Latest news with #Growscape
Malaysian Reserve
4 days ago
- Business
- Malaysian Reserve
Growscape to Debut at Cultivate'25 with Bold Vision, Game-Changing Keystone Pot & Tray System and Sustainability Milestone
TWINSBURG, Ohio, July 12, 2025 /PRNewswire/ — Growscape, a dynamic new brand in horticulture will make its official debut at Cultivate'25, bringing with it a wave of innovation, sustainability, and strategic leadership. Born from the expertise of two industry leaders, The HC Companies and Classic Home and Garden, Growscape is leading the way in garden and décor with the most innovative and sustainable solutions. The company is already making waves with the launch of its groundbreaking Keystone Pot & Tray System— a smarter, more sustainable pot system designed to solve supply chain inefficiencies and boost grower profitability — all while reinforcing Growscape's commitment to reducing the industry's environmental footprint through innovative, eco-friendly growing solutions. Introducing Keystone: Developed with Growers, Ready for Retail Ship More, Spend Less: Up to 25% better space efficiency per shipment means more live plants per truckload, reduced freight costs, and fewer carbon emissions. Increase Profit Margins: Cut logistics expenses without changing plant selection or greenhouse operations. Supply Chain-Optimized: Automation-ready for increased efficiency and stackable for smooth handling across growing, packing, and retail distribution. 'Keystone is more than a product — it's a performance system,' said Ed Cooper, CEO of Growscape. 'And it's proof that innovation, functionality, and environmental responsibility can, and should coexist.' Sustainability That Performs Growscape's sustainability commitment is backed by measurable action. In 2024, the company used a minimum of 50% total recycled content on average across all plastic products manufactured in both North America and overseas, including a verified minimum of 20% Post Consumer Recycled (PCR) content. Growscape ensures full compliance by sourcing exclusively from the Association of Plastics Recyclers (APR) certified suppliers, with PCR content third-party verified from curbside bin-to-pellet. Going a step further, Growscape has attained its own certification for average recycled content and PCR. Leadership Announcement To support its continued growth and innovation, Growscape has appointed Bill Lucas as Chief Product & Marketing Officer. A 20-year industry veteran, Lucas brings extensive leadership experience in the consumer packaged goods (CPG) sector, combined with a proven track record in product development and go-to-market strategy. Known for building strong brand loyalty and scaling product platforms, his leadership reinforces Growscape's commitment to next-generation R&D, customer-driven solutions, and market expansion. 'The opportunity to help disrupt this industry and reimagine how we serve customers is what drew me to Growscape,' said Lucas. 'There's something powerful about uniting two strong foundations to build a single, focused vision. I'm thrilled to work with an exceptional team that is uniquely positioned to lead a new era of growth.' Meet Growscape at Cultivate'25 Attendees can visit Growscape at Cultivate'25, July 12-15th in Columbus, OH, to explore the Keystone Pot & Tray System, learn more about its sustainability initiatives, and meet the team behind the brand redefining what's possible in horticulture. About GrowscapeGrowscape unites The HC Companies and Classic Home & Garden, leading the way in garden and décor with the most innovative and sustainable solutions. With operations across North America, Growscape serves greenhouse, nursery, retail, and consumer markets through eco-conscious design, smart packaging, and trusted partnerships. Headquartered in Ohio and Connecticut, Growscape leads with purpose—advancing environmental progress through collaboration, product innovation, and operational efficiency. Learn more at Media Contact:Krissy McNeilDirector, PR & Media Relationskrissy@
Yahoo
15-04-2025
- Business
- Yahoo
HC and CHG Unite to Launch Growscape: A New Brand on a Mission to Make Life Easier
From grow pot to patio and beyond, we simplify so everything works better together TWINSBURG, Ohio, April 15, 2025 (GLOBE NEWSWIRE) -- The HC Companies, a leading North American manufacturer of horticultural containers, and Classic Home & Garden (CHG), a premier provider of decorative and functional products for the lawn and garden market in North America, have merged and unite under a new brand: Growscape. Rooted in the brand idea of 'growing together,' Growscape represents our unique industry-leading position as the one-stop shop for horticulture growers, retailers and distributors. The company combines world class, eco-efficient U.S. manufacturing expertise in injection molding, extrusion, thermoforming, and blow molding for grow pots, decorative containers, and backyard décor - complemented by a comprehensive global sourcing network with a long-term, proven track record of delivering innovative, value-driven, sustainably designed and manufactured products in a variety of materials to our partners. Growscape aims to lead the industry in innovation through a thoughtful, stage-gate new product development process, focused on delivering consistent breakthrough and exclusively sustainable innovations in both grow pot and decorative container categories. Ed Cooper, CEO of Growscape, shared, 'We will lead with innovation, developing exciting, new, on-trend product offerings while simultaneously focusing on game-changing operational efficiency solutions to help our partners reduce costs across their ecosystem, ultimately improving value for consumers.' He added, 'It is our responsibility being uniquely positioned as leaders in both domestic manufacturing and global sourcing to deliver value - defined as that perfect intersection where price meets quality.' The combined company will be dual headquartered in Twinsburg, OH and Shelton, CT, with functional centers of excellence established in each location. This dual structure provides a competitive advantage in sourcing top talent from both markets while offering our employees flexibility across locations. At Growscape, we believe being together in the office drives collaboration, sparks innovation, and accelerates learning. Through real-time interactions and shared experiences, we build stronger connections and create better customer experiences. Growscape will continue building upon the proud legacy of sustainability leadership and demonstrated commitment to environmental stewardship and corporate citizenship. Recognized as sustainability thought leaders in the horticulture industry, the company will continue to share, advise, and collaborate with customers and value chain partners to set the direction and trailblaze the way toward our shared future. About GrowscapeGrowscape unites The HC Companies and Classic Home & Garden, merging decades of expertise in horticultural manufacturing and decorative gardening innovation. With a comprehensive portfolio that spans growing containers, decorative planters, garden décor, and protective packaging, Growscape serves greenhouse, nursery, retail, commercial, and consumer markets across North America. Dually headquartered in Twinsburg, Ohio and Shelton, Connecticut, with manufacturing and distribution facilities throughout the U.S. and Canada, Growscape is driven by a shared mission to deliver innovation, excellence, and customer-focused solutions at every step, guided by a strong sense of environmental stewardship. At the heart of everything Growscape does is a deep-rooted commitment to sustainability through thoughtful product design, development and eco-efficient operations. Growscape remains a trusted industry leader, leveraging strong partnerships with breeders and growers while sharing insights, advising customers, and collaborating to advance meaningful environmental progress. For more information, visit: and Media Contact:Krissy McNeilDirector, PR & Media Relationskrissy@ Alecia CrewSenior Marketing Manager, HC x CHGalatini@ in to access your portfolio
