Latest news with #EnterpriseWirelessSolutions
Techday NZ
24-06-2025
- Business
- Techday NZ
Ericsson unveils revamped partner programme for enterprise wireless
Ericsson has announced a new partner programme structure for companies that sell its Enterprise Wireless Solutions, replacing the company's previous tiered system. The updated framework is aimed at simplifying participation for partners and providing greater earning potential, while also equipping them with new tools and expanded enablement opportunities. The changes will apply to three core groups: Solution Partners, Distribution-managed partners, and Ecosystem member partners. The Solution Partners category has been restructured to create a single tiered programme. This is intended for resellers who make investments in sales and technical certifications and have developed a business practice built around Ericsson's Enterprise Wireless Solutions. Distribution-managed partners are now included under a simplified model, allowing resellers to receive structured programme support via distributors rather than directly from Ericsson. This approach is expected to streamline support processes and allow broader access to resources. The Ecosystem member partner classification includes Managed Service Providers (MSPs), Communications Service Providers (CSPs), as well as technology alliance partners. These partners have a service or technology offering that is built around Ericsson's Enterprise Wireless Solutions. Matt Cook, Head of Sales, Go-to-Market & Support for Enterprise Wireless Solutions at Ericsson, explained the main goals behind the new approach. "There's two key things that we're trying to achieve with the new Solutions Partner Program." "The first is about enabling our partners to better benefit financially from working with Ericsson and building a business around our Enterprise Wireless Solutions. The second is about working closer with our partners, to realise the opportunity we have to bring superior customer services and solutions to our end-users." The new programme introduces an increase to the discount available for partners that register deals, granting them what Ericsson describes as more meaningful protection when compared to partners who have not registered deals. In addition, the rules are expanding to provide similar protection for opportunities that Ericsson brings to a partner, not just those identified by the partner themselves. Ericsson is also revising its Mountaineer programme, opening participation to all partners. The programme now offers training and certifications designed to support technical users and foster creative applications for Ericsson Enterprise Wireless Solutions. This includes incentives for both partners and individuals, and coverage has been extended beyond technical expertise to include sales and support personnel within partner organisations. Ericsson plans to incorporate even more roles into the Mountaineer programme in the near future. The Mountaineer programme introduces different expert levels, enabling partners to unlock incremental benefits as they achieve higher tiers of expertise and certification. This development is positioned to support the long-term capability building of partner organisations. Another update is the introduction of a tool known as Partner View, available to select partners. Partner View provides a single, unified interface that displays key data relating to the partner's engagement and performance within Ericsson's programme. The tool will display metrics such as revenue, completed training, certifications, as well as information on pipeline and ongoing business opportunities. Matt Cook commented on the role of Partner View in the new programme. "With Partner View, Solution Partners will now have this data at their fingertips, meaning both our Solution Partners and our Partner Account Managers can spend less time chasing data and more time using data." The changes to Ericsson's Enterprise Wireless Solutions Partner Program are scheduled to take effect from 1 July 2025.
Techday NZ
24-06-2025
- Business
- Techday NZ
Ericsson unveils new partner scheme for wireless solutions
Ericsson has introduced a new partner programme structure for its Enterprise Wireless Solutions segment, ending its previous tiered system in favour of a simplified model aimed at improving partners' earning potential and access to resources. The revised structure encompasses three distinct categories of partners. Firstly, Solution Partners, which comprise resellers that invest in Ericsson sales and technical certifications while building practices based on Enterprise Wireless Solutions, will join a single-tiered programme. Secondly, distribution-managed partners will operate under a streamlined framework, receiving support from distributors through a programme-centric approach. Thirdly, the programme embraces ecosystem member partners, including managed service providers, carriers and technology alliance partners, who have created services or technologies connected to Ericsson Enterprise Wireless Solutions. "There are two key things that we're trying to achieve with the new Solutions Partner Program. The first is about enabling our partners to better benefit financially from working with Ericsson and building a business around our Enterprise Wireless Solutions. The second is about working closer with our partners to realize the opportunity we have to bring superior customer services and solutions to our end-users," Matt Cook, Head of Sales, Go-to-Market & Support for Enterprise Wireless Solutions at Ericsson, said. The new programme enhances deal registration discounts for partners, providing greater financial incentives and introducing more robust protection in comparison with those operating without deal registration. The new rules extend these protections to opportunities initiated by Ericsson and referred to partners as well. As part of the programme overhaul, the Mountaineer programme has also been revised. It is now accessible to all partners and aims to provide comprehensive training and certifications geared towards accelerating technical users and fostering creative uses of Ericsson Enterprise Wireless Solutions. The updated Mountaineer scheme includes both partner and individual incentives, and has expanded beyond the original technical focus to also encompass sales and support roles within partner organisations. Ericsson stated that further roles are likely to be incorporated into the programme in future updates. The Mountaineer programme now features incremental benefits, which will be unlocked by different expert levels, granting partners additional incentives as their expertise and involvement grow. In addition to changes in programme structure and training pathways, selected partners will have access to Partner View, a newly introduced tool. This platform consolidates partner data in a single location, offering insights into programme performance, revenue, training and certification progress, as well as opportunity and pipeline management. "With Partner View, Solution Partners will now have this data at their fingertips, meaning both our Solution Partners and our Partner Account Managers can spend less time chasing data and more time using data," Matt Cook added. According to Ericsson, the new Enterprise Wireless Solutions Partner Program will officially be instated in mid-2025, and partners are encouraged to reach out to their account managers for additional information regarding programme specifics and eligibility. Follow us on: Share on:
Channel Post MEA
21-05-2025
- Business
- Channel Post MEA
Westcon-Comstor And Ericsson Announce Distribution Agreement
Westcon-Comstor announced a new collaboration with Ericsson that aims to enhance enterprises' connectivity and unlock growth opportunities for channel partners. The distribution agreement covers Europe, Middle East and Africa (EMEA) and will see Westcon accelerate adoption of Ericsson's Enterprise Wireless Solutions by working with its network of technology resellers, systems integrators and service providers across the region. Ericsson's Enterprise Wireless Solutions enable organisations to innovate, operate, and grow anywhere without constraints. Ericsson NetCloud, Cradlepoint routers, and Enterprise 5G solutions provide the flexibility of public and private 5G, with the zero-trust security of simplified SASE. As part of the collaboration, Westcon will deploy its suite of value-added services spanning education, data-led insights, training and enablement to drive partner growth, empowering partners to leverage the Ericsson Enterprise Wireless Solutions portfolio to full effect. 'Ericsson's Enterprise Wireless Solutions fuel innovation and growth, and we are excited to play an important role in driving their adoption around EMEA,' said Daniel Hurel, Senior Vice President, Westcon EMEA Go-To-Market at Westcon-Comstor. 'This collaboration unlocks exciting new growth opportunities for partners and adds an extra dimension to our networking technology portfolio within the region. We look forward to deploying our value-added services to empower and enable partners, equipping them with additional capabilities as they bring the benefits of the Ericsson Enterprise Wireless Solutions portfolio to their customers.' 'With the increased speed and decreased latency of 5G, businesses are now looking at 5G as not only a viable alternative to wires but also to innovate and transform their business,' said Julie Hens, Senior Vice President, Global Distribution Partners at Ericsson. 'Westcon is an excellent business partner for our shared solution providers in supporting customers who are on this transformation path.' 0 0
Yahoo
07-04-2025
- Business
- Yahoo
Industrial Networking Solutions Honored by Ericsson as Partner of the Year
Receives Enterprise Partner of the Year Award for driving customer innovation with leading enterprise 5G connectivity solutions RICHARDSON, Texas, April 07, 2025--(BUSINESS WIRE)--Industrial Networking Solutions (INS), a leader in industrial networking technologies and services, today announced Ericsson (ERIC) has awarded INS with the 2024 Ericsson Enterprise Partner of the Year. Presented at Ericsson's Enterprise Wireless Solutions recent 2025 Partner Summit, the Ericsson Enterprise Partner of the Year award recognizes significant achievements by INS. Ericsson recognizes its enterprise wireless solutions partners in three categories: outstanding performance, commitment to customers, and significant achievements over the last year. Each recognized partner has demonstrated exceptional year-over-year growth and a continued commitment to positioning and selling Ericsson's portfolio of Wireless WAN, Enterprise 5G, and security solutions. "We are honored to be named Ericsson Enterprise Partner of the Year," said Richard Rogers, Chief Executive Officer of Industrial Networking Solutions. "This recognition reflects our team's deep technical expertise, our commitment to customer success, and the strategic strength of our partnership with Ericsson as we help industrial and enterprise customers embrace next-generation connectivity." "INS's acquisition of Source Inc. has expanded our capabilities and deepened our expertise with Ericsson wireless solutions," said Brandon Reid, Vice President at Source Inc. "From custom kitting and provisioning to white-glove deployment support and tailored quick-start documentation, we're continuing to provide a high level of service that helps customers accelerate deployment and simplify operations from day one." Ericsson is on a mission to liberate enterprises across industries, businesses, and public sector to operate, grow, and innovate without constraints. Leveraging the company's proven leadership in cellular, Ericsson's simple and reliable enterprise wireless platform delivers 5G to enterprise customers where and how they want to operate and reach their customers. Working alongside our channel partners, organizations have a choice for secure 5G connectivity—from wireless WAN solutions, private networks, extending the public network into their facilities, or leveraging a slice of a carrier network. INS works closely with Ericsson to bring secure, enterprise-grade 5G connectivity to industrial and public sector environments. With deep experience in wireless WAN, private networks, and edge deployments, INS helps organizations choose and implement the right solution to support innovation, mobility, and operational resilience. Matt Cook, Chief Sales Officer, Enterprise Wireless Solutions at Ericsson says: "Ericsson's complete portfolio of enterprise 5G connectivity solutions can unlock new revenue opportunities for channel partners and represent stable revenue streams. Implementing connectivity solutions will enable the adoption of applications such as AI, computer vision, IoT and other solutions that pose significant revenue streams for our channel partners. Industrial Networking Solutions has demonstrated a significant investment in understanding and promoting our ever-expanding portfolio of connectivity solutions." To learn more about INS please visit For more information on Ericsson's Enterprise Wireless Partner Program, visit ABOUT INDUSTRIAL NETWORKING SOLUTIONS Industrial Networking Solutions (INS) provides leading-edge products, engineering services, and managed solutions that enable secure, high-performance networks for industrial and infrastructure applications. Headquartered in Richardson, Texas, INS supports customers across North America with expertise in private cellular, wireless WAN, remote access, and industrial cybersecurity. ABOUT ERICSSON Ericsson's high-performing, programmable networks provide connectivity for billions of people every day. For nearly 150 years, we've been pioneers in creating technology for communication. We offer mobile communication and connectivity solutions for service providers and enterprises. Together with our customers and partners, we make the digital world of tomorrow a reality. View source version on Contacts MORE INFORMATION AT:Ericsson Newsroom (+46 10 719 69 92) (+46 10 719 00 00)
