Latest news with #EbrahimK.Kanoo
Biz Bahrain
17-06-2025
- Automotive
- Biz Bahrain
Toyota debuts its first-ever hybrid Land Cruiser in Bahrain
Ebrahim K. Kanoo, the sole distributor of Toyota vehicles in Bahrain, is proud to announce the launch of the new Land Cruiser HEV, the first hybrid electric model in the iconic Land Cruiser series. Setting a new benchmark for electrified off-road vehicles, the new Land Cruiser fuses seven decades of heritage with Toyota's cutting-edge hybrid technology, delivering enhanced performance while maintaining the unmatched reliability, durability, and all-terrain capability for which the Land Cruiser is renowned. This momentous launch highlights the unique and enduring relationship between the region and the Land Cruiser nameplate. Since the model's inception in 1951, the Land Cruiser has supported the lives and livelihoods of people across the globe, becoming an indispensable tool across some of the world's harshest environments. The introduction of the Land Cruiser HEV marks a bold step toward Toyota's vision for carbon neutrality under its multi-pathway approach, offering customers greater choice while ensuring that no compromises are made on capability or reliability. Building upon 28 years of leadership in hybrid technology, Toyota has applied its extensive expertise to create an electric off-roader capable of delivering superior power, driving refinement, and environmental benefits, all while staying true to the Land Cruiser spirit. Masaya Uchiyama, Chief Engineer in charge of development, commented: 'The fully remodeled Land Cruiser, introduced in 2021, has been so well received across all regions, and we are deeply grateful for our customers' continued support. As the global drive towards a carbon-neutral society accelerates, we recognized the importance of offering electric vehicle options for our flagship Land Cruiser. It is an honor to introduce the Land Cruiser Hybrid first to the Middle East, a region whose valuable feedback has helped shape the Land Cruiser's evolution. While we have made significant advancements with this HEV model, this is only the beginning of our journey as we work to create the ultimate electric off-roader, evolving it further with the insights and experiences of our loyal customers.' The Land Cruiser HEV inherits the core DNA that has defined the series for generations — reliability, durability, and exceptional off-road performance — now enhanced through electrification. The hybrid system introduces a 20% increase in torque and a 40% improvement in accelerator response compared to conventional powertrains, resulting in a driving experience that is more powerful, more linear, and more responsive across every terrain. Extensive development and real-world testing on global terrains, including the deserts, mudflats, and mountainous landscapes, ensured that the Land Cruiser HEV remains capable of taking drivers anywhere and everywhere — and bringing them back safely. Invaluable lessons learned from Toyota's participation in off-road rallies such as the Dakar Rally were also incorporated into the development process to enhance the vehicle's endurance and performance in extreme conditions. The hybrid battery area has been specially waterproofed to maintain the Land Cruiser's famed fording ability, allowing it to tackle rivers and water obstacles with confidence. Additionally, the vehicle also offers a third-row seat and cargo layout specifically optimized for the addition of the HEV system, ensuring no compromise in versatility or interior space. The launch of the Land Cruiser HEV represents more than just the evolution of a legendary vehicle — it is a commitment to a future where Toyota continues to deliver solutions that meet customer needs without compromising its core values. By bringing electrification to its most trusted off-roader, Toyota reaffirms its dedication to creating vehicles that inspire trust, adventure, and enduring loyalty. As Toyota looks ahead to an era of sustainable mobility, the Land Cruiser HEV stands as a proud example of innovation rooted in tradition, offering customers across the Middle East, and the world, an even better way to explore new horizons.
Bahrain This Week
16-06-2025
- Automotive
- Bahrain This Week
Toyota debuts its first-ever hybrid Land Cruiser in Bahrain
Ebrahim K. Kanoo, the sole distributor of Toyota vehicles in Bahrain, is proud to announce the launch of the new Land Cruiser HEV, the first hybrid electric model in the iconic Land Cruiser series. Setting a new benchmark for electrified off-road vehicles, the new Land Cruiser fuses seven decades of heritage with Toyota's cutting-edge hybrid technology, delivering enhanced performance while maintaining the unmatched reliability, durability, and all-terrain capability for which the Land Cruiser is renowned. This momentous launch highlights the unique and enduring relationship between the region and the Land Cruiser nameplate. Since the model's inception in 1951, the Land Cruiser has supported the lives and livelihoods of people across the globe, becoming an indispensable tool across some of the world's harshest environments. The introduction of the Land Cruiser HEV marks a bold step toward Toyota's vision for carbon neutrality under its multi-pathway approach, offering customers greater choice while ensuring that no compromises are made on capability or reliability. Building upon 28 years of leadership in hybrid technology, Toyota has applied its extensive expertise to create an electric off-roader capable of delivering superior power, driving refinement, and environmental benefits, all while staying true to the Land Cruiser spirit. Masaya Uchiyama, Chief Engineer in charge of development, commented: 'The fully remodeled Land Cruiser, introduced in 2021, has been so well received across all regions, and we are deeply grateful for our customers' continued support. As the global drive towards a carbon-neutral society accelerates, we recognized the importance of offering electric vehicle options for our flagship Land Cruiser. It is an honor to introduce the Land Cruiser Hybrid first to the Middle East, a region whose valuable feedback has helped shape the Land Cruiser's evolution. While we have made significant advancements with this HEV model, this is only the beginning of our journey as we work to create the ultimate electric off-roader, evolving it further with the insights and experiences of our loyal customers.' The Land Cruiser HEV inherits the core DNA that has defined the series for generations — reliability, durability, and exceptional off-road performance — now enhanced through electrification. The hybrid system introduces a 20% increase in torque and a 40% improvement in accelerator response compared to conventional powertrains, resulting in a driving experience that is more powerful, more linear, and more responsive across every terrain. Extensive development and real-world testing on global terrains, including the deserts, mudflats, and mountainous landscapes, ensured that the Land Cruiser HEV remains capable of taking drivers anywhere and everywhere — and bringing them back safely. Invaluable lessons learned from Toyota's participation in off-road rallies such as the Dakar Rally were also incorporated into the development process to enhance the vehicle's endurance and performance in extreme conditions. The hybrid battery area has been specially waterproofed to maintain the Land Cruiser's famed fording ability, allowing it to tackle rivers and water obstacles with confidence. Additionally, the vehicle also offers a third-row seat and cargo layout specifically optimized for the addition of the HEV system, ensuring no compromise in versatility or interior space. The launch of the Land Cruiser HEV represents more than just the evolution of a legendary vehicle — it is a commitment to a future where Toyota continues to deliver solutions that meet customer needs without compromising its core values. By bringing electrification to its most trusted off-roader, Toyota reaffirms its dedication to creating vehicles that inspire trust, adventure, and enduring loyalty. As Toyota looks ahead to an era of sustainable mobility, the Land Cruiser HEV stands as a proud example of innovation rooted in tradition, offering customers across the Middle East, and the world, an even better way to explore new horizons.
Daily Tribune
08-04-2025
- Automotive
- Daily Tribune
Toyota names four winners of Ramadan raffle draw
Ebrahim K. Kanoo, the exclusive distributor of Toyota in Bahrain, has successfully concluded its highly anticipated Ramadan campaign with a raffle draw held at the Toyota Showroom in Sitra, announcing four winners who each will drive away with a brand-new Toyota Raize. The raffle draw was held in the presence of EKK Management & a representative from the Ministry of Industry, Commerce and Tourism. The lucky winners of the brand-new Toyota Raize vehicles were: Yaser Abdulrazzaq Ahmed Alhamdan, Fatema Abdulrahim Taleb Mohamed, Zainab Abdulla Mohamed Ali Mohamed, and Gulf Equipment and Technology W.L.L. This year's Ramadan campaign featured an enticing raffle draw, where customers automatically entered the raffle draw with any Toyota purchase for a chance to win one of four Toyota Raize vehicles. This campaign initiative resulted in a significant increase in showroom walk-ins and heightened customer engagement. Adding to the excitement, the Ramadan campaign offered a complimentary 1-year/20,000 km service package on all Hybrid Electric Vehicles, in addition to attractive financing options, and up to 25% discounts on Ziebart and Llumar products. Mr. Ismail Akbar, Toyota & Lexus Sales Executive General Manger expressed his delight at the successful conclusion of the campaign, stating, 'We are happy to announce the four lucky winners of the Toyota Bahrain raffle draw, each receiving a brand-new Toyota Raize. This exciting event reflects our appreciation for our valued customers, and we look forward to continuing to bring joy and innovation to their driving experience.' Toyota Bahrain extends its congratulations to the four winners and expresses its gratitude to all customers who benefited from the Ramadan campaign. The company remains committed to providing exceptional vehicles and customer service, reinforcing its position as a leading automotive brand in Bahrain.
