Latest news with #GabrielShaoolian
Globe and Mail
16-06-2025
- Business
- Globe and Mail
Digital Silk Releases 2024 Podcast Statistics Report Highlighting Growth of U.S. Audio Content Market
Miami, Florida--(Newsfile Corp. - June 16, 2025) - Digital Silk, an award-winning agency focused on creating brand strategies, custom websites and digital marketing campaigns, has published a new report outlining key podcast statistics and industry trends shaping the U.S. audio content landscape in 2024. Digital Silk Releases 2024 Podcast Statistics Report Highlighting Growth of U.S. Audio Content Market To view an enhanced version of this graphic, please visit: According to the report, more than 460 million people worldwide are now listening to podcasts, with over 100 million active podcast listeners in the U.S. alone. These findings reflect a consistent increase in adoption, driven by a demand for on-the-go content formats and diversified monetisation opportunities. The newly published resource compiles recent data from leading industry sources, offering marketers, creators and publishers a consolidated snapshot of podcast consumption, engagement, demographics and growth projections. "We developed this report to offer brands and creators timely visibility into how U.S. podcast engagement is evolving," said Gabriel Shaoolian, CEO of Digital Silk. "From listener behaviour to advertising trends, the audio space is rapidly changing-and businesses can benefit from understanding where it's headed." Key Insights from Digital Silk's Podcast Report: U.S. Podcast Market Growth: Over 62% of Americans have listened to a podcast, with monthly listeners topping 144 million. Advertising Spend: U.S. podcast ad revenue reached $2.3 billion in 2023 and is projected to grow to $3.2 billion in 2025 (IAB/PwC). Top Categories: True crime, news, health and wellness, and business podcasts continue to dominate listening preferences. Demographic Reach: Podcast listeners are evenly distributed across age groups, with Gen Z and millennials showing the highest engagement levels. The full guide is available on Digital Silk's Digital Trends section, providing an accessible summary of third-party research, platform usage metrics, and current audience behaviours. This publication aligns with Digital Silk's ongoing commitment to providing reliable digital trend coverage to help decision-makers and marketing teams adapt their strategies to evolving consumer preferences. About Digital Silk Digital Silk is an award-winning Miami web design agency focused on growing brands online. With a team of seasoned experts, Digital Silk delivers industry-leading digital experiences through strategic branding and cutting-edge web design to support engagement and help improve visibility through targeted digital marketing campaigns.
Globe and Mail
06-06-2025
- Business
- Globe and Mail
Surge in UI/UX Design Projects as U.S. Banks Aim to Improve Online Account Conversions
New York, New York--(Newsfile Corp. - June 6, 2025) - Digital Silk, an award-winning agency focused on creating brand strategies, custom websites and digital marketing campaigns, is seeing a surge in demand for strategic UI/UX design services from U.S. banks aiming to improve online account conversions in 2025. Surge in UI/UX Design Projects as U.S. Banks Aim to Improve Online Account Conversions To view an enhanced version of this graphic, please visit: With the increasing shift towards digital-first banking, financial institutions are prioritizing trust, clarity, and frictionless interaction in their digital interfaces. Deloitte's ' Digital Banking Maturity 2024 ' report highlights a significant trend among digital leaders to focus on key processes and functionalities, with a stronger emphasis on hyper-personalization and remodeling of digital channels to ensure the best customer experience. Banks are now redesigning digital touchpoints to support intuitive sign-up flows, minimise abandonment rates and improve trust indicators such as security badges, password guidance, and accessibility compliance. Rather than cosmetic upgrades, these UI/UX improvements are part of deeper strategic roadmaps designed to meet regulatory requirements and customer expectations. Expert Quote: "In banking, trust isn't built with words - it's built through every click and form field," said Gabriel Shaoolian, CEO of Digital Silk. Digital Silk notes the following common trends in 2025 projects: Incorporating visual cues and progress indicators in multi-step onboarding forms Improving mobile-first designs to meet smartphone banking demands Enhancing readability with accessible fonts and contrast ratios Integrating real-time feedback to reduce user input errors Financial institutions are also turning to UX research and heatmap data to understand drop-off points in the digital account journey and make evidence-based updates. These strategies aim to foster transparency and ease of use-two core elements influencing conversion rates in highly regulated industries. Responsive, Secure, and Accessible by Default As more U.S. banks invest in full platform redesigns, there's a shift away from generic templates toward fully responsive, secure and ADA-compliant frameworks. Accessibility remains a critical factor, with WCAG 2.2 compliance now influencing financial trust and legal compliance across state lines. Custom-built UX frameworks tailored to the unique needs of the banking industry are becoming a standard-not a differentiator. About Digital Silk Digital Silk is an award-winning Web Design Agency focused on growing brands online. With a team of seasoned experts, Digital Silk delivers industry-leading digital experiences through strategic branding and cutting-edge web design to support engagement and help improve visibility.
Yahoo
06-06-2025
- Business
- Yahoo
Surge in UI/UX Design Projects as U.S. Banks Aim to Improve Online Account Conversions
New York, New York--(Newsfile Corp. - June 6, 2025) - Digital Silk, an award-winning agency focused on creating brand strategies, custom websites and digital marketing campaigns, is seeing a surge in demand for strategic UI/UX design services from U.S. banks aiming to improve online account conversions in 2025. Surge in UI/UX Design Projects as U.S. Banks Aim to Improve Online Account ConversionsTo view an enhanced version of this graphic, please visit: With the increasing shift towards digital-first banking, financial institutions are prioritizing trust, clarity, and frictionless interaction in their digital interfaces. Deloitte's 'Digital Banking Maturity 2024' report highlights a significant trend among digital leaders to focus on key processes and functionalities, with a stronger emphasis on hyper-personalization and remodeling of digital channels to ensure the best customer experience. Banks are now redesigning digital touchpoints to support intuitive sign-up flows, minimise abandonment rates and improve trust indicators such as security badges, password guidance, and accessibility compliance. Rather than cosmetic upgrades, these UI/UX improvements are part of deeper strategic roadmaps designed to meet regulatory requirements and customer expectations. Expert Quote: "In banking, trust isn't built with words - it's built through every click and form field," said Gabriel Shaoolian, CEO of Digital Silk. Strategic UI/UX Updates Gaining Momentum Across U.S. Banking Platforms Digital Silk notes the following common trends in 2025 projects: Incorporating visual cues and progress indicators in multi-step onboarding forms Improving mobile-first designs to meet smartphone banking demands Enhancing readability with accessible fonts and contrast ratios Integrating real-time feedback to reduce user input errors Financial institutions are also turning to UX research and heatmap data to understand drop-off points in the digital account journey and make evidence-based updates. These strategies aim to foster transparency and ease of use-two core elements influencing conversion rates in highly regulated industries. Responsive, Secure, and Accessible by Default As more U.S. banks invest in full platform redesigns, there's a shift away from generic templates toward fully responsive, secure and ADA-compliant frameworks. Accessibility remains a critical factor, with WCAG 2.2 compliance now influencing financial trust and legal compliance across state lines. Custom-built UX frameworks tailored to the unique needs of the banking industry are becoming a standard-not a differentiator. About Digital SilkDigital Silk is an award-winning Web Design Agency focused on growing brands online. With a team of seasoned experts, Digital Silk delivers industry-leading digital experiences through strategic branding and cutting-edge web design to support engagement and help improve visibility. Media ContactJessica ErasmusMarketing Director & PR ManagerTel: (800) 206-9413Email: jessica@ To view the source version of this press release, please visit Sign in to access your portfolio
Globe and Mail
05-06-2025
- Business
- Globe and Mail
Digital Silk CEO Publishes Fast Company Article Urging U.S. Businesses to Prepare for the AI Shift
Miami, Florida--(Newsfile Corp. - June 5, 2025) - Digital Silk, an award-winning agency focused on creating brand strategies, custom websites and digital marketing campaigns, has announced the publication of a new feature by its CEO, Gabriel Shaoolian, in Fast Company. The article, titled "Forget Tariffs-AI Is the Business Shift Leaders Should Prepare For", explores how generative AI is reshaping internal workflows, product development, and brand strategy across U.S. enterprises. Employee using AI To view an enhanced version of this graphic, please visit: The piece outlines the broader business implications of AI integration, contrasting its long-term operational impact with short-term political or economic concerns like tariffs. Based on Digital Silk's current partnerships and digital transformation work with mid- to large-scale businesses, the article identifies areas where brands may need to restructure teams, retrain talent, and adopt adaptive digital infrastructures. "AI is not just a tool-it's reshaping how entire business ecosystems operate," said Gabriel Shaoolian, CEO of Digital Silk. "This article outlines some of the early patterns we're observing and how brands may begin positioning themselves more strategically for long-term resilience." A Strategic Perspective on AI's Business Impact Digital Silk reports a noticeable shift in client inquiries toward AI-related services, particularly in branding and digital product design. Common initiatives include: Exploratory AI prototyping for internal tools and customer service Brand repositioning to reflect AI-enhanced product offerings Cross-functional team restructuring to align with automation UX redesigns incorporating AI-assisted personalisation or prediction These moves reflect a broader business trend as U.S. companies begin preparing for operational shifts that extend beyond front-end automation. AI in the U.S. Business Landscape 61% of U.S. executives say their organisations are already using generative AI, according to a 2024 McKinsey report 39% of businesses have redesigned workflows due to AI adoption AI spend is expected to surpass $200 billion annually by 2025 (Statista) The full Fast Company article is now available to read here. About Digital Silk Digital Silk is an award-winning Miami web design agency focused on growing brands online. With a team of seasoned experts, Digital Silk delivers industry-leading digital experiences through strategic branding and cutting-edge web design to support engagement and improve visibility through digital marketing.
Globe and Mail
05-06-2025
- Business
- Globe and Mail
Digital Silk CEO Shares New eCommerce Checkout Insight in Forbes Agency Council Feature
Miami, Florida--(Newsfile Corp. - June 5, 2025) - Digital Silk, an award-winning agency focused on creating brand strategies, custom websites and digital marketing campaigns, announces the publication of a new Forbes article by its CEO, Gabriel Shaoolian. The article, titled " The Most Critical eCommerce Conversion Factor Isn't What You Think", highlights a growing need for U.S. retailers to prioritise mobile checkout optimisation over traffic acquisition. To view an enhanced version of this graphic, please visit: Shaoolian's commentary is based on insights drawn from Digital Silk's eCommerce projects, which have increasingly focused on streamlining checkout UX to reduce cart abandonment and increase conversions. The piece challenges conventional wisdom around ad spend and SEO, proposing instead that the user experience during checkout-particularly on mobile-may be a more decisive factor in performance. According to Statista, mobile sales accounted for over 40% of U.S. eCommerce revenue in 2023 and are projected to surpass 50% by 2027, intensifying the need for seamless mobile experiences. Agency Aligns Strategy with Checkout-Centric UX In response to these trends, Digital Silk has expanded its focus on mobile-first checkout optimisation. Recent client initiatives have included: Reducing multi-step checkouts to single-page flows Implementing responsive payment modules such as Apple Pay and Google Pay Addressing speed, responsiveness and usability through performance audits Designing for distraction-free, trust-building checkout screens These improvements are in line with Digital Silk's broader commitment to helping brands improve site performance in ways that potentially impact visibility and engagement. eCommerce Stats Shaping the Shift: $1.56 trillion projected U.S. eCommerce sales by 2027 70% average cart abandonment rate across the industry Mobile's share of eCommerce expected to exceed 50% in the next two years The Forbes article is now live and available to view here. About Digital Silk Digital Silk is an award-winning Miami web design agency focused on growing brands online. With a team of seasoned experts, Digital Silk delivers industry-leading digital experiences through strategic branding and cutting-edge web design to support engagement and improve visibility through digital marketing.
