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Students to Manage ₹20 Lakhs in Real Ad Budgets at AI-Powered 1-Year MBA in Digital Marketing by Digital Scholar
Students to Manage ₹20 Lakhs in Real Ad Budgets at AI-Powered 1-Year MBA in Digital Marketing by Digital Scholar

Hans India

time24-07-2025

  • Business
  • Hans India

Students to Manage ₹20 Lakhs in Real Ad Budgets at AI-Powered 1-Year MBA in Digital Marketing by Digital Scholar

In a first-of-its-kind educational move, Digital Scholar has announced that students enrolled in its AI-powered MBA in Digital Marketing will gain hands-on experience managing ₹20 lakhs in live advertising budgets during the 12-month program. This innovative curriculum decision is part of the institute's mission to bridge the gap between academic learning and real-world execution — especially in today's AI-driven marketing landscape. While traditional marketing degrees have often leaned heavily on classroom theory and simulated projects, this bold move by Digital Scholar introduces a model where students don't just learn about marketing strategy — they execute it, track results, optimize campaigns, and learn through direct performance. Learning by Doing: Not Just a Degree, But Experience The digital marketing MBA course is structured to train students in full-funnel campaign strategy, covering performance marketing, social media ads, marketing automation, and campaign attribution. The ₹20 lakhs in ad spend is allocated across multiple live projects where students work on real briefs, client accounts, and deliver measurable results — a unique feature very few programs globally offer. This level of budget ownership helps students understand key industry metrics such as return on ad spend (ROAS), cost per acquisition (CPA), customer lifetime value (CLTV), and more. It also teaches students how to handle high-pressure campaign decision-making in a controlled learning environment — giving them a head-start in the workforce. Rishi Jain, Co-Founder & CEO of Digital Scholar, explains, 'We're not preparing students for exams. We're preparing them for the future of digital marketing, where AI, performance, and execution skills are non-negotiable. Managing real budgets is the fastest way to learn what truly works — and what doesn't.' Designed for the Modern Marketer This master degree in digital marketing by Digital Scholar has been built in collaboration with Woolf University, a European institution that ensures international academic standards. The MBA is globally accredited and PhD-eligible, making it ideal for students seeking an online MBA degree in marketing with global mobility and local relevance. The course is offered in both offline and online formats, making it accessible to students across India and even globally. The online MBA in digital marketing version mirrors the same rigor, mentor support, and placement guidance — ideal for working professionals or those seeking an online MBA marketing option. In terms of structure, the curriculum is broken into five learning clusters: ●Business & Entrepreneurship ●Digital Marketing Strategy & Performance ●AI Tools, Prompt Engineering & Automation ●Analytics, Attribution & Retention ●Capstone Project, Personal Branding & Internship Each module is led by experts from IITs, IIMs, and India's top agencies. The faculty includes real practitioners — not just academics — who've led multi-crore campaigns and trained teams at LinkedIn, eBay, and Meta. Internship, Portfolio, and Placements In addition to campaign execution, students also complete a live internship with a brand or agency, build a full-stack personal portfolio, and receive support in placements or freelance career planning. Digital Scholar has already placed 500+ students in companies such as Schbang, Hotstar, White Rivers Media, and various D2C brands. Students graduate with a personal website, certifications, and agency-level exposure that helps them stand out in job interviews and client pitches. This online MBA in digital marketing also emphasizes individual growth through weekly assignments, mentor reviews, and project milestones — ensuring consistent skill building throughout the year. Affordability and Value One of the most common queries for aspirants looking at digital MBAs is around affordability. The MBA in Digital Marketing fees at Digital Scholar are designed to be competitive, especially considering the real-world exposure, global credentials, and placement guarantee that come with the program. Compared to other MBA in Digital Marketing colleges, this program stands out not just for its AI-powered curriculum, but for its outcomes-first model — real campaigns, real budgets, and real brands. Students who apply early are eligible for merit-based scholarships, with opportunities to reduce their financial burden by up to ₹3.5 lakhs. Additionally, flexible payment plans are offered to make the program more accessible for graduates and working professionals alike. Admissions Now Open Admissions are currently open for the upcoming intake at Digital Scholar's Chennai and Mumbai campuses, along with the online MBA marketing format for remote learners. If you're looking to gain real-world experience, master AI tools, and build a career-ready portfolio — this may be India's best MBA in Digital Marketing to consider. Whether you're a graduate exploring next steps, a career switcher, or a freelancer looking to level up — Digital Scholar offers a path that's not just educational, but transformational.

Digital Scholar Gains Global Momentum with Its AI-Powered MBA in Digital Marketing
Digital Scholar Gains Global Momentum with Its AI-Powered MBA in Digital Marketing

Globe and Mail

time24-07-2025

  • Business
  • Globe and Mail

Digital Scholar Gains Global Momentum with Its AI-Powered MBA in Digital Marketing

Ranked among the best MBA in the world for digital marketing, India's Digital Scholar is rapidly making waves across borders with its Global MBA in Digital Marketing, tailored for a post-AI workforce. Designed for the next generation of marketers and entrepreneurs, this program is already enrolling learners from over 12 countries and producing industry-ready graduates with both global credentials and real-world execution skills. Blending deep academic learning with AI-powered campaign execution, Digital Scholar's Global MBA is accredited by Woolf University (Europe) and stands out for offering a rare mix of strategic thinking, performance marketing, and automation. What sets it apart from other global MBA programs is its focus on hands-on marketing, where students run live campaigns, manage ₹20 lakhs in ad spend, and build an international portfolio — all while earning a globally recognized MBA. A Business School Built for the Digital Era Digital Scholar's program is attracting attention not just in India, but also among professionals in Canada, the UAE, and Southeast Asia — many of whom had previously searched for the best business schools in the world only to find traditional MBAs lacking in digital skill depth. This one-year, full-time curriculum is available both offline and as a Global Online MBA, making it accessible to students regardless of geography. What makes this program world-class is not just the content, but who teaches it. Students learn directly from ex-IIT/IIM experts, media buyers, brand strategists, and agency founders — all of whom bring real campaign experience into the classroom. According to Sorav Jain, Founder of Digital Scholar, 'We built this MBA for the marketers of tomorrow — people who need to think creatively, analyze data, and automate campaigns using AI. Our graduates don't just understand marketing theory; they execute at the highest level.' From Digital Marketing Classes to a Global MBA Platform Digital Scholar initially rose to popularity through its 4-month digital marketing course s and agency-based digital marketing classes in Chennai. With over 100,000 students trained and 800+ successfully placed, the institute quickly scaled to meet global demand — transforming its format into a full-fledged, internationally recognized MBA in Digital Marketing. Graduates earn a dual certification — one from Woolf University, and one from Digital Scholar — with PhD eligibility in over 50 countries. Learners also walk away with a digital marketing certificate backed by live internship experience and a complete personal brand portfolio. Future-Focused, Flexible, and Global Whether you're a recent graduate or a working professional looking for a career pivot, Digital Scholar's MBA adapts to your needs. It's one of the few global MBA programs where students can choose between immersive offline experiences in India or the global online MBA route — both with access to mentorship, live projects, and weekly evaluations. The program covers: Business strategy, marketing funnels, and ad performance AI tools, automation workflows, and prompt engineering Social media strategy, content marketing, and analytics Live internships with real brands in India and abroad Setting New Standards in MBA Education Digital Scholar's rise as one of the best MBA in the world in the digital marketing niche reflects a broader shift: top learners today aren't just chasing Ivy League brands — they're choosing outcome-driven, globally accredited MBAs that teach them how to thrive in AI-driven industries. With growing recognition, alumni placements, and an evolving curriculum, Digital Scholar is not just part of the education revolution — it's leading it. Media Contact Company Name: Digital Scholar Contact Person: Rishi Jain Email: Send Email Country: India Website:

1-Year MBA in Digital Marketing by Digital Scholar Features Faculty from IITs, IIMs, and Agencies
1-Year MBA in Digital Marketing by Digital Scholar Features Faculty from IITs, IIMs, and Agencies

The Hindu

time21-07-2025

  • Business
  • The Hindu

1-Year MBA in Digital Marketing by Digital Scholar Features Faculty from IITs, IIMs, and Agencies

If you're looking for the best MBA in digital marketing course or colleges then one post graduate program in digital marketing has emerged as a true game-changer - Digital Scholar's 1-Year MBA in Digital Marketing. What sets it apart isn't just its global accreditation, real-time learning, or AI-powered modules. It's the mentors. The people behind the program. At Digital Scholar, mentorship isn't just a feature - it's the foundation. This program is designed and delivered by a stellar team of experts from India's top institutions and most successful digital marketing agencies. From IIT and IIM alumni to Meta-certified professionals and media buyers managing 8-figure budgets, the mentor lineup is unlike anything offered by conventional MBA colleges in India. If you're searching for the best MBA in digital marketing, this one-year experience offers more than a certificate — it gives students access to industry leaders who are shaping the future of performance marketing, AI, automation, and branding in real time. Not Just Teachers — Actual Practitioners Traditional MBAs often rely on academic professionals who teach theory. But today's employers don't just want theoretical knowledge. They want job-ready marketers who've run campaigns, worked with ad dashboards, used AI tools, and understand ROAS, CPL, CAC, and LTV metrics. That's exactly why Digital Scholar's MBA in Digital Marketing was designed with an agency-style format, under the leadership of Sorav Jain and Rishi Jain. Sorav is a globally respected digital marketing consultant, while Rishi — known as India's leading AI corporate trainer — has coached teams at companies like LinkedIn, eBay, and Nykaa. Every faculty member brings real-world execution experience to the classroom. Their backgrounds span across Schbang, Casagrand, First Economy, and multiple D2C startups. This isn't just learning from a textbook — it's learning from people who've been in the trenches. Why Mentorship Makes the Difference According to Rishi Jain, 'You can't prepare students for today's marketing jobs with outdated methods. That's why we brought together the best minds — people who've worked on global campaigns and understand modern tools like prompt engineering, automation, and data analytics.' Each week, students get mentored on live campaigns. They're trained on client pitches, branding decks, funnel strategy, and copywriting — while also working on real ad accounts. The learning experience includes 1-on-1 feedback sessions, performance reviews, and workshops that simulate agency life. Students are also guided to build their personal websites and marketing portfolios, preparing them not just for placements but also for freelance and agency roles. Built for the Real World While Digital Scholar began its edtech journey with a 4-month digital marketing course in Chennai, there was a growing demand for a more advanced, in-depth learning path. Very few institutes offer a true masters in digital marketing that combines strategy, execution, AI skills, and business thinking — and that's exactly the gap Digital Scholar set out to fill.. Digital Scholar's program is a Woolf University-accredited MBA, making it internationally recognized and PhD-eligible in over 50 countries. The learning clusters include: ● Business Strategy & Entrepreneurship ● AI & Automation for Marketers ● SEO, Funnels, and Performance Marketing ● Analytics, Attribution, and Email Flows ● Capstone Projects + Live Internship Students work inside a functioning agency environment from Day 1 — a format that's made this the best MBA in digital marketing college for serious learners across India. Whether you're a fresher, a career switcher, a freelancer, or a business owner, this MBA teaches you how to run the show, not just sit through lectures. Mumbai, Chennai, or Online — The Choice Is Yours The program is currently available at two campuses — Chennai, which is the flagship location, and the newly launched digital marketing course in Mumbai. Both offer full-time, offline training with weekend campus access and mentor-led classes. Prefer to study remotely? The online MBA in digital marketing version mirrors the same curriculum and comes with full access to trainers, assignments, live recordings, and internship support — making it ideal for working professionals or those outside India. Outcomes That Speak for Themselves Over 100,000 students trained. 800+ placement stories. Live internships with top brands. Portfolio-driven outcomes and job offers at brands like Schbang, White Rivers Media, Hotstar, and more. No fluff. No boring theory. Just practical, job-ready marketing education delivered by those who actually do it for a living. If you're ready to learn from India's best, and looking for the best MBA in digital marketing that guarantees outcomes, mentorship, and transformation — your search probably ends at Digital Scholar. 'This is a company press release that is not part of editorial content. No journalist of The Hindu was involved in the publication of this release.'

Why Digital Scholar's 1-Year MBA Is the Most Practical Marketing Degree in India Right Now
Why Digital Scholar's 1-Year MBA Is the Most Practical Marketing Degree in India Right Now

Business Upturn

time10-07-2025

  • Business
  • Business Upturn

Why Digital Scholar's 1-Year MBA Is the Most Practical Marketing Degree in India Right Now

If you're looking for an MBA in Digital Marketing, your search ends here. Digital Scholar is widely recognised as one of India's best digital marketing colleges, offering a powerful mix of practical training, global recognition, and AI-powered curriculum. Whether you're exploring a master degree in digital marketing or seeking an online MBA in digital marketing with real-world outcomes, this program delivers far more than just a degree. In today's rapidly shifting digital economy, one thing is clear: marketing careers now demand real-world skills, not just theoretical knowledge. Whether it's AI automation, performance marketing, or ad-tech innovation, companies are hiring digital marketers who can execute, not just ideate. And yet, most MBA programs still struggle to bridge that gap between academic learning and industry expectations. That's exactly where Digital Scholar's 1-Year MBA in Digital Marketing stands out as India's most practical, outcome-driven, and AI-integrated business education program for aspiring marketers. Created by Sorav Jain, One of India's Most Respected Digital Marketing Consultants Digital Scholar was founded by Sorav Jain, one of India's leading voices in the digital space, with 15+ years of experience, 100+ corporate training sessions, and recognition by platforms like Meta India, Success Gyan, and the Invisalign Global Summit. His personal brand has over 540,000 followers, and he has mentored thousands of marketers across India and the Gulf region. Co-founded by Rishi Jain, an award-winning AI corporate trainer, the program combines entrepreneurial vision with academic credibility. Their goal was simple: create a new kind of MBA, one that doesn't just teach digital marketing but actually trains students to thrive in it. Why This 1-Year MBA Is Considered as the Best in the Game Digital Scholar's 1-Year MBA is considered one of the best post graduation programs in digital marketing out there for a variety of reasons. It's designed for the modern marketing landscape and its fast-paced, AI-driven, and results-oriented. Unlike traditional 2-year MBAs that lean heavily on lectures and textbooks, Digital Scholar's MBA is built around hands-on execution, live brand campaigns, and real-world marketing of the benefit of this program include: Action-Oriented – Students run real campaigns for real brands using actual ad budgets. AI-Native – The curriculum includes prompt engineering, AI tools, marketing automation, and campaign intelligence. Globally Recognized – The degree is accredited by Woolf University, a European academic institution compliant with international standards, making graduates PhD-eligible in 50+ countries. Mentor-Led – Trainers are ex-IIM grads, agency experts, and performance marketers who've managed 7- and 8-figure ad – Every student leaves with a portfolio, an internship, and a clear placement or freelancing path. Best Digital Marketing Course in Chennai? Experts Recommend Digital Scholar While Digital Scholar has launched in Mumbai in 2025, its Chennai campus remains the most popular and highly rated, thanks to its full-time, in-person learning experience. In fact, it's consistently ranked among the best digital marketing courses in Chennai, backed by 10,000+ student reviews, hundreds of placement stories, and an unmatched track record of building job-ready marketers. Students from across India, from Kerala to Kolkata actually are relocating to Chennai to attend this flagship offline batch. Best Online MBA in Digital Marketing in India? Digital Scholar offers online as well as offline options. If you're looking to a distance mba program in digital marketing or a full-fledged online mba in digital marketing, then digital scholar gives you all the options to attend their degree program online and then attend the convocation offline. People who can attend this program: Graduates from any stream who want to kickstart a marketing career with real-world skills who want to kickstart a marketing career with real-world skills Career switchers from fields like finance, IT, or engineering, looking to pivot into a fast-growing, creative industry from fields like finance, IT, or engineering, looking to pivot into a fast-growing, creative industry Freelancers and creators aiming to monetize their skills and attract higher-paying clients aiming to monetize their skills and attract higher-paying clients Small business owners who want to scale their brand digitally without relying on external agencies who want to scale their brand digitally without relying on external agencies Working professionals who feel stuck and are exploring options like an online MBA in digital marketing or the best online marketing MBA to future-proof their career Whether you're considering an MBA in marketing, an online MBA marketing program, or even an online master's degree in marketing, this 1-Year MBA combines everything you need – execution, strategy, AI skills, and global credibility. If you're serious about learning marketing the way top-performing agencies and modern startups actually do it, this is probably the most practical way to do it. Admissions Now Open — Limited Seats, Scholarships Up to ₹3.5 Lakhs Available With batch sizes intentionally capped for personalized mentorship and hands-on training, applications for the upcoming Chennai intake are filling up quickly. Early applicants can avail scholarships up to ₹3.5 lakhs, along with access to exclusive pre-course material, AI marketing tools, and a free 1-on-1 career consultation. Recognised among the best digital marketing colleges in India, Digital Scholar stands out for its digital marketing programs, thanks to its strong industry network, live client training, and portfolio-driven learning approach. Whether you're comparing top-tier MBA options or looking for the best digital marketing institute in India that delivers both credibility and outcomes — this program offers a rare mix of global certification, real-world skills, and guaranteed support. Visit the official website to apply now and secure your spot in what might be India's most practical MBA for the digital-first generation. Ahmedabad Plane Crash

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