BYD vice president Stella Li said, "Our plan is that we bring Yangwang to Europe", with the British publication suggesting the EV (electric vehicle) brand's launch sometime after the Denza brand's 2026 Europe kick-off. It's the first market outside of China and Hong Kong where the Yangwang brand is launching. CarExpert can save you thousands on a new car. Click here to get a great deal. ABOVE: Yangwang U9 Formed in 2022, Yangwang sits atop BYD's brand hierarchy and features the automaker giant's most expensive, exclusive and luxurious models. This currently includes the 'jumping' 960kW U9 electric supercar, quad-motor U7 electric sedan and the amphibious U8 large SUV, an extended-range electric vehicle (EREV). While not yet locked in for Australia, the local BYD office wouldn't rule out the Yangwang luxury brand for local showrooms when asked by CarExpert, and the U8 off-roader has been spied testing in the Australian outback and displayed in local showrooms. ABOVE: Yangwang U8 The U8's price in China converts to $234,679 before on-road costs, the highest price for a Chinese-made vehicle at the time (since overtaken by the U9). It would therefore break new ground for a Chinese brand here, too. Right-hand drive production of the U8 – which is even bigger than a Toyota LandCruiser – started in late 2024, making an Australian launch more feasible. The U8 was shown to Australian media on a recent trip to China, suggesting it – and the Yangwang brand – may be heading here. ABOVE: Yangwang U7 Earlier this year, BYD told CarExpert "Nothing's off the table" when it comes to the models it's considering for Australia from BYD and any of its brands, which comprise Denza, Fangchengbao and Yangwang. Of these, BYD Australia has confirmed Denza will be offered in Australia with a planned launch set for late 2025 – and has also suggested some Fangchengbao models will be offered here under the Denza name. Denza sits above BYD in the brand's portfolio as a premium offering, but Yangwang is designed to compete in a more expensive, ultra-exclusive territory against the likes of Ferrari, Porsche and Aston Martin. BYD has not yet officially confirmed which Denza models will be sold in Australia but has previously invited media to drive the Z9 GT – a Porsche Taycan-rivalling grand tourer offered with both plug-in hybrid and electric powertrains in China. ABOVE: Denza Z9 GT Denza also makes the Range Rover-rivalling U9 large SUV and the D9 luxury people-mover – a rival to the Zeekr 009 which went on sale in Australia earlier this year – both offered with hybrid and EV powertrain choices. A rival to Geely-owned Zeekr, Denza's launch will follow that of SAIC Motor's IM Motors brand – officially named 'IM presented by MG' – which opened its order books in Australia in June 2025. MORE: Denza brand locked in for Australia MORE: BYD's electric hypercar can jump on its own – but why? Content originally sourced from: China's BYD has confirmed plans to launch its ultra-premium Yangwang brand – which makes the 'jumping' U9 electric supercar – in Europe as a rival to Porsche, Bentley and Jaguar. Speaking to Autocar, BYD vice president Stella Li said, "Our plan is that we bring Yangwang to Europe", with the British publication suggesting the EV (electric vehicle) brand's launch sometime after the Denza brand's 2026 Europe kick-off. It's the first market outside of China and Hong Kong where the Yangwang brand is launching. CarExpert can save you thousands on a new car. Click here to get a great deal. ABOVE: Yangwang U9 Formed in 2022, Yangwang sits atop BYD's brand hierarchy and features the automaker giant's most expensive, exclusive and luxurious models. This currently includes the 'jumping' 960kW U9 electric supercar, quad-motor U7 electric sedan and the amphibious U8 large SUV, an extended-range electric vehicle (EREV). While not yet locked in for Australia, the local BYD office wouldn't rule out the Yangwang luxury brand for local showrooms when asked by CarExpert, and the U8 off-roader has been spied testing in the Australian outback and displayed in local showrooms. ABOVE: Yangwang U8 The U8's price in China converts to $234,679 before on-road costs, the highest price for a Chinese-made vehicle at the time (since overtaken by the U9). It would therefore break new ground for a Chinese brand here, too. Right-hand drive production of the U8 – which is even bigger than a Toyota LandCruiser – started in late 2024, making an Australian launch more feasible. The U8 was shown to Australian media on a recent trip to China, suggesting it – and the Yangwang brand – may be heading here. ABOVE: Yangwang U7 Earlier this year, BYD told CarExpert "Nothing's off the table" when it comes to the models it's considering for Australia from BYD and any of its brands, which comprise Denza, Fangchengbao and Yangwang. Of these, BYD Australia has confirmed Denza will be offered in Australia with a planned launch set for late 2025 – and has also suggested some Fangchengbao models will be offered here under the Denza name. Denza sits above BYD in the brand's portfolio as a premium offering, but Yangwang is designed to compete in a more expensive, ultra-exclusive territory against the likes of Ferrari, Porsche and Aston Martin. BYD has not yet officially confirmed which Denza models will be sold in Australia but has previously invited media to drive the Z9 GT – a Porsche Taycan-rivalling grand tourer offered with both plug-in hybrid and electric powertrains in China. ABOVE: Denza Z9 GT Denza also makes the Range Rover-rivalling U9 large SUV and the D9 luxury people-mover – a rival to the Zeekr 009 which went on sale in Australia earlier this year – both offered with hybrid and EV powertrain choices. A rival to Geely-owned Zeekr, Denza's launch will follow that of SAIC Motor's IM Motors brand – officially named 'IM presented by MG' – which opened its order books in Australia in June 2025. MORE: Denza brand locked in for Australia MORE: BYD's electric hypercar can jump on its own – but why? Content originally sourced from:
NZ Herald
a day ago
- Business
- NZ Herald
What is Denza? (and why is it coming here?)
What is Denza? (and why is it coming here?) NZME. 22 Jul, 2025 12:00 AM Quick Read
Auto Car
2 days ago
- Automotive
- Auto Car
BYD is bringing a Ferrari rival to Europe!
BYD has finally confirmed plans to launch its high-end Yangwang brand in Europe, more than two years after introducing it in China. Yangwang is the Chinese company's high-end marque, sitting above the core BYD line-up and the new Denza premium brand with a range of tech-heavy, high-performance flagship models that are pitched as rivals to the likes of Bentley, Porsche and Ferrari. The brand was launched in 2023 with the Yangwang U8 - a huge range-extender luxury SUV that packs more than 1000bhp, outpaces the BMW M3, can turn 360deg on the spot and floats on water. That was followed shortly after by the U9 (pictured below), an electric supercar that cracks 240mph and can use its fully hydraulic suspension to jump on the spot or drive on three wheels. Both cars have been on sale in China for around two years, priced at the equivalent of £120,000 and £200,000 respectively, but despite showing both models at the Goodwood Festival of Speed last year, BYD did not officially confirm plans for a European roll-out. But now, BYD vice president Stella Li has told Autocar that "our plan is that we will bring Yangwang into Europe", following the launch of the Audi-rivalling Denza marque early next year. She stopped short of giving full details, but said the U8 and U9 are earmarked for European sale, as well as "more cars coming" including the U7 super-saloon - a quad-motor Lotus Emeya rival with 1250bhp and 1237lb ft for a 0-62mph time of 2.9 seconds. The move will make BYD the first Chinese manufacturer to enter Europe's top-rung luxury market, though it remains unclear whether the company plans to significantly undercut the likes of the Bentley Bentayga and Ferrari 296 on price. The costs of converting the Yangwang cars to right-hand drive, and exporting them to Europe where BYD's EVs face a 17% tariff, will mean they are likely to command a significant premium here compared to China.
Auto Car
16-07-2025
- Automotive
- Auto Car
BYD's Denza is going after the Defender and Range Rover!
Denza will be pitched as a stand-alone brand in the UK, with its own dealerships located at separate sites from the existing BYD showrooms. Li said the Denza showrooms will be "very beautiful" spaces designed to look like a "crystal box", with a modern, minimalist layout and liberal use of glass. The company is working to ensure Denza is not simply seen as a sub-brand of BYD. "The importance is that people understand this is more premium", said Li, likening Denza to Audi while BYD would be more like Volkswagen. Li said the design and technical capability of Denza's cars will help the brand compete with the likes of BMW and Mercedes. She highlighted the Z9's dramatic styling and ability to turn on the spot as standout attributes, plus the self-parking functionality and the ability to plug into chargers automatically. In the case of the Denza B5, Li said its off-road prowess and high levels of technology will give it the edge against established competitors like the Land Rover Defender. "Our technology, I would say, is 10 times better than legacy brands - and they give you a new experience," she said. Crucially, Li confirmed, all electric Denza models will be compatible with BYD's new 1000kW ultra-rapid EV chargers, which can add 249 miles of range in just five minutes. Following their rollout in China earlier this year, BYD is in talks with partners to install the devices across the UK, where they will be by far the fastest chargers available.
The Independent
12-07-2025
- Automotive
- The Independent
BYD is taking on a British institution – the Land Rover Defender
BYD's posh push with its upmarket Denza brand is set to go off-road next year with the arrival of the B5 4x4. The B5 is set to be the third new Denza product arriving in the UK after the Z9 GT Porsche Taycan/Panamera rival and the Denza D9 luxury MPV – both set to arrive next year, too. The B5 has been on display at the Goodwood Festival of Speed where we were impressed with its ability to scale a very steep ramp, as well as the space, quality and tech available inside the car. It's a big SUV measuring 4,890mm in length, 1,970mm in width and 1,920mm in height, with a wheelbase of 2,800mm – not too far off the dimensions of the Land Rover Defender 110, with a similar shape, too. Like the Defender, the Denza will be available as a plug-in hybrid using BYD's DM-i system, but the Denza will go much further on electric power alone than the Land Rover – probably around 50 miles when it arrives in the UK, twice the real-world range of the Defender. Charging is swift for a PHEV model with a maximum charging speed on a fast charger of 100kW. That means a 30 to 80 per cent charging time of just 16 minutes for the 31.8kWh BYD Blade Battery. The car is quick, too, with its combination of a turbocharged 1.5-litre petrol engine and two electric motors on the front and rear axles fed by the battery getting this big SUV from 0-62mph in just 4.8 seconds – the £148,000 Defender Octa manages the 0-60mph sprint in 3.8 seconds from its twin-turbo V8. The Denza B5 won't cost anywhere near that price, though – costs haven't been mentioned, but we'd expect the B5 to start at less than half the price of the Defender Octa at potentially around £70,000. The rugged, square proportions of the B5 are very much like the Defender, right down to the square panel that sits in the window line above the rear wheel arch. There are large 18- or 20-inch wheels sitting within squared-off wheel arches with thick black plastic cladding, while the spare wheel sits on the rear door. Inside, the quality of the leather upholstery and switchgear is impressive, as is space in the five seats. There's no seven seat version, but there's a decent-sized boot offering 475-litres of space. In keeping with a car that's set to go off-roading, there will be Vehicle-to-Load (V2L) charging enabling you to use a three-pin socket to power external devices – ideal for camping or when using a pump to blow up a dinghy. The dash layout is less utilitarian than the Defender's with a big 15-inch central touchscreen and two 12-inch screens in front of the driver and front passenger. There are plenty of storage spaces, too, plus grab handles for when the going gets rough. Denza will have its own network of dealers in the UK, too, as confirmed to us by BYD Special Advisor Alfredo Altavilla recently. 'Dealing with premium customers is a different job than dealing with the mass market customers,' said Altavilla. 'We believe that only investors who are already used to dealing with customers in that segment deserve to be appointed Denza dealers. Some of them will be in common with BYD, but most of them will be specific to Denza.'
