Latest news with #DipanjanBanerjee
Fashion Value Chain
11-07-2025
- Business
- Fashion Value Chain
Blue Dart Launches Rakhi Express Campaign, Offering Up to 50% Off for Festive Shipments
Blue Dart Express Limited, South Asias premier express air and integrated transportation & distribution company, has announced the launch of its 'Rakhi Express Campaign', a specially curated festive initiative aimed at making Raksha Bandhan more memorable and accessible for customers across India and worldwide. Running from 8th July to 9th August 2025, the campaign features exclusive discounts on domestic and international shipments, allowing families to easily and affordably send rakhis, gifts, and warm wishes across distances. As part of this limited-time offer, domestic customers can avail up to 40% off on shipments weighing between 0.5 kg and 2.5 kg, making festive gifting more economical. For international deliveries, customers can save up to 50% off on freight charges for packages ranging from 0.5 kg to 2.5 kg, as well as 5 kg, 10 kg, 15 kg, and 20 kg, applicable across all lanes and zones. The offer applies to Domestic Priority (DP) shipments and International Duts product types and is valid across all regions and destinations, ensuring seamless and cost-effective deliveries both within the country and globally. Speaking on the launch, Dipanjan Banerjee, Chief Commercial Officer at Blue Dart, said, 'At Blue Dart, we understand the emotional significance of Raksha Bandhan. Through the Rakhi Express Campaign, we aim to make celebrations easier by providing an efficient and cost-effective way to connect loved ones across the country and the world. With these special discounts, our customers can ship gifts and rakhis with the same reliability and speed that Blue Dart is known for, while embracing the festive spirit.' Through such initiatives and campaigns, Blue Dart continues to reinforce its commitment to connecting loved ones, bridging distances, and honouring enduring bonds with timely, reliable, and affordable logistics solutions. This limited time offer is available across all Blue Dart DHL stores and Franchisee Collection Centres (FCCs). For further details on the campaign, customers are encouraged to visit their nearest Blue Dart DHL store. Customers can also contact Blue Darts Customer Care at 1860 233 1234 or email enquires at: customerservice@ For more information or to book shipments, visit About Blue Dart Blue Dart Express Ltd., South Asias premier express air and integrated transportation & distribution company, offers secure and reliable delivery of consignments to over 56,400+ locations in India. Blue Dart is a provider of choice for its stakeholders due to its customer centric approach and aims to further strengthen this partnership. As part of DHL Group's DHL eCommerce division, Blue Dart accesses the largest and most comprehensive express and logistics network worldwide, covering over 220 countries and territories, and offers an entire spectrum of distribution services including air express, freight forwarding, supply chain solutions, customs clearance etc. The Blue Dart team drives market leadership through its motivated people, dedicated air and ground capacity, cutting-edge technology, wide range of innovative, vertical specific products and value-added services to deliver unmatched standards of service quality to its customers. Blue Darts market leadership is further validated by its position as the nation's most innovative and awarded express logistics company for exhibiting reliability, superior brand experience and sustainability which include recognition as one of 'Indias Best Companies to Work For' by The Great Place to Work Institute, India, ranked amongst 'Best Multinational Workplaces in Asia' by The Great Place to Work Institute, Asia, voted a 'Superbrand' and 'Reader's Digest Most Trusted Brand', and has achieved the ISO/IEC 27001:2022 certification. It has also been listed as one of Fortune 500's 'Indias Largest Corporations' and Forbes 'Indias Super 50 Companies' to name a few. Blue Dart's Diversity and Inclusion initiatives have also led to it being recognized as one of India's 'Best Workplaces for Women' in 2021 and 'Best Organisations for Women' in 2025 for the 4th time by the ET Now. Furthermore, Blue Dart was awarded the 'Best In-House Legal Team' award in the logistics category at The Economic Times Global Legal Awards 2024-2025. Blue Dart fulfils its social responsibility through its Go Programs namely Go Green – Climate Protection, Go Help – Drinking Water, Livelihood, Health, Disaster Management and Go Teach -Education.
Mint
01-07-2025
- Business
- Mint
Time and experience are the best mentors, feels Blue Dart's Dipanjan Banerjee
A part-time gig during his college days had Dipanjan Banerjee realise his interest in sales. Until then, he had enjoyed the field of finance, while also pursuing chartered accountancy alongside. But it wasn't until he finished a Master of Business Administration in marketing and sales from Amity University, Noida, that he first heard of the world of deliveries and logistics from a few friends. 'Solving real-world business problems and ensuring things move seamlessly piqued my interest and soon I was sitting for an interview that marked the beginning of my logistics journey," says Mumbai-based Banerjee, 40, chief commercial officer at Blue Dart. Having spent two decades in a constantly evolving industry, Banerjee has dealt with everything from solving complex logistic problems to drone deliveries in sectors such as healthcare, disaster relief and rural logistics. 'Logistics is invisible but indispensable. Addressing customer problems, seeing business numbers grow, leading teams to victories and knowing that we are moving something that matters is what drives me." Banerjee talks to Mint about mentorship and the importance of being resilient. Edited excerpts: Who do you consider your mentor? I have had the privilege of learning from people across diverse walks of life and have been fortunate to work with some of the best in the industry over the years. In my view, time and experience are among the greatest mentors one can have. A major insight you worked on with your mentor's guidance? Resilience. It's a quality you build over time. I learnt to act more and overthink less. That shift helped me make faster decisions and lead with more confidence. What does being a mentor mean to you? Being a mentor means creating a safe space to share, guide and challenge. At work, I do this by being approachable, giving honest feedback and celebrating both effort and outcomes. What's your morning schedule like? My day starts with an early morning walk, followed by a nice cup of tea. Post this, I skim through industry news and review key metrics around the company's business performance. What are some of the productivity principles? Block time for deep work, prioritise tasks and use technology for automation wherever possible. I also try to end each day with a quick review. It helps me plan better for tomorrow. What's the one positive work routine you have developed over the years? Mastering online meetings—how to make them short, engaging and outcome driven. Also, I learnt how to balance remote collaboration with empathy by checking in on people. How do you unwind? Music and long drives are my go-to. There's something about the open road and the right playlist that resets me completely. Monday Motivation is a series in which business leaders discuss their mentors and their work ethics.
