Latest news with #Freestar
Associated Press
4 days ago
- Business
- Associated Press
Freestar Announces Strategic Partnership with Fortune Media to Power the Publishers' Ad Tech Operations
PHOENIX, July 15, 2025 (GLOBE NEWSWIRE) -- Freestar, the leading monetization partner for large digital media publishers and e-commerce sites, today announced a new strategic partnership with Fortune Media (Fortune), one of the most respected names in business journalism, providing the publisher with a comprehensive suite of advertising technology and consulting services to uplevel digital monetization efforts. Freestar's flexible approach to publisher monetization is designed to complement existing infrastructures while enhancing performance and revenue. Through this partnership, will integrate Freestar's Dynamic Ad Stack, flooring algorithm, and gain support from a dedicated team of ad tech engineers and experts. Combined with Freestar's signature white-glove service, these components allow publishers to focus on what matters most: their content and their readers. ' Fortune was looking for a flexible partner that would allow us to maintain some of our current operations while augmenting and evolving our overall ad strategy,' said Fortune's head of business development, Jeff Li. 'Freestar is meeting us where we're at and working in a way that aligns with our goals. Their tech, combined with on-demand consulting services, will support our business goals, help drive more revenue, and allow our team to stay focused on content creation.' Freestar's consultative, all-inclusive services mean that customers like Fortune gain wide-ranging expertise as an extension of their in-house team. Combined with Freestar's deep relationships with the demand side, this partnership positions to drive performance and unlock new revenue opportunities. 'At Freestar, we're of the mindset that top-notch technology is just one part of the equation,' said Freestar's Chief Revenue Officer, Heather Carver. 'By combining our tech experts, we're able to act as a seamless extension of our partners' ad operations teams. For a brand like Fortune, this means they can stay focused on what they do best: creating exceptional content and building meaningful relationships with their audience. All the while, Freestar is behind the scenes supporting the business side and driving higher revenue outcomes.' This partnership represents an exciting step forward for both organizations as they pursue long-term growth and a commitment to high-quality, sustainable advertising in the publishing space. To learn more about Freestar's publisher solutions, visit About Freestar Freestar helps publishers increase revenue, decrease costs, and eliminate the complexity and stress of programmatic advertising. With the most comprehensive monetization platform and the best customer service in the industry, Freestar tailors scalable and transparent solutions to meet the unique needs of the world's leading publishers. Its global team of more than 185 experts across 15+ countries and over 1,000 years of combined industry experience has made Freestar a top 10 source of display and video ad inventory worldwide. Over the past decade, Freestar has helped publishers – large and small – generate nearly $1 billion in total revenue, always with a publisher-first approach that delivers real results. Headquartered in Scottsdale, AZ, Freestar has been recognized as one of the fastest-growing private companies in the United States on the annual Inc. 5000 list for six consecutive years, most notably earning the number one spot in 2019. Additional honors include AdWeek's AI Tool of the Year and the Titan Business Awards Customer Service Team of the Year. For more information, visit About Fortune: Fortune is a global multi-platform media company built on a legacy of trusted, award-winning reporting and information for those who want to make business better. Independently owned, Fortune tells the stories of the world's biggest companies and their leaders as well as a new generation of innovators who are moving business forward. Digitally and in print, Fortune measures corporate performance through rigorous benchmarks, and holds companies accountable, in regions around the world. Its iconic rankings include Fortune 500, Fortune Global 500, Most Powerful Women, and World's Most Admired Companies. Fortune builds world-class communities by convening industry thought leaders for exclusive summits and conferences, including the Fortune Global Forum and Brainstorm Tech. For more information, visit Freestar Media Contact Alexis Roberts [email protected]
Yahoo
26-02-2025
- Automotive
- Yahoo
These Should Be The Next Mail Trucks When The Post Office Gets Privatized
Seemingly, it's open season to cut every piece of the federal government possible. President Donald Trump has given Elon Musk and the self-proclaimed Department of Government Efficiency carte blanche to eliminate as much federal spending as possible. However, privatizing the United States Postal Service was a carry-over goal from his first term in office that has returned for a second attempt. We asked our readers earlier this week what the ideal vehicle would be for a privatized Post Office. Their suggestions featured a balanced mix of serious recommendations and attempts at comedic political commentary. The basic gist is that we're going to need a tow truck for every Cybertruck hauling the mail. Without further ado, here are what you think should be the next mail trucks: Read more: These New Cars Just Aren't Worth The Money "Can we reboot the Windstar? Ford has to have some parts for it in a warehouse somewhere." Submitted by: Emperor Norton Why not? It's been 18 years since Ford discontinued the Freestar, but enough of them could be put into service with spares fabricated out of the parts bin. "The vehicle won't matter as long as it has a device that shreds all mail-in ballots going to and fro an urban area. That device may well be the driver, who will be fired by the Musk-owned USPS for non-compliance otherwise." Submitted by: GTO1962 "The corpse of Canoo is still warm -- buy up that factory/tooling and get those vans on the road. Most of the work is already done; they even had a USPS model in the works. It looks freaking awesome." Submitted by: BuddyS If NASA and the Postal Service couldn't save Canoo, I don't think anything is bringing them back from the grave. "I love everything posted so far. On a more serious note, Toyota hybrids are the obvious answer to every automotive question ever asked. With the exception of anything to do with fast or fun." Submitted by: Caddyshack03 "I'm pretty sure there's a large number of Cybertrucks that Elon would LOVE to sell at top dollar to the USPS. Would they make it 100k miles? Yeah. Yeah, that's the ticket!!" Submitted by: Stillnotatony "Chevy Express. It's made in Missouri (Red State), available with a V8 (Murica!) and it only seems to be available in white. Plus it can tow up to 9,000 lbs so it'll drag a cyber truck if it needs to." Submitted by: Drg84 "Pre-owned Ladas." "We're importing Russia's old politics, might as well import their old cars too." Submitted by: Skeffles "We should look at getting a slew of used Yugos from Russia. Should be able to pay them a steep premium with the current relationship the two countries' leaders have." Submitted by: Yugo, no I go. I hope I'm not the first person to tell you that the Yugo was built in Serbia, not Russia. "Individual household's own vehicle driving 50 miles each way to get their own mail from the closest regional post office." Submitted by: PJE Read the original article on Jalopnik.
Yahoo
05-02-2025
- Business
- Yahoo
India Programmatic Ad Seller Quality Rankings Q4 2024: Publift Tops Pixalate's Web Seller Trust Index; Google AdExchange No. 1 on Mobile
Pixalate's ratings system ranks sellers based on their direct relationships with premium publishers (sustainability), authorized seller paths via SupplyChain Object (SCO) verification, Invalid Traffic (IVT), market share, and more in 140+ countries; Publift, Freestar, and Seedtag among top-ranked web sellers in India in Q4 2024 London, Feb. 05, 2025 (GLOBE NEWSWIRE) -- Pixalate, the market-leading ad fraud protection, privacy, and compliance analytics platform, today released the Q4 2024 India Seller Trust Index for Web and Mobile to rank programmatic ad sellers across desktop and mobile web and mobile apps. The first-of-its-kind rankings, using SupplyChain Object (SCO) data, offer a comprehensive global view of programmatic ad sellers based on quality across the advertising supply chain, as measured by Pixalate. Pixalate's Seller Trust Indexes feature country-level seller ratings in 140+ countries for 580+ sellers. The rankings are based on an analysis of over 50 billion monthly programmatic advertising impressions from Q4 2024. Top Programmatic Web Ad Sellers in India (Q4 2024) Rank India 1 Publift 2 Freestar 3 Seedtag 4 Google AdExchange 5 Pubgalaxy See more in the Web Seller Trust Index. Top Programmatic Mobile Ad Sellers in India (Q4 2024) Rank India 1 Google AdExchange 2 Algorix 3 Ignitemedia 4 Digital Turbine 5 Adinmo See more in the Mobile Seller Trust Index. Pixalate's Seller Trust Indexes provide a full view of the ad supply chain ecosystem. The Indexes aim to foster economic fairness, encourage competition, and highlight the full range of sellers available to buyers, including each sellers' relative strengths and weaknesses in each country. Explore all of Pixalate's Seller Trust Indexes: Singapore Germany Canada Mexico France Japan China Brazil Spain India USA About Pixalate Pixalate is a global platform specializing in privacy compliance, ad fraud prevention, and digital ad supply chain data intelligence. Founded in 2012, Pixalate is trusted by regulators, data researchers, advertisers, publishers, ad tech platforms, and financial analysts across the Connected TV (CTV), mobile app, and website ecosystems. Pixalate is accredited by the MRC for the detection and filtration of Sophisticated Invalid Traffic (SIVT). content of this press release, and the Seller Trust Indexes (collectively, the "Indexes"), reflect Pixalate's opinions with respect to factors that Pixalate believes may be useful to the digital media industry. As cited in the Indexes, the ratings and rankings in the Indexes are based on a number of metrics and Pixalate's opinions regarding the relative performance of each seller with respect to the metrics. The data is derived from buy-side, predominantly open auction, programmatic advertising transactions, as measured by Pixalate. The Indexes examine global advertising activity. Any insights shared are grounded in Pixalate's proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources in the Indexes and herein should not be construed as endorsements. Pixalate's opinions are just that, opinions, which means that they are neither facts nor guarantees; and neither this press release nor the Indexes are intended to impugn the standing or reputation of any person, entity or app. Per the MRC, ''Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes. Also per the MRC, ''Invalid Traffic' is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. Among the reasons why ad traffic may be deemed invalid is it is a result of non-human traffic (spiders, bots, etc.), or activity designed to produce fraudulent traffic.' CONTACT: Nina Talcott ntalcott@ in to access your portfolio
