Latest news with #GhufranAlam
Time of India
02-07-2025
- Business
- Time of India
Samsung sees surge in AI appliance demand across India; aims 70% revenue from smart appliances by year-end
Samsung India is betting big on artificial intelligence (AI) to reshape the future of home appliances in the country. Speaking to Times of India, Ghufran Alam, vice president, digital appliances business, Samsung India, revealed that the company aims to generate 70% of its appliance revenue from AI-enabled products by December 2025 — a significant leap from 12% just a year ago. As part of this push, Samsung has launched two major Bespoke AI products: a 25 kg AI combo washer-dryer (India's largest residential capacity) and a Bespoke AI Family Hub refrigerator equipped with an interactive screen and smart features. The launches are a continuation of Samsung's strategy to expand AI from its premium range into the mid-segment, democratizing intelligent appliances for a broader audience. Samsung AI-powered appliances built for Indian homes A standout feature of Samsung's strategy is India-specific R&D, with three dedicated research centers working on tailoring features for local needs. One such innovation is the Stain Wash functionality in its washing machines — a feature Samsung says it developed to address India's high dust and humidity conditions that make certain stains difficult to remove. 'These features are not gimmicks,' said Alam. 'They're practical solutions born out of real insights from Indian households.' by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Free P2,000 GCash eGift UnionBank Credit Card Apply Now Undo AI-powered appliances gaining traction even in tier 2 and tier 3 cities Interestingly, Samsung has revealed that it is witnessing strong adoption in tier 2 and tier 3 cities, matching the enthusiasm seen in metros. Consumers in these regions are increasingly prioritizing energy efficiency and ease-of-use, especially as they factor in the long-term running costs of home appliances, the company says. 'Buying an appliance is a one-time investment, but what worries consumers is the electricity cost over the next 5–7 years. That's where our AI-enabled energy savings — up to 70% in some cases — really matter,' said Alam.
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Business Standard
25-06-2025
- Business
- Business Standard
AI lifts Samsung India's home appliance sales to 50% mark: Ghufran Alam
Samsung India now sees half of its revenue from its home appliances business coming from artificial intelligence (AI)-enabled appliances, and the company expects to exit 2025 with 70 per cent of its revenue coming from this segment. 'Our journey has been very fruitful, with AI-enabled appliances making up 12 per cent of our overall home appliance sales at the start. We have got to a level of 50 per cent and are looking forward to having a 70 per cent contribution to our overall revenue from AI-enabled products,' said Ghufran Alam, vice-president, digital appliances business, Samsung India. He explained that when the company launched its 12 kilogram (kg) front-load washing machine last year, it accounted for just 2 per cent of the total front-load washing machine market. Today, its contribution has risen to 12 per cent. 'I think we created the market, we took the lead, and we're now reaping the benefits,' Alam said. He added that the company plans to adopt the same approach for 25 kg washing machines — creating and then leading the market for higher-capacity models. Alam also pointed out that after the pandemic, the premiumisation trend has gained momentum. According to Samsung India's internal estimates, overall growth for washing machines and refrigerators is expected to be in the single digits this year. However, premium AI-enabled products are growing in double digits across the industry, which also suggests that the share of premium products in the market will continue to rise. In its press release, Samsung India said that for the year, it has planned a range of Bespoke AI home appliances, including the Bespoke AI Laundry Combo All-in-One, Bespoke AI Refrigerator with AI Home, Bespoke AI Double-Door Refrigerator, Bespoke AI WindFree Air Conditioner, and Bespoke AI Top Load Washer.
Time of India
05-06-2025
- Business
- Time of India
Samsung launches Samsung Finance+ for Bespoke AI appliances: Key features and more
Samsung has expanded its Samsung Finance+ + digital lending program , making it easier for consumers to purchase its Bespoke AI Appliances . The initiative, developed by Samsung R&D Institute Bangalore & Delhi, offers quick loan approvals in as little as 15 minutes with flexible EMI options . Samsung Finance+ enables customers to access paperless financing for premium AI-enabled refrigerators, washing machines, and air conditioners. The program, available on and retail outlets, simplifies the credit approval process, ensuring accessibility to high-end appliances with minimal documentation. Samsung Finance+ for Bespoke AI appliances: Key features Key features of the Samsung Finance+ program includes Loan approvals in 15 minutes Flexible EMI options tailored to consumer needs Partnered with DMI Finance for streamlined digital lending Available at Samsung retail stores and online by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like IIMK Strategic Management IIMK ASMP Apply Now Undo How to Apply for Samsung Finance+ Customers can apply for financing at Samsung retail stores or online by submitting e-documents for KYC verification. Once verified, the credit scoring process determines eligibility, with loan approvals completed in as little as 15 minutes. Ghufran Alam, VP, Digital Appliances, Samsung India, emphasised Samsung's goal of expanding financial accessibility: "Samsung Finance+ reflects our commitment to making premium AI technology accessible. By simplifying the financing process, we enable consumers to upgrade their lifestyles effortlessly."
