Latest news with #EllingtonProperties
Zawya
4 days ago
- Business
- Zawya
Ellington Properties and Keyper partnership, redefining luxury property investment in Dubai
Dubai, UAE — Ellington Properties, Dubai's design-led, award-winning developer, has grown its partnership with Keyper, the Dubai-based prop-tech solutions provider, through making a strategic investment in the company. Together, they are creating a revolutionary digital-first experience for property investors, blending Ellington's luxury craftsmanship with Keyper's cutting-edge rental management and payments solutions to deliver an elevated experience for property investors throughout their investment journey. A New Era for Property Investors This collaboration will change what is possible for property ownership and management. Keyper's app and platform—already boasting over 100,000 downloads and powering AED 100mn in annual rental payments—puts unparalleled control in the hands of Ellington's customers, whether they are in Dubai or anywhere in the world. From live market data and valuation, to instant listing and rental, to digital rent collection and upfront rent cash-outs, Keyper's platform transforms what is possible in property ownership. Ellington, celebrated for its award-winning developments in iconic locations like Downtown Dubai, Palm Jumeirah, and Jumeirah Village Circle, is doubling down on its commitment to excellence. With 65 off-plan and ready projects and accolades like 'Leading Designer Residential Development Brand' and the Customer Happiness Award, Ellington is now raising the bar by integrating Keyper's technology to empower its customers with: Real-time property portfolio insights: Track property values, occupancy, and optimal pricing with live market data and analytics. Hassle-free management: Handle property snagging, rental listing, contract signing and registration, rental payment collection, tenant relations, and property maintenance from anywhere, anytime. Construction progress updates: Stay in the loop with real-time progress tracking of your properties currently under development, and schedule due payments. Smarter investing: Access market research and data, pricing suggestions, and in-app financing options, as well as exclusive early access to new Ellington project launches. Ellington and Keyper will also soon launch an alternative property financing product offering Ellington customers access to new and innovative post-handover property financing solutions. 'Property ownership is evolving, and so are we. This partnership reflects our forward-thinking approach to real estate,' said Joseph Thomas, Co-Founder of Ellington Properties. 'Our investment in Keyper unlocks a world of digital tools that amplify our commitment to quality, giving our clients unmatched convenience and profitability.' Omar Abu Innab, Co-Founder of Keyper, added, 'Teaming up with Ellington is a game-changer. Together, we're redefining real estate in Dubai, making it easier, smarter, and more rewarding for investors to own and manage world-class properties.' Why This Matters This partnership is a massive leap forward for Dubai's real estate market. By combining Ellington's legacy of luxury and innovation with Keyper's tech-driven solutions, investors gain a competitive edge at every stage—from property purchase to handover and beyond. With features like instant notifications for instalment payments and upcoming in-app payment capabilities, Keyper and Ellington are setting a new gold standard for seamless, high-return property investment. About Ellington Properties Ellington Properties is Dubai's leading design-led real estate developer, dedicated to crafting beautiful properties and communities for high-quality lifestyles. Renowned for its customer-centric approach, Ellington Properties develops residences characterized by incredible artistry and impeccable architecture. The company's diverse portfolio includes communities across Dubai, such as Downtown Dubai, Business Bay, Dubai Hills, Palm Jumeirah, Mohammed Bin Rashid City (MBR City), and Dubai Islands, among others, as well as in Ras Al Khaimah, including Al Marjan Islands and Hayat Island. Ellington Properties combines thoughtful design, art, and lifestyle curation to create sanctuaries of personalized living experiences. For more information, visit About Keyper Keyper is the UAE's rising prop-tech star, transforming real estate with its all-in-one digital platform. Recognized on Forbes Middle East's list of the Most Funded Startups 2025, awarded a Future 100 title by the UAE government, and winner of the Private Credit Deal of the Year. Keyper is redefining how property is managed, financed, and grown. From leasing and rent collection to cash flow financing and portfolio analytics, Keyper's innovative tools are trusted by thousands across the UAE to make property ownership and renting simpler, smarter, and more profitable.
Arabian Business
7 days ago
- Business
- Arabian Business
Dubai real estate: What is the first-time home buyer initiative? Everything you need to know
Dubai residents dreaming of home-ownership now have a clear path to buying their first property through a government-backed programme. The First-Time Home Buyer Programme, launched on July 2 by Dubai Land Department (DLD) and the Dubai Department of Economy and Tourism (DET), offers priority access of properties up to AED 5 million to Emiratis and expats in the region. Dubai launches landmark initiative further enabling first-time homeownership offering aspiring Emirati and expatriate homeowners priority access to new launches, preferential prices, and tailored mortgage solutions. The joint initiative by Dubai Land Department and the Dubai… — Dubai Media Office (@DXBMediaOffice) July 2, 2025 This includes preferential pricing, and flexible payment plans through partnerships with 13 major developers and five banks. 'The initiative is poised to shift buyer dynamics in the Dubai property market significantly. Traditionally dominated by investors, the market will now welcome a stronger presence of end-users-particularly long-term residents seeking to plant roots in the city. This shift will foster a more balanced ecosystem, where emotional connection, lifestyle needs, and community value become key purchasing drivers,' Joseph Thomas, Co-Founder of Ellington Properties told Arabian Business. So, who can apply for the first-time home buyer initiative in Dubai? The programme targets UAE nationals and expatriates who meet specific criteria: UAE residents of any nationality aged 18 or older Must not currently own freehold residential property in Dubai Seeking properties valued at AED 5 million or less Limited to single use – buyers cannot participate again after purchasing 'Even residents from other Emirates who couldn't plan to buy in Dubai earlier can now consider it seriously. It builds long-term loyalty and local ownership,' Meenakshi Tejwani, Founder & CEO of Alpha Mortgage explained, adding that this initiative 'will open the market to more genuine end-users.' 'First-time buyers who were struggling to arrange the down payment can now enter the market, which will increase demand for affordable housing and bring more balance between investors and residents,' she added. However, customers must provide legal documentation before purchasing. According to Vishal Tinani, Corporate Lawyer & Regulatory Affairs Specialist, the registration process is straightforward. 'First-time buyers must be ready to submit all required documentation, including proof of their first-time buyer status, valid Emirates ID (or passport for non-residents), and a signed sale and purchase agreement for the chosen property,' Tinani explained. Check eligibility through the Dubai Land Department's criteria Register via the Dubai REST app or Dubai Land Department website Submit documentation including Emirates ID and required details Receive verification and unique QR code for programme access Select property from participating developers' exclusive listings 'Additional documents, such as proof of income or a mortgage pre-approval letter, will typically be necessary if financing is required. The full application and verification process is handled digitally via the Dubai Land Department's official channels. Once approved, buyers can benefit from special pricing arrangements, flexible payment plans, and competitive mortgage products from participating banks,' he explained. 'Upon completion and payment, the buyer receives full ownership and the title deed, an important milestone in long-term residency,' Thomas added. What Dubai properties are available? The AED 5 million cap opens access to a wide range of properties across Dubai, both Thomas and Tejwani said: 1- to 4-bedroom apartments in central Dubai Villas and townhouses in outer areas like Dubailand, Mirdif, or JVC Mid-range off-plan properties from major developers 'These options are well-suited for small families and working professionals looking to step into home-ownership,' Tejwani said, adding that flexible payment plans 'helps the most,' in such cases, as many residents cannot pay a big amounts upfront despite having a stable income stream. 'Most residents are eligible for 80 per cent mortgage but struggle to arrange the 20 per cent down payment or cover DLD fees. This programme helps solve that by giving more flexible options, especially for those buying for the first time,' she said, adding 'spreading out the payments makes home ownership more realistic.' What are the benefits of being a first-time home buyer in Dubai? According to Ellington Properties' Thomas, there are both pros and cons of the initiative focusing on off-plan properties with 80/20 payment plans. 'Off-plan properties generally offer lower entry prices compared to ready units, allowing buyers to secure homes in promising developments early. Buyers can select from a wider variety of units and locations since projects are in earlier sales phases,' he said. However, the cons include that the 80/20 structure requires buyers to pay 80 per cent during construction, which can be 'financially demanding, especially for first-time buyers without substantial savings or dual incomes.' 'Unlike post-handover plans that spread payments over time after moving in, this model places more financial weight upfront, potentially limiting accessibility despite the programme's inclusive intent,' he said. Ellington Properties, which is one of the 13 major developers under this initiative, offers flexible payment plans that align with the needs of today's customers, through a structured 60/40 plan in place. 'We understand that every buyer's financial journey is different. That's why, as an organisation, we remain flexible and open to tailoring payment schedules to suit individual needs, including options like a 50/50 payment plan (50 per cent during construction and 50 per cent at handover), which offers a balanced structure for many first-time buyers. This flexibility allows buyers to move forward confidently, knowing that their investment journey is supported with understanding and adaptability,' Thomas said, listing the following benefits for the 60/40 payment plan: 60/40 Payment Plan: 30 per cent is paid in the first 12 months (including the down payment) 20 per cent is paid until the project reaches 50 per cent construction 10 per cent until handover And the final 40 per cent is deferred to handover In addition, Ellington offers: Discounted property prices on selected units as part of our commitment to the programme The option to pay the 4 per cent DLD fee in monthly instalments over 8 months (0.5 per cent per month) Tailored support throughout the process to ensure a smooth and transparent experience. 'These initiatives reflect our continued focus on helping first-time buyers secure not just a property, but a well-designed, thoughtfully crafted home that supports their lifestyle and long-term goals,' he said. The other 12 major developers include: Azizi Developments Beyond Developments Binghatti Holding DAMAC Properties Danube Properties Dubai Properties Emaar Properties Majid Al Futtaim Group Meraas Nakheel Palma Holding Wasl 'Having 13 top-tier developers participate lends credibility and scale to the initiative. It ensures that buyers have quality options across different neighborhoods and architectural styles. For developers, the challenge lies in balancing price accessibility with design, construction quality, and timelines,' Thomas said. In addition, the involvement of banks with favourable mortgage terms, is also a key benefit. 'Reduced down payments, competitive rates, and extended tenures, will open the door for a larger group of buyers who previously couldn't qualify for home financing,' he said, adding that this also helps in improving financial planning. 'For buyers committing to off-plan properties, knowing that financing is pre-arranged and affordable adds confidence and long-term stability to the process,' he said. So, which are the banks involved? Five banks offer tailored mortgage products: Commercial Bank of Dubai Dubai Islamic Bank Emirates NBD Emirates Islamic Mashreq Bank 'These improved mortgage deals will give buyers better interest rates, lower fees, and possibly easier approvals. It reduces the financial burden and helps buyers focus more on the property they want, rather than worrying about financing,' Tejwani said. It is also important to know that there are other legal requirements and obligations that first-time home buyers must adhere to, according to Tinani. Participants in the program are required to fully adhere to all terms and conditions established by the Dubai Land Department and any participating financial institutions. This includes timely payment of registration fees, adherence to mortgage repayment schedules, and strict compliance with Dubai's property ownership regulations,' he said. 'Notably, the program is limited to a single use; buyers who purchase a property through this scheme will not be eligible to participate again in the future. Breaches of program rules, such as submitting false information or failing to meet contractual obligations, can lead to loss of benefits, financial penalties, or legal action. Accordingly, it is strongly recommended that buyers carefully review all documentation and consider legalities to ensure their rights and interests are protected throughout the transaction,' Tinani added. 'Now' ideal time to invest in first-time Dubai property buying The programme addresses a gap in Dubai's property market where residents struggled to compete with cash-rich foreign investors, experts said. 'This programme is a strong move by the government to support real residents – not just investors. It shows trust in the expat population and creates a more balanced and sustainable property market. It's also a great opportunity for those who have been dreaming of owning their first home in Dubai,' Tejwani said. The timing of the launch during Dubai's strong property market performance is considered ideal by industry experts. According to Ellington's Thomas, 'now is the ideal moment.' 'The property market is thriving, but so is the city's commitment to inclusive growth. Launching this initiative at a high point sends a message that the market is not just for elite investors – it's for everyone who contributes to Dubai's success story,' he said. 'Long-term, we expect this to expand the end-user base, stabilise rental demand, and support urban planning strategies centered on ownership, mobility, and community,' he concluded.
Zawya
18-06-2025
- Business
- Zawya
Ellington Properties advances digital innovation in real estate, supports Dubai's property tokenization initiative
Fractional ownership starts from AED 2,000, backed by official certification and powered by blockchain technology The unit sold out within one minute of launch, reflecting strong market appetite for fractional ownership This collaboration aligns with national efforts to redefine property ownership models and expand opportunities for a new generation of tech-savvy investors Dubai, UAE – Ellington Properties, Dubai's leading design-led real estate developer, has announced its support for the emirate's second tokenized property initiative, reinforcing its commitment to innovative real estate solutions. As part of this milestone project, Ellington has contributed a residential unit at Kensington Waters, a premium development located in Mohammed Bin Rashid City, enabling fractional ownership through secure, blockchain-based digital tokenization. The initiative marks a significant step forward in democratizing real estate investment. With investment entry points starting from AED 2,000, tokenized shares of the unit at the Kensington Waters offer broader, more inclusive access to Dubai's thriving property market. Moreover, each share is backed by official certification and powered by blockchain technology, ensuring transparency and security. Joseph Thomas, Co-Founder of Ellington Properties, said: Supporting this transformative national initiative reflects our commitment to innovation and to making design-led real estate more accessible. We believe real estate tokenization is a major leap forward in reshaping how people interact with and invest in property, and we are proud to be among the first developers in Dubai to embrace it.' This collaboration not only reinforces Ellington's forward-thinking approach but also supports Dubai's broader vision of solidifying its position as a leading hub for the world's most thriving digital economy. By supporting the integration of blockchain technology with real estate, Ellington Properties aims to redefine property ownership models and expand opportunities for a new generation of tech-savvy investors. The selected property, Kensington Waters, exemplifies Ellington's commitment to thoughtful design and modern living. Recently handed over, the development is inspired by the natural elements of water, echoing wellness, health, and happiness, offering a haven of beauty in the heart of Mohammed Bin Rashid City. About Ellington Properties Ellington Properties is Dubai's leading design-led real estate developer, dedicated to crafting beautiful properties and communities for high-quality lifestyles. Renowned for its customer-centric approach, Ellington Properties develops residences characterized by incredible artistry and impeccable architecture. The company's diverse portfolio includes communities across Dubai, such as Downtown Dubai, Business Bay, Dubai Hills, Palm Jumeirah, Mohammed Bin Rashid City (MBR City), and Dubai Islands, among others, as well as in Ras Al Khaimah, including Al Marjan Islands and Hayat Island. Ellington Properties combines thoughtful design, art, and lifestyle curation to create sanctuaries of personalized living experiences. For more information, visit For all media inquiries contact: Kashish Punjabi | Amjad Mkayed Ruder Finn Atteline Email: ellington@
Mid East Info
18-06-2025
- Business
- Mid East Info
Ellington Properties advances digital innovation in real estate, supports Dubai's property tokenization initiative
A residential unit at Kensington Waters selected as Dubai's second tokenized property, supporting broader access to real estate investment Fractional ownership starts from AED 2,000, backed by official certification and powered by blockchain technology The u nit sold out within one minute of launch, reflecting strong market appetite for fractional ownership This collaboration aligns with national efforts to redefine property ownership models and expand opportunities for a new generation of tech-savvy investors Dubai, UAE – June 18, 2025 – Ellington Properties, Dubai's leading design-led real estate developer, has announced its support for the emirate's second tokenized property initiative, reinforcing its commitment to innovative real estate solutions. As part of this milestone project, Ellington has contributed a residential unit at Kensington Waters, a premium development located in Mohammed Bin Rashid City, enabling fractional ownership through secure, blockchain-based digital tokenization. The initiative marks a significant step forward in democratizing real estate investment. With investment entry points starting from AED 2,000, tokenized shares of the unit at the Kensington Waters offer broader, more inclusive access to Dubai's thriving property market. Moreover, each share is backed by official certification and powered by blockchain technology, ensuring transparency and security. Joseph Thomas, Co-Founder of Ellington Properties, said: Supporting this transformative national initiative reflects our commitment to innovation and to making design-led real estate more accessible. We believe real estate tokenization is a major leap forward in reshaping how people interact with and invest in property, and we are proud to be among the first developers in Dubai to embrace it.' This collaboration not only reinforces Ellington's forward-thinking approach but also supports Dubai's broader vision of solidifying its position as a leading hub for the world's most thriving digital economy. By supporting the integration of blockchain technology with real estate, Ellington Properties aims to redefine property ownership models and expand opportunities for a new generation of tech-savvy investors. The selected property, Kensington Waters, exemplifies Ellington's commitment to thoughtful design and modern living. Recently handed over, the development is inspired by the natural elements of water, echoing wellness, health, and happiness, offering a haven of beauty in the heart of Mohammed Bin Rashid City. About Ellington Properties Ellington Properties is Dubai's leading design-led real estate developer, dedicated to crafting beautiful properties and communities for high-quality lifestyles. Renowned for its customer-centric approach, Ellington Properties develops residences characterized by incredible artistry and impeccable architecture. The company's diverse portfolio includes communities across Dubai, such as Downtown Dubai, Business Bay, Dubai Hills, Palm Jumeirah, Mohammed Bin Rashid City (MBR City), and Dubai Islands, among others, as well as in Ras Al Khaimah, including Al Marjan Islands and Hayat Island. Ellington Properties combines thoughtful design, art, and lifestyle curation to create sanctuaries of personalized living experiences. For more information, visit For all media inquiries contact: Kashish Punjabi | Amjad Mkayed Ruder Finn Atteline Phone: +971 56 708 4094 | +971 50 235 1814 Email: ellington@
Trade Arabia
26-05-2025
- Business
- Trade Arabia
DMCC, Ellington Properties break ground on Mercer House
DMCC, the leading international business district that drives the flow of global trade through Dubai, and Ellington Properties, Dubai's design-led boutique developer, have broken ground on Mercer House, an iconic upscale residential development anchoring Uptown Dubai's status as a global lifestyle destination. The mixed-use development will comprise two elegant towers rising 34 and 41 storeys, featuring a range of premium property types designed to suit diverse lifestyles, including studios, one-, two- and three-bedroom apartments as well as luxurious penthouses, said DMCC in a statement. Mercer House will offer a unique blend of lifestyle, wellness and community living, featuring premium retail and F&B outlets, as well as an exclusive urban beach club with natural sand, delivering a truly elevated residential experience in one of Dubai's most strategically positioned districts. Residents will enjoy access to a wide array of amenities, including a grand lobby, multi-sports facility, family pool, kids' play area, games room, fitness studio, scenic sauna, ice room, and an exclusive clubhouse, all designed to foster wellbeing, recreation, and community interaction, it stated. Ahmed Bin Sulayem, Executive Chairman and Chief Executive Officer, DMCC, said: "This groundbreaking marks a major milestone in our vision to transform Uptown Dubai into a world-class lifestyle destination." "Rising across two towers of 34 and 41 residential floors, Mercer House will feature a diverse range of residences – from stylish studios and one- to three-bedroom apartments to expansive penthouses – alongside standout and unique amenities including an urban beach club, premium retail, and wellness spaces designed for vibrant and healthy community living," he stated. "As development accelerates, Uptown Dubai is setting the benchmark for integrated city living, connecting residents, businesses, and visitors through world-class infrastructure and a vibrant community environment," he added. Joseph Thomas, Co-Founder and Managing Director of Ellington Properties, said: "At Ellington, we design more than buildings – we create spaces that elevate everyday living through thoughtful design and community-centric experiences." "Mercer House represents our boldest vision yet: a landmark that reflects the evolving aspirations of modern residents in one of Dubai's most dynamic districts. Through our collaboration with DMCC, we are not just building homes – we're helping shape a lifestyle destination defined by quality, wellbeing, and connection," he added. Mercer House is located at the heart of the Uptown Dubai masterplan and will play a key role in reinforcing its reputation as a global business and lifestyle destination. Developed by Ellington Properties in collaboration with DMCC, the project combines its strategic vision for urban development with Ellington's signature approach to design-led, lifestyle-focused living. The development aligns with DMCC's strategic mission to attract leading international businesses and top talent to Dubai not only through world-class commercial infrastructure, but also by creating exceptional residential environments designed for modern, connected living, it added. The groundbreaking of Mercer House marks a key milestone in the transformation of Uptown Dubai into a benchmark for integrated city living, bringing together world-class infrastructure, vibrant community spaces, and modern residential offerings.
