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Malaysian Reserve
2 days ago
- Business
- Malaysian Reserve
Red Gold Canned Tomatoes from Europe: A Symbol of Resilience in Times of Conflict
NAPLES, Italy, July 28, 2025 /PRNewswire/ — In times of regional instability, such as the recent escalation of the Israeli-Iranian conflict, nations across the Middle East are increasingly concerned about supply chain disruptions and food security. Interestingly, EU and Italian canned tomatoes, a staple in many kitchens worldwide, could play a unique role in these challenging times, not just as a culinary ingredient but as a symbol of resilience and regional cooperation. Italy has long been renowned for its high-quality canned tomatoes, whose export has been constantly increasing across the Middle East. These products are transported through well-established routes, typically moving from Italian ports to major Middle Eastern hubs via maritime shipping, often passing through key transit points such as the Suez Canal. From there, they reach Saudi Arabia, which relies heavily on imported food products. In the context of escalating tensions, these transportation routes could face interruptions, raising concerns over food shortages. However, Italy's logistics infrastructure, including its deep-sea ports and established partnerships with regional distributors, ensures that the supply chain remains resilient. Maintaining these routes—or establishing alternative ones—can help ensure continuous supply, emphasizing the importance of stability in trade infrastructure as well as of consistency in providing stability in food supplies during crises. 'Our promotional campaign Red Gold from Europe, recently launched in Saudi Arabia and co-funded by the European Commission, aims to highlight that Italian canned tomatoes are versatile and economical, making them ideal for regional countries to maintain affordable, nutritious meals even amidst supply chain disruptions and food shortages. Their long shelf life and ease of storage mean they can be stockpiled as part of emergency preparedness plans—an essential strategy in conflict zones' said Giovanni De Angelis, ANICAV's – the Italian Association of Canned Vegetables Industries – Director General. Italian canned tomatoes may seem like a humble commodity but their role in supporting regional resilience during times of conflict underscores how food supply chains are intertwined with geopolitics. Proactive diplomatic efforts and continued trade partnerships can turn these everyday items into symbols of stability and cooperation amid uncertainty. Find out more about this essential ingredient in challenging times on Follow us on: Snapchat: Instagram: YouTube: Photo – Logo – Logo – View original content:
Malaysian Reserve
2 days ago
- Business
- Malaysian Reserve
Red Gold Canned Tomatoes from Europe: A Symbol of Resilience in Times of Profound Change
NAPLES, Italy, July 28, 2025 /PRNewswire/ — We are living through a period of profound change. In a matter of years, we have experienced a global pandemic that triggered widespread lockdowns, and a war in Europe that has driven the largest rearmament of European nations since the Second World War. The whole of the UK's national resilience is being tested like never before. The UK is also experiencing a rise in extreme weather events – from flash flooding in Cornwall to wildfires in East London – alongside ongoing supply chain disruptions, including food shortages. These challenges highlight the urgent need to build greater resilience into the food supply system and ensure it can adapt to an increasingly unpredictable future. As part of wider efforts to strengthen national preparedness, the government will conduct a nationwide test of its emergency alert system this September, with mobile phones across the UK set to receive a live alert. In such times of instability and increasing geopolitical uncertainty with the risk of regional flare-ups, as illustrated by the recent escalation of the Israeli-Iranian conflict, nations and consumers are increasingly concerned about supply chain disruptions impacting on food security. Interestingly, EU and Italian canned tomatoes, a staple in many kitchens worldwide, can play a unique role in these challenging times, not just as a culinary ingredient but as a symbol of resilience and cooperation between the United Kingdom and the European Union. 'Italy has long been renowned for its high-quality canned tomatoes, whose export has been constantly increasing across the United Kingdom' said Giovanni De Angelis, ANICAV's – the Italian Association of Canned Vegetables Industries – Director General. 'Our promotional campaign, recently launched in the United Kingdon and co-funded by the European Commission, aims to highlight that Italian canned tomatoes are versatile, economical and have a long shelf life, making them ideal for households to ensure affordable, nutritious meals amidst even in case of supply chain disruptions.' Italian canned tomatoes may seem like a humble commodity but their role in supporting regional resilience during times of volatility underscores how food supply chains are intertwined with geopolitics. Continued trade partnerships can turn these everyday items into symbols of stability and cooperation amid uncertainty. Find out more about this essential ingredient in challenging times on Follow us on Facebook: Instagram: YouTube: Photo – Logo – Logo – View original content:
Malaysian Reserve
27-06-2025
- Business
- Malaysian Reserve
Launch of the EU co-funded Campaign RED GOLD FROM EUROPE promoting high-quality European and Italian Canned Tomatoes in Qatar.
NAPLES, Italy, June 27, 2025 /PRNewswire/ — ANICAV – The Italian Association of Canned Vegetables Industries – proudly announces the launch of its promotional campaign dedicated to showcasing the quality, safety, sustainability and versatility of high-quality canned tomatoes from Europe and Italy in Qatar. In 2024, Qatar increased its import of preserved tomatoes from the European Union from 3,2 million EUR (2023) to 3,58 million EUR, thanks to the import of preserved tomatoes from Italy which recorded an increase from 3,04 million EUR in 2023 to 3,41 million EUR in 2024. This confirms the extent to which consumers in Qatar appreciate the quality of Italian products, renowned for their rich flavour and nutritional value, making them an essential ingredient in countless recipes, from classic Italian pasta sauces to traditional Arabic or modern gourmet dishes. Quality and Safety First The campaign RED GOLD FROM EUROPE highlights the rigorous quality standards upheld by Italian tomato producers. Each can of tomatoes is processed using only the finest, sun-ripened tomatoes, ensuring that consumers enjoy the best taste and nutrition every time. Thanks to uncompromising EU safety standards, these products are carefully processed and packaged to meet the highest hygiene levels—giving families across Qatar confidence in every purchase. Commitment to Sustainability Sustainability is at the heart of the campaign. ANICAV member companies leverage environmentally friendly farming practices, the reduction of food waste and sustainable packaging solutions so consumers in Qatar can relish high-quality products while supporting initiatives that prioritize the health of our planet. Versatility for Every Kitchen The versatility of canned tomatoes is another key focus. Whether perfecting a traditional favourite dish, preparing an Italian-inspired weeknight dinner, or experimenting with a new culinary creation, canned tomatoes offer endless possibilities. For delicious recipes, cooking tips, and innovative serving suggestions visit Join Us in Celebrating Italian and EU Excellence 'We are excited to launch this campaign and share the exceptional qualities of European and Italian canned tomatoes with consumers in Qatar,' said Giovanni De Angelis, ANICAV's Director General. 'As we focus on quality, safety, sustainability, and versatility, we invite everyone to embrace these wonderful products that have been a staple in Italian kitchens for generations.' Discover more by visiting Follow us on: Facebook: Instagram: YouTube: Photo – Logo – Logo – View original content:
Yahoo
18-02-2025
- Business
- Yahoo
ANICAV launches an exciting In-Store Promotion at AEON Mall Dainichi, Osaka: Celebrate Italian Quality with Red Gold Tomatoes from Europe!
OSAKA, Japan, Feb. 19, 2025 /PRNewswire/ -- ANICAV – the Italian Association of Canned Vegetable Industries - is thrilled to announce a special in-store promotion at AEON Mall Dainichi, from February 27 to March 2, 2025. This limited-time offer celebrates the rich tradition of EU and Italian quality canned tomatoes available in Japan, providing an opportunity for shoppers to discover more about their exceptional quality and taste. Shoppers visiting AEON Mall Dainichi will receive complimentary promotional items showcasing the Red Gold campaign and spotlighting ANICAV commitment to excellence in canned tomato products. This initiative aims to educate consumers about the culinary benefits and versatility of Italian canned tomatoes and inspire them to incorporate these products into their daily meals for a healthy and delicious culinary experience. "We are excited to partner with AEON Mall Dainichi for this promotion," said Giovanni De Angelis, ANICAV's General Director. "Italian canned tomatoes are a staple in kitchens around the world, and through this event, we want to reinforce their importance and appeal to Japanese consumers." Join us at AEON Mall Dainichi for a celebration of Italian culinary heritage. Whether you are a seasoned chef or a cooking enthusiast, our high-quality canned tomatoes are perfect for pasta sauces, soups, and a multitude of dishes. Don't miss this fantastic opportunity to explore the vibrant flavours of Italy! ABOUT RED GOLD FROM EUROPE & ANICAV Red Gold is the name of the EU (European Union) programme to raise awareness about EU preserved (canned) tomatoes 100% Made in Europe. ANICAV - The Italian Association of Canned Vegetable Industries - members account for over 60% of all the processed tomatoes in Italy, and nearly all of the whole peeled tomatoes produced. Dedicated to enhancing the visibility of canned vegetable products, ANICAV focuses on sustainability, authenticity, and the rich tradition of Italian gastronomy. For more information about Red Gold from Europe, visit our website Follow us on: Facebook: Instagram: X: YouTube: Photo - Photo - View original content: SOURCE RED GOLD FROM EUROPE Sign in to access your portfolio
