Latest news with #Déjàvu
Muscat Daily
22-06-2025
- Entertainment
- Muscat Daily
Winners announced for the 34th Seoul Music Awards
Seoul- After five months of unexpected delays, the 34th Seoul Music Awards was finally held in June 21st 2025 at the Inspire Arena in Incheon, South Korea. With powerful performances and unexpected wins from the powerful pop stars and soloists who attended the event, the night granted fans and artists alike an opportunity to celebrate some of South Korea's biggest musical achievements in the year of 2024. Highlights of this award ceremony included I-DLE, the group formerly known as (G)I-DLE winning their very first Daesang (Grand Prize) award. Making it the first time in 14 years a girl group to win the award. While the boy-group TXT winning 3 awards for Best Album, Best Song for their song Déjà vu and a Bonsang (Main Prize) along with other notable k-pop groups such as ENHYPHEN, G-DRAGON and BLACKPINK this year. BTS members managed to keep up their winning streak during this award ceremony, further cementing they're in the music industry as Jimin, a fellow member of BTS, received the Korean Wave Award for his role in promoting Korean culture to the rest of the world. While their famous girl-group counterpart BLACKPINK vocalist ROSÉ gained well-deserved praise and recognition for becoming the first female soloist to win a Bonsang at the music awards, all while she won an additional award in the World Best Artist Award Category for her latest album Rosie. As this year's awards ceremony draws to a close, all eyes are on the recent award winners as fans wait with bated breath for what comes next.
Campaign ME
20-06-2025
- Entertainment
- Campaign ME
Ranveer Singh enters the chat to promote Experience Abu Dhabi
Experience Abu Dhabi has launched a campaign targeting Indian travellers, starring Bollywood actor Ranveer Singh and set entirely within the familiar digital setting of a family WhatsApp group chat. The campaign brings to life a behavioural truth: most Indian family holidays begin not at a travel agency or with a Google search – but with a message to the family group. With more than 500 million active users, India is WhatsApp's largest market globally, making it a natural storytelling platform for the campaign's concept. The campaign was developed by Serviceplan Middle East and produced by Déjà vu. It was supported by Spark Foundry, Ogilvy India and Memac Ogilvy. The video opens with Singh seated at a family dining table, excitedly announcing a holiday in Abu Dhabi. One by one, other family members begin to appear – both at the table and in the group chat – mirroring the way Indian families often plan trips through emojis, voice notes, and back-and-forth banter. Characters include a tech-challenged auntie who's always typing but never sending, a good-morning-forwarding uncle, and the younger, Gen Z cousins with cool filters and hotter takes. As each character weighs in, scenes shift fluidly from chat to real-world, showcasing what Abu Dhabi has to offer for every family member – from luxury shopping and theme parks to street food and serene beaches. The film closes with a cheerful CTA from Singh: 'Habibis, so when are you going to Abu Dhabi?' Beyond the film, the campaign extended into digital touchpoints with custom WhatsApp sticker packs featuring Ranveer Singh in playful poses and travel-themed captions like 'Flight mode: on' and 'No kaam, only araam. #InAbuDhabi.' These stickers were designed to organically integrate into Indian WhatsApp conversations, reinforcing both recall and relatability. 'A family holiday is not an easy agreement. Options are proposed, drafted like resolutions, debated in group chats, amended mid-call, and sometimes vetoed by the youngest delegate with the biggest opinions,' said Sajju Ambat, Director of Creative Strategy and Insights. The Ranveer Singh campaign recorded over 143 million impressions, 18.5 million video views, and 254,000 engagements across digital and social channels – highlighting the value of insight-led, culturally resonant creative in travel marketing. Credits Agency – Serviceplan Middle East Executive Creative Director: Nishant Shah Creative Director: Andre Couto Associate Creative Director: Kunal Gagwani Copywriter – Mariyam Maroof Senior Producer: Geetika Sood Junior Production Manager: Saquib Wakankar Business Director: Solange Constantin Account Manager: Mohamad Saboury Production House – Déjà vu Executive Producer – Manasvi Gosalia Head of Production – Kavya Iyer Producer – Nadine Gibbs Head of Postproduction – Rafic Sawaya Post Producer – Adnan Plummer Department of Culture and Tourism – Abu Dhabi H.E. Nouf Mohamed Al-Boushelaibi – Executive Director of Strategic Marketing & Communications at The Department of Culture and Tourism Abu Dhabi Imane Zebrini – Special Projects Lead, Strategic Communications Department Kenneth Daniel Monis – Acting Destination Marketing Section Head Ghadeer Khub – Creative & Production Department Director at The Department of Culture and Tourism Abu Dhabi Emma Campbell – Sector Marketing Director and Acting Director of Strategic Communications at The Department of Culture and Tourism Abu Dhabi Nada Assaf – Campaigns Section Head at The Department of Culture and Tourism Abu Dhabi Mohamed ElShorafa – Campaigns Unit Head at The Department at The Department of Culture and Tourism Abu Dhabi Zain Variawa – Acting Media Planning Unit Head Ady Badawi – Media Planning Specialist Nishita Virkar – Consumer Communications Section Head Muhimma Alriyami – Consumer PR Specialist Spark Foundry Skander Naaman – Media Manager Asad Khan – Senior Executive Anilyn Abitria – Media Executive Anees Abdul Rehman – Senior Executive Frankie Warren – Senior Media Manager Vedrana Strong – Associate Business Director Ogilvy India Arneeta Vasudeva – National Head – PR & Influence Nakul Sagar – Partner – PR & Influence Hetika Gala – Associate Partner – PR & Influence Laksh Kapri – Sr. Consultant – PR & Influence Memac Ogilvy Sarah Edwards – Managing Partner Lameez Mohd – Senior Account Director Mina Kiwan – Media Relations Director Zainab Damji – Senior English Editor Aamina Mohamed – Senior Account Manager Rami Farrah – Senior Account Executive Nayla Ibrahim – Account Executive
What's On
14-05-2025
- Entertainment
- What's On
There's a cool new Formula One-inspired mocktail in Abu Dhabi
Your love for sport and mixology, shaken and stirred… This race day-inspired mocktail is simply called Grand Prix , and it's part of La Petite Maison Abu Dhabi's cool new beverage menu, Déjà vu, that was unveiled last night on World Cocktail Day. With elderflower and pear taking pole position, the beverage, priced at Dhs52 (yes, LPM can be surprisingly affordable) celebrates one of the world's favourite races, the Monaco Grand Prix, known for taking place on a unique 'street-circuit' layout. Its cocktail counterpart is called, you guessed it, Monaco. Which should tell you how cleverly the new menu's been designed. It also packs in 9 other creatively conceptualised mocktails, including the Jane (Dhs118), with cantaloupe and tonic water (named after Jane Birkin). It's cocktail counterpart? The Birkin (also Dhs118) – served complete with a silk scarf. Talk about finesse. See a pattern? Déjà vu is cool, smart and clever – a mocktail list of 10 beverages, and a cocktail list serving 10 of its own – placed next to each other, the creations complement each other – all celebrating the Golden Age of the French Riviera. Media: Instagram, What's On archive Other interesting creations that grabbed our attention include the BB Sour/Tropezienne Sour , with lemon, honey and citrus olive oil, the Soleil/Solaris with pink grapefruit, cucumber and lemon, and of course, the Garden of Eden with salted pink apple and lavender soda. While we had to conclude things there since this was a Tuesday night, Déjà vu is an extensive, creative 'carte de boissons' of meticulous masterpieces designed and presented as a print magazine, rolling back the years to 1975. We'll go as far as to say this has the potential to follow in the footsteps of the Le Monde d'Hermès collectors' edition catalogues. French actress, singer, and model Brigitte Bardot makes the cover, before you flip through a whole new world of signature LPM hospitality. And if you're a traditionalist… …you can have a real déjà vu and order the evergreen Tomatini/Tomatino, or Lettre à Coco (inspired by Coco Chanel and Jean Cocteau's friendship). See more here. La Petite Maison Abu Dhabi, The Galleria Al Maryah Island, noon to 1am. @lpmabudhabi > Sign up for FREE to get exclusive updates that you are interested in
