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Korea Herald
16-06-2025
- Business
- Korea Herald
Shutterstock Unveils Bold New Brand Identity as the Universal Ingredient to Help Business Leaders Fuel Great Work
Shutterstock is redefining its impact in the business of creativity with a fresh new look and a suite of innovative, AI-powered offerings designed to empower businesses, creatives and brand leaders NEW YORK, June 16, 2025 /PRNewswire/ -- After more than two decades of fueling award-winning campaigns and powering some of the world's most influential work, Shutterstock, Inc. (NYSE: SSTK) today announced the unveiling of its bold new visual identity and reintroduced itself as the essential, universal ingredient brands need to make their work more effective. This rebrand marks Shutterstock's strategic evolution as a family of brands delivering scalable creative and GenAI solutions to help customers fuel great work. In addition, the company is solidifying its position as a premier partner for businesses, creatives and brand leaders looking to achieve real business impact leveraging Shutterstock's multi-media creative content, professional studio production, emerging advertising channels like GIPHY, data licensing and AI solutions. "For more than twenty years, Shutterstock has been the engine behind countless creative successes across entertainment, tech, finance, healthcare and essentially every major professional industry," said Shutterstock's Vice President of Brand Strategy, Allison Sitzman. "This rebrand is about showcasing our breadth, depth and the full power of our platform to empower brands and creators to meet and exceed the demands of modern storytelling. Our new identity reflects our commitment to delivering fast, agile and highly effective creative solutions at any scale." Shutterstock fuels great work by deeply understanding what brands and creators need to succeed. With a brand portfolio that delivers everything customers need to build, create and distribute compelling work at any scale, the company is also doubling down on its commitment to providing high-quality fuel to accelerate impact through Shutterstock Content, Shutterstock Studios, and Shutterstock AI Solutions. The company's offerings are strategically designed to help creative business leaders produce impactful stories faster and more efficiently, either independently or co-created with Shutterstock support. Shutterstock's latest impact-focused suite of offerings includes: Across industries, organizations are increasingly looking for ways to generate content, custom creative, and distribute campaigns at speed and scale. Shutterstock's AI-powered suite enables teams to bring these elements together in a single, streamlined workflow—accelerating time-to-market while maintaining brand consistency. Rather than a set of standalone tools, the company's latest offerings are designed to be modular and interoperable, allowing customers to combine any or all capabilities into a cohesive solution tailored to their goals. This integrated approach supports a wide range of needs: some teams opt to stay hands-on, using various offerings to experiment and build with guidance and training on effective AI prompting, while others choose to have content curated and generated on their behalf. This flexibility allows businesses to operationalize generative AI in ways that align with their existing processes—whether embedding it into traditional creative workflows or scaling new capabilities across departments. By meeting a broad range of customer needs, from hands-on to hands-free, the platform helps teams move faster and go further. "The future of storytelling demands speed and intelligence to compete in a highly saturated market, and businesses that effectively solve for this outperform competitors across every meaningful metric, from customer engagement to revenue growth and more," said Aimee Egan, Chief Enterprise Officer at Shutterstock. "Our new identity is a symbol of the investments we've made in scalable AI and data-driven content solutions that meet our customers where they are so they can tackle their business challenges head-on." As Shutterstock enters a new chapter, its refreshed brand identity also reflects a forward-looking vision grounded in innovation, trust and impact. With advanced AI tools and a wide range of content and services, Shutterstock helps today's creative leaders move faster and adapt in real time, maximizing storytelling. From global campaigns to everyday content needs, Shutterstock remains a key partner that fuels great work, empowering creatives to stay ahead in a constantly evolving industry. The launch of this rebrand follows the announcement earlier this year that Shutterstock and Getty Images have entered into a definitive merger agreement to combine in a merger of equals transaction, creating a premier visual content company. The merged company will be well–positioned to meet the evolving needs of creative, media, and advertising industries through combined investment in content creation, event coverage, and product and technology innovation. Until the deal closes, subject to the satisfaction of customary closing conditions, both companies continue to operate independently, business as usual, and Shutterstock remains focused on driving storytelling innovation and providing solutions for today's creative business leaders. About Shutterstock Shutterstock is in the business of turning ideas into impact. Powered by a global network of millions of creators and our cutting-edge technology, we provide businesses, creatives and brand leaders with the essential, universal ingredients to make their work more effective. Shutterstock is home to the world's largest and most diverse collection of high-quality licensable assets, data and AI solutions, advertising and distribution solutions, exclusive editorial content, and full-service studio production—delivering unparalleled resources to fuel great work.
Cision Canada
16-06-2025
- Business
- Cision Canada
Shutterstock Unveils Bold New Brand Identity as the Universal Ingredient to Help Business Leaders Fuel Great Work
Shutterstock is redefining its impact in the business of creativity with a fresh new look and a suite of innovative, AI-powered offerings designed to empower businesses, creatives and brand leaders NEW YORK, June 16, 2025 /CNW/ -- After more than two decades of fueling award-winning campaigns and powering some of the world's most influential work, Shutterstock, Inc. (NYSE: SSTK) today announced the unveiling of its bold new visual identity and reintroduced itself as the essential, universal ingredient brands need to make their work more effective. This rebrand marks Shutterstock's strategic evolution as a family of brands delivering scalable creative and GenAI solutions to help customers fuel great work. In addition, the company is solidifying its position as a premier partner for businesses, creatives and brand leaders looking to achieve real business impact leveraging Shutterstock's multi-media creative content, professional studio production, emerging advertising channels like GIPHY, data licensing and AI solutions. "For more than twenty years, Shutterstock has been the engine behind countless creative successes across entertainment, tech, finance, healthcare and essentially every major professional industry," said Shutterstock's Vice President of Brand Strategy, Allison Sitzman. "This rebrand is about showcasing our breadth, depth and the full power of our platform to empower brands and creators to meet and exceed the demands of modern storytelling. Our new identity reflects our commitment to delivering fast, agile and highly effective creative solutions at any scale." Shutterstock fuels great work by deeply understanding what brands and creators need to succeed. With a brand portfolio that delivers everything customers need to build, create and distribute compelling work at any scale, the company is also doubling down on its commitment to providing high-quality fuel to accelerate impact through Shutterstock Content, Shutterstock Studios, and Shutterstock AI Solutions. The company's offerings are strategically designed to help creative business leaders produce impactful stories faster and more efficiently, either independently or co-created with Shutterstock support. Shutterstock's latest impact-focused suite of offerings includes: Unlimited downloads subscription: Shutterstock has begun the rollout of a game-changing addition to its Content suite. Designed for individual users, the Unlimited downloads subscription offers a value-driven solution that makes it significantly easier for creators to build impactful work. This offering provides access to unlimited downloads from a curated, multimodal library of more than 80 million high-quality images, videos and audio content ideal for freelancers, designers, solopreneurs and content creators. Generative AI Pro: Designed specifically for business use, this offering enhances Shutterstock's full suite of enterprise AI capabilities, enabling the creation of photorealistic, stylized, or conceptual visuals at 4K resolution. Through this new offering, customers will now have access to greater creative variety, higher quality, and stronger brand relevance. Generative AI Pro uses a multi-model system made up of both Shutterstock's own models (built in collaboration with Databricks) and trusted third-party models from providers like Open AI, Amazon and Google. The proprietary AI-powered Model Recommender chooses the best-fit model for each prompt, based on millions of past interactions, to give more relevant, higher-quality results. Shutterstock's suite of AI offerings, including the new Generative AI Pro solution, is guided by the company's TRUST framework for responsible AI. AI Data Licensing: For companies looking to build and fine tune AI models, Shutterstock provides one of the largest rights-cleared multimodal datasets and metadata. These datasets fuel the highest quality AI innovation across some of the world's leading AI model builders. In an industry where data is a core ingredient within AI models, Shutterstock continues to evolve with content refreshes, new asset types and new premium metadata. Shutterstock has become one of the largest licensors of multimodal data in this ever-evolving industry. Scalable, End-to-end Creative Content Production: Shutterstock has set a new standard in creative production offering brands and agencies a streamlined, end-to-end model built for speed, scale, and impactful storytelling. Fueled by global creative and technical expertise, the Shutterstock Studios team is leveraging the next generation of advanced production tools—including generative AI, virtual production, and real-time immersive technologies—to deliver a future-facing solution to the content needs of the world's biggest marketers. Shutterstock Studios' world-class creative has already earned some of the industry's top honors, including Clios, Webbys, Anthem Awards, and Cannes Lions recognition. GIPHY Ads: As part of Shutterstock's family of brands, GIPHY adds to the company's portfolio of offerings designed to fuel the entire creative ecosystem—strategically expanding its capability to shape the future of creative content distribution. With the expansion of the available marketing mix and channels accessible to brands, GIPHY Ads offers a new way to directly connect and engage with customers through ads they share, not just see—putting brands in front of GIPHY's extensive network which generates 1B+ search queries every day. Across industries, organizations are increasingly looking for ways to generate content, custom creative, and distribute campaigns at speed and scale. Shutterstock's AI-powered suite enables teams to bring these elements together in a single, streamlined workflow—accelerating time-to-market while maintaining brand consistency. Rather than a set of standalone tools, the company's latest offerings are designed to be modular and interoperable, allowing customers to combine any or all capabilities into a cohesive solution tailored to their goals. This integrated approach supports a wide range of needs: some teams opt to stay hands-on, using various offerings to experiment and build with guidance and training on effective AI prompting, while others choose to have content curated and generated on their behalf. This flexibility allows businesses to operationalize generative AI in ways that align with their existing processes—whether embedding it into traditional creative workflows or scaling new capabilities across departments. By meeting a broad range of customer needs, from hands-on to hands-free, the platform helps teams move faster and go further. "The future of storytelling demands speed and intelligence to compete in a highly saturated market, and businesses that effectively solve for this outperform competitors across every meaningful metric, from customer engagement to revenue growth and more," said Aimee Egan, Chief Enterprise Officer at Shutterstock. "Our new identity is a symbol of the investments we've made in scalable AI and data-driven content solutions that meet our customers where they are so they can tackle their business challenges head-on." As Shutterstock enters a new chapter, its refreshed brand identity also reflects a forward-looking vision grounded in innovation, trust and impact. With advanced AI tools and a wide range of content and services, Shutterstock helps today's creative leaders move faster and adapt in real time, maximizing storytelling. From global campaigns to everyday content needs, Shutterstock remains a key partner that fuels great work, empowering creatives to stay ahead in a constantly evolving industry. The launch of this rebrand follows the announcement earlier this year that Shutterstock and Getty Images have entered into a definitive merger agreement to combine in a merger of equals transaction, creating a premier visual content company. The merged company will be well–positioned to meet the evolving needs of creative, media, and advertising industries through combined investment in content creation, event coverage, and product and technology innovation. Until the deal closes, subject to the satisfaction of customary closing conditions, both companies continue to operate independently, business as usual, and Shutterstock remains focused on driving storytelling innovation and providing solutions for today's creative business leaders. About Shutterstock Shutterstock is in the business of turning ideas into impact. Powered by a global network of millions of creators and our cutting-edge technology, we provide businesses, creatives and brand leaders with the essential, universal ingredients to make their work more effective. Shutterstock is home to the world's largest and most diverse collection of high-quality licensable assets, data and AI solutions, advertising and distribution solutions, exclusive editorial content, and full-service studio production—delivering unparalleled resources to fuel great work.
Euronews
22-05-2025
- Entertainment
- Euronews
It's not a phase: How to celebrate World Goth Day in Europe
Five, six, grab your crucifix - and Robert Smith, because World Goth Day has arrived. First suggested on a MySpace blog in 2009 by a UK-based Goth DJ known as 'BatBoy Slim', Goth Day has since become a global annual celebration where "the Goth scene gets to celebrate it's own being." via GIPHY While most Goths prefer to stay out of the spotlight (unless carrying a black parasol), World Goth Day keeps things appropriately dark and inviting, with a range of community-hosted events that span the week. The 22 May date was originally chosen to highlight a special set of musical subculture-focused shows on BBC Radio 6, then stuck ever since. And why not? From dark wave DJ sets in Poland, to a gothic clothes swap in Dublin; Black pizza in London, and a trip back to the subculture's 80s, 90s and 00s origins at a club night in Madrid — there are plenty of opportunities knocking at your coffin. Plus, it's a great way to support your local Goth gang. Alternatively, you could just draw the curtains, blare some Bauhaus and be your usual black-hearted self with extra pride. After-all, some Goths have faced genuine persecution and violence just for daring to be different - one devastating example being the 2007 murder of Sophie Lancaster, a 20-year-old Goth from the UK. "There are quite a few Goths who have fought damn hard to retain their identity despite peer pressure, family pressure and indeed, any pressure to conform," the World Goth Day organisers state. "And if you've gone to all that trouble to preserve what you believe is the 'real you', don't you think you owe it to yourself to shine for a day?" Chipped nail polish, dancing skeletons, synth wave, hair spray, black cats, 'Bela Lugosi Is Dead'. Neon leg warmers, glow bands, pastel chokers, septum piercings, coffin-shaped cat trees, posters of Nick Cave and PJ Harvey. Goth is whatever you want it to be. There are no rules, baby! It's about breaking conventions and going against the bland, suffocating monotony of traditional societal expectations to spread your bat wings and express your truest, fang-bearing self. At its core, being Goth is about finding a curiosity and fondness for the things others find disturbing. From music to film to fashion to art, there's a focus on themes like melancholy, death, gore and rebellion, expressed through subversive aesthetics and lifestyle choices. The subculture's origins can be traced back to the UK's late 70s post-punk underground music scene, with record producer Martin Hannett notably describing the band Joy Division's music as 'Gothic' in 1979. It's a term that spread to encompass any bands with a certain melancholic sound. These included The Cure (even though Robert Smith would argue otherwise), Bauhaus, The Psychedelic Furs, Alien Sex Fiend and Siouxsie and the Banshees, to name but a few. Meanwhile, in America, deathrock emerged as a sort of sub-genre of Goth, similarly taking the anarchy ethos of punk music and immersing it in horror-inspired theatrics. While the 80s and 90s are still seen as Gothic hey days, it's a subculture that's managed to stick throughout the decades - albeit morphing into various subcategories such as 'Cybergoth' and 'Pastel Goth', which take inspiration from steam punk, BDSM, Lolita fashion etc to create new forms of contrasting expression within 'Trad Goth'. No longer a marker of only youth culture (although the #Goth has been used 4 million times on video sharing platform TikTok), many older adults that grew up being Goth are still putting on their studded leathers and setting their faces with white powder. Millennial Goths in particular have carved themselves a niche on YouTube, with 'Emily Boo' and 'Of Herbs and Altars' two of the most popular, sharing their looks and experiences within the scene and offering advice to "baby bats". While Mods and Rockers come and go, Goths are here to stay. And contrary to popular belief - they don't only wear black. via GIPHY You can celebrate wherever you want! Although official events are listed on the website for World Goth Day and are as follows: UK & Ireland 22 May: ACAB Celebrates World Goth Day - DJs, Alt Drag & Market (Dublin) 22 May: Cabinet Sinister Bite Me! At Lost Souls Pizza (London) 22 May: World Goth Day gig at O'Reilly's (Hull) 24 May: Goth Meet Up at The Ruin Bar and Kitchen (Birmingham) 25 May: Gothic Clothes Swap WGD at Pawn Shop (Dublin) Europe 23 May: Gothic ball at Klub UNDER (Belgrade, Serbia) 23 May: Bunkerleute Dark Underground Party at Waaiberg Event Hall (Leuven, Belgium) 23 May: World Goth Day celebrations at Emerald CLUB (Bucharest, Romania) 24 May: World Goth Day celebrations at the Undead Dark Club (Barcelona, Spain) 24 May: Spain Goth Day at Sala Pirandello I - II (Madrid, Spain) 24 May: Shadowplay Afterparty oficial IMAMX + WGD, at Paseo Del Pintor Rosales (Madrid, Spain) 24 May: Dark goth wave synth at Wydział Remontowy (Gdańsk, Poland) 24 May: (Un)Pure Session: World Goth Day Special at Vamptasia Club (Valencia, Spain) via GIPHY Well, if you insist. Here are some Gothic movie and music recommendations instead: 🖤📽️ Movies House of Usher (1960) — Dir. Roger Corman Eraserhead (1977) — Dir. David Lynch Hellraiser (1987) — Dir. Clive Barker Return of the Living Dead 3 (1993) — Dir. Brian Yuzna The Crow (1994) — Dir. Alex Proyas Suspiria (2018) — Dir. Luca Guadagnino 🖤🎶 Music Bauhaus: 'In the Flat Field' (1980) Joy Division: 'Closer' (1980) Siouxsie and the Banshees: 'Juju' (1981) The Cure: 'Pornography' (1982) — bonus shout-out to The Cure's 'Songs Of A Lost World', which made our best-of 2024 albums list) Cocteau Twins: 'Head Over Heels' (1983) Nick Cave and The Bad Seeds: 'Let Love In' (1994)
France 24
09-05-2025
- Politics
- France 24
Propaganda slip-up: Iran accidentally exposes sensitive missile data
The new ballistic missile, named "Qasem Basir", is the latest addition to Tehran's extensive family of ballistic missiles. It has a range of 1,300km, a lightweight carbon fibre body along with a 500kg warhead, and a camera to ensure precise targeting. Brigadier General Aziz Nasirzadeh, Iran's defence minister, who appeared prominently in the propaganda footage, claimed that the new missile system was developed based on experiences gained during two recent Iranian missile attacks against Israel in April and October 2024. "No defence system, neither THAAD nor Patriot, is capable of intercepting Qasem Basir missiles," Nasirzadeh asserted. In the version aired on television by state broadcasters, the image from the missile's camera was obscured with a black band covering a number at the bottom left corner. However, in an online version of the report posted by state media on social networks the black bar did not appear, revealing a "D" symbol alongside a decreasing number sequence from 3 to 1.2. The D figure refers to the missile's drag coefficient, indicating air resistance on the missile in the final moments before the impact. The inclusion of the sensitive data inadvertently provided Iran's adversaries with insights into the missile's behaviour during its final moments, enabling a clearer estimation of its potential speed. via GIPHY It's not a catastrophe, but it can help to 'fine tune' the defensive systems Farzin Nadimi is a military expert from the Washington Institute for Near East Policy. He explains the significance of the numbers: The 'D' refers to 'drag,' or 'fluid resistance', a physics term describing the force opposite to an object's motion within a surrounding fluid – in this case, air. When the number decreases from 3 to 1.4, it doesn't indicate the missile is accelerating; rather, it means the rate at which the missile's speed decreases is slowing down. Simply put, [the sudden decline in drag] suggests the missile is doing something to evade defence systems: either adjusting its warhead adjusts to an optimal angle to reduce air resistance, or engaging its final-stage engines. In either scenario, the missile's manoeuvrability is enhanced, reducing the available reaction time for defence systems. Now that adversaries have access to this data, it's not disastrous, but it does provide them with valuable insights into the missile's aerodynamic characteristics, helping them better calibrate their defence measures. Overall, Nadimi described the missile as an important advancement for Iran's missile programme. They implied lessons learned from previous attacks on Israel. Those attacks revealed that Iranian missiles lacked accuracy at ranges exceeding 2,000 km. To address this issue, Iran incorporated a camera system to adjust missile trajectories for increased accuracy, alongside employing a carbon fibre body, another significant enhancement.
Yahoo
04-04-2025
- Automotive
- Yahoo
The zipper merge explained and why you should use it in construction zones
Starting in early April, the New York State Department of Transportation began lane closures on the Interstate 490 bridges over the Erie Canal and Kreag Road. Drivers going through the work zone are asked to use a zipper lane to merge into the open lane. The westbound on-ramp at Exit 27 will be shut down, and I-490 westbound will be reduced to a single lane during construction. Beginning April 7, eastbound traffic on I-490 will also be narrowed to one lane, weather and scheduling permitting. Drivers moving through the area will need to follow a late-merge 'zipper' pattern, alternating turns to enter the open lane smoothly and safely. Here is some guidance from AAA on handling the zipper method as a driver: A zipper merge operates like a zipper on a jacket. Drivers approaching the merge must perform a late merge, taking alternating turns—similar to how the teeth of a zipper come together. Here's how it works: As you approach a lane closure in a construction zone on a crowded highway, resist the urge to merge early. Instead, stay in your lane until you reach the designated merge point. From there, drivers in both lanes should take turns merging—one by one—into the open lane, like the teeth of a zipper coming together. It's safer, smoother, and helps keep traffic moving. via GIPHY The zipper merge only works if drivers cooperate—taking turns and working together to keep traffic flowing. Maintaining a steady pace and avoiding last-minute braking helps keep everyone safer and traffic moving. A zipper merge is the quickest, most efficient way to move traffic in a construction zone. A 2013 study conducted in Minnesota found that it can reduce traffic backup lengths by up to 40%. When traffic flows at normal speeds with no significant slowdowns, merging early into the open lane is best before reaching the closure point. But no matter the traffic conditions, the key to a smooth merge—early or zipper—is driver cooperation and steady, predictable behavior. While some see the zipper merge as aggressive or unfair, studies show it eases congestion and encourages a more balanced, respectful traffic flow. Genae Shields is the business and development impact reporter working on mobility stories that dive into how people get around Rochester and its surrounding areas. As a member of the local community, Genae enjoys learning about newly emerging businesses and changes that impact Rochester's BIPOC and LGBTQ neighborhoods. She also enjoys supporting local artists and nonprofit organizations. Contact Genae at gshields@ This article originally appeared on Rochester Democrat and Chronicle: Zipper merge explained and why it should be used in construction zones
