Latest news with #FilminMalaysiaIncentive
Barnama
16-06-2025
- Entertainment
- Barnama
Malaysia Strengthens Position As Regional Filming Hub Through FIMI
By Norhidayyu Zainal KUALA LUMPUR, June 16 (Bernama) -- Malaysia continues to cement its status as a leading regional hub for film production, successfully attracting foreign creative investments through the Film in Malaysia Incentive (FIMI), which is creating jobs and upskilling the local workforce. National Film Development Corporation (FINAS) chief executive officer Datuk Azmir Saifuddin Mutalib revealed that among the latest international productions to benefit from FIMI is the upcoming television series Lord of the Flies, produced by Sony Pictures and the British Broadcasting Corporation (BBC). The series was filmed in Langkawi, Kedah, at the end of last year. 'The production brought in more than 30 child actors from overseas, accompanied by parents and tutors, and rented a major hotel in Langkawi for nearly five months. 'In accordance with FIMI's requirements, the production also employed a significant number of local crew members,' he told Bernama in a recent interview. He said the initiative was made possible through a partnership between FINAS and the Langkawi Development Authority (LADA), which provided basic film production courses to workers from the tourism sector. To further enhance local participation, Azmir announced that, starting next year, the minimum quota for local crew involvement in foreign productions will increase from 30 to 40 per cent. 'This move will not only create more job opportunities for Malaysians, but also accelerate skills development by exposing local talent to international production standards,' he remarked.
The Sun
16-06-2025
- Entertainment
- The Sun
Malaysia strengthens position as regional filming hub through FIMI
KUALA LUMPUR: Malaysia continues to cement its status as a leading regional hub for film production, successfully attracting foreign creative investments through the Film in Malaysia Incentive (FIMI), which is creating jobs and upskilling the local workforce. National Film Development Corporation (FINAS) chief executive officer Datuk Azmir Saifuddin Mutalib revealed that among the latest international productions to benefit from FIMI is the upcoming television series Lord of the Flies, produced by Sony Pictures and the British Broadcasting Corporation (BBC). The series was filmed in Langkawi, Kedah, at the end of last year. 'The production brought in more than 30 child actors from overseas, accompanied by parents and tutors, and rented a major hotel in Langkawi for nearly five months. 'In accordance with FIMI's requirements, the production also employed a significant number of local crew members,' he told Bernama in a recent interview. He said the initiative was made possible through a partnership between FINAS and the Langkawi Development Authority (LADA), which provided basic film production courses to workers from the tourism sector. To further enhance local participation, Azmir announced that, starting next year, the minimum quota for local crew involvement in foreign productions will increase from 30 to 40 per cent. 'This move will not only create more job opportunities for Malaysians, but also accelerate skills development by exposing local talent to international production standards,' he remarked. Since the introduction of FIMI in 2013, a total of 128 productions have been approved, including 76 local and 52 international projects, with over RM419 million in rebates disbursed and direct investments totalling RM2.71 billion. Despite regional competition from countries like Thailand, Indonesia, and the Philippines, Azmir remains confident in Malaysia's unique advantages. 'A skilled English-speaking workforce, economic stability, and an efficient permit approval process via the Central Agency for Application of Filming and Performance by Foreign Artistes (PUSPAL) are among the valued-added factors for the country being the preferred filming destination. 'Malaysia offers attractive locations, cost-efficiency, and a production-friendly environment. More importantly, we are building a complete ecosystem - from talent training and modern tech usage to post-production,' he said. To amplify FIMI's global visibility, Azmir said FINAS is also preparing to sign a memorandum of understanding (MoU) with Tourism Malaysia, which, among others, aims to position film not just as an entertainment product but also as a tourism promotion tool. 'This partnership will promote Malaysia as a filming destination while showcasing our tourism offerings to global audiences through movies shot here. 'Upcoming efforts include organising a Malaysia Film Week overseas, with one slated to be held in Beijing this August, led by FINAS chairman Datuk Hans Isaac,' he said. Azmir said FINAS is also expanding international cooperation, including recent initiatives with China in conjunction with the Chinese President Xi Jinping's official visit to Malaysia last month. Similar talks are underway with India and Indonesia. 'Our vision is for Malaysia to evolve into a regional hub not only for filming locations but also for film education and technology in the next five years. 'We want Malaysian crew to go international, local post-production companies to create content for Southeast Asia markets, and more local universities to become professional training centres for the
The Sun
16-06-2025
- Entertainment
- The Sun
Malaysia strengthens position as regional filming hub
KUALA LUMPUR: Malaysia continues to cement its status as a leading regional hub for film production, successfully attracting foreign creative investments through the Film in Malaysia Incentive (FIMI), which is creating jobs and upskilling the local workforce. National Film Development Corporation (FINAS) chief executive officer Datuk Azmir Saifuddin Mutalib revealed that among the latest international productions to benefit from FIMI is the upcoming television series Lord of the Flies, produced by Sony Pictures and the British Broadcasting Corporation (BBC). The series was filmed in Langkawi, Kedah, at the end of last year. 'The production brought in more than 30 child actors from overseas, accompanied by parents and tutors, and rented a major hotel in Langkawi for nearly five months. 'In accordance with FIMI's requirements, the production also employed a significant number of local crew members,' he told Bernama in a recent interview. He said the initiative was made possible through a partnership between FINAS and the Langkawi Development Authority (LADA), which provided basic film production courses to workers from the tourism sector. To further enhance local participation, Azmir announced that, starting next year, the minimum quota for local crew involvement in foreign productions will increase from 30 to 40 per cent. 'This move will not only create more job opportunities for Malaysians, but also accelerate skills development by exposing local talent to international production standards,' he remarked. Since the introduction of FIMI in 2013, a total of 128 productions have been approved, including 76 local and 52 international projects, with over RM419 million in rebates disbursed and direct investments totalling RM2.71 billion. Despite regional competition from countries like Thailand, Indonesia, and the Philippines, Azmir remains confident in Malaysia's unique advantages. 'A skilled English-speaking workforce, economic stability, and an efficient permit approval process via the Central Agency for Application of Filming and Performance by Foreign Artistes (PUSPAL) are among the valued-added factors for the country being the preferred filming destination. 'Malaysia offers attractive locations, cost-efficiency, and a production-friendly environment. More importantly, we are building a complete ecosystem - from talent training and modern tech usage to post-production,' he said. To amplify FIMI's global visibility, Azmir said FINAS is also preparing to sign a memorandum of understanding (MoU) with Tourism Malaysia, which, among others, aims to position film not just as an entertainment product but also as a tourism promotion tool. 'This partnership will promote Malaysia as a filming destination while showcasing our tourism offerings to global audiences through movies shot here. 'Upcoming efforts include organising a Malaysia Film Week overseas, with one slated to be held in Beijing this August, led by FINAS chairman Datuk Hans Isaac,' he said. Azmir said FINAS is also expanding international cooperation, including recent initiatives with China in conjunction with the Chinese President Xi Jinping's official visit to Malaysia last month. Similar talks are underway with India and Indonesia. 'Our vision is for Malaysia to evolve into a regional hub not only for filming locations but also for film education and technology in the next five years. 'We want Malaysian crew to go international, local post-production companies to create content for Southeast Asia markets, and more local universities to become professional training centres for the
New Straits Times
21-05-2025
- Business
- New Straits Times
#SHOWBIZ: Malaysia-HK firms team up to produce films for global stage
THE National Film Development Corporation (Finas) has lauded the recent signing of a memorandum of understanding between prominent producers Skop Productions (Malaysia) and Mandarin Motion Pictures (Hong Kong) as a significant stride towards bolstering regional film collaboration. This MoU stems from the Malaysian delegation's participation in the Hong Kong Filmart last March, spearheaded by Finas chief executive officer Datuk Azmir Saifuddin Mutalib. The initiative has paved the way for a joint production agreement aimed at creating new, internationally acclaimed cinematic works. Azmir emphasised the importance of this collaboration, saying that it "not only acts as a catalyst for stronger ties between the Malaysian and Hong Kong film industries, but also marks the first joint film endeavour following the official visit of the Chinese president to Malaysia last month". "This also serves to strengthen diplomatic and economic relations through cultural diplomacy," he added. Azmir also highlighted the significant investment support from Chinese government-linked entities, such as Bauhinia Cultural Group and Sil-Metropole Organisation. "This reflects the confidence of international investors in Malaysia's creative potential and the quality of our productions. "This strategic partnership will greatly benefit Malaysia's film industry ecosystem by facilitating market expansion, technology and skills transfer and positioning Malaysia as a premier global filming destination," he said in a recent Berita Harian report. Azmir said the project was supported by the Film in Malaysia Incentive (FIMI), which offered a 30 per cent rebate for film and television productions filming within the country. "This collaboration aligns with the aspirations of the Communications Minister Datuk Fahmi Fadzil, who underscores the importance of strategic partnerships, private sector investment and sustainable film financing for the growth of our national creative industry, ensuring it's not reliant on government funding. "Finas is confident that through the combined efforts of various stakeholders, Malaysia will continue to confidently and qualitatively make its mark on the global stage," he said.
The Star
14-05-2025
- Business
- The Star
M'sia-HK film pact benefits regional productions
KUALA LUMPUR: The Memorandum of Understanding (MOU) between Malaysian film production company Skop Productions and Hong Kong's Mandarin Motion Pictures is seen as a strategic move to strengthen regional film cooperation. National Film Development Corporation of Malaysia (Finas) chief executive officer Datuk Azmir Saifuddin Mutalib said the partnership was highly significant as it not only serves as a catalyst for film industry relations but was also the first joint film initiative announced after the official visit of Chinese President Xi Jinping to Malaysia last month. 'This strengthens diplomatic and economic ties through a cultural diplomacy approach. 'The strategic partnership also receives investment support from Chinese government-linked companies such as Bauhinia Cultural Group (a government-linked film investment company) and Sil-Metropole Organisation (a company that manages film investments). 'It reflects the confidence of international investors in the country's creative potential and production quality,' he said. The MOU is a direct outcome of the Malaysian delegation's participation at Hong Kong Filmart last March, led by Finas, which resulted in a co-production agreement to produce a new international-class cinematic work. Azmir Saifuddin said the initiative would greatly benefit the country's film industry by facilitating market expansion, enabling technology and skills transfer, and promoting Malaysia as a premier filming destination on the global stage. 'In addition, this project is also supported through the Film in Malaysia Incentive, which offers a 30% cash rebate to film and TV productions filming in Malaysia.' The collaboration also aligns with the aspirations of Communications Minister Datuk Fahmi Fadzil, who has emphasised the importance of strategic collaboration, private investment involvement and sustainable film financing to reduce reliance on government funding in the national creative industry. Azmir Saifuddin also expressed confidence that with collaboration between the public and private sectors, Malaysia would be able to make higher-quality strides on the global stage. One example of recent success is the film Blood Brothers: Bara Naga, co-produced by Skop Productions and Primeworks Studios, which grossed RM45mil within 11 days of its theatrical release. Mandarin Motion Pictures, renowned for its Ip Man franchise starring Hong Kong martial arts icon Donnie Yen, has also achieved tens of millions of ringgit in box office sales across Malaysia.
