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Devrishi's sonic revolution: The man behind Indore's Swachhta anthems
Devrishi's sonic revolution: The man behind Indore's Swachhta anthems

Time of India

time3 days ago

  • Entertainment
  • Time of India

Devrishi's sonic revolution: The man behind Indore's Swachhta anthems

Devrishi As Indore today sealed its legacy, claiming the title of India's Cleanest City for an eighth consecutive time in the Swachh Survekshan 2024-25, it wasn't just a win for administ rative efficiency or solid waste management. It was a triumph of cultural awakening—a sound revolution that stirred the city's soul and got its people singing for cleanliness. The President will present this monumental award in a grand ceremony in New Delhi today. This extraordinary campaign's foundation was laid in 2016, as the city took its first major steps towards cleanliness. That same year, a song emerged that would redefine the city's destiny – Ho Halla . It was crafted by then-ad filmmaker Rishikesh Pandey, now known as Devrishi, the revered philosopher and musician. The lyrics were penned by Devrishi with IAS P. Narahari, the then District Collector and an innovative administrative officer, and the song was brought to life by the voice of acclaimed singer Shaan. The birth of Ho Halla: From love song to morning alarm Initially, there was skepticism. Senior city officials and the then-Mayor found Ho Halla to be too emotional, too "filmy"—almost like a "love song"—departing from traditional promotional methods. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Is it legal? How to get Internet without paying a subscription? Techno Mag Learn More Undo But Municipal Commissioner Manish Singh placed extraordinary trust in this new experiment. Devrishi urged that if the song was played on the city's garbage collection vehicles for just five days and received negative feedback, it would be immediately removed. Manish Singh gave the green light—and that moment became a turning point in Indore's cultural history. By the fifth day, a message arrived from the Mayor's office: "This song, heard repeatedly, has now captured our hearts." Within weeks, Ho Halla became Indore's cultural emblem. The song began to echo with the sound of garbage vehicles every morning, leading citizens to affectionately call it 'Indore's Morning Alarm.' Children would stand at their doors with bins, drawn by the song's tune. It played in school assemblies and became a popular caller tune. People even danced to it at Garba nights and weddings. Ho Halla' had transformed into a mantra of civic consciousness. A symphony of victories: Every win, a new anthem Following Ho Halla, each year brought a new anthem for Indore's cleanliness journey, fortifying its campaign: Ho Halla Again was released in 2017, sung by Shaan. For Indore's hat-trick win in 2018, Hatrick was launched, featuring voices from Shaan, Payal Dev, and Jubin Nautiyal. In 2019, Shankar Mahadevan lent his voice to 'Chauka,' elevating the initiative. And in 2024, Sonu Nigam's powerful voice infused new energy into Halla Bol – Swachhta ka Sirmaur Indore . Devrishi helmed the musical direction for all these anthems, with P. Narahari co-writing the lyrics. These songs moved beyond digital platforms, resonating through city streets, public events, and schools, ensuring the message of cleanliness reached every household. Hai Halla: The unofficial anthem of triumph Another song holds a unique place in Indore's cleanliness saga—'Hai Halla.' This anthem was specifically created to celebrate Indore's very first time achieving the number one spot in cleanliness. Since then, it has become the city's unofficial victory song. Whenever Indore is declared the cleanest city, citizens celebrate its infectious rhythm. Its lyrics, "Sabki mehnat ka phal hai, Indore number one hai, Hai Halla, Hai Halla," encapsulate the city's collective effort and pride. Sung by Shaan, Payal Dev, and Devrishi himself, 'Hai Halla' isn't just a tune; it's a spontaneous outpouring of civic jubilation that re-ignites with every new cleanliness declaration. Art, administration, and community: A winning model Indore's extraordinary story demonstrates that when artistic mediums like music, skilled administration, and active community participation converge, the result isn't just government policies; it's large-scale behavioral change driven by collective emotion and cultural connection. Madhya Pradesh's Chief Minister, Dr. Mohan Yadav, has rightly lauded Indore's approach as an "ideal cultural model" for the entire state, recognizing its profound impact. Today, Devrishi continues to dedicate his musical talent to spiritual and social welfare initiatives, a significant shift that coincided with his personal name change. Indore's musical journey stands as a powerful testament: cities aren't transformed merely by mandates—they transform by singing, awakening, and connecting. And sometimes, a single song is all it takes—to awaken, unite, and transform an entire city.

Sonu Nigam and Devrishi reunite for civic pride 'Halla Bol'
Sonu Nigam and Devrishi reunite for civic pride 'Halla Bol'

First Post

time4 days ago

  • Entertainment
  • First Post

Sonu Nigam and Devrishi reunite for civic pride 'Halla Bol'

The song was created and composed by Devrishi, the composer-philosopher formerly known as Rishikesh Pandey, who has been the creative soul behind all of Indore's Swachhta songs since 2016 read more When India's cleanest city needed its boldest anthem yet, legendary singer Sonu Nigam and sonic visionary Devrishi delivered. As Indore clinched the Swachh Survekshan title for a record eighth time, the heart of the celebration beat to a powerful new song: 'Halla Bol – Swachhta ka Sirmaur Indore.' Far from being just another awareness jingle, 'Halla Bol' is a sonic statement—part tribute, part transformation. The anthem fuses nostalgia and newness by echoing the legendary 2016 track 'Ho Halla', which once redefined civic engagement in Indore. Now, nearly a decade later, its spirit returns in a bigger, more powerful form. STORY CONTINUES BELOW THIS AD The Voice of Change: From Shaan to Sonu While singer Shaan had become the beloved voice of Indore's earlier anthems—'Ho Halla', 'Ho Halla Again', and 'Hai Halla'—this year's challenge called for a deeper emotional resonance. Recognizing the moment's gravity, Additional Commissioner Abhilash Mishra proposed the name of Sonu Nigam, whose voice could evoke both reverence and rhythm. The song was created and composed by Devrishi, the composer-philosopher formerly known as Rishikesh Pandey, who has been the creative soul behind all of Indore's Swachhta songs since 2016. 'This wasn't just about a song—it was about cultural memory,' says Devrishi. 'We wanted to bring back the emotional pulse of 'Ho Halla' while infusing it with renewed pride and collective spirit.' Crafting the Anthem: Sonic Memory Meets Social Message The title 'Halla Bol' was chosen to maintain continuity with the original 'Ho Halla' campaign. But the citizens of Indore had voted in a tagline—'Swachhta ka Sirmaur' (The Crown of Cleanliness)—during a citywide contest. The Mayor's wish was to integrate public sentiment into the song, and thus, the full title was born. Musically, Devrishi resurrected familiar lyrical threads: 'Gali gali aur mohalla, karte karte ho halla… Swachhta ke doot banke hum chale ghar ghar mohalla' — a callback to the original anthem, now reimagined in Nigam's rich, emotive voice. Initially, Sonu Nigam thought it might be a routine government campaign song. But as Devrishi played the melody in the studio, the celebrated singer immersed himself in its soul, offering multiple takes with variations and heartfelt improvisations. 'This is different,' Sonu reportedly said. 'It makes you feel proud to be part of something larger.' A Music Video for the People The accompanying video moves away from glamour and focuses on everyday heroes: sanitation workers, children, common citizens. 'We wanted to celebrate the real faces of this movement,' says Devrishi. 'Those who rise before the city does and clean its streets with silent dignity.' Shot across Indore's neighborhoods, the video features people lip-syncing the anthem, waving flags, and applauding safai karmacharis. It's a rare example of civic art where administration meets aesthetics, policy meets poetry. Devrishi: The Mystic Composer of Civic Sound With a career that bridges ad-filmmaking, devotional music, and now, sonic philosophy, Devrishi has redefined how music can influence public behavior. From 'More Raipur' with Javed Ali to 'Swachhta ki Rajdhani' for Bhopal, his city-centric anthems have sparked musical revolutions across India. But it's Indore where his legacy stands tallest. With every win, he gave the city a new song. And with 'Halla Bol', he's not just celebrating another trophy—but sculpting a cultural memory that will outlast the rankings.

Sadanira: A cinematic masterpiece where rivers become India's eternal storytellers
Sadanira: A cinematic masterpiece where rivers become India's eternal storytellers

First Post

time23-06-2025

  • Entertainment
  • First Post

Sadanira: A cinematic masterpiece where rivers become India's eternal storytellers

At the heart of this visual odyssey is Devrishi, formerly known in the film industry as music composer Rishikesh Pandey, now reborn as a spiritual storyteller and creative visionar read more What if rivers could speak? What if the ancient waters that bore witness to empires, epics, and evolution could narrate their own tale? That poetic question finds its answer in Sadanira — a pathbreaking new documentary series that blends cinematic brilliance with cultural philosophy, science, and soul. Officially launched on June 20th at Bhopal's prestigious Bharat Bhavan during the Jal-Ganga Samvardhan Abhiyan, the series was unveiled by Madhya Pradesh Chief Minister Dr. Mohan Yadav in the presence of artists, thinkers, and conservationists. STORY CONTINUES BELOW THIS AD At the heart of this visual odyssey is Devrishi, formerly known in the film industry as music composer Rishikesh Pandey, now reborn as a spiritual storyteller and creative visionary. It was Devrishi who handed over the series' first poster to the Chief Minister in a symbolic gesture — marking the beginning of a cinematic and cultural movement. Produced under the banner of Veer Bharat Nyas and Sanatan Wisdom Foundation, Sadanira is far more than a documentary. It's a weekly cinematic pilgrimage — one that reimagines India's rivers not as backdrops, but as the central characters in the country's epic. The opening episode is already generating buzz for its ambitious fusion of Vedic cosmology and astrophysics — tracing the origins of the universe from the primordial sound of Om to the scientific mechanics of cosmic dust, hydrogen fusion, and comet-borne water. In doing so, Sadanira creates what Devrishi calls 'mytho-science' — a seamless blend of myth and modernity. Each river — be it the sacred Ganga, the mysterious Saraswati, or the ancient Drishadvati — is treated not just as geography but as a sentient storyteller. Shot in ultra-high definition, the series captures the soul of Indian rivers with unmatched emotional and spiritual depth. According to the creators, this is only Phase 1. Over 100 rivers, including endangered ones like Tamraparni and Drishadvati, are set to be featured in future seasons. 'This is not just a series,' says Devrishi. 'It's a cultural renaissance. A call to remember who we are, through the rivers that shaped us.' STORY CONTINUES BELOW THIS AD

Scientific Study on Mantra and Sonic Therapy Begins at NYRI: Devrishi Named Principal Advisor
Scientific Study on Mantra and Sonic Therapy Begins at NYRI: Devrishi Named Principal Advisor

Hans India

time09-05-2025

  • Health
  • Hans India

Scientific Study on Mantra and Sonic Therapy Begins at NYRI: Devrishi Named Principal Advisor

A new scientific research programme has been launched under the Nada Yoga Research Institute (NYRI) to investigate the effects of mantra frequencies and sound resonance on human health. The institute, operating under the Sanatan Wisdom Foundation, aims to explore the intersection of ancient Vedic sonic systems and modern biomedical science. The initiative is being guided by Devrishi, an Indian philosopher and spiritual researcher, who was formerly active in the Indian film industry as a music composer and filmmaker under his birth name, Rishikesh Pandey. Having stepped away from mainstream cinema, he transitioned into the study of consciousness and Vedic sound, and adopted the name Devrishi to reflect this shift. He now serves as the Principal Research Advisor to NYRI. The core objective of NYRI's research is to study how specific mantra vibrations, when uttered with accurate frequency and pronunciation, affect various systems within the body. The institute will use modern scientific instruments to analyze biometric responses—such as heart rate variability, neural activity, and emotional stability—during controlled mantra exposure. The research is being conducted in collaboration with a multidisciplinary team including medical doctors, neuroscientists, sound engineers, and Sanskrit scholars. The institute plans to engage with premier institutions such as AIIMS, IITs, and government bodies including the Ministry of AYUSH and Ministry of Health and Family Welfare. NYRI also intends to publish its findings for review by global organizations like the World Health Organization (WHO) and UNESCO, in alignment with international standards for integrative medicine. To bridge laboratory research with real-world application, Nada Yoga Research Institute will organize Nyri Sonic Retreats—guided therapy programmes where participants experience sound-based healing in monitored settings. These sessions will also generate live observational data to support further research. On June 21, 2025, the institute will conduct a special experimental event titled 'Nada Yagya', featuring 51 trained Vedic scholars chanting in unison. The event will be studied using biomedical tools to measure group resonance and its impact on human physiology. A detailed report will be prepared and shared with both domestic and international institutions. This effort reflects a growing interest in evidence-based approaches to ancient practices. Rather than promoting spiritual belief, the NYRI initiative seeks to establish a research-driven foundation for sound therapy, using measurable parameters and scientific validation.

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