Latest news with #Diageo
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Business Standard
a day ago
- Business
- Business Standard
This liquor company's stock gained 9% in trade; rose 61% in one year
Associated Alcohols & Breweries shares spiked 8.5 per cent in trade on Friday, logging an intraday high at ₹1,165.8 per share on BSE. At 12:23 PM, Associated Alcohols share price was trading 4.32 per cent higher at ₹1,119.95 per share on the BSE. In comparison, the BSE Sensex was up 0.26 per cent at 83,970.16. The company's market capitalisation stood at ₹2,024.87 crore. Its 52-week high was at ₹1,496.3 per share and 52-week low was at ₹648.8 per share. In one year, Associated Alcohols shares have gained 61 per cent as compared to Sensex's rise of 6 per cent. CATCH STOCK MARKET LIVE UPDATES TODAY Why were Associated Alcohols shares rising? The buying interest on the counter came after Associated Alcohols launched its premium blended malt whisky 'Hillfort' in the State of Uttar Pradesh. Following the commercial rollout of Hillfort, the company intended to introduce additional proprietary products including Nicobar Gin, CP Vodka, and other premium products. "We wish to inform you that Associated Alcohols & Breweries Limited ('the Company') has launched its premium blended malt whisky 'Hillfort' in the State of Uttar Pradesh . The product is now available across select retail outlets," the filing read. About Associated Alcohols Established in 1989, Associated Alcohols and Breweries operates alcoholic beverages manufacturing facilities near Indore, Madhya Pradesh. The company's core focus is on producing Indian Made Foreign Liquor (IMFL), supported by an advanced infrastructure with 41 bottling lines that can produce 16 million cases annually. The company also has a manufacturing capacity of 45 MLPA of Extra Neutral Alcohol (ENA) and 40 MLPA of Ethanol. The company is involved in the sales of Indian Made Foreign Liquor (IMFL), Indian Made Indian Liquor (IMIL), Extra Neutral Alcohol (ENA), and Ethanol. Additionally, AABL operates as an IMFL franchisee for Diageo and Inbrew, further diversifying its portfolio, and is also actively engaged in contract manufacturing for United Spirits Limited (Diageo). With operations spanning five states—Madhya Pradesh, Kerala, Delhi, West Bengal, and Chhattisgarh—AABL has established itself as a key player in the alcoholic beverages industry, catering to diverse markets and consumer preferences.


West Australian
a day ago
- Business
- West Australian
Foxtrot Unicorn: Perth Bartender Shirley Yeung named in Diageo World Class Bartender of the Year
Perth's cocktail scene is about to take centre stage, with Perth's Foxtrot Unicorn's bar manager Shirley Yeung named to compete in the prestigious Diageo World Class Bartender of the Year competition. Diageo World Class is in its 16th year and regarded as the biggest and most influential bartending competition in the world. This year's Australian finals will bring together eight elite bartenders from across Australia for a one-day cocktail showdown. Diageo's head of trade advocacy Kate McGraw said Diageo World Class was the ultimate showcase of bartending excellence. 'The Australian competition never fails to inspire.' she said. 'This year's top eight finalists represent the epitome of talent and innovation in the industry. Their mastery, creativity and dedication to the craft of hospitality promise a final round that will be nothing short of extraordinary'. This is the second year in the competition for Ms Yeung, who is also the co-founder of MixHaus, a not-for-profit group creating opportunities for female and non-binary bartenders nationwide. Ms Yeung is the only West Australian to make the finals this year, with her other competitors being from Adelaide, Sydney, Melbourne and Brisbane. 'To represent Perth and stand alongside some of the most creative bartenders in the country? That's a massive honour. I'm soaking up every minute,' she said. 'I'm equal parts buzzing and terrified — in the best way. World Class is the stage for bartenders who want to push boundaries. It's not just about mixing a great drink — it's about storytelling, technique, sustainability and connection.' 'We're done with playing it safe. Guests are asking smarter questions and bartenders are getting bold with local ingredients, ferments, and native botanicals,' she said. 'High-concept drinks in laid-back venues? That's the vibe. What's not hot? Overcomplicating things. No one wants a 12-step cocktail that takes 15 minutes. We're all about flavour, finesse and fun — and that's why I think Perth's energy belongs on the World Class stage.' The Australian finals will test the bartenders in live challenges involving celebrating coffee culture, creating three custom drinks including one from Tequila Don Julio Minis, and a speed round requiring competitors to craft up to nine classic cocktails using Diageo's premium reserve spirits portfolio. These competitions will determine who will represent Australia on the global stage in Toronto, Canada, later this year. The final will be held on June 30 at the Sofitel in Sydney.


Perth Now
a day ago
- Business
- Perth Now
Perth Bartender Shirley Yeung named in Australia's best list
Perth's cocktail scene is about to take centre stage, with Perth's Foxtrot Unicorn's bar manager Shirley Yeung named to compete in the prestigious Diageo World Class Bartender of the Year competition. Diageo World Class is in its 16th year and regarded as the biggest and most influential bartending competition in the world. This year's Australian finals will bring together eight elite bartenders from across Australia for a one-day cocktail showdown. Your local paper, whenever you want it. Diageo's head of trade advocacy Kate McGraw said Diageo World Class was the ultimate showcase of bartending excellence. 'The Australian competition never fails to inspire.' she said. 'This year's top eight finalists represent the epitome of talent and innovation in the industry. Their mastery, creativity and dedication to the craft of hospitality promise a final round that will be nothing short of extraordinary'. This is the second year in the competition for Ms Yeung, who is also the co-founder of MixHaus, a not-for-profit group creating opportunities for female and non-binary bartenders nationwide. Shirley Yeung is a contender for Bartender of the Year. Credit: Supplied Ms Yeung is the only West Australian to make the finals this year, with her other competitors being from Adelaide, Sydney, Melbourne and Brisbane. 'To represent Perth and stand alongside some of the most creative bartenders in the country? That's a massive honour. I'm soaking up every minute,' she said. 'I'm equal parts buzzing and terrified — in the best way. World Class is the stage for bartenders who want to push boundaries. It's not just about mixing a great drink — it's about storytelling, technique, sustainability and connection.' Shirley Yeung is also the co-founder of co-founder of Mix Haus, which is dedicated to creating opportunities for female and non-binary bartenders. Credit: Bartender 'We're done with playing it safe. Guests are asking smarter questions and bartenders are getting bold with local ingredients, ferments, and native botanicals,' she said. 'High-concept drinks in laid-back venues? That's the vibe. What's not hot? Overcomplicating things. No one wants a 12-step cocktail that takes 15 minutes. We're all about flavour, finesse and fun — and that's why I think Perth's energy belongs on the World Class stage.' The Australian finals will test the bartenders in live challenges involving celebrating coffee culture, creating three custom drinks including one from Tequila Don Julio Minis, and a speed round requiring competitors to craft up to nine classic cocktails using Diageo's premium reserve spirits portfolio. These competitions will determine who will represent Australia on the global stage in Toronto, Canada, later this year. The final will be held on June 30 at the Sofitel in Sydney.


Atlantic
3 days ago
- Business
- Atlantic
PHOTOGRAPHY BY LAUREL GOLIO
These days socialization is all about empowerment and choice. People want to be able to decide for themselves what and whether they are drinking, just like they do with other aspects of their lives, says Christine Hasbún VP, Head of Consumer Planning at Diageo North America, a global beverage company with a leading portfolio of alcoholic and adult non-alcoholic beverage brands. This is especially true of Millennials and Gen Zers of legal drinking age. 'I think people are kind of moving away from that very black and white, super hard line demarcation, and they're going into a place where there's more options, it's more fluid, it connects more with their lifestyle,' says Hasbún. Diageo has embraced this concept by developing a 'Cheers to Choice' bar it pops up at events around the country. The idea is to present consumers with a full range of options across the spectrum from alcoholic to lower alcohol to non-alcoholic. 'It's an effort to meet people where they are and educate them about choices and a new way to think about consumption, whether they choose to have alcohol or not,' says Stephanie Childs, Executive Vice President of Corporate Relations, Diageo North America. We're living in a world where we've got people coming into alcohol with an expectation that they can choose to not drink more, but drink better. Christine Hasbún Just as a person would order gelato one day and drink an oat milk latte the following day without giving the switch from dairy to a dairy alternative a second thought, they might have a Negroni one day and a non-alcoholic Guinness 0 the next; or even on the same night. The trend of alternating between alcoholic and nonalcoholic drinks is called zebra striping—and it's growing in popularity. According to recent research, 94 percent of consumers who buy adult non-alc products also purchase beer, wine, or spirits containing alcohol. It's not an either/or situation. But it might just be a better situation. Take Gen Z. 'There's this belief that Gen Z is drinking less. Or they're not drinking. Or they hate alcohol. 'That's actually not exactly true,' says Hasbún. 'What they're doing is drinking less beer and wine, and instead they've embraced spirits and cocktails.' Case in point: The cheap beer and a burger of the previous generation—or the drunken, stumbling slice of pizza—has been replaced by the New York Happy Meal, an adult version of the treat consisting of a martini and french fries. 'We're living in a world where we've got people coming into alcohol with an expectation that they can choose to not drink more, but drink better,' says Hasbún. 'It's this realization that you can deliberately control what you consume.' And as for moderation? That's not just Gen Z or Millennials either. It's a trend that spans generations. Nor is it an entirely new thing.


The Hindu
4 days ago
- Business
- The Hindu
Indian brand Nao Spirits, the makers of Greater Than and Hapusa gin, acquired by Diageo
Homegrown spirit brand Nao Spirits are the makers of Indian craft gins such as Greater Than and Hapusa. Launched in 2017 by Anand Virmani, Aparajita Ninan and Vaibhav Singh, and later joined by Abhinav Rajput, the brand led the way for the craft gin revolution in the country. Nao was recently acquired by Diageo India (United Spirits Limited), in a ₹130 crore deal. Nao takes its name from the word for 'boat' in Portuguese and Indian languages. 'When we began, the gin market was non-existent in India. Back in 2016, we were running Perch Wine and Coffee Bar (New Delhi), and one of the things which took us by surprise was the number people coming in requesting for a gin and tonic. That insight led us to look behind the bar and ask a simple question: do we have a quality Indian gin to serve? The answer, at the time, was no,' says Anand. The distillery in Goa launched Greater Than, India's first London Dry gin made with botanicals in 2017. 2018 saw the launch of Hapusa, a Himalayan Dry Gin aimed at the premium sipping gin market. Over the years, the brand has released many special edition bottles, and spirits using ingredients such as Kashmir willow wood from broken cricket bats and Mahabaleshwar strawberries. Today the gin market in India has grown exponentially. It has gone from 12,000-case number to 5,00,000 cases in the last calendar year, and that number is just going up. Speaking of the acquisition and the new chapter of the brand, Anand explains, 'Our DNA remains unchanged. We will continue to be the pathbreakers, building a brave company from modern India that's redefining quality spirits, one label at a time. We will still be powered by the same people, the same purpose, and the same belief that has shaped Nao Spirits.' The brand does not have any new launches lined up for the near future under the Diageo umbrella. Anand says it is business as usual as they gear up for the Foragers Championship, a cross-continental cocktail competition and the latest edition of Greater Than Bar Wars in India 'We have always looked at acquisitions in India being for large companies, such as Diageo with United Spirits and the like. For us as an independent craft spirits company to have the opportunity to experience this, is totally out of the realm of imagination. We are very excited about what this partnership is possibly going to bring to us. And at the same time, we are very keen to hold on to the little bits that that have made this journey so special for us so far,' he concludes.