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Daily Mirror
5 days ago
- Lifestyle
- Daily Mirror
I tried toilet paper from Aldi, Tesco, M&S & more - 1 was softer than Andrex
Retailing at 50p per toilet roll, this M&S one was super soft and nice to the touch (Image: Angela Patrone) The humble loo roll can often spark debate, with some preferring softness while others value thickness. However, prices have soared in recent years, especially for market leaders like Andrex. Supermarkets nationwide, from Aldi to Sainsbury's, have now introduced their own brands to compete with these industry titans. Quilted, super soft, luxury, budget-friendly, and even aloe vera-infused - there's something to cater to everyone's taste. With such a wide variety of choices, picking the perfect one can be quite a conundrum. To save you the trouble, we've tested everyday toilet papers from all major supermarkets to determine which provide the best quality and value for money. To ensure a fair comparison, I bought a four-pack of standard toilet rolls from each supermarket, folded two sheets from each roll together and squirted them each with an equal amount of water. I also evaluated how easily they ripped under pressure, reports the Express. Aldi's (on left) toilet roll has an almost identical wave pattern to Andrex (on right) (Image: Angela Patrone) Andrex has been the brand I've always reached for as it does the job pretty efficiently, but given that it costs £2.95 for four rolls, I don't think the price justifies it. This toilet paper features a unique 3D wave texture, which boosts its resistance to tearing. However, the thickness is somewhat lacking; it's soft, but at two-ply, it doesn't quite measure up to other brands. Rating: 7/10 The budget-friendly supermarket Aldi presents its own range of toilet rolls, from soft to premium softness. Unfortunately, only the "luxury" softer range was available for review. Echoing Andrex's wave pattern, this £1.39 roll doesn't quite hit the mark in terms of quality, struggling with water absorption and tearing more readily. Nevertheless, its low price makes it an attractive option. Rating: 6/10 Retailing for the same price as Aldi's toilet roll, Lidl's Floralys ended up being worse. While the paper is tough and thick, it is also rough and scratchy. Contrary to its "luxury soft" claim, Lidl's product fails to impress in the comfort department. Rating: 4/10 Asda's toilet roll was of better quality than Lidl's (Image: Angela Patrone) The Tesco toilet paper was quite resistant and didn't split when wet (Image: Angela Patrone) At £1.38, Asda's toilet paper represents good value for money, feeling robust without succumbing to tears. It's gentle to the touch and performs well in water absorption tests. A solid pick for those looking to trim their grocery expenses. Rating: 8/10 The Tesco toilet paper was quite resistant and didn't split when wet. I found that it had similar absorbency to Andrex, although the softness was lacking. Costing the same as Aldi and Lidl, this was better than both of them, so this a a great value option to go for. Rating: 6.5/10 Standing out for its commitment to the environment, it was the only brand presented in paper packaging, earning it praise as the top eco-friendly choice. Sainsbury's £1.90 version felt soft and thicker than Andrex, although not quite as smooth. It had average performance in the water test, with the paper splitting under a small amount of pressure when wet. Rating: 8/10 Sainsbury's £1.90 version felt soft and thicker than Andrex (Image: Angela Patrone) The Waitrose toilet paper was pretty absorbent, but I would have expected better from a £2 pack (Image: Angela Patrone) Morrisons' toilet paper felt very smooth and soft. Unfortunately, it didn't do well in the water tests as it fell apart easily when it was wet. For the price of £1.75, I wouldn't say they're worth the spend. Rating: 6/10 This toilet paper was soft and nicely detailed, but the two-ply sheets were small and tore very easily. Despite showing good absorbency, one might expect a bit more luxury from a £2 packet at this upmarket retailer. Rating: 7.5/10 Faced with a selection of loo rolls, I came across Spring Meadow with its "delicate" floral pattern and Shining Stars featuring celestial motifs. Opting for the super soft type, it boasted triple-ply sheets. At 50p per roll, this option stood out for its exceptional softness and strength, attributed to its three layers. Environmentally aware shoppers will be pleased to know it includes at least 15% recycled material, blending indulgence with eco-friendliness. Rating: 9/10 Retailing at 50p per toilet roll, this M&S one was super soft and nice to the touch (Image: Angela Patrone) Following this experiment, I can confidently declare that I've switched loyalties from Andrex to M&S's toilet paper. It's not just softer than Andrex, but also boasts a thicker texture. While £2 may seem a bit much for toilet tissue, opting for Waitrose won't compromise on quality compared to Andrex. For those watching their budget, Asda's £1.38 offering is my recommendation.
Daily Mirror
18-05-2025
- Business
- Daily Mirror
'We compared supermarket toilet roll - one cheaper brand was softer than Andrex'
From Andrex to supermarket own brands from Tesco, Aldi, Lidl, Asda, Sainsbury's, Morrisons, Waitrose and M&S, there seems to be a toilet paper for everyone - but which is the best value for your money? We put them to the test to find out... The debate over toilet paper can often be contentious, with some favouring softness while others prioritising thickness. However, the cost of this everyday essential has skyrocketed in recent years, particularly for market-leading brands such as Andrex. Supermarkets across the nation, including Tesco, Aldi, Lidl, Asda, Sainsbury's, Morrisons, Waitrose and M&S, have now introduced their own brands to compete with these industry giants. Whether you're after quilted, super soft, luxury, super saver or even aloe vera-infused rolls, there's something to suit everyone's preferences. With such a vast array of options available, selecting the perfect loo roll can be quite the puzzle. To spare you the guesswork, we've put everyday toilet papers from all the major supermarkets to the test to determine which offer the best quality and value for money, reports the Express. To ensure a fair comparison, we purchased a four-pack of standard toilet rolls from each supermarket, folded two sheets from each roll together and squirted them each with an equal amount of water. We also assessed how easily they tore when subjected to a bit of pressure... Andrex Andrex has always been our go-to brand as it gets the job done rather effectively. However, considering it costs £2.95 for a pack of four rolls, we're not convinced that the price is justified. It features a unique 3D wave texture, which prevents it from tearing too easily, but the paper's thickness leaves much to be desired. While it scores well on softness, it only boasts two ply compared to some of the other brands. Aldi The budget-friendly supermarket chain is offering its own brand toilet paper in soft, softer, softest, and softest premium varieties; however, we only managed to spot the softer range, labelled as "luxury" toilet roll. Despite boasting a design strikingly similar to that of Andrex, the £1.39 lavvy roll doesn't quite match up in quality with poor water absorption and a tendency to tear too easily – but it's not without its merits, being just shy of the mark in terms of overall performance and offering a more wallet-friendly alternative. Lidl Priced the same as Aldi's bathroom tissue, Lidl's Floralys proved to be the less impressive choice. The paper may be robust and thick, but it disappoints with its coarse and abrasive texture, failing to live up to its "luxury soft" billing. Asda On the other hand, Asda's loo roll, at £1.38, represents solid value for money, proving to be sturdy and unlikely to rip upon use. It felt gentle on the skin and does a commendable job of soaking up moisture. A worthy pick for those keen to pare down their shopping expenditure. Tesco Tesco's own toilet paper displayed admirable strength and didn't come apart when subjected to water. In my experience, its absorbency was on par with Andrex, but it fell short in the softness stakes. Yet, priced in line with offerings from Aldi and Lidl, Tesco's version emerges as the superior budget-friendly option. Sainsbury's Meanwhile, Sainsbury's £1.90 variant was noticeably softer and thicker than Andrex's, albeit not quite as velvety. It put on an ordinary show in the water test, breaking down under minimal pressure when drenched. A noteworthy perk is its paper packaging – a unique feature among the rolls tested, making it an excellent selection for the environmentally conscious shopper. Morrisons The Morrisons own-brand loo roll may feel sumptuously smooth and gentle, but it tanked in the soggy test – disintegrating at the merest hint of moisture. You'd expect more bang for your buck than what the £1.75 price suggests. Waitrose Waitrose's offering boasts a plush feel with an embossed pattern to boot, yet those two-ply sheets are miserably small and prone to early tears, hardly justifying their £2 price tag from the posh supermarket. M&S Marks and Sparks is our usual haunt for foodie delights and tasty tipples, renowned for their top-notch quality and exquisite finds. But buying household staples there seemed like a wallet-wrenching idea until now. In the toilet roll section, Spring Meadow teased with a "delicate" floral motif, while Shining Stars dazzled with starry designs. We were drawn to the super soft option brandishing triple-layered luxury. At a 50p per roll cost, M&S's plush tissue was not only tender to the touch but also impressively resilient, thanks to its triple-layer build. Our review - it's Andrex who? After these trials, we're wholeheartedly sold on M&S loo roll! It trumps Andrex's offerings with superior softness and robust three-ply construction. While spending £2 on toilet paper might be unnecessary, this switch ensures that quality is not sacrificed. For those on a tight budget, we recommend opting for Asda 's £1.38 toilet paper.
