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Al Etihad
a day ago
- Business
- Al Etihad
Tadweer Group drives eco-awareness, plastic-free campaign at Liwa Date Festival
15 July 2025 16:44 SARA ALZAABI (ABU DHABI)Tadweer Group, Abu Dhabi's waste management authority, is bringing its eco-awareness campaign and plastic-free drive to the Liwa Date Festival. Through a series of workshops, the group seeks to engage the community in conversations about sustainable year's Liwa Date Festival, which kicked off on Monday and runs until July 27 in Liwa City, Al Dhafra Region, has introduced new environmental initiatives and competitions - including a creative campaign that encourages transforming discarded palm tree parts into festival features 24 heritage and agricultural competitions, divided into categories such as dates, fruits and model farms, with prizes exceeding Dh8.7 million.'Tadweer Group's key objective at Liwa Date Festival 2025 is to promote and increase environmental awareness and responsible waste management among visitors of all ages,' said Dr. Reem Al Kindi, Head of Public Awareness at Tadweer Group, in an interview with opportunity to spark discussions about environmental practices comes at a perfect time, with this month recognised globally as Plastic-Free July.'Since July is Plastic-Free Month, Tadweer Group will be focusing on the importance of reducing, reusing, recycling plastics through several workshops [and educational lectures],' Dr. Al Kindi said. Other Green InitiativesBeyond raising awareness, the group also aims to equip the community with practical tools for responsible waste management. Liwa Datę Festival serves as a launchpad for Tadweer's new campaign called 'Our Sustainable Farms'.Set to be launched in August, the initiative will promote proper waste management and sustainable farming across rural communities in Abu Dhabi, Al Ain Region, Al Dhafra Region, Ras Al Khaimah, and Fujairah.'As part of the initiative, farmers will be encouraged to share their own best practices, fostering a culture of environmental responsibility and collective impact,' Dr. Al Kindi said. In addition, Tadweer is rolling out its School Sustainability Champions Programme in collaboration with the Ministry of Education 'to help develop the next generation of sustainability leaders', Dr. Al Kindi said. Source: Aletihad - Abu Dhabi
Al Etihad
07-07-2025
- Entertainment
- Al Etihad
Liwa Date Festival 2025 branches out with new competitions, innovations and activations
8 July 2025 00:26 SARA ALZAABI (ABU DHABI)The upcoming Liwa Date Festival is set to introduce new initiatives that will deepen the festival's environmental and cultural significance. In an interview with Aletihad, Zayed Sari Al Mazrouei, Head of the Events Department at the Abu Dhabi Heritage Authority and a member of the organising committee, highlighted an innovation that will repurpose discarded parts of date palm trees.'This year's edition introduces a creative initiative that encourages the reuse of palm tree parts (palm trunk) to craft artworks that reflect sustainability values, merging both environmental awareness and artistic expression,' Al Mazrouei year, the festival will feature 24 heritage and agricultural competitions, divided into categories such as dates, fruits and model farms, with prizes exceeding Dh8.7 million on will also be daily cultural events and a market to support date 21st Liwa Date Festival will be held from July 14 to 27 in Liwa City, Al Dhafra Region, under the patronage of His Highness Sheikh Mansour bin Zayed Al Nahyan, Vice President, Deputy Prime Minister, and Chairman of the Presidential by the Abu Dhabi Heritage Authority, the festival takes place during the UAE's date harvest season, celebrating the palm tree as a symbol of national identity while promoting sustainable farming, food security, as well as Abu Dhabi's push to modernise Mazrouei previewed some other highlights of the upcoming new addition is the 'Zamli' (a distinct variety of date) to the date auction competition rounds, which aim to broaden farmer participation by diversifying date varieties.'Fifteen prizes worth Dh397,000 have been allocated for this round,' Al Mazrouei the community aspect of the event, Al Mazrouei highlighted the festival's broader role in preserving Emirati heritage.'The most important programmes include a variety of heritage events, activities and exhibits that tell visitors stories from Emirati heritage through shops rich in handicrafts and traditional crafts,' he said.'There are also theatre performances, heritage competitions, workshops and performing arts panels designed to instil heritage knowledge in all segments of the community.'Touching on the festival's contribution to Abu Dhabi's sustainable agricultural goals, Al Mazrouei explained: 'The Liwa Date Festival embodies the UAE's and Abu Dhabi's interest in sustainable palm cultivation. This is in line with the vision of the UAE's Founding Father, the late Sheikh Zayed bin Sultan Al Nahyan. He was the founder of the comprehensive agricultural renaissance that transformed the UAE into a green oasis, where the palm tree was a symbol of giving.' Indeed, this vision continues today, with the palm tree at the heart of national identity and food security efforts. 'The festival is also an important platform for supporting farmers to improve the quality of their production,' he brings together stakeholders from across palm-related industries, offering a space to exchange expertise and best and private agricultural entities use the festival to connect and promote sustainable farming women and the youth is another key goal of the event.'It includes women's craft workshops that introduce traditional palm-based industries, on-stage competitions, and a popular market that allows productive families to engage economically,' he festival will have dedicated spaces for children and school groups, where kids will be engaged through activities such as colouring heritage items and participating in interactive games designed to instil cultural knowledge.'The festival opens its doors daily to visitors of all ages and backgrounds from 4pm to 10pm,' Al Mazrouei new aspect of the festival is a competition in which palm tree remnants are transformed into creative artworks, blending sustainability goals with artistic innovation.'It revolves around recycling the palm trunk to produce artworks that achieves sustainable value,' said Al Mazrouei.'This is linked to the societal view of the palm tree, which sees value in all its parts.'Modern tools have helped the festival evolve and engage visitors.'The Abu Dhabi Heritage Authority has always been keen to keep pace with modern developments that improve the visitor experience,' Al Mazrouei noted.'The festival app connects participants, farmers and visitors to the festival's events and news, and helps streamline registration. We've also released a detailed brochure to guide all attendees.'Despite its growth, the festival remains firmly rooted in its cultural heritage. 'The festival embodies the Emirati nature that looks to the future while preserving its essence and identity,' added Al Mazrouei.
